10 tips for enterprises to be more social in 2013
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10 TIPS FOR ENTERPRISESTO BE SOCIAL IN 2013
presented by Simplify360
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HIRE A SOCIAL MEDIA HEAD
Else you will be running amok like a headless chicken.
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BUILD A SOCIAL
STRATEGYBecause you can not win a
game solely through a brute force.
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DON’T CHOOSE NETWORKS.
BE EVERYWHERE.UNLESS YOUR TARGET
AUDIENCE IS FROM MARS.
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DON’T RESTRICT SOCIAL MEDIA AT THE OFFICE/WORKSPACE.
Build an open and collaborative working culture.
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BUILD A SOCIAL MEDIA POLICYELSE PREPARE YOURSELF TO FACE PR DISASTERS IN THE
FUTURE.
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DON’T USE 20 DIFFERENT
TOOLS.YOU ARE NOT JAMES BOND,
AND DON’T HAVE THE LUXURY TO WASTE
RESOURCES. PICK ONE AND SCALE IT UP.
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STOP THINKING SOCIAL MEDIA AS A PART OF
DIGITAL MEDIAITS TIME TO TAKE OFF YOUR
BLINDFOLD AND RECOGNIZE THE TRUTH.
THE TRUTH THAT SOCIAL MEDIA IS EVERY WHERE.
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MAKE THE SOCIAL MEDIA HEAD
REPORT DIRECTLY TO THE CEO.
ELSE YOU ARE NOT SERIOUS ENOUGH ABOUT YOUR
BUSINESS.
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MONITOR YOUR COMPETITION AND THE INDUSTRY IN
REAL-TIME!THE SHELF-LIFE OF
A WEEKLY OR MONTHLY SOCIAL MEDIA REPORT IS ONLY FEW HOURS.
YOU NEED TO KEEP UP WITH THE PACE.
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DO A SOCIAL MEDIA AUDIT
BEFORE HIRING ANYONE.
RESUMES AND RECOMMENDATION LETTERS
ARE OLD SCHOOL.
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