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The impact of low cost carriers on
passenger growth at hub airports in Europe
Erasmus School of Economics – Erasmus University Rotterdam
August 19, 2016
M.C. van Witzenburg
386185
Supervisor: mr.dr. P.A. van Reeven
Abstract
This study examines the effect of low cost carriers on hub airports in Europe. First, hub
airports are defined as airports that handle many passengers. Also, the number of connecting
passengers must be relatively large. Second, low-fare airlines are defined as airlines that focus
on reducing costs in order to lower fares. A regression analysis is executed to determine the
impact of low cost carriers on passenger growth rates at hub airports. The results show that
airports where low-fare airlines are based have significantly larger passenger growth numbers.
The impact is unaffected by the number of low-fare airline bases and changes in population.
Further, it is concluded that only bases of low-fare airlines that are no subsidiaries of network
carriers are able to attract extra passengers.
Contents
Page
1 Introduction 3
2 Hub airports and demand for air transport 5
2.1 Derived demand 5
2.2 Market segments 6
2.3 Factors that influence demand 7
2.4 Defining hub airports 10
2.5 Demand and hub airports 13
3 Low cost carriers 15
3.1 Defining low-fare airlines 15
3.2 Reduce operating costs 15
3.3 Increasing revenues 19
3.4 Carriers within carriers 21
3.5 Low cost carriers at hub airports 23
4 Data and methodology 25
4.1 Hypotheses 25
4.2 Data 27
4.3 Methodology 29
5 Results 32
6 Conclusion 36
7 References 39
Appendix A: Table used to make the dataset 47
Appendix B: Data description 48
2
1 Introduction
The European aviation market changed a lot in recent years. The market share of low cost
carriers (LCC) on the intra-EU airline market increased from 47 per cent in 2005 to 57 per
cent in 2013. An even larger increase is shown on routes operating between EU and non-EU
countries. The market share of low cost carriers almost doubled from 16 per cent in 2005 to
30 per cent in 2013. Popular destinations are countries in Eastern Europe and the
Mediterranean region (European Commission, 2015).
These market shares were not a threat to legacy carriers like KLM and British Airways
in the past because low cost airlines were flying mainly to secondary airports. Examples of
such airports are London Stansted and Frankfurt Hahn. Most of these airports are located
more than one hour driving from the city-centre. Consequently, passengers heading to areas
near the secondary airport and low yield leisure traffic were the major customers of low cost
carriers (Dobruszkes, 2013).
However, low cost carriers are not focussing on secondary airports only nowadays.
Ryanair has opened routes to hub airports like Amsterdam Schiphol and plans to open more.
In addition, the carrier has opened bases on major airports like Brussels Zaventem and Rome
Fiumcino (Ryanair, 2014). Also other carriers are opening bases at hub airports (Transavia,
2015; Vueling, 2013). These airports are attractive because they are mostly well connected
with nearby cities. Good infrastructure enables a more convenient journey for passengers to or
from the airport, resulting in higher yield traffic compared to secondary airports (Dobruszkes,
2013).
Hub airports focus on low cost carriers as well. A major reason is that low cost carriers
attract new market segments so that the airport is able to grow faster (Cohen, 2016). Ryanair
has reported that most airports are only capable to grow because of the new routes opened by
low cost carriers. Consequently, airports would incentivise these carriers to open new routes
(Ryanair, 2015).
Do airports attract more passengers when they facilitate budget carriers? The main
question of the thesis is: What is the impact of low cost carriers on passenger growth at hub
airports in Europe?
In order to answer the main question the thesis is divided in three parts. The methodology of
the first two parts is reviewing literature. First, demand for air transport at hub airports will be
analysed. In order to do this, hub airports will be defined and factors that may impact demand
3
will be discussed. Second, the concept of low cost carriers will be explained so that a
definition can be formed. This makes it possible to discuss the role of hub airports for low
cost carriers.
Third, a regression analysis will be made on the annual passenger growth at European
airports. The presence of low cost carriers will be an exogenous variable. Other exogenous
variables that may influence are demand will be discussed in the first part and are used as
control variables. All data will be collected by analysing annual reports or via Eurostat.
The thesis consists of six chapters. Chapter two describes the demand for air travel at hubs.
Chapter three will define low cost carriers and discuss their presence at hub airports. In
chapter four the data and methodology of the regression analysis will be discussed. The
results of the regression are given in chapter five. Lastly, chapter six concludes the thesis.
Also limitations and recommendations for further research will be described in this chapter.
4
2 Hub airports and demand for air transport
2.1 Derived demand
Demand for transport is different compared to other goods. Most people do not benefit from
transport directly. Accordingly, direct demand for transport is low. However, people have to
travel to reach activities at other places that they want to consume. In other words, they use
transport in order to reach and do other activities. Correspondingly, demand for transport
depends on the demand of other goods. This is called derived demand. People take the costs
of travelling in account when they decide whether they will consume something at a place to
which they need to travel. As a result, the demand for the other good depends on the costs of
transportation and the demand for transport is determined by characteristics of other goods
(Kawamura, 2016; Stopher and Stanley, 2014).
For example, someone wants to go to a festival in another city that can be reached by
train. This person will only visit the festival if his marginal utility of attending the festival
(MU) is higher than the costs of the ticket and the costs of the train trip (MC t), as it is
impossible to attend without a transfer to the festival. Consequently, high costs of the train
trip will lower the demand for festival tickets. Equally, high prices for festival tickets will
result in less demand for train transfers.
Figure 1: Marginal costs and benefits for festival visits per year.
5
Figure 1 shows a hypothetical marginal utility function and the marginal costs for the festival
ticket (MCf), train ticket (MCt) and total marginal costs (MCf+t). This person does not attach
any value on being transported. It would go to four festivals per year when it does not have to
use transport. Despite, since this person has to use transport to reach festivals, total marginal
costs are higher and the individual will only attend two festivals. As a result, he will make
two train trips. However, he would make four trips when the ticket price of the festival was so
low that total marginal costs would be equal to MCf.
2.2 Market Segments
Also air transport has a derived demand. As a result it is possible to distinguish different
purposes to travel. Holloway (2008) differentiates two categories: Leisure and business
traffic. Both segments react different to aspects that affect demand. Accordingly, it is useful to
define these two categories.
Business travellers
Business travellers are people that fly because they have a work related event in another city.
Employers pay the ticket fare because these travellers fly for business purposes. As a
consequence, many business travellers are less affected by price. Especially travellers that
work at large companies do not take price into account. In spite of this, smaller companies
like family businesses are much more price-sensitive, although less sensitive than leisure
passengers on average. Correspondingly, most business travellers on low cost carrier flights
were employed by small or medium-size businesses (Holloway, 2008).
Leisure travellers
All passengers that do not travel for business purposes are called leisure traffic. These
passengers pay the ticket themselves, and consequently are more price-sensitive. Doganis
(2010) differentiates two under segments: Visiting friends and relatives (VFR) and holiday
traffic. Demand for air transport of VFR-traffic is very price-sensitive, as the largest expenses
of this group are often the fares of flight tickets. These people sleep and eat at their friends or
relatives and therefore have lower accommodation and food costs. Although to less extent
than VFR traffic, holiday traffic is called price-sensitive as well. Most leisure travellers
choose between places and expensive flights can encourage them to book a trip to another
destination. Further, holiday traffic is influenced by season and weather.
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2.3 Factors that influence demand
Because air transport has a derived demand, it is influenced by many external factors. These
influence the reason why people travel and thus can make a route, destination or airport
attractive or not. Besides, internal factors impact attractiveness too. Important factors are
described below.
Price
The fare a passenger has to pay is an important factor that influences demand despite the
derived demand. Airline fares affect the price of the total trip ‘package’ significantly in most
cases. In 2013, transport expenditures accounted for 32 per cent of total spending on holidays
in the European Union (Eurostat, 2015). As a result, a significant price drop in airline tickets
can influence the total demand for holidays by plane heavily and increase demand for air
transport. Also it can make flying more competitive to other travel modes like road and rail
(Doganis, 2010).
Price elasticity of demand is a method used to show the reaction of consumers on a
change of price. It is calculated by dividing the percentage change in demand by the
percentage price change. Price elasticity can be elastic (below -1.0), which means that the
change in quantity demand is higher than the change in price. As a result, revenues will
decrease when fares increase. Further, price elasticity can be inelastic (between 0.0 and -1.0).
This means that the relative change in price is larger than the relative change in demand,
increasing revenues when prices rise. Another stage is unitary-price-elasticity (-1.0), which
means that an increase of fares will result in an even large decrease in demand.
Correspondingly, revenues are unaffected by price changes (Holloway, 2008). 12
Flight Elasticity Business Elasticity Leisure
Long-haul international -0.27 -1.04
Long-haul domestic -1.15 -1.10
Short-haul -0.70 -1.52
Table 1: Price elasticity for different routes and different segments. Source: Gillen, Morrison
and Stewart (2008).
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Leisure and business travellers react differently to price changes. A study conducted by
Gillen, Morrison and Stewart (2008) in Canada found that business traffic had an inelastic
demand, while leisure travellers had an elastic demand. Only Business passengers on long-
haul domestic flights were price-sensitive. However, flights with comparable characteristics
do not exist in Europe. Furthermore, the report presents that price matters much more on
short-haul than on long-haul routes. This could imply a substitution-effect, which is described
in the section below. All results of the study are shown in table 1.
Availability of substitutes
Substitutes for air travel can be traditional methods of transport, like road networks and high-
speed rail links, and technology such as video meetings. Passengers make a trade-off between
convenience, speed and price and choose the best option (McCann, 2013). Alternatives are
often only available on short-haul routes as air travel is very competitive regarding travel time
on long distances.
A study of Kopsch (2012) found a positive cross-price elasticity between rail and air
travel in Sweden, which means that both modes of transport are substitutes. In the same
report, a regression model to measure airport traffic demand shows a positive relationship
between prices of train tickets, the availability of high-speed rail networks and the price
elasticity of air transport demand. This shows that travellers are more price-sensitive to air
travel services when substitutes are available.
An example of a rail connection that has substituted air transport is LGV-Nord/HSL 1,
a high-speed rail link between Paris and London through a tunnel under the English Channel.
Before the rail link all traffic between France and the United Kingdom had to be made by boat
or plane. About eight million passengers travelled between the two countries in 1994 by
plane, the year before the tunnel opened. Over a half of these passengers travelled between
London and Paris. In comparison, about twelve million people travelled between the two
countries by air in 2008. Although less than twenty per cent between the two capitals, a
decline of approximately fifty per cent. In contrast, Eurostar carried about ten million people
on its London-Paris route. Similar figures are seen on the Paris-Brussels and London-Brussels
rail links (Dobruszkes, 2011).
Income, Trade and Gross Domestic Product (GDP)
Another factor that influences demand for air travel is income. People spend more money on
luxury products like vacations when their income increases. As a result, people make more
8
trips per year or spend more on the trips that they already made, for instance by choosing
faster ways of transport like airliners (Brons, Pels, Nijkamp & Rietveld, 2002). A method to
measure the impact of income on vacation spending is income elasticity. It is calculated by
dividing the relative change in demand by the relative change in income (Holloway, 2008).
Song, Kim and Yang (2010) examined the income elasticity of several tourist
destinations. They found a positive correlation between income and the distance of holiday
trips. In other words, people tend to travel further when they earn more money. Furthermore,
Graham (2000) states that people with high incomes are making more trips a year than people
with lower incomes. This results in increased demand for short- and long-haul travel in the
long run.
A way to measure income is gross domestic product (GDP). GDP is the sum of all
incomes in a country. Consequently, increases in GDP mean that more money can be spend in
a country. Nevertheless, it does not explain anything about disposable income per capita for
three reasons. First, price levels can differ between countries. Accordingly, higher incomes do
not mean that people can buy more goods in a particular place compared to other regions.
Second, a large country with many inhabitants can have a large GDP, but per capita GDP can
be low because many people with low incomes can earn a large total income. Likewise, a
small country with few inhabitants can have a significantly lower GDP, but a higher GDP per
person. Third, distribution of incomes in a country can be skewed. This means that a small
portion of total residents earn a lot while a large part is poor.
As regions have different standards to calculate disposable income per capita, it is
difficult to use this parameter to compare countries. Consequently, a lot of studies use GDP
growth as a method to measure the growth of individual incomes in a particular region
(Holloway, 2008).
Moreover, GDP is not only used to measure incomes. It is also a method to measure
trade. Income is a factor that influences mainly leisure traffic, as most people have to pay
those trips themselves. Conversely, trade influences business travellers heavily. Business
travellers negotiate with other companies or have conversations with international
departments of the same firm. In times of economic contraction, companies have a hard time
to make profit. Consequently they will delay expenses, resulting in less trade. Also, they will
sooner opt for cheaper solutions in order to decrease costs. As a result, it is more likely that
meetings will take place through video calling or that meetings will be held less frequently.
These cost savings result in less demand for air travel (Doganis, 2010; Holloway, 2008;
O’Connell & Williams, 2011).
9
Population
Not only price and economic factors affect the demand for air travel. Also the number of
residents in the service area of an airport influence the number of passengers handled. A large
population means many potential customers. This makes it is more attractive for carriers to
open routes to these locations. Accordingly, it is not surprising that London, Frankfurt, Paris
and Amsterdam are the largest airports in the EU. These four airports are located in the centre
of the EU, which is densely populated. Furthermore, good infrastructure in this area increases
the service range of the airport. Correspondingly, the potential number of travellers is
relatively larger than airports in other regions of Europe (Graham, 1998).
In addition, population has a positive correlation with the number of businesses in a
certain area. Because of the strong link between trade and the amount of companies, more
trade will take place in high densely populated areas. As a result, the demand of business
traffic for transport to densely populated regions is larger than sparsely populated areas.
Consequently, services to more densely populated areas have higher yields, which makes
routes to these destinations more attractive to airlines (Doganis, 2010; Holloway, 2008).
Besides the number of residents in an area, the composition of the population can
influence demand also. Cities that have a lot of internationals or ethnic diversity attract a lot
of VFR traffic because family and friends want to see their relatives (Graham, 2006). Lehto,
Morrison and O’Leary (2001) estimated that about 13 per cent of total traffic to the United
States was VFR traffic. This figure shows that VFR passengers are a significant amount of
traffic that influences demand heavily.
Other factors
Besides, other factors can impact demand for air transport as well. An example of such a
factor is safety. It influences in particular leisure traffic. Traffic decreased significantly after
the 9/11 terroristic attacks in New York on 11 September 2001 (Franke, 2004). Equally, in
Paris tourism declined dramatically after the November 2015 attacks (Coldwell, 2016).
2.4 Defining hub airports
The United States Federal Aviation Administration (FAA) categorizes airports as hubs based
on market share. They define hubs as airports at which at least 0.05% of the annual passenger
boardings in the US take place. Also, at least 10,000 boarded passenger aircraft must depart
10
every year. All hubs are categorized as small, medium or large by the FAA. Medium sized
hub airports must have at least 0.25% of the total annual passenger boardings and large hubs
are airfields at which at least 1% of the nationwide enplanements take place (Rodríguez-
Déniz, Suau-Sanchez & Voltes-Dorta, 2013).
In contrast, Dennis (1994) describes hubs as airfields that host an airline that offers
connections and is based at the particular airport. Airlines that offer connections are called
network carriers because they operate a hub-and-spoke network. This means that the carrier
sells tickets between two cities that are not directly linked. Passengers travel through an
airport to which many flights are operated and where passengers can transfer between flights,
the so-called hub. For instance, no direct flights are offered between Innsbruck (Austria) and
Dublin (Ireland) (Flughafen Innsbruck, 2016). However, Lufthansa offers multiple flights per
day from both, Innsbruck and Dublin, to Frankfurt. The airline sells tickets between Innsbruck
and Dublin. People fly first from Innsbruck to Frankfurt, where they can transfer to another
flight to Dublin (Lufthansa, 2016). Accordingly, passengers are able to fly between cities that
could not withstand direct flights. A consequence for the network carrier is that it transports
more passengers, increasing revenues. Likewise, hubs handle more passengers because
passengers that do not start or end their journey at the airfield use the airport (Dennis, 1994).
In order to specify the definition of hub airports, Costa, Lohmann and Oliveira (2010)
describe two additional conditions that a hub airport must fulfil. First, connecting traffic must
be a significant number of the total amount of passengers. In other words, network carriers
based at the airport must attract many transfer passengers and be a major player at the airport.
Second, the airport should handle a decent number of passengers compared to major airports.
As a result, airports that do not handle much traffic are not defined as hubs. This is in
accordance with the FAA, which excludes smaller airports (Rodríguez-Déniz, Suau-Sanchez
& Voltes-Dorta, 2013). The restrictions exclude airports that do not rely on transfer traffic and
airfields that are too small to be a major hub. For instance, several airlines at London City
Airport (United Kingdom) offer connections. Nevertheless, less than 2.5% of the passengers
changed flights at the airport in 2014. This is remarkably less than the percentage of
connecting passengers at London Heathrow, where 35.2% was transfer traffic (Civil Aviation
Authority, 2015). As a result of the first condition, London City is not regarded as hub.
Another example is Jyvaskyla airport (Finland). Transfer traffic exceeded 38% of total
passengers in 2015, which would make it without conditions a hub airport. However, less than
45,000 passengers were handled in 2015, which makes it one of the smallest airports in
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Finland. Hence it is not considered as an important hub for continental European traffic
(Eurostat, 2016).
AirportIATA Code Passengers
TransferTraffic Hub Airline Alliance
London Heathrow LHR 73,374,825 35.2% British Airways Oneworld
Paris Charles de Gaulle CDG 63,648,676 30.6% Air France Skyteam
Frankfurt FRA 59,571,802 55.0% Lufthansa Star Alliance
Amsterdam Schiphol AMS 54,459,000 40.5% KLM Skyteam
Madrid-Barajas MAD 41,833,686 24.3% IberiaAir Europa
OneworldSkyteam
Munich MUC 39,700,000 37.0% Lufthansa Star Alliance
Rome Fiumcino FCO 38,288,519 13.0% Alitalia Skyteam
Copenhagen CPH 25,627,093 24.6% SAS Star Alliance
Zürich ZRH 25,477,622 30.3% Swiss International Star Alliance
Dublin DUB 23,856,443 3.1% Aer Lingus Oneworld
Vienna VIE 22,500,000 29.0% Austrian Airlines Star Alliance
Brussels BRU 21,933,190 15.8% Brussels Airlines Star Alliance
Dusseldorf DUS 21,850,000 10.6% Air Berlin Oneworld
Berlin Tegel TXL 20,688,016 7.9% Air Berlin Oneworld
Lisbon LIS 18,145,631 - TAP Portugal Star Alliance
Helsinki HEL 15,900,000 15.7% Finnair Oneworld
Athens ATH 15,196,369 20.0% Aegean Airlines Star Alliance
Prague PRG 11,129,966 2.0% Czech Airlines Skyteam
Warsaw-Chopin WAW 10,590,473 42.0% LOT Polish Airlines Star Alliance
Table 2: European airports that served network carriers in 2014.
Table 2 shows nineteen European airports that are a base for at least one network carrier. The
figure shows the number of passengers handled in 2014, the percentage of transfer passengers
and the airline and alliance for which the particular airport is a hub. Frankfurt, Warsaw-
Chopin, Amsterdam Schiphol, London Heathrow and Paris Charles de Gaulle were the five
airports with the highest percentage of transfer passengers in 2014. With the exception of
Warsaw-Chopin, these airports are the four largest in Europe.
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2.5 Demand and hub airports
Hub airports are impacted differently by the factors described in section 2.3 than smaller
secondary airports because of several characteristics. One such characteristic is the supply of
long-haul flights. Customers on long-haul flights are in general less price-sensitive than
passengers on short-haul flights. This applies to business and leisure traffic as can be seen in
table 1. Consequently, demand for long-haul flights is less dependent on the expensiveness of
fares (Dennis, 1994; Gillen, Morrison & Stewart, 2008). On the other side, Song, Kim and
Yang (2010) found a strong positive correlation between long-haul vacations and incomes.
Correspondingly, demand for long-haul flights can be affected more heavily by changes in
income compared to short-haul traffic.
Also competition between network carriers/hubs can influence passenger numbers at
hub airports heavily. As shown in table 2, transfer traffic at hub airports can be as large as 55
per cent (Frankfurt airport). This means that 55 per cent of the traffic is travelling further to
another destination and does not have to travel through this airfield. Other network
carriers/hubs with similar routes are substitutes. As a consequence, competition between
network carriers/hub airports with a comparable network is fierce, which means that changes
in charges can impact the attractiveness of a hub airport and airline for transfer passengers,
especially price-sensitive traffic. Accordingly, increases in airfield duties can lead to
significant lower demand (Dennis, 1994)
Further, business travellers are more likely to use network carriers and hence hub
airports. Three reasons are higher frequencies, direct flights and frequent flyer programmes.
First, demand is higher on routes to or from hubs because of transfer passengers.
Consequently, airlines are able to enlarge capacity. Often frequencies are increased to cope
demand as this makes more connections attractive. As a result, even more traffic is attracted.
In addition, passengers can choose between more flights and consequently they are more
flexible. Especially business travellers appreciate flexibility (Holloway, 2008; Mason, 2000).
Second, network airlines are able to offer direct flights that would not be possible without
transfer passengers. Business travellers are more time sensitive in general. Hence, direct
flights are more attractive as they save time that would be necessary to transfer between
flights (Fujii, Im & Mak, 1992; Lijesen, Rietveld & Nijkamp, 2001). Third, business
passengers are more likely to use network carriers because of frequent flyer programs. A
frequent flyer program is a reward program that allocates a certain amount of points for every
flight to a passenger. Travellers can use the points to get discounts, free flights or upgrades to
more expensive classes. Business passengers prefer to travel with network carriers to collect
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these points because they often can be used for personal trips as well. Consequently, business
passengers save personal money that could be spend otherwise (Doganis, 2010; Holloway,
2008; Lederman, 2008; Nako, 1992).
Furthermore, most hub airports are connected to national road and rail networks. As a
result they have good connections with nearby regions. Correspondingly, travellers can access
the airport easily, reducing time and costs to reach the airport (Dobruszkes, 2013; O’Connell
& Williams, 2005). Moreover, hub airports offer lounges. These places are often quiet and
offer facilities such as Internet connections that can be used as work places in case a business
traveller arrives early at the airport (Han, Ham, Yang & Baek, 2012).
Network carriers, good hinterland connections and the availability of lounges are
important reasons for (time sensitive) business passengers to use hub airports. As a result, the
percentage of business traffic is larger at these airports than at other airports (Innes & Doucet,
1990; Lian & Rønnevik, 2011). Consequently, the average passenger at hubs is less price-
sensitive and passenger numbers depend less on income. Therefore these factors impact
demand at hubs less heavily than at other airports. Despite, more traffic is related to trade.
Economic volatility is thus a relatively more important factor that influences demand.
14
3 Low cost carriers
3.1 Defining low-fare airlines
Low cost carriers distinguish themselves by offering airline trips for lower fares than
traditional airlines. It is only possible to reduce prices and still make sufficient profit by
increasing efficiency or decreasing service levels (Porter, 1980). Low cost carriers use both
methods. They optimize efficiency and do not offer all services or charge a fee for these
services. This enables low cost carriers to charge a lower fare for the core product of an
airline, namely transporting people to a certain destination (Lawton, 2003).
It is difficult to indicate a carrier as low cost. All airlines offer a different product,
including low cost carriers. EasyJet for example flies mostly to primary airports while
Ryanair focuses on secondary airports. Still, both are categorised as low cost carrier
(European Commission, 2015). Furthermore, traditional service carriers like British Airways
and Lufthansa have introduced cheaper fares with restrictions comparable to those offered by
low cost carriers (Calder, 2013; Deutsche Lufthansa, 2015). These fares make differences
between service carriers and low cost carriers smaller.
Several papers describe some key characteristics of low cost carriers. These are
described in sections 3.2 and 3.3.
3.2 Reduce operating costs
Increase aircraft utilization
Costs can be categorized as fixed costs that do not differ when output changes, and variable
costs, which increase when output is enlarged (Tsai & Kuo, 2004). The fixed costs per flight
hour are calculated by dividing total fixed costs by total flight hours (Caves, Christensen &
Tretheway, 1984). In order to lower fixed costs per flight hour, low cost carriers use their
aircraft more than full-service competitors (Dobruszkes, 2006). One method used to optimize
utilization is to shorten turnaround times, the time between arrival and departure. These
turnaround times can be as short as 25 minutes. In comparison, most traditional service
carriers have a turnaround time of about an hour (O’Connell & Williams, 2005).
Consequently, low cost carriers are able to fly more trips per day than their competitors,
lowering the fixed costs per flight. So flew Ryanair aircraft 9.71 hours per day on average in
15
2007, while Air France short-haul aircraft flew only 6.46 hours per day. That is a difference
of about 33 per cent (figure 2) (German Aerospace Center, 2008).
Low-fare airlines are able to achieve these faster turnarounds by several factors. An
important aspect is the use of secondary airports. Secondary or regional airports are in general
small and only served by a few airlines (Graham & Shaw, 2008). Therefore they are less
complex and less congested than larger airports (Barbot, 2006). As a result, planes do not
have to queue till a stand is available and ground handling can be performed in a shorter
timeframe.
Figure 2: Aircraft utilization by airline in 2007 for Airbus A320-family and Boeing 737
aircraft. Source: German Aerospace Center (2008).
Another characteristic that enables faster turnaround times is solely offering point-to-point
traffic. Full service airlines offer connections at their hubs. Connections make it easier to
operate large networks as flights feed each other. In spite of this, ground-handling processes
are more complex because luggage has to be transferred between aircrafts in a short period.
Connections lead in particular to a complex situation when planes are delayed. This may
result in lower aircraft utilization (Doganis, 2010).
Operate a common fleet
Operating a common fleet has several cost advantages. First, less reserve crews are required,
because no reserve crews that are certified for different aircraft types are needed. Every crew
can operate all airplanes, resulting in more flexibility. Second, maintenance costs are lower.
Maintenance workers are familiar with the aircraft type so that they can work more efficient.
British MidlandAir France
British Airways
KLM
Lufthansa
Germanwings
EasyJet
Ryanair
0 1 2 3 4 5 6 7 8 9 10
6.096.46
6.82
7.7
8.26
9.23
9.24
9.71
16
In addition, it is possible for a worker to specialise in a specific part of the aeroplane or
engine, which results in even more efficiency and therefore higher production. Furthermore,
less spare parts are needed per aeroplane as all parts can be used on all aircraft, reducing
storage costs. Third, ground handling is less complex because it can be standardized.
Consequently, expenses of ground handling may decrease because less equipment is needed
and the equipment used can be optimized for the aircraft type. Finally, operating more aircraft
of a particular type often results in lower capital costs. Airplanes can be bought in larger
volumes, resulting in a larger quantity discounts and thus lower capital costs (Brüggen &
Klose, 2010). As a result of all these cost advantages, about 74 per cent of all low-fare airlines
operate a common fleet (figure 3) (Gross, Lück & Schröder, 2013).
1 Type: 74, 68%
2 Types: 26, 24%
3-4 Types: 9, 8%
B737 Family: 33, 30%
A320 Family: 32, 29%
Other: 9, 8%
Figure 3: Number of aircraft types that low cost carriers use and the most popular models
among the airliners that used only one type of aircraft. Source: Gross, Lück & Schröder
(2013).
Tickets and distribution
Full service carriers sell tickets directly through their website and call centre, and indirectly
via travel agencies and other intermediaries. Indirect sales happen in a lot of cases through
global distribution systems (GDSs). Those are online systems that enable travel agencies to
compare and book flights. In the early 2000s, offering flights in GDS systems cost about three
dollars per booking in addition to the commission of travel agencies. These commissions were
about eight per cent of the total ticket price. In order to decrease costs to enable lower fares,
easyJet decided to sell tickets only directly when they commenced flying in 1995. Most low
17
cost carriers followed this decision and stopped distributing tickets via intermediaries and
GDSs in the early 2000s, lowering costs per ticket.
Nevertheless, easyJet and other low cost carriers reintroduced indirect ticket
distribution through GDSs after a statement of Jetblue in 2007. This American low-fare
airline claimed that revenues per ticket sold through GDSs were $35 higher than tickets sold
directly. As a result, some low cost airlines reintroduced selling tickets indirectly through
intermediaries. However, two differences were made. One, middleman have to pay the GDS
fees. Two, the contribution margin of intermediaries has to be paid by the customer. These
two requirements result in lower costs for the airline compared to the past (Doganis, 2010).
In addition, 79 per cent of the low cost carriers sell only one cabin: economy class
(Gross, Lück & Schröder, 2013). The reason is that business class seating makes the product
more complex as passengers expect a better seat and better services. To meet these
requirements, extra staff with better training would be required. This would result in higher
costs. Likewise, only one or two ticket types with little or no flexibility are sold. The
advantage of a non-flexible ticket is that the airline will receive revenue for every seat sold
because passengers cannot change flights or cancel their trip. Moreover, non-flexible tickets
reduce costs because fewer employees are required to rebook tickets. Further, often only one-
way tickets are sold as this simplifies the booking system (Doganis, 2010).
Use of secondary airports
As stated earlier, low cost carriers use secondary airports that are in general small and less
complicated than large airports. It is cheaper to operate from these airports. Already
mentioned is the advantage of the airport being less congested, so that faster turnarounds can
be made more easily. However, the benefits of smaller airports are not limited to that
advantage. Some other characteristics make it also attractive to operate flight to these
airfields.
First, smaller airports charge lower fees than large airports because they offer fewer
facilities compared to larger airports. In addition, often only a few airlines serve them. As a
result charges are often low in order to attract new carriers. Second, plenty of slots are
available because the airports are often underserved. These slots often include slots on times
which suite carriers best (Barbot, 2006). Consequently, low cost carriers can optimize their
flight schedule and aircraft utilization. Third, carriers can negotiate with the airport about
charges. Often only a few airlines serve the secondary airport; therefore the withdrawal of a
carrier will result in a significant decrease in passenger numbers (Graham & Shaw, 2008).
18
Fourth, some secondary airports lack infrastructure like check-in desks because they were
military bases or too small to accommodate such facilities in the past. Accordingly, the newly
build infrastructure at these airports may be optimized for quick and efficient services that are
desired by low-fare airlines (Barbot, 2006).
Offering no connections
Full service carriers operate a hub-and-spoke network. All flights go to one or several hubs
where transfers between flights are offered. Conversely, low cost carrier offer only point-to-
point flights. Those are flights between two non-hub airports that do not stop at a major hub.
Despite the fact that some airports have many flights and thus a lot of traffic, no connections
are offered. The reason is that operating a hub-and-spoke network requires a more
complicated business model. This would result in higher costs (Barrett, 2004; Gross, Lück &
Schröder, 2013).
Examples of higher costs caused by connections are more frequencies, ground
handling costs and booking costs. Low cost carriers offer lower frequencies on short-haul
routes compared to network carriers. For instance, Ryanairs average frequency was five
flights a week in 2010. This would result in long stopovers that make the connection very
unattractive. In order to make connections attractive high frequencies must be offered. This
would only be possible by adapting flight schedules to each other, which may result in longer
turnaround times and less utilization (Gillen & Morrison, 2003; de Wit & Zuidberg, 2012).
Further, connections require a more complex booking system. Full service carriers
have multiple rates that are dependent on several factors, including connecting traffic. Seats
are sometimes sold for lower fares to transfer passengers compared to origin and destination
(O&D) traffic in order to fill the connecting flight. A consequence of this policy is that the
booking system becomes more complicated and therefore more expensive to build, operate
and maintain (Doganis, 2010).
3.3 Increasing revenues
Low-fare airline are not only able to lower fares because of their lower costs, they have found
methods to maximise revenues as well. Effective yield management, selling ancillary services
on board and selling related services are examples of methods used to collect as much
revenues as possible. Some methods are discussed below.
19
Effective yield management
Low-fare airlines have a less complex business model. This allows them to execute more
effective yield management. Network carriers must take transfer passengers into account
when they set fares. In comparison, low cost carriers focus only on O&D traffic by offering
solely point-to-point traffic, thereby optimizing yields for each passenger. Furthermore,
services that may make the booking system more complex, like multiple travel classes and the
option to book in several currencies are not offered. Consequently, the system is simpler,
which makes it able to manage yields better (Doganis, 2010).
Ancillary revenues
Another way that low-fare airlines use to increase revenues is offering services for a fee.
These services can be segmented in two categories. One, services that are part of the
traditional airline product, but are unbundled by low cost carriers. Two, services provided by
third parties that airlines sell on a commission base (Holloway, 2008).
Examples of services belonging to the first segment are on-board catering and checked
luggage. Passengers have to pay a charge with high margins for on-board food and drinks.
Consequently, revenues are increased and basic fares can be reduced. In addition, costs are
diminished because aircrafts can be provisioned quickly due to lower demand. Also, lower
demand makes some galleys unnecessary, which can be replaced by more seats so that fixed
costs per seat are reduced (Doganis, 2010). Another unbundled service is baggage. Basic fares
include hand luggage only and supplements must be paid for checked baggage. Ryanair
started this policy as first airline in Europe in 2005 and many others followed. A consequence
of the policy is that fewer passengers transport luggage. So saw Ryanair the amount
passengers transporting hold luggage decreasing from eighty per cent to below forty per cent
(O’Connell & Williams, 2011). As a result, ground-handling costs decreased and short
turnaround times could be met more easily (Doganis, 2010). Other charges introduced by low
cost carriers are priority boarding and seat selection (O’Connell & Warnock-Smith, 2013).
Further, airlines sell third-party services on a commission bases. These services are
primarily related to the airline product. Examples are offering accommodations, hiring cars
and selling insurance. O’Connell and Williams (2011) report that Ryanairs commission
revenues of hiring cars exceeded 32 million euros in 2009 and that these revenues were
increasing faster than passenger growth.
Ancillary revenues are important for low-fare airlines. So were Ryanairs ancillary
revenues a quarter of total earnings in 2015, equal to about 1.4 billion euros (Ryanair, 2015).
20
Likewise, Wizz Airs ancillary revenues were about 433 million euros, equal to 35 per cent of
the airlines’ revenues (Wizz Air, 2015). These figures have encouraged service carriers to also
sell ancillary services. As a result, these airlines could reduce their standard fares, increasing
competitiveness. Especially since most passengers compare airlines only on their basic fares
and do not take additional charges into account (de Wit & Zuidberg, 2012).
3.4 Carriers within carriers
Low cost carriers can be distinguished in two categories: Independent low cost carriers and
subsidiaries of network carriers. Independent low cost carriers are not affiliated with network
carriers. Consequently they are able to apply cost saving management among all levels in the
company. Also, they do not have to take competition with profitable sister companies into
account. As a consequence, costs at these airlines are at its lowest. This helps them to achieve
their main objective, namely maximising profits (Conrady, 2013; Graham & Vowles, 2006).
A list of independent low cost carriers that operate more than fifteen aeroplanes in Europe is
shown in table 3.
AirlineStart LCC operations Country of origin
Base at hub airports from table 2
Air Berlin 2002 Germany Yes
easyJet1 1995 United Kingdom Yes
Flybe 2002 United Kingdom No
Jet2.com 2003 United Kingdom No
Monarch 2004 United Kingdom No
Norwegian Air Shuttle 2002 Norway Yes
Ryanair 1992 Ireland Yes
Smartwings 2004 Czech Republic Yes
Volotea 2012 Spain Yes
Wizz Air 2004 Hungary Yes
Table 3: Independent low cost carriers in Europe. Source: European Commission (2015) and
ICAO (2014)
Due to the success of low cost carriers, network carriers have launched subsidiaries that
operate a low-fare business model. These subsidiaries are called carriers within carriers. The
1 Including easyJet Switzerland.
21
main goal of these carriers is often to retain market share of the parent organisation
(Dobruszkes, 2006; Graham & Vowles, 2006; Homsobat, Lei & Fu, 2014). Three different
methods are used to achieve this object in Europe. First, subsidiaries are used to expand the
hub function. In this case the low cost subsidiary operates flights to markets that lack
sufficient premium traffic to be served efficiently by the main airline. An example is Iberia
Express, which operates low cost flights from Madrid-Barajas to markets that are not served
by parent Iberia. As a result, the two airlines do not compete. Instead, they complement each
other, as passengers are able to transfer between full service and low cost flights.
Accordingly, Iberia Express is integrated in the Iberia product (Fageda, Suau-Sanchez &
Mason, 2015; Graham & Vowles, 2006). Second, low cost carriers can be used to retain
market share without operating flights to hubs of the mainline carrier. So operates Lufthansa’s
subsidiary Eurowings flights from various bases in Germany. Nevertheless, no flights are
operated to hubs of Lufthansa. Consequently, Lufthansa Group can retain market share in
Germany without direct competition with the mainline (Fageda, Suau-Sanchez & Mason,
2015; Homsobat, Lei & Fu, 2014). Third, low-fare airlines can be used to obtain market share
in other market segments than those of the mainline company. So operates Air France/KLM
subsidiary Transavia flights between bases in the Netherlands, including hub airport
Amsterdam Schiphol, and holiday destinations like Malaga and Gran Canaria. The subsidiary
does not compete on most routes with the parent company, which does not focus on the short-
haul sun holiday market (Air France, 2016; Fageda, Suau-Sanchez & Mason, 2015; Graf,
2005).
To summarize, the purpose of low cost subsidiaries of network carriers is to retain
market share without competing with sister and parent companies. Consequently, it is likely
that carriers within carriers make different decisions than independent low cost carriers. A list
of low cost airlines that are subsidiaries of network carriers is given in Table 4.
22
AirlineStart LCC operations
Country of origin Parent Company
Eurowings2 2002 Germany Lufthansa
Iberia Express 2012 Spain Iberia
Transavia 2005 The Netherlands KLM
Transavia France 1995 France Air France
Vueling 2002 Spain International Airlines Group3
Table 4: Low cost carriers of network carriers in Europe. Source: European Commission,
(2015) and ICAO (2014).
3.5 Low cost carriers at hub airports
It is more difficult to operate a low fare business model from hubs compared to secondary
airports for two reasons. One, hub airports are often less efficient and airports fees are
frequently higher. As a consequence costs are higher. A characteristic of low cost carriers is
higher aircraft utilization, which is achieved by faster turnaround times. However, it is
difficult to achieve short turnarounds for two reasons. First, hub airports are often large.
Therefore, it takes more time to travel between aircraft stand and runway. This may result in
longer journey times (de Jong, 2006). Second, hub airports are busier than secondary airports.
As a result, airplanes often have to wait till a gate or runway is available. Further, hub airports
charge higher fees than secondary airports. Explanations for the higher fees are better
infrastructure, less bargaining power of airlines and high demand for slots. Finally, peak-hour
slots are scarce at several hub airports. As a consequence, carriers that do not have these slots
have to adjust flights to off-peak times, which may reduce aircraft utilization and thus
efficiency.
Two, demand is different as hub airports attract high yield (business) traffic that is not
price-sensitive. These passengers are willing to pay high fares for more comfort, high
frequencies and direct flights. Low cost carriers do not offer these services except direct
flights. Frequencies are low since they do not offer connections that enlarge demand.
Moreover, low cost carriers do not operate different aircraft models. This makes it difficult to
exploit high frequencies at all destinations as the only way to adjust supply is changing
frequencies. Next, low-fare airlines offer less comfort in order to lower costs and fares.
2 Lufthansa acquired Eurowings low cost department in 2012.3 International Airlines Group (IAG) is the parent company of Aer Lingus, British Airways and Iberia.
23
However, business travellers appreciate comfort since it facilitates better work conditions.
Further, many firms use travel agencies to book flights. These intermediaries book flights
using GDSs. Nevertheless, many low-fare airlines do not offer flights in those systems.
Consequently, it is less likely that business passengers will book flights of low cost carriers
instead of full-service competitors.
Hub airports attract higher yield traffic that is less likely to use low-fare airlines. In
addition, operating costs are higher at these airfields. Despite these facts, low cost carriers
have opened bases at hubs. A list of these bases is given in Appendix A. The openings of new
bases show that low fare airlines expect that hubs are attractive to price-sensitive passengers
as well. Low-fare airlines can attract people that benefit from good infrastructure but do not
want to pay high fares for services on board, like VFR traffic. Consequently, low cost carriers
may attract new market segments to hub airports.
24
4 Data and methodology
4.1 Hypotheses
Low cost carriers distinguish from full service carriers by offering flights for lower fares.
They are able to offer these fares because of their lower costs, which are partly lower at the
expense of services. As a result, these carriers are able to attract price-sensitive passengers,
which travel often for leisure purposes. It is debatable to which extent low-fare airlines
compete with full service carriers. Network carriers focus on people that are willing to pay
higher fares for more service. Many of these passenger travel for business purposes.
Consequently, both categories of airlines serve different market segments.
Airports that are destinations of both types of airlines are attractive for price-sensitive
and price-insensitive travellers. As a result, passengers should be more diverse at these
airports. Hence, growth rates could be higher at these airports compared to hub airports at
which no low-fare airlines are based. Therefore the first hypothesis is:
Hypothesis 1: Passenger growth rates are higher at hubs that are bases of low cost carriers.
So it is expected that bases of low cost carrier attract passengers that would otherwise not use
the airport. Likewise, the opening of a base of a second low cost carrier may increase
passenger numbers. Second low-fare airlines will open routes in addition to the already
operated flights, increasing capacity and supply. Besides, economies of synergy could arise,
as it is more attractive for the airport to open facilities enhanced for low-fare airlines. This
makes it easier to operate the low cost business model so that lower fares can be offered while
the company remains profitable. Nevertheless, it is debatable to what extent the base of a
second low cost carrier provides the same number of additional passenger growth. Carriers
may open routes already operated by the other low-fare airline. Accordingly, the airlines will
compete with each other. As a result the number of additional customers attracted could be
small. Also, airlines that are the second low-fare airline to open a base can decide to not start
offering particular routes that are already operated by established carriers in order to avoid
competition. Therefore, the effect of a base of a second low-fare airline on passenger growth
is expected to be smaller.
Hypothesis 2: Passenger growth rates are less influenced by bases of additional low cost
carriers compared to the effect of the first base.
25
So low-fare airlines focus on price-sensitive passengers. A market segment to which many of
these passengers belong is VFR traffic. In general, the costs of flight tickets are relatively
large for these travellers because many sleep and eat at their relatives, reducing the costs for
accommodation and food. As a consequence the total costs of the trip are lower. Accordingly,
lower airfares can increase demand for VFR trips and thus flights. Another factor that can
determine the demand for flights of this segment is the size of population. VFR-passengers
travel to visit family and friends and a larger population means that a city has more
inhabitants that other people can visit. Likewise, more citizens would like to visit relatives in
other cities when the population increases. As a result, VFR traffic is affected by the size of
population.
Low cost carriers are relatively more attractive to VFR passengers than network
carriers because of their lower fares. It is expected that the number of passengers that travel to
visit relatives increase when low-fare airlines are based at an airport. Correspondingly,
passenger growth at hub airports where low-fare airlines are based could be more positively
affected by population growth compared to hubs that are no bases of those carriers. Hence, the
following hypothesis is formed:
Hypothesis 3: Population growth has greater impact on passenger growth rates at airports
where low-fare airlines are based.
So the effect of bases of low cost carriers on passenger growth rates may differ between hubs
at which one and multiple low-fare airlines are based. Another factor that may influence the
size of the additional passenger growth is the type of the low cost carrier. The main goal of
independent airlines is to maximise profits, whereas the goal of subsidiaries of network
carriers is to sustain market share for the airline group. This difference between the two
categories of airlines may influence their decisions. Further, independent carriers are able to
minimise costs at all levels of the company, while carriers within carriers cannot because of
their ties with the mother company. As a result, the characteristics of the low-fare airline
differ between the two types of carriers. Therefore, choices that may influence passenger
growth could be made differently, resulting in dissimilar effects on traffic growth. Hence the
fourth hypothesis is formed:
Hypothesis 4: Independent low-fare airlines and carriers within carriers affect passenger
growth rates differently.
26
4.2 Data
A regression analyses will be executed to test the hypotheses. In order to perform this
analysis, a cross-sectional dataset is composed. Cross-sectional data is suitable to measure the
impact of a factor on another variable. In order to create the dataset, airports had to be defined
as hub. In section 2.4 is described that hub airports must handle decent amount of passengers
and relatively many transfer passengers. In the dataset the corresponding minimum
requirements were set at one million passengers per month (twelve million per year) and 15%
transfer traffic in 2014. Consequently, twelve airports are selected. Table 5 shows these
airports.
AirportPassengers
2014Transfertraffic Included
London Heathrow 73,374,825 35.2% Yes
Paris Charles de Gaulle 63,648,676 30.6% Yes
Frankfurt 59,571,802 55.0% Yes
Amsterdam Schiphol 54,459,000 40.5% Yes
Madrid-Barajas 41,833,686 24.3% Yes
Munich 39,700,000 37.0% Yes
Rome Fiumcino 38,288,519 13.0% No
Copenhagen 25,627,093 24.6% Yes
Zürich 25,477,622 30.3% Yes
Dublin 23,856,443 3.1% No
Vienna 22,500,000 29.0% Yes
Brussels 21,933,190 15.8% Yes
Dusseldorf 21,850,000 10.6% No
Berlin Tegel 20,688,016 7.9% No
Lisbon 18,145,631 - No
Helsinki 15,900,000 15.7% Yes
Athens 15,196,369 20.0% Yes
Prague 11,129,966 2.0% No
Warsaw-Chopin 10,590,473 42.0% No
Table 5: Airports that are included in the dataset.
The data is longitudinal, which means that it is collected for several years. This has been done
in order to improve the reliability of the dataset, as only twelve observations may be sensitive
27
to external factors. The data concerns the time period 2005-2014 because those were the ten
most recent years over which all data was available.
Several variables that may influence passenger numbers at hubs are included in the set.
These factors are whether low cost carriers have a base at the particular airport, GDP per
capita and population. GDP is measured per capita because absolute GDP is correlated with
population. How GDP and population may influence passenger numbers at airports is
discussed in section 2.3. All data on GDP and population comes from Eurostat. Further, the
dataset contains data of the number of low cost carriers based at a particular hub airport. This
data corresponds with the data in table 10 in appendix A. This information is included for
independent airlines, carriers within carriers and both categories together. It has been
compiled by analysing annual reports of airports and airlines.
Passengers
Low cost
carrierIndepen-dent LCC
Carrier within carrier
National GDP / capita
National population
Passengers 0.2922 0.1343 0.3779 -0.1545 0.7564
Low cost carrier 0.2922 0.8751 0.8696 -0.2050 0.0501
Independent LCC 0.1343 0.8751 0.5220 -0.2089 0.0396
Carrier within carrier
0.3779 0.8696 0.5220 -0.1481 0.0479
National GDP / capita
-0.1545 -0.2050 -0.2089 -0.1481 -0.3244
National population 0.7564 0.0501 0.0396 0.0479 -0.3244
Table 6: Correlations between variables of the dataset.
Table 7 shows some statistics of the data. So was the largest amount of passengers measured
over 73.4 million, while the smallest observation was 11.3 million passengers. The average
amount of passengers handled at European airports was 35.3 million per year. Next, the table
shows that the smallest national income per capita measured equals 16,301 euros while the
largest equals 64,734. Further, the table shows that on average 0.625 low cost carriers were
based at hub airports in the timeframe 2005-201
28
Passengers
National income /
capitaNational
populationBase of
LCC
Base of independen
t LCCBase of CWC
Mean 35,302,549 34,000 33,527,619 0.625 0.308 0.317
Minimum 11,130,589 16,301 5,246,096 0 0 0
Maximum 73,405,330 64,734 82,469,422 4 2 2
Observations 120 120 120 120 120 120
Table 7: Descriptive statistics of several variables in the dataset.
Additional figures and tables that show statistics of the data are included in appendix B. So
shows figure 4a that during 21 observations independent low cost carriers were based at hub
airports. Further, table 11 shows that independent low cost carriers are on average based at
smaller airports than carriers within carriers.
4.3 Methodology
The data will be used to perform a linear regression analysis. The method used to estimate the
model is least squares (LS). LS minimises the squared residuals of the estimation. As a result,
the estimated linear regression model is as close as possible to the observed data. Passenger
growth will be the dependent variable in all regression models. As the dataset contains only
data of total passenger numbers, this data has to be transformed into logarithmic values. As a
result, changes of independent variables are expressed in percentages and values can be
compared (Stock & Watson, 2015). Also GDP per capita and population are converted to
logarithmic terms in order to make all observations comparable. LS can only be used if the
data is stationary. Therefore all variables are controlled for unit roots first by executing Levin-
Lin-Chu unit-root tests. The null hypothesis of this test is that the data contains a unit-root and
has to be adjusted. One method to correct non-stationary data is using the differences between
observations (difference in difference) (Levin, Lin & Chu, 2002; Stock & Watson, 2015).
This method will be used to correct the data if it contains unit-roots.
A significance level of 5% is used to interpret significance tests. This means that the
probability of a type I error, the rejection of a correct null hypotheses, is below 5%. Further, it
is possible to conclude with at least 95% certainty that the dependent variable is affected by
the independent factor in the regression analysis.
29
It is expected that the data contain fixed effects. Passenger numbers may be influenced
by decisions in the past that cannot be changed in the short-term, like terminal capacity and
accessibility. In addition, certain characteristics of the location of the airport can impact
passenger numbers. For instance, legislation could be different so that the airfield is less
attractive for transfer passengers. Another example is culture, variations in attitude as the
general opinion about strikes may impact the attractiveness of a certain country and impact
demand of hubs in that particular country. These factors are characteristics that are very
difficult to change in the short-run. As a result, fixed effect will be included in the regression
analysis.
The first regression model will have logarithmic annual passenger growth as dependent
variable and whether a low cost carrier is based at the airport as independent variable of
interest. In addition, GDP per capita and population growth will be added as control variables
in order to reduce bias. The variable whether low-fare airlines are based at the airport is a
dummy-variable, which means that it has value 0 when no low cost carriers are based at the
airport and 1 when these airlines have a basis at the airfield.
The second hypothesis states that passenger growth caused by a second or higher
number of low-fare airlines bases is significantly smaller than the effect of the first low cost
base. Whether at least two low cost carriers are based at the airport will be added to the model
as additional dummy variable to test this hypothesis. A positive but significantly smaller
effect is expected.
To test the third hypothesis, an interaction effect between population growth and
whether the airport is a base for low-fare airlines will be added to the model. This makes it
possible to determine whether passenger growth at bases of low cost carriers is affected more
heavily by population growth.
Finally, regression models that distinguish independent low cost carriers and carriers
within carriers will be estimated to test hypothesis four. The variables of interest in these
models are whether the airfield is a base of independent low-fare airlines and whether carriers
within carriers are based at the hub airport. Passenger growth will remain the dependent
variable. Likewise, increases in population and GDP per capita will remain control variables.
After the estimation, a significance test will be conducted in order to assess whether the
estimated coefficient of independent low-fare airlines and carrier within carriers differ
significantly.
30
5 Results
First, Levin-Lin-Chu unit-root tests were executed in order to determine whether the data
consists unit-roots. The results show that national population is the only variable that has a
unit-root (t = -1.45, p = 0.074). Consequently, the first difference is used in order to make this
variable stationary so that it can be used to estimate regressions with the least squares method.
For all other variables, the null-hypothesis of the unit-root test was rejected. This means that
these variables could be used without any restrictions. All results of the test are shown in table
8.
Variable t-statistic p-value Conclusion
Passenger numbers -2.2216 0.0132 Reject null-hypothesis: variable is stationary
Low cost carrier -3.3625 0.0004 Reject null-hypothesis: variable is stationary
Independent LCC -1.8455 0.0325 Reject null-hypothesis: variable is stationary
Carrier within carrier -2.0408 0.0206 Reject null-hypothesis: variable is stationary
National GDP/capita -3.6786 0.0001 Reject null-hypothesis: variable is stationary
National population -1.4500 0.0735 Adopt null-hypothesis: variable is non-stationary
Table 8: Results of the Levin-Lin-Chu unit-root test.
After determining whether the data consists of unit-roots, the regression analysis could
be estimated. All estimations are based on the first model, which estimates the effect of
whether a low cost carrier is based at the airport, national population and national income per
capita. All estimations are given in table 9.
The first hypothesis is that passenger growth rates are higher at hubs that are bases of
low cost carriers. Model 1 is estimated to test this hypothesis. The first model shows a highly
significant (p < 0.01) positive effect of 0.087 for variable ‘low fare airlines based at the
airport’. This means that on average passenger numbers at hub airports at which low cost
carriers are based grow 0.087 percentage point faster than other hubs. Consequently, the first
hypothesis is adopted. This was expected and in accordance with the theory. The lower
airfares of low cost carriers may be able to attract price-sensitive passengers that would not
fly with more expensive network carriers. Consequently, hubs at which these airlines are
based have higher passenger growth rates than comparable airports where no low-fare airlines
are based.
31
National Fixed Model 1 Model 2 Model 3 Model 4
Constant 8.581 ** 8.631 ** 8.355 ** 8.646 **
(0.621) (0.629) (0.650) (0.612)
Low cost carrier (LCC)0.087 ** 0.083 ** 0.927
(0.018) (0.019) (0.673)
More than one LCC0.011
(0.019)
Independent LCC0.115 **
(0.020)
Carrier within carrier (CWC)0.011
(0.042)
Independent LCC * CWC-0.079
(0.041)
Log national GDP/capita0.828 ** 0.823 ** 0.849 ** 0.822 **
(0.060) (0.061) (0.063) (0.059)
Dlog national population2.736 2.868 3.313 2.990
(1.506) (1.528) (2.517) (1.516)
Log national GDP/capita * LCC-0.080
(0.065)
Dlog national population * LCC-0.313
(3.050)
R-squared 0.7196 0.7205 0.7245 0.7380
Table 9: Results of the regression analysis. Standard errors are given between brackets. * =
significant (p < 0.05), ** = highly significant (p < 0.01)
Model 2 tests the second hypothesis, which states that the impact of bases of second low cost
carriers on passenger growth is smaller than the effect of the first low-fare base. Variable
‘more than one low cost carrier based at the airport’ is added to regression model 1. The
regressor of this variable is positive but insignificant (p = 0.56). This means that the expected
effect of the opening of more low-fare airline bases at airports at which already another low
cost carrier is based is negligible. A significance test was conducted in order to determine
whether the variable differs significantly from variable ‘low cost carrier based at airport’. The
result of this test shows that the effects of both variables differ significantly (p = 0.021).
32
Although, the total effect of low cost carrier bases does not differ significantly compared to
the first model. The estimated coefficient of variable ‘low cost carriers based’ declines from
0.087 to 0.083. It seems that one established low cost carrier already meets the needs of
people that are price sensitive. Bases of additional airlines do not result in additional
passengers, which could be the result of increased competition between all carriers at the
airport. Network carriers may reduce frequencies, resulting in less transfer passengers.
Equally, the already established low cost carrier may decide to reduce capacity on certain
routes to reduce excess capacity. The results are in line with the second hypothesis, which
states that the effect of the second low cost base is lower. Accordingly, the second hypothesis
is adopted.
Interaction variable ‘population growth and low cost carrier based at airport’ is added
to model 1 to test the third hypothesis. As a result, model 3 is created. It is expected that the
added variable is positive. Nevertheless, the estimated coefficient is highly insignificant (p =
0.919). This means that the effect of low cost carrier bases on passenger growth is probably
not affected by changes in population. This is unexpected and not in accordance with the third
hypothesis, which is rejected. An explanation for the unexpected effect could be that the
composition of new inhabitants differs significantly from the general population structure. For
example, the natural birth rate can be positive, so that the number of children is increasing.
Parents of these young children may prefer to spend free time at home instead of extra trips to
European destinations. Organising a trip with kids is more difficult as children could have
other preferences than their parents. Moreover, children may have more fun by playing with
local friends than going on a trip. The money saved by not going on additional trips could be
spent on other things, like local days out and toys. Furthermore, the proportion of young
people may be larger among immigrants. Retired people may be emotionally attached to
regions where they have lived their whole lives. In addition, these people can benefit for a
shorter period while the costs of moving are not lower compared to younger people.
Consequently, retired people may be less likely to move to other countries. On the other hand,
young people may be more likely to move to other countries as their remaining life
expectancy and therefore benefits are higher. In addition, moving to other countries can
improve the lives of their children, so that total benefits are even larger. However, younger
people may be less likely to increase their number of air trips when airfares are lower. People
that move to another country to make career could have a lack of spare time. These people
may work many hours in order to get the best chance of promotion. Consequently, they may
33
not have enough days off to increase their number of trips. Therefore lower airfares could not
result in an increase in the number of annual trips these people make.
Finally, the fourth hypothesis is tested. This hypothesis states that independent low-
fare airlines and carriers within carriers affect passenger growth rates differently. It is tested
by model 4, which is also based on the first model. In this model variable ‘low cost carrier’ is
replaced by variables ‘base of independent low-fare airline’, ‘carrier within carrier’ and an
interaction effect between the two types of airlines. The estimated coefficient of independent
low cost carriers is 0.115 and highly significant (p < 0.01). This means that airports at which
only independent low fare airlines are based have an additional passenger growth of 0.12
percentage point compared to hub airports at which no low cost carriers are based. In contrast,
‘carrier within carrier’ has an insignificant coefficient (p = 0.796). This means that airports at
which carriers within carriers are the only low-fare airlines do not have larger passenger
growth than airports at which no low cost carriers are based at all. A significance test is
executed in order to determine whether the effects of independent low cost carriers and
carriers within carriers differ significantly. The results of the test are a t-statistic of 2.339 and
a p-value of 0.021. Consequently, it is concluded that the effects of independent low cost
carriers and carrier within carriers on passenger growth differ significantly. Therefore the
fourth hypothesis is adopted.
The larger impact of independent low cost carriers compared to subsidiaries of
network carriers is not surprising. Independent low-fare airlines like easyJet and Ryanair are
able to reduce costs at all levels of the company, which makes it easier to operate the low cost
business model. Furthermore, these airlines do not have to take the effect of their business on
the mother airline into account, so that the airline is able to make the best decisions.
34
6 Conclusion
Demand for air transport is determined by several factors. Important factors are population
size, the state of the economy and the price of airline tickets. Low cost carriers are airlines
that focus on low fares. They are able to offer these low fares by reducing costs. Optimizing
utilization and efficiency, economies of scale and the reduction of services are methods used
to decrease costs. The low prices of low cost carriers are especially attractive for people that
are price-sensitive. Many of these passengers travel for leisure purposes. Consequently, low
cost carriers focus mostly on leisure passengers. In contrast, business travellers care more
about flexibility and services and less about price. They often prefer service carriers for their
good services and flexibility. Service carriers are able to provide some services because they
offer connections, which increase demand.
Large airports at which many passengers change flights are called hub airports. They
are very attractive to business travellers because of good hinterland connections and the
availability of many flights of service carriers. In contrast, it is more difficult to operate the
low cost carrier business model from these airports because of their size, complex
infrastructure needed for transfer passengers and high charges. Consequently, low cost
carriers focussed mostly on secondary airports in the past. However, several low-fare airlines
have recently opened bases at hub airports, which seems to be a success. Because of their
relatively large attractiveness to price-sensitive passengers compared to service carriers, low
cost carriers are able to attract additional passengers that would otherwise not use the airport.
The executed regression analysis shows that hub airports where low-fare airlines are based
have significantly larger passenger growth rates than hubs at which no low cost carriers have
opened a base. This effect is unaffected by the number of low-fare airline bases and the size
of the population.
Low cost carriers can be distinguished in independent low-fare airlines and carriers
within carriers. Independent low cost carriers have no connections with service carriers. As a
result they can make route choices without restrictions and are able to reduce costs at all
levels of the company. Consequently, they are able to attract passengers that would otherwise
not use the airport. Passenger growth numbers at hubs where independent low-fare airlines are
based are significantly larger than airports at which no low-fare airlines were based. In
contrast, carriers within carriers are subsidiaries of service airlines and therefore may be less
able to make the best decisions. Hubs at which these carriers were based have no additional
passenger growth compared to hub airports without low cost carriers.
35
To conclude, European hub airports at which low cost carriers are based have larger
passenger growth numbers than other hubs. This growth is only caused by independent low
cost carriers and not by low-fare subsidiaries of network carriers. The magnitude of the effect
seems to be fixed, as it is not affected by the number of low-fare airlines and changes in
population.
Airport managers can use the results of this thesis for short-term decisions. They can
increase passenger numbers by encouraging an independent low cost carrier to open a base at
the airport. Also, the results can be used to negotiate with low-fare airlines. The base of a
second low cost carrier does not result in additional passengers. This information could be
used in negotiations to enforce higher airport charges.
In spite of this, it is difficult to give proper recommendations for policymakers and
airport managers in the long run due to some limitations of this thesis. First, the effect of low
cost carriers on network carriers is not discussed. It may be harder for these carriers to operate
a profitable network, as competition on short-haul flights may be fierce, resulting in lower
prices on those particular routes. Accordingly, service carriers can be forced to reduce
frequencies or suspend routes. This makes the airline less attractive for transfer passengers
and consequently can result in a further reduction of operational activities. This could not
only harm the airline, also the hub airport may be affected. The route network of the hub can
be less attractive, so that passenger numbers will decrease in the long run. Further research
could focus on the impact of low-fare airlines on network carriers and passenger numbers at
hub airports in the long run. This makes it possible to conclude whether encouraging the
advent of low cost carriers may result in larger passenger numbers in the long run and which
policy is the most suitable to increase passenger numbers.
Second, the thesis has focussed on the effect of low cost carriers on passenger
numbers. Nevertheless, the impact on society has not been taken into account. Passengers that
are attracted by low-fare airlines are more price-sensitive and therefore may spend less in the
local economy than passengers that use service carriers. It could be that the negative effects of
these passengers, like extra pollution caused by flights and crowdedness, outweigh the
benefits to local society. Furthermore, competition of low-fare airlines may impact the
operations of network carriers, which may decide to reduce routes, operations and the amount
of jobs. This effect could be very disadvantageous to society, as the attractiveness of the
region to investors will be reduced due to the loss of connections. This effect can outweigh
the benefits of low-fare airlines to society. Future research could focus on societal effects of
36
low cost carriers. This will make it possible to give proper recommendations about whether
policymakers should encourage the advent of low-fare airlines.
37
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Appendix A: Table used to make the dataset
Airport IATA Code
Low cost carrier
Base opened
Base closed
Paris Charles de Gaulle CDG easyJetVueling
20082007
Amsterdam Schiphol AMS easyJetTransaviaVueling
201520052011
Madrid-Barajas MAD easyJetIberia ExpressNorwegianRyanairVueling
20072012201420062005
2013
Munich MUC Transavia 2016Rome Fiumcino FCO easyJet
NorwegianRyanairVueling
2009201620142012
2016
Copenhagen CPH Norwegian 2008Zürich ZRH Vueling 2016Dublin DUB Ryanair 1992Vienna VIE Eurowings 2015
Brussels BRU RyanairVueling
20142014
Dusseldorf DUS Air BerlinGermanwings
20022012
Berlin Tegel TXL Air BerlinGermanwings
20022013
Lisbon LIS easyJetRyanair
20122014
Helsinki HEL Norwegian 2011Athens ATH Ryanair
Volotea20142015
Prague PRG RyanairSmartwingsWizz Air
201620042010
Warsaw-Chopin WAW Wizz Air 2005
Table 10: List of hub airports defined by ICAO (2014) and European Commission (2015) that
are bases of low cost carriers including year that the base opened and year that the base
closed.
46
Appendix B: Data description
(a)
No Yes0
20406080
100
91 29
Independent Low Cost Carries
Based at hub airport
Num
ber o
f ob
serv
atio
ns
(b)
No Yes0
20406080
100
89 31
Carriers within Carriers
Based at hub airport
Num
ber o
f ob
serv
atio
ns
Figures 4: Number of observations in which an independent low cost carrier or a carrier
within carrier was based at a hub airport.
<10 10-20 20-30 30-40 40-50 50-60 60-70 70-80 >800
10
20
30
40
0 39 22 10 14 20 12 3 0
Passenger Numbers
Passenger number in millions
Num
ber
of o
bser
vatio
ns
Figure 5: Number of passengers per observation in millions.
47
All low-fare airlines Independent LCC Carrier within CarrierNo base Base No base Base No Base Base
Pass
enge
rsMean 32,221,035 41,240,102 34,393,460 38,155,210 30,774,110 48,303,552 Min 11,130,589 14,858,215 11,130,589 14,858,215 11,130,589 19,715,451 Max 73,405,330 63,813,756 73,405,330 63,813,756 73,405,330 63,813,756 Obs 79 41 91 29 89 31
Nat
iona
l In
com
e /
capi
ta
Mean 34,366 33,296 34,532 32,332 34,883 31,468Min 16,451 16,301 16,451 16,301 16,301 21,317Max 64,734 46,174 64,734 46,174 64,734 43,535Obs 79 41 91 29 89 31
Nat
iona
l po
pula
tion Mea
n 35,394,519 29,930,422 33,729,701 32,893,500 32,097,486 37,633,484Min 5,246,096 5,388,272 5,246,096 5,388,272 5,246,096 5,523,095Max 82,469,422 66,152,155 82,469,422 66,152,155 82,469,422 66,152,155Obs 79 41 91 29 89 31
Table 11: Descriptive statistics of variables based on whether a low cost carrier is based on
the hub airport.
48