10 of the most creative recruitment ads

14
10 of the most creative recruitment ads By Jobhop

Upload: jobhop

Post on 22-Jan-2018

1.433 views

Category:

Recruiting & HR


0 download

TRANSCRIPT

Page 1: 10 of the Most Creative Recruitment Ads

10 of the most creative recruitment ads By Jobhop

Page 2: 10 of the Most Creative Recruitment Ads
Page 3: 10 of the Most Creative Recruitment Ads
Page 4: 10 of the Most Creative Recruitment Ads

Let’s start with this one from a computer engineering company. Now this is a bold way to recruit. But the best way of ensuring that you get the best and brightest for your company is by testing their skills before they even apply!

Page 5: 10 of the Most Creative Recruitment Ads

This advert only has a three word job description, “hungry designers wanted” however their message is crystal clear. By using a logo which is similar but slightly different from Apple’s, they are cleverly able to target people with an interest in Apple.

Page 6: 10 of the Most Creative Recruitment Ads

For our next example, we have the most popular fast food franchise in the world, McDonalds. See how they start off with extremely bold and seemingly offensive statements. Only to reveal in the fine print the purpose of the ad. It’s a great way to catch the attention of potential job-seekers.

Page 7: 10 of the Most Creative Recruitment Ads

This job advert is similar to one I showed you earlier where the recruitment ad in itself serves as a test for the skills of a recruit. Providing a challenge is a great way to filter serious candidates in a job ad as it tests attention to spelling, grammar, detail and creativity pre-CV.

Page 8: 10 of the Most Creative Recruitment Ads

A hidden ad in their website source code. Where else is better to place new coders recruitment notice?

Page 9: 10 of the Most Creative Recruitment Ads

A recruitment agency created this ingenious campaign. Using everyday perspectives, this ad highlights the feeling of being trapped that working in the wrong job can cause. The ad states ‘Life’s too short for the wrong job’. It may not be very cheery but you can’t deny that it’s

eye-catching!

Page 10: 10 of the Most Creative Recruitment Ads

If you’re tired of having to sift through piles of applications and all the same CV’s, you can easily cut down the applicants to only the people who are capable of doing the job by providing a difficult task. In this advert, only those who can solve the equation will be able to find out the correct number to call.

Page 11: 10 of the Most Creative Recruitment Ads

This is a very creative ad that encourages immediate engagement from applicants whilst at the same time testing their technical ability. In this ad, the applicants must carefully fill in the QR code so they’re able to scan and upload the application form. Very smart!

Page 12: 10 of the Most Creative Recruitment Ads

Who said driving a school bus is no fun? This one is a great and inspiring campaign that targets potential school bus drivers and tries to capture the funny perks of the job.

Page 13: 10 of the Most Creative Recruitment Ads

Finally, to finish the list off is a creative ad directed at potential web developers.

Page 14: 10 of the Most Creative Recruitment Ads

So that’s it! We hope these ads inspired you to come up with your own creative, enticing and funny recruitment adverts.