1 1 - present and future server serbia, derek starling
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System z:The Present and the Future Server
Derek Starling
System z Software Sales Leader, SEE
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Reshape industries, making the world work better
Reinvent and transform business, for competitive advantage
Build trust and confidencethrough secure transactions and data
Make the
extraordinary possible
IBM Mainframe50
"This is the beginning of a new generation—
not only of computers—but of their application in business, science and government.”
Thomas Watson, Jr
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The Mainframe is everywhere,making the world work better
Mainframes process
30 billion business transactions per day
Mainframes enable
$Trillions in card payments annually
80 percent of the world’s corporate data originates on mainframes.
91 percent of CIOs said new customer-
facing apps are accessing the mainframe
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The world is constantly changing …
Forward thinking businesses are building competitive advantage
through a better customer experience
Customer expectations have never been higher
They are better informed
They operate in a network of peers
They interact through a multitude of devices
They demand personalizedservice and offerings
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zEnterprise: Empowering Business Innovation in an era of Digital Transformation
The ultimate Analytics engine for instant insight.
Superior service at lower cost through Cloud.
The foundation for a Mobile and Social enterprise.
A robust and Trusted infrastructure.
SocialSocial
Analytics Mobile
Security
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Bring analytics to the datarather than the data to the analytics
72%of respondents plan to
analyze transactional data from enterprise applications
NLB do very effective real time
analytics for NLB customers and business
users alike, all on z
The most valuable insights occur when the analysis executes where
the data originates
Source: CPO internal study. Assume dist. send and load is same cost as receive and load.. Also, assume 2 switches and 2 T3 WAN connections.
Data transfer
1TB ETL per day, Initial copy plus three derivatives costs
>$8 million over 4 years
Operational applications
Analytical applications
Extract, Transform and Load (ETL)
Multiple copies of data
Transaction and analytics isolation
Significant compute power
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Petrol – SloveniaQuotes from Pavel Batista, chief informationofficer for Petrol
• “We had very, very detailed data about product sales and about
each individual customer in our loyalty program.”
• “Our goal was to deliver, to the cashier at the store, the
information they would need to suggest-sell specific products to
those loyalty customers in seconds”
• “keep in mind, this type of transaction happens two or three
hundred thousand times per day”
• “with the DB2 Analytics Accelerator appliance, the business
analytics tools deliver information on complementary products in
seconds”
Solution runs real time Analytics against >20TB DB and exploits Cognos, SPSS Modelling and DB2 Accelerator
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Small screens – a big opportunity for business growth
Create new services
Access new markets
Deliver timely information
10 billion+devices accessing
information
90 secondsaverage response
time to a text
>150 millionmonthly mobile
banking transactions
< 30 msresponse time
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zEnterprise: The ultimate accessory for the Smart Phone
with core business
processes, applications
and data
and deployment of enterprise-grade mobile applications
in service through the highest security and availability
to support millions of
transactions per day
Tight
integration
Rapid
development
Total
confidence
Unmatched
scale
…the foundation for a mobile
enterprise
System z Solution for Mobile Computing
Extend enterprise apps, data and transactional capabilities for mobile on the go services at a cost competitive with alternative implementations
Strengthened supply chain with additional processing power to efficiently manage peak trading and new business workloads
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Public vs. private cloud: Which option costs less for delivering mixed workloads?
201 light workloads
Public Cloud x86 Cloud z Cloud
Power, space
Labor
Software
Hardware
Server configurations are based on consolidation ratios derived from IBM internal studies. Prices are in US currency and will vary by country. Amazon case includes costs of hardware (instances, data in/out, AWS support, free tier/reserved tier discounts), middleware and labor. zEnterprise and x86 cases include costs of hardware (OS, virtualization, cloud mgmt), middleware, power, floor space and labor.
24 heavy I/O workloads
PrivateCloud (zEC12)
PrivateCloud (x86)
Public Cloud
Case Study: 225 workloads
46-76%less cost
Saving $46M in capital and operational
expenditure with an infrastructure that is optimized for diverse
computing needs
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Increasing momentum and investment in cloud solutions on zEnterprise
Growing MSP uptake with new partnerships
around the world
Efficiently delivering high
quality services to clients
Cloud Management Suite
Easily moves cloud services to System z with standardized, open orchestration; provisions workloads to Linux on z from SmartCloud Orchestrator running on x.
Enterprise Linux ServerThe power of Enterprise Linux
made easy; now integrated with
Wave technology
IBM Wave for z/VMSimplifies and automates the set up and management of a System z virtualized environment with drag and drop simplicity
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Mitigating business risk in a digitally enabled world
As all business operations become dependent on IT:
10 billion+Mobile devices
pose unprecedented security challenges
24/7/365Now there is no time for downtime
77%Execs believe adopting cloud makes protecting
privacy more difficult
Amazon website down for 45 minutes, costing company $5 million
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zEnterprise: Unmatched security and availability for trusted computing
$500KThe average cost of
system failure
$5.5MThe average cost of a
security breach
IT Analyticsto spot potential failures and capacity needs before they occur
99.999%Design point for application availability
ZeroSecond recovery point objective across thousands of miles
HighestAssurance level of security with Common Criteria certification (EAL 5+)
Encryptionof data at rest, in flight, and in use
Enterprise Key Management across mainframe and distributed
Exploit zEnterprise to secure billions of credit
and debit card payments every year
InfoSphere Guardium V9.1
Ensure data integrity by protecting high-value data and automating compliance policies
Ensure availability with real time failover from Shanghai to Beijing
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Organizations that embrace the shift are reshaping the value they deliver through improved services
Cryptographic
coprocessors secure
2B transactions /
month with enterprise-
wide encryption
services
Analytics-driven
system assesses,
analyzes and
responds more
quickly to citizens
Core-banking
solution establishes
a single source of
customer information
Self-service secure
cloud portal and
mobile applications
enrich civic life
What if you could
create the ultimate
security environment,
including an enterprise-
wide encryption
service?
What if various city
departments could act
and respond as a
single, coordinated unit
to deliver citizen
services?
What if you could more
quickly and nimbly
enrich the customer
experience with
increased product
personalization?
What if you could
empower the general
public to create citizen-
centric applications
with access to years
worth of city data?
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The importance of technology choice
“… in the long run the marketplace rewards those that make the optimum use of the
right computing resources in the right way as evidenced by business performance.
Dr. Howard Rubin, Chief Executive Officer and Founder, Rubin WorldwideTechnology Economics: The impact of Your Computing Strategy in Real Business Terms; 2012 Rubin Worldwide.
Technology Economics: Across sectors, organizations with higher mainframe use
demonstrate …
… over distributed server heavy organizations
• An average of 31% lower IT Cost of Goods
• Computational growth that is roughly 3x more economically efficient
28% less IT spend per barrel of oil
67% less cost per teller transaction
27% lower IT cost per retail store
30% less IT spend per airline passenger mile
68% lower IT cost per loan approval
48%lower IT cost per credit card transaction
31%less IT spend per vehicle for automotive companies
27% less IT cost per hospital bed
“
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IBM zEnterprise System:New clients, new workloads, new applications
Total Installed Capacity
YE03 YE04 YE05 YE06 YE07 YE08 YE09 YE10 YE11 YE12 YE13
Insta
lled C
apacity
q
System z Total Installed Capacity
ISV apps run on IBM System z; 90 new ISVs
added in 3Q13
growth in installed Linux MIPS
hybrid computing units shipped since 3Q10
new accounts since 3Q10 zEnterprise
launch, with 40% in growth markets
7,500+31%320+260+
Insta
lled C
apacity
In the last 5 years the capacity in Croatia has doubled and the cost per transaction has more than halved.
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The Future of Next Gen Mainframe Systems
Cloud Social
Analytics Mobile
Security
Atomic level storage
Neuro Synaptic chip
CognitiveSystems
Hybrid clouds
Greater parallelism
Optical circuits
Tamper proof processing
Natural intuitive interfaces
Self check-pointing and invisible failover
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zEnterprise: The Future of the Mainframe is Now
Ibm.com/mainframe50
#mainframe50
The ultimate Analytics engine for instant insight.
Superior Service at Lower Cost through Cloud.
The foundation for a Mobile enterprise.
A robust and Trusted infrastructure.
Make the Extraordinary Possible