© 2014 ibm corporation service engage v2 – performance management feedback as of june 17 th 2014
TRANSCRIPT
© 2014 IBM Corporation
Service Engage V2 – Performance Management feedback
As of June 17th 2014
© 2014 IBM CorporationIBM Confidential
Feedback items (1)Item Location Urgency Suggestions
1. Logical flow Learn - Overview
Must-have by release
Need each section of learn-overview to logically link to either the next section or somewhere else on the page to provide an obvious flow.- News banner: link to news section of learn- Product Overview: link to explore and/or trial section- Features Galore: each corresponds to a screenshot in what’s
inside. On click, move to that screenshot and scroll page down- What’s Inside: each screenshot has a video showing the task
being executed. Take to the appropriate video in “Details”- A Closer Look: make sections based on type of info, not format of
content. Link to the following sections: Details, Reviews, Resources, Extend.
- Hungry for More: Have links to both explore and try
2. “News” banner doesn’t capture exciting new things about offering
Learn-Overview
Must-have by release
Add multiple items in boxes instead of making one list at the top, or change single item to “IBM Application Performance Management SaaS is now available”
3. No invitation to the beta, only shows up in pricing
Whole site Must-have by release
Mention it in the News banner of Learn-Overview, add beta details in the “Try” section
4. No place for Analyst reports on Overview page
Learn – Overview
Must-have by release
Find room for it in the News banner, link to Explore – reviews.
5. Organization of information is not intuitive: videos section does not make sense
Learn Must-have by release
The sections should capture the user’s desired information:- Details “I want to learn more about the offering, get technical
details”- News “I want to know what’s new”- Reviews “I want to know how analysts and other customers
feel about this”- Resources (missing) “I own the product and am wondering
how to install something, perform a specific task, have X and Y common question, etc”
Items fixed in Green, to be fixed by release in yellow, no plan to fix by release in red
© 2014 IBM CorporationIBM Confidential
Feedback items (2)Item Location Urgency Suggestions
6. Burger Learn - Overview
Must-have by release
Burger and fries are not a universal symbol of good wholesome food, and will clash with some cultures in our target market. Find a more universal food symbol for “hungry for more” (milkshake?)
7. Pricing, Coverage catalog, and Extend content
Learn – Details, Buy, Extend
Must have by release
Need to update the content in these pages with the latest currently on V1
8. There is no place for our screenshot flow
Learn ASAP after release
The current flow under screenshots in V1 is a helpful tool for our sellers to take users through a story and the basic functions of the product, an easy way to “capture APM at a glance”. Need a place for this on V2.
9. Key collateral doesn’t have our main explanatory video
Learn – Overview
ASAP after release
Make the video replace the screen cap of an iPad with the performance dashboard in the product overview section
10. Content organization of details section is not clear
Learn - Details
ASAP after release
Organize the list with clear filters for type of content and personas. Have these filters all visible at the top or on the side so you understand at a glance what’s included in that section. When opening one (clicking on an article, for example), make it easy and obvious how to navigate back or to other related items.
11. News has a weird format for content type
Learn - News
ASAP after release
This section will probably have all links to blog posts, analyst reports, etc. that are external. Change the layout to have it look more like a “news feed” is expected (top rotating banners of most websites, or the “hot items” links on the side allowing you to see everything at a glance)
12. Reviews are not clearly split between customer and analyst.
Learn - Reviews
ASAP after release
Need ability to differentiate between customer and analyst reviews and filter between the two. Competitively weakened by not having logos, pictures, etc unlike competitive websites
13. Flow – from all content in details, news, reviews sections need next step
Learn ASAP after release
Each content put on these pages should either suggest related content to keep the user moving through the site (especially if we haven’t quite answered their question) and bring them back, when logical, to Explore, Try or Buy.
Items fixed in Green, to be fixed by release in yellow, no plan to fix by release in red
© 2014 IBM CorporationIBM Confidential
Feedback items (3)Item Location Urgency Suggestions
14. Subsections at the top should always be accessible
Learn ASAP after release
Having to scroll all the way up to have the subsections of the overview show up to navigate around is frustrating and confusing. Have the subsections remain visible as you scroll down the page.
15. Will review new getting started page once needed
Explore N/A
16. Will review new Try page once needed
Try N/A
Items fixed in Green, to be fixed by release in yellow, no plan to fix by release in red