02r. the oprtns strategy and competitiveness - ud 22 sep 2011

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02. The Operations Strategy and Competitiveness  In “OPERATIONS MANAGEMENT(PGP, Term – II, Pre-Mid Term, 2011)  Reference: Ch. 2: Oper ations Str ategy in a Global Envir onment (pp 29 – 58) In: J. Heizer, B. Render and J. Rajashekhar, Operations Management, 8 th Edition, Pearson Education, 2009

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