15 social media statistics to share with your senior business leader
TRANSCRIPT
15 Social Media Stats to Share with your
YOUR BUSINESS LEADERS
BUSINESS USES FOR SOCIAL MEDIA • Marketing • Sales & Business Development • Recruiting • Employee Listening & Communication • Employment Branding • Learning & Development
SO MANY USES AND YET…
Business leaders & executives struggle with use and
application, but it’s not about them.
WHY THIS DECK EXISTS
So that you may share with your leadership the how, what and
why social media is being used by job seekers & employees.
WHY THIS DECK EXISTS
Feel free to use the information on these slides and make this
deck your own to facilitate conversations.
Adding a photo makes you 36x more likely to be
found on LinkedIn. Source: bit.ly/LinkedIn-stats
15 SOCIAL MEDIA STATS
Globally, Facebook users spend an
average of 50 minutes per day on their
products. Source: bit.ly/Facebook-global
Number of LinkedIn Profile Views in Q1 of 2016 was 45 billion. Source: bit.ly/LinkedIn-stats
15 SOCIAL MEDIA STATS
We spend 17 minutes a day on YouTube.
Source: bit.ly/LinkedIn-stats
51% of recruiters Google a candidate as part of the
recruiting process. Source: bit.ly/social-media-stats
15 SOCIAL MEDIA STATS
There are more
mobile phones than toothbrushes.
Source: bit.ly/mobile-toothbrush
1,471 people listed ‘Hugs’ as a skill on their
LinkedIn Profile. Source: bit.ly/LinkedIn-stats
15 SOCIAL MEDIA STATS
90% of job seekers use their mobile phone
in their job search.
Source: bit.ly/mobile-toothbrush
LinkedIn is the #1 social media tool for recruiters. Source:bit.ly/social-recruiting-stats
15 SOCIAL MEDIA STATS
Source: bit.ly/RIP-twitter
Twitter is the third most popular search
engine.
Source:bit.ly/social-recruiting-stats
Only 13% of Millenials (13-34 yo) use LinkedIn.
15 SOCIAL MEDIA STATS
Source: bit.ly/RIP-twitter
21% of Buzzfeed’s web traffic comes from
Snapchat.
Source: bit.ly/LinkedIn-stats
LinkedIn reaches 37% of the U.S. population.
15 SOCIAL MEDIA STATS
Globally, Facebook users spend an
average of 50 minutes per day on their
products. Source: bit.ly/Facebook-global
Source: bit.ly/recruiter-2015
96% of recruiters use some form of social media
when interviewing & hiring.
15 SOCIAL MEDIA STATS
• Your senior leaders are open to: – Listening – Learning – Experimenting – Failing – Having Fun
MY HOPE
Jessica Miller-‐Merrell @jmillermerrell!www.workology.com!
sources GOOD LUCK!
LinkedIn: b4j.co/jmillermerrell!