10 Instagram stats to maximize your reach

Instagram gets 15 times more user engagement than Facebook and 40 times more engagement than Twitter. Here are 10 stats to help you ascend above the crowd.

30% increase in engagement for images showing real customers using (or wearing) your products

Source: http://www.quicksprout.com/2014/08/01/how-to-increase-instagram-engagement-by-182/?display=wide

29% increase in likes for images with a lot of the background showing vs. low background space

Source: http://www.quicksprout.com/2014/08/01/how-to-increase-instagram-engagement-by-182/?display=wide

25% increase in likes for light images vs. dark images

Source: http://www.quicksprout.com/2014/08/01/how-to-increase-instagram-engagement-by-182/?display=wide

6% increase in engagement when posting on Sundays

Source: http://www.quicksprout.com/2014/08/01/how-to-increase-instagram-engagement-by-182/?display=wide

24% increase in likes if the dominant color of an image is blue

Source: http://expandedramblings.com/index.php/important-instagram-stats/10/

12.6% more engagement when

a hashtag is used

Source: http://expandedramblings.com/index.php/important-instagram-stats/10/

38% increase in engagement & 32% increase in comments on images with faces

Source: http://louisem.com/5812/increase-instagram-engagement

2% increase using Mayfair filter vs. Toaster filter

Source: http://louisem.com/5812/increase-instagram-engagement

1% increase in photo engagement weekdays vs. weeknights and weekends

Source: http://louisem.com/5812/increase-instagram-engagement

Photos get 26% more engagement than videos

Source: http://mysmallbizresources.com/2014/who-else-wants-to-increase-their-instagram-engagement-by-182/

Cute dogs are always a win