1. tips for a better blog post 10Tactical suggestions that have moreto do with structure than writing

2. 10 tips for a better blog post1. Keep Headlines TightThis is what 40 characters look like. ThThis is what 60 characters look like. This is what 60 characThis is what too many characters look like. This is what too many14060>60Average length of a blog headlineReceived the most social shares*Sharp decline in social shares**According to TrackMaven study 3. 2 x10 tips for a better blog post2. Add Blog Bling Add large graphics or embeddedvideos & make it count!No badstock images! 4. 10 tips for a better blog post3. Time It Well Publish between 8 & 10 a.m. Tuesday & Wednesday are most popular for postingDont fear the weekend!Posts published on weekends account for just 13.1% of postspublished, but they received 32.6% of social shares.**According to TrackMaven study3 5. 10 tips for a better blog post4. Use Bulletsand Numbered Lists Shows an appreciation for yourreaders time constraints Creates organization & naturalwhite space1. 2. 3.4 6. 10 tips for a better blog post5. Include Calls to Action And ProvideSubscriber Options Dont leave your visitors hanging! Define the conversion actionFREETRIALSIGNUPDownload5 7. 10 tips for a better blog post6. Keep them short. Ish. Posts should have fewer than1,500 words (per Andy Crestodina) Structure with subheads and boldingI cannot rememberreading any blogpost that I wishedwas longer 6- Guy Kawasaki 8. 10 tips for a better blog post7. Use a Rational Approach Good writing has logic and structure. The structure itself can draw in readers.7Beginning middle end 9. 10 tips for a better blog post8. Show Up Half of blogging is consistencyIf you want hits, youneed to keep goingup to the plateand swinging - Barry Feldman 10. 10 tips for a better blog post9. Build Scale Write for your audiences audience. Build scale for your blogby ensuring that your writing appeals to industry influencers.9 11. 10 tips for a better blog post10. Experiment10Do something unexpecteD!Figure out what works for your audience so you can do it again and again, consistently. 12. Experiment. Optimize.&have fun! 13. Move over Strunk & White: Everybody Writes is thecreative resource for a new generation.Andrew DavisWage a Waron conTenTmediocriTyeverybodywrites.com#everybodywrites