18. making decisions based on multiple criteria
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Transportation Decision MakingPrinciples of Project Evaluation and Programming
Chapter 18
Evaluation of Transportation Projectsand Programs Using Multiple Criteria
Kumares C. Sinha and Samuel Labi
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Decision criteria can have multiple dimensions
Dollars
Number of crashes
Acres of land, etc.
All criteria are not of equal importance
For a given criterion, different stakeholders may havedifferent weights.
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Typical Steps in Multi-Criteria
Decision Making
1. EstablishTransportation
Alternatives
3. EstablishCriteria Weights
4. Establish Scale to be Used forMeasuring Levels of Each Criterion
5. Using Scale, Quantify Level(Impact) of Each Criterion for Each
Alternative
2. EstablishEvaluation Criteria
6. Determine Combined Impact of allWeighted Criteria for Each Alternative
Weighting
Amalgamation
Scaling
11. Determine the Best Alternative
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Establishing Weights
Weights reflect the relative importance attached bydecision makers to various criteria
In some cases, the decision maker refers to theagency as well as the facility user. In those cases, the
weight used for each criterion is a weighted average ofthe weights from these two parties.
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Weighting Techniques
1. Equal Weights2. Direct Weighting
3. Derived Weights
4. Delphi Technique
5. Gamble Method
6. Pair-wise comparison: AHP
7. Value Swinging
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Equal Weights - Example
Project Cost 33.3%
Travel Time Saving 33.3%
VOC Saving 33.3%
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Direct Weighting
1. Point Allocation A number of points areallocated among the criteria according to theirimportance.
2. Ranking Simple ordering by decreasingimportance.
Point allocation is preferred because unlike ranking, ityields a cardinal rather that an ordinal scale ofimportance.
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Point Allocation (0-100) Ranking
(Cardinal) (Ordinal)
Project Cost 70 1
TT Saving 50 3
VOC Saving 60 2
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Regression-Based Observer-Derived Weighting
1. Survey respondents assign scores of overallbenefit or desirability for a given combinationof criteria levels achieved by each alternative
2. Weights are then the resulting regressioncoefficients
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( )
2
2
i
i j ji i
j
Minimize
TV w V
= +
i = alternative
j = Criterion
TV = score or desirability
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Regression
7 Respondents
21 Data Points
TV = wcost* Cost + wtime * Time
wcost = 0.214
wtime = 0.786
R2 = 0.98
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Delphi Technique
Individual responses aggregated
Effect of assessment of other respondents
Consensus building
Iterative, generally 2 rounds to achieve stablevalues
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Scaling Methods
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GAMBLE METHOD
1. Carry out an initial ranking of all criteria in order of decreasingimportance. set the first criterion at its most desirable level and
all other criteria at their lest desirable levels
2. Compare between the following two outcomes: Sure thing: The outcome is that the criterion in question is at its
most desirable level while all other criteria at their least desirablelevels
Gamble: In this outcome, all criteria attained their most desirablelevels p% of the time, their least desirable levels (1-p)% of the time
3. At a certain level of p the two situations (sure thing and gamble)are equally desirable. At that level, the value of p representsthe weight for the criterion in question
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Example:
Bus Route Assessment
Headway (from 5 to 15 minutes)
Population Served (from 5,000 to 10,000)
Solution:
1. Sure Thing: Bus headway is 5 minutes and population served is 5,000
2. Gamble: Two outcomes:a. A p% chance of an outcome that headway is 5 minutes and
population is 10,000
b. A (1-p)% chance of an outcome that headway is 15 minutesand population is 5,000.
Suppose the respondent were found to be indifferent between sure
thing and gamble at p = 60%, then, the relative weight for busheadway is 0.6.
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Pair Wire Comparison
Analytical Hierarchy Process (AHP)
12 1
12 2
1 2
1 ...................1/ 1 ...................
... .... .... .... .... .... .......1/ 1/ ..... ... .... 1
n
n
n n
a aa a
a a
= relative importance of two criteria I and j on the basisof a scale of 1 to 9
=
ija
/i jw w
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Table 18.1: Ratios for Pair wise
Comparison Matrix
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Value Swinging Method
1. Consider a hypothetical situation where all criteria at
their worst values2. Determine the criterion for which it is most preferred to
swing from its worst value to best value, all other
criteria remaining at their worst values.3. Repeat steps 1 and 2 for all criteria.
4. Assign the most important criterion the highest weight
in a selected weighting range (100 for 1-100 scale) andthen assign weights to the remaining criteria in
proportion to their rank of importance.
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Scaling of Performance Criteria
Certainty - Value Function
Risk - Utility Function
Uncertainty - Scenario Analysis
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Value Function
a. Direct Rating Method direct assignment
of value to various levels of a criterion
b. Mid Value Splitting Technique based onindifference between changes in levels ofcriterion.
c. Regression based on data from directrating
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Discrete Value Function
Discrete Dis-Utility Function for Performance Measure
of Impact on Natural, Socio-Economic, Historical &Cultural Resources
-100
-80
-60
-40
-20
0
No
Impa
ct
Minor
Impa
ct
Mod
erate
Impact
Major
Impa
ct
Hug
e
Impa
ct
Extreme
Imp
act
Utility
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Continuous Value Function
Dis-Utility Function for Single Performance Measure
of Emissions
-100
-80
-60
-40
-20
0
0 20 40 60 80 100 120
Percentage Increase in Emissions
Utility
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Developed Value Functions
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Utility Function
Direct Questioning Using the GambleApproach
Guaranteed prospect of an outcome vs. riskyprospect of a more favorable outcome.
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Example 18.7
Utility Functions for agency cost, ecological damage, and vulnerablepopulation served.
Solution:
For Agency Cost: Ucost ($30 Million) = 0 (Worst)
Ucost
($ 0 Million) = 1 (Best)
Sure Thing: The outcome is that agency cost is guaranteed to be $20 Million
Gamble: There is a 50% chance that cost is 0 and 50% change it is $30 Million
X50 = $20 Million is the Certainty Equivalent because the expected utility is 0.5
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0
20
40
60
80
100
120
0 5 10 15 20 25 30 35 40 45
Criteria Level
Utility
0
20
40
60
80
100
120
0 5 10 15 20 25 30 35 40 45
Criteria Level
Utility
Cost (in $millions)
Wetland lost in acres (in tens)
Population served (in thousands)
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Combination of Performance Criteria
Pareto Optimality
Difference Approach
Net Utility = U(B) U(C)
NPV = PV (B) PV(C)
Ratio Approach Utility Ratio = U(B)/U(C)
BCR = PV(B) / PV(C)
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Cost Effectiveness
Costs and Benefits are not necessarilyexpressed in the same metrics
Indifference Curves
Tradeoffs marginal rates of substitutionbetween criteria
TV = 2*TTR + PCC
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Indifference Curves Using Mathematical Form of
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Indifference Curves Using Mathematical Form of
Utility/Value Function for Combined Performance
Measures
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Ranking and Rating Method
i i j ij
jScore P w O For each i=
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Impact Index Method
1 2
1max( , ,........, )
tan
( 0.5 0.5)
i j j ij j j j ijj
jj
j
j
jj j nj
j
I R S X e R S X
wR relativeweight for criterion j
w
S scaling factor of measurement X of criterion jX X X
e RN drawn fromarec gular distribution
e
= +
= =
= =
=
+
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Table E18.10.1: Performance of Alternatives
Figure E18 10: Plot of Confidence
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Figure E18.10: Plot of Confidence
Intervals