1

What is a Business?WEEK: 1 MODULE: Business Basics

Learning ObjectivesBy the end of this lesson, pupils

must be able to……• Distinguish between wants and needs and goods and service

should be able to……• Apply these concepts to the Rugeley business community

could be able to……• Draw up a business plan for a potential new service for the area

2

Managing PeopleWEEK: 2 MODULE: Business Basics

Learning ObjectivesBy the end of this lesson, pupils

must be able to……• recognise that there are different ways to organise labour

should be able to……• discuss the advantages and disadvantages of different ways of

organising a business

could be able to……• choose the best way to organise a particular business and explain

their choice

3

ProductionWEEK: 3 MODULE: Business Basics

Learning ObjectivesBy the end of this lesson, pupils must be able to……• recognise that production can be organised in different ways

should be able to……• explain the advantages and disadvantages of different production

methods

could be able to……• select the most suitable method of production for a given product

4

Market ResearchWEEK: 4&5 MODULE: Business Basics

Learning ObjectivesBy the end of this lesson, pupils

must be able to……• understand the purpose of market research

should be able to……• design and carry out market research

could be able to……• analyse the findings of market research

5

Discount!WEEK: 6 MODULE: Business Basics

Learning ObjectivesBy the end of this lesson, pupils

must be able to……• Understand why firms use discounts

should be able to……• Design materials to publicise a firms discounts

could be able to……• Calculate the value of a discount to the customer

6

Wrap it upWEEK: 7 MODULE: Business Basics

Learning ObjectivesBy the end of this lesson, pupils

must be able to……• Understand the functions of packaging

should be able to……• Design packaging for a product

could be able to……• Describe the features of packaging to an audience