16 things to do before talking social to a client
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{
16 things to do before
talking social to a client Getting ready to talk social!
www.serviceplease.de © 2014 ServicePlease
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{
Andrew Maher is a veteran of the
customer experience arena. For over 20
years he has been working with Avaya’s
clients across the globe.
He is an award winning leader in the area
of new media and its role within
enterprises and their interactions with
customers. When consulting with clients
Andrew describes himself as a B2B2C
focused, his concern is of his customer’s
customers. As a certified social media
strategist he is addressing the CxOs of
Fortune 100s to develop with them the
needs of this up and coming interaction
channel.
Andrew is based in Frankfurt, Germany.
He can most easily be found on Twitter
@serviceplease20 where he talks about
the Enterprise 2.0, Customer Service and
what a Social Business really is.
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Get on Twitter
Create an account
Follow some friends
& companies
Tweet a bit
Learn the difference
between RT & DM
Try Twitter mobile
apps as well
www.twitter.com
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Create a #Tag
Hashtags used to
easily share & follow
specific content
Search for an
interesting tag
Create your own
Use it when you
tweet or on other
content you create www.twubs.com
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SlideShare
Top site for sharing
publications or
presentations
Search for content
Create account and
upload a document to
share www.slideshare.net
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Tweet your uploaded deck
Tweet direct from
SlideShare or Twitter
Add your hashtag or
any other appropriate
Send directly to your
new followers (DM)
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Quora
Questions and
Answers
Search for areas of
interest
Place a tough
question you have
been stuck with
Watch the replies www.quora.com
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Nearly a billion
people can’t be
wrong
Understand what
‘news feed’, ‘lists’,
‘groups’ & ‘pages’ are
all about
You needn’t be a
friend collector
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Facebook Group
Create a ‘group’
Invite a friend
Learn how this works
and what is possible
Keep it secret if you’d
like
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‘Friend’ a company
Search for a
company
‘Friend’ them
View their posts in
your ‘news feed’
Learn about ‘likes’,
‘comments’ & ‘shares’
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Post a question
Place a question
Watch for their reply
Try multiple
companies pages
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Remove from your stream
Hide a story or hide
all from a page
You are still a friend
Notice how to still see
the posts
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Update your profile
Complete the work &
education
Ask & give
recommendations
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Follow companies &
groups
Join groups
Follow colleagues,
clients & competitors
Not just those you
like, but those you
want to know more
about!
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Update your LI status
Post an update
Link to your
SlideShare deck
Ask a question
Watch for replies
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Need some aggregation?
Bring together many feeds into a single app
Tweetdeck, HootSuite and others
Search for your hashtag
Post to TW, FB & LI at once
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Blog time!
All other social sites
come and go, your
blog is here to stay
This is where you
control completely
the story & content
Connect it to your
other social places www.blogger.com
www.wordpress.org
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Share, re-share and
participate
Resend, retweet,
comment & share
often
Send to clients,
friends & colleagues
Social media is about
the people not the
platforms Photo: Flicker, kansas_explorer
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Certified #SoMe Strategist
Andrew Maher
www.serviceplease.de
@serviceplease20
Find all my social locations @:
http://xeeme.com/andrewmaher
http://socialmedia-academy.com/
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@serviceplease20 © 2014 ServicePlease