14 twg44 021 wttc report - asia-pacific economic...
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2014/TWG44/021 Agenda Item: 19
WTTC Report
Purpose: Information Submitted by: WTTC
44th Tourism Working Group MeetingCusco, Peru
9-10 April 2014
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44th APEC Tourism Working Group MeetingHelen Marano: VP Government & Industry Affairs, World Travel & Tourism Council 4/2014
GLOBAL PERFORMANCE 2013
9.5%GDP
266 million jobs (1 in 11 jobs)
4.4% investment
5.4% world exports
US$7 trillion
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10%GDP
GLOBAL FORECAST 2024
US$11 trillion contribution
347 million jobs
1 in 10 jobs
Two thirds new jobs will be in Asia
TRAVEL & TOURISM IN THE TRADE ARENA
In 2013 global visitor exports amounted to US$1.3 trillion
5.4% of total world exports
Visitor exports represent 30% of all service exports
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PERU TRAVEL & TOURISM
2013 2024
GDP PEN53 billion (9.3%) PEN100 billion (10.5%)
JOBS 1.2 million (7.7%) 1.7 million (8.9%)
INVESTMENTS 4.8% of total 5% of total
VISTOR EXPORTS 8.1% of total 12.4% of total
APEC TRAVEL & TOURISM 2013
USD3.6 trillion total contribution to GDP (8.5% of total)
8.8% of total employment
4.9% of total exports (goods and services)
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APEC TRAVEL & TOURISM FORECAST 2024
Total GDP contribution growing by 4.6% per year
Over 40 million more jobs by 2024
Visitor exports growing by 4.7% annually
STRATEGIC PRIORITES
Freedom to Travel Policies for Growth Tourism for Tomorrow
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FREEDOM TO TRAVEL
WTTC/UNWTO report in 2013 on APEC visa facilitation:
Could lead to 57 million additional tourists
US$89 billion to GDP, 2.6 million additional jobs
5 KEY MESSAGES FOR GOVERNMENT- WTTC
2. Small steps are good…
3. Industry can be a facilitator…
4. Transparency and timeliness are key…
5. Technology IS the answer…
1. Travellers are customers, NOT criminals…
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POLICIES FOR GROWTH - TAXATION
WTTC co-sponsoring APEC study
An Assessment of the Role of Taxation in Promoting Travel and Tourism Growth in the APEC Region
Reflects one of the key strategic priorities of WTTC and its membership
TOURISM FOR TOMORROW
Balancing people, planet and profits
WTTC Members are leading the way
2013 Tourism for Tomorrow Awards recognised several companies from APEC region: Air New Zealand, El NidoResorts, Emirates Wolgan Valley Resort and Spa, LooLaAdventure Resort, Sentosa Development Corporation
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TOURISM FOR TOMORROW – 2014 FINALISTS
Each year WTTC hosts one Global Summit and one Regional Summit
SUMMITS: WHERE THE INDUSTRY MEETS GOVERNMENTS
WORLD TRAVEL & TOURISM COUNCIL
Global SummitHainan, CHINA24-25 April 2014
Regional SummitLima, PERU
10-11 September 2014
Regional SummitSeoul, SOUTH KOREA
September 2013
Global SummitTokyo & Sendai, JAPAN
April 2012
Global SummitLas Vegas, USA
April 2011Regional Summit
Riviera Maya, MEXICOSeptember 2012
Global SummitAbu Dhabi, UAE
April 2013
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THE AMERICAS SUMMIT
WORLD TRAVEL & TOURISM COUNCIL
RT HON TONY BLAIR
WORLD TRAVEL & TOURISM COUNCIL
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