1 8 B E N E F I T S

O F D I G I T A L S I G N A G E

W W W . G L O B A L A C C E S S . C O . Z A

O V E R

of purchasing decisions are made in

store, making Digital signage a perfect

medium in the right place.

75%

A L W A Y S O NT R E N D

Content can be updated

easily and regularly.

Increases foot traffic.

In fact, a whopping 76% ofconsumers have entered a

site because of “interesting”signage.

I N S I G H T . R E T A I L E N V I R O N M E N T S . O R G

Increase in impulse

purchases

More information is retained

compared with standard

print material

50% 37%

DIGITAL SOLUTIONS FOR EVERY INDUSTRY.

SCALABLECOST-EFFECTIVE ADAPTABLE

And sure enough evenwaiting will end...if you can

just wait long enough. W I L L I A M F A U L K N E R

Digital signs reduce bothreal and perceived wait

times.

Digital signs

allow you to

display

emergency

messaging

in real time.

G R A BA T T E N T I O N

Digital signs attract more

attention by using high­

definition motion graphics

and video.

RELEVANTWith digital signage, you can

take advantage of day­part

scheduling to show different

menus or items based on the

time of day or day of the

week.

Digital signs eliminate therecurring costs associatedwith printing and shipping

new static signs.

E N G A G I N G

Entertain and engage customers

or guests by using interactive

content on digital signs.

“You are what you share.”C H A R L E S L E A D B E A T E R , W E T H I N K : T H E P O W E R O F M A S S

C R E A T I V I T Y

Digital monitors can be connectedto the web, which allows real-time

news feeds, social media feeds,weather updates, and video

content which can be incorporatedinto displays.

Purchase Amounts Sales Volumes

29.5% 31.8%

Digital signs placed in strategic areas close to the

point of purchase influence customers’ purchasing

decisions

and

increase

Because of the Internet of

Things and their connection

to digital signage, you can

display targeted content

that caters to your audiences'

wants and needs. It gives you

the ability to connect and

interact with your audience.

C O N N E C T I O N

Digital signs improve

employee and

company­wide

communication.

You can make sure

everyone is on the

same page.

Tell me and I forget.Teach me and I remember.

Involve me and I learn. B E N J A M I N F R A N K L I N

Digital signs can get informationacross to all learning types—from

readers to listeners to hands-onlearners.

Want thesebenefits for yourbusiness?Global Access can create a digital solution customized to yourbusiness needs.

Contact Us 

To Go Digital

Tel: 011 350 6111www.globalaccess.co.za

contact@globalaccess.co.za