Overcoming Barriers gto Effective Collaboration

ATE ConferenceOctober 27, 2011

Dr. Vera ZdravkovichDr. Costis ToregasDr. Costis ToregasDr. Bob Spear

Collaborator C iCategories

• Academe

• Industry• Industry• Civil Societyy

CyberWatch and AcademeCyberWatch and Academe

• Colleges and Universities • ATE Centers, K‐12 o eges a d U e s es e e s,systems/schools, state systems

Consortium of 80:

• 47 community collegesy g

• 33 universities

• 26 states

Academic CollaborationsAcademic Collaborations

• Mutually beneficial relationshipsp

• Different levels of partnerships from close topartnerships from close to superficial

Mutual BenefitsBenefits

• Center gains recognition, advocacy, broader dissemination

• Center programs address partners’ pneeds

Mutual BenefitsMutual Benefits

• Partners utilizePartners utilize Center programs and expertiseand expertise

Curriculum Development

Professional Development

A i l iArticulation Models 

Levels of PartnershipsPartnerships

• Active participationActive participation 

• Joint program developmentdevelopment

• Extensive faculty linvolvement

• Occasional participation

• In the name onlyy

ChallengesChallenges

• How to maximize partners’How to maximize partners  engagement and utilize their potential and pexpertise most effectively?

• How to maximize Center’sHow to maximize Center s program effectiveness for all two‐ and four‐year yinstitutional partners?

ChallengesChallenges

• How to engage administrators at partner institutions?

• How to attract new academic partners?

CyberWatch and IndustryCyberWatch and Industry

• Local/Small Businesses • National BusinessesLocal/Small Businesses National Businesses

What a wise person saidWhat a wise person said

• I like overcoming as it is a process and whileI like overcoming as it is a process and, while the goal is in sight, it is not a done deal

CyberWatch and the Private sectorCyberWatch and the Private sector

• Open and strongOpen and strong relationships

• Multiple platforms toMultiple platforms to engage– Advisory Boardy– CCDC sponsors– Source of internships– Proposal partners– …

ObservationsObservations

• Industry and Academia are different‐ but not that different

• Outcome vs. profit based institutionsp

• Importance of Listening

• Need to translate vocabulary• Need to translate vocabulary

And the business endAnd the business end

• Each partner should visibly benefitEach partner should visibly benefit

• Explicit taboos outlined early

k h d h k• Making money together and sharing is Ok

So to support the wise personSo to support the wise person

• It's never a done deal and that isIt s never a done deal, and that is why outcome agreements are not as good as Trust and Processgood as Trust and Process

CyberWatch and Civil SocietyCyberWatch and Civil Society

• Government • ProfessionalGovernment Professional  Associations

Identify Potential CollaboratorsIdentify Potential Collaborators

• Backdrop to all ac d op o acollaborations– What does the ATE center 

/ d?want/need?

– What might the collaborator want/need?

• Start with public info:– Websites, publications

• Meet reps at conferences

• Top‐down, or bottom up?

Building the CollaborationBuilding the Collaboration

• Initial meetingInitial meeting

• Focus on listening

• Discuss mission andDiscuss mission and objectives, not organization or gprocedures

Types of CollaborationTypes of Collaboration

• Links to each other’s websitesLinks to each other s websites• Articles in each other’s pubs• Joint presentations at conferences• Joint presentations at conferences• Sharing a booth at conferencesSh i f t t l t k• Sharing of contacts, people networks

• Joint advertizing and promotion• Guest speakers for each other’s events• Joint activities and programs

Discussion QuestionsDiscussion QuestionsDiscussion QuestionsDiscussion Questions

• How do you identify potential collaborators?How do you identify potential collaborators? How do you approach them?

• How do you design a collaboration that worksHow do you design a collaboration that works to the benefit of both parties? 

• How do you address the challenges we haveHow do you address the challenges we have identified?

• What collaborative strategies have worked forWhat collaborative strategies have worked for your center?

• What other challenges have you encountered?What other challenges have you encountered?