2012 priority points brochure

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2012 Priority Points Brochure

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Page 1: 2012 Priority Points Brochure
Page 2: 2012 Priority Points Brochure

1

Dear Mountaineer Fans,

On behalf of our student-athletes, coaches and staff, I want to sincerely thank you for your support of the Mountaineers. This is an exciting time for West Virginia University and our 17 intercollegiate athletic teams. Our student-athletes work hard, think big and make a difference in the classroom and on the field of play. The success achieved by our teams has been no accident, and we all should be proud of their performance and the exemplary way they represent the University and state. Just as our teams grow and adapt to remain competitive, so must our entire athletic program. Embracing positive change designed to improve performance is a vital part of the sports we play and love. That’s why we are enthusiastic to unveil our new Priority Points Program. The Priority Points Program will reward the longevity and generosity of thousands of Mountaineer Athletic Club (MAC) members and season ticket holders as well as modernize and improve our fundraising efforts.

We have spent countless hours developing and fine-tuning the Priority Points Program, relying on research and feedback from more than 75 major institutions that currently use a similar program. We have also taken into account the goals and aspirations of all Mountaineer fans, donors and season ticket holders. The result is a system that allows us better serve you and your future needs. Additionally, this new program puts WVU’s varsity teams in a stronger position to take on the many challenges—financial and otherwise—that come with competing at the highest level of intercollegiate sports. The Priority Points Program will improve the overall fairness and equity in the allocation of benefits and will reward donors who have supported the Department of Intercollegiate Athletics consistently over significant periods of time. It will expand the ways in which we currently allocate benefits by taking into account such things as years of giving, season ticket purchases and gifts to the University. The Priority Points Program also will aid new and current donors in obtaining seats commensurate with their annual gifts and overall contributions to WVU, the Department of Intercollegiate Athletics and directly to the MAC. I understand that the Priority Points Program represents a major change for the legions of passionate WVU supporters like you. But after careful, thorough and thoughtful effort, we believe we have crafted a system that will be ideal for Mountaineer fans. It will become a key component in our long-term planning and strategy and allow us to move forward confidently with our goal to achieve excellence on and off the field. I hope you will embrace the introduction of the new Priority Points Program. It is an exciting and critical step ahead for WVU Intercollegiate Athletics and guarantees our ability to deliver needed support to our student-athletes and coaches. I encourage you to take pride in our past accomplishments and join the Mountaineers in striving for more thrilling moments and fantastic victories.

Thank you for your dedication and loyal support.

Letter from the

Director of Athletics

Page 3: 2012 Priority Points Brochure

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Our athletic programs have enjoyed extraordinary

success over the last several years. This success has led to

unprecedented visibility and positive exposure for West

Virginia University. From our football team’s success on

the gridiron to our basketball team’s accomplishments

on the hardwood, many loyal alumni and friends take

pride in calling themselves Mountaineers. WVU fans can

be heard singing “Country Roads” around the world, and

the phrase “Let’s Go …” is answered enthusiastically with

“Mountaineers!”

As a result, more fans than ever are purchasing season

tickets to WVU football and basketball, and the

Mountaineer Athletic Club (MAC) has grown to more than

5,500 members. While the potential of our teams is unlimited,

unfortunately, the number of tickets and parking spaces is

not. This growth has made it necessary for us to develop an

improved method to distribute and allocate tickets, parking

and other MAC benefits.

From the beginning, we have always attempted to be fair

to all of our donor/season ticket holders in allocating tickets

and other benefits. In the past, the allocation ticket, parking

and other priority benefits, were only based on annual

giving levels. With the new program, we are improving

the allocation of benefits by recognizing multiple levels of

support to the intercollegiate athletics program and the

University.

The Priority Points Program is designed to reward longevity

and generosity of support to West Virginia University, its

Department of Intercollegiate Athletics and the MAC. It

will be used to determine MAC benefits such as seating at

away games, bowl games, postseason tournaments, new

season ticket requests, requests for seat upgrades and

parking.

Introducing the

Priority Points Program

The PrioriTy PoinTs Program was DeveloPeD for four reasons:

1. To improve overall fairness and equity in the allocation of

priority benefits.

2. To recognize those who have purchased season tickets and

given consistently over significant periods of time, increased

their annual gifts, made capital project or endowment gifts,

supported the University, etc.

3. To help new donors obtain seats commensurate with their

annual gifts and overall contributions to the Mountaineer

Athletic Club.

4. To aid in the eventual re-seating of Milan Puskar Stadium

and the planned re-seating of the WVU Coliseum prior to the

2013-14 season.

Why We Need

Your Helpfinancial realiTies

The WVU Department of Intercollegiate Athletics must gener-

ate sufficient revenue to maintain its status as a self-support-

ing budgetary unit.

mainTaining revenues To remain comPeTiTive

Season ticket revenues in football and men’s basketball

are not enough to support adequately the overall athletic

program. Private support from loyal and dedicated MAC

members is critical to the long-term success of WVU’s inter-

collegiate athletics programs.

rising cosTs of acaDemic suPPorT

More than 350 student-athletes in 17 varsity sports require

an annual scholarship budget of more than $8 million paid

to WVU. Most scholarship support is raised annually through

private donations.

aThleTics is ofTen seen as The “fronT Porch” To The universiTy

Athletic success is important to West Virginia University. Finan-

cial stability in athletics ultimately creates success, and this

success results in pride among our many alumni and friends.

Athletic success is a tremendous recruiting tool for the

general student population, potential student-athletes and

world-class faculty and staff.

Page 4: 2012 Priority Points Brochure

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The Priority Points Program was created to provide a consis-

tent, fair and equitable way to distribute and allocate donor

benefits and other limited resources. Each category in the

Priority Points Program is assigned a specific point value. The

point values from each category will be combined to create

your point total. Each donor then will be assigned a rank

based on their point total within their annual giving level, in

relation to all current MAC members.

A minimum annual gift of $100, to any area of the MAC, is

required to activate your priority points. You can actively

increase your points throughout the giving year.

Priority Points Program

Guidelines

PrioriTy PoinTs are awarDeD BaseD on The following criTeria:

• Current giving to Intercollegiate Athletics

• Consecutive years of giving to Intercollegiate Athletics

• Lifetime giving to Intercollegiate Athletics

• Consecutive years of purchasing season tickets (football, men’s and women’s basketball)

• WVU Varsity Club membership

• Membership in the WVU Alumni Association

• Planned gifts to Intercollegiate Athletics

• Being a current or retired WVU faculty/staff member

• Gifts made to the WVU Foundation in support of West Virginia University (outside of gifts made to Intercollegiate Athletics)

*Priority Point criteria is subject to change

**Priority Points will not be awarded for special event purchases such as auction items, event ticket purchases, golf events, etc.

PrioriTy PoinTs will Be useD when DisTriBuTing anD allocaTing:

•Away / Neutral site game tickets

• Home game tickets (single game)

• Bowl game tickets

• New or additional season tickets for all sports

• Season ticket upgrades

• Conference and NCAA tournament tickets

• Parking

• MAC special events and other benefits

*Acalendardesignatingvariousticketandbenefitallocation deadlines will be distributed to all MAC members and season ticket holders.

Page 5: 2012 Priority Points Brochure

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Factors DeterminingPriority

Points

currenT giving (Dec. 1 – Nov. 30) 2 points per $100

consecuTive years of giving 5 points per year

lifeTime giving To aThleTics 1 point per $100

consecuTive years Purchasing 5 points per year season TickeTs (Football, Men’s Basketball, Women’s Basketball)

varsiTy cluB memBershiP 1 point per continued year membership

25 points lifetime membership (one-time)

alumni associaTion memBershiP 1 point per continued membership

15 points lifetime membership (one-time)

Jerry wesT socieTy 15 points for a planned

gift to Intercollegiate Athletics (one-time)

faculTy/sTaff aT 10 points (one-time) wesT virginia universiTy

gifTs To The wesT virginia 1 point per $1,000 universiTy founDaTion (Outside of Athletics)

Page 6: 2012 Priority Points Brochure

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currenT giving (Dec. 1 – Nov. 30) 2 points per $100

consecuTive years of giving 5 points per year

lifeTime giving To aThleTics 1 point per $100

consecuTive years Purchasing 5 points per year season TickeTs (Football, Men’s Basketball, Women’s Basketball)

varsiTy cluB memBershiP 1 point per continued year membership

25 points lifetime membership (one-time)

alumni associaTion memBershiP 1 point per continued membership

15 points lifetime membership (one-time)

Jerry wesT socieTy 15 points for a planned

gift to Intercollegiate Athletics (one-time)

faculTy/sTaff aT 10 points (one-time) wesT virginia universiTy

gifTs To The wesT virginia 1 point per $1,000 universiTy founDaTion (Outside of Athletics)

Priority Points will be determined based upon available data from the MountaineerAthleticClub,MountaineerTicketOfficeandWVUFounda-tion. Priority Points are only awarded for payments received, not pledges.

currenT giving

Two (2) points will be awarded for every $100 of giving to any area of the MAC in the current giving year (December 1-November 30). Please note that points are awarded only when gifts are received. Current giving includes annual fund gifts, major gifts, endowments, sport-specific giving, and other programs. Faculty/staff will continue to be recognized in the appropriate MAC giving level based on their annual gift, which includes a soft credit. However, points will only be awarded for the actual gift(s) received. Points for matching gifts will be awarded once the matching gift is received.

consecuTive years of giving

Five (5) points will be awarded for each year of consecutive giving to the MAC since 1976. A minimum gift of $100 each year is neces-sary to qualify. If a year of giving is skipped, your consecutive years of giving drop back to one (1) when you rejoin. New donors will re-ceive points in the second year of membership. Points are awarded for consecutive years of giving to encourage MAC members to donate every year.

lifeTime giving

One (1) point will be awarded for each $100 of lifetime giving to MAC since 1976. Lifetime giving includes gifts made prior to the current giving year and includes gifts to the annual fund, major gifts, endowments, sport-specific giving and other programs.

consecuTive years of Purchasing season TickeTs

Five (5) points will be awarded for each consecutive year of purchasing football, men’s basketball and/or women’s basketball season tickets since 1985*. If a year of purchasing season tickets is skipped, your points for consecutive years of purchasing drop back to one (1) when you order again. New season ticket holders will re-ceive points in the second year of purchasing season tickets. Points are awarded for consecutive years of purchasing season tickets to encourage MAC members to purchase season tickets every year. Points are earned only if you have purchased tickets in your name through the Mountaineer Ticket Office.

* Based upon accurate computer and paper records available, 1985 represents the beginning of accurate and reliable ticket data.

wvu alumni associaTion

Beginning in 2012, MAC members who have an individual or joint membership in the WVU Alumni Association receive one (1) point per year for each year of continued, dues-paying membership. All lifetime members will be awarded fifteen (15) points (one-time). Alumni Association membership will be verified through the WVU Foundation. A minimum annual gift of $100 to any area of the MAC is necessary to activate points associated with an Alumni Associa-tion membership.

Understanding Your Priority Points

wvu varsiTy cluB

One (1) point is awarded to all former student-athletes, managers, coaches, support personnel, cheerleaders and mascots for each year of dues paying membership. Twenty-five (25) points will be awarded for a lifetime membership (one-time). A current Varsity Club membership activates your points.

Jerry wesT socieTy

Jerry West Society members receive fifteen (15) points (one-time) for a planned gift that names the WVU Department of Intercollegiate Athletics as the beneficiary. Contact the MAC to discuss and docu-ment your planned gift to determine your available points.

faculTy/sTaff of wesT virginia universiTy

Current MAC members (and/or their spouse/partner) who are faculty or staff of West Virginia University and its affiliates will also re-ceive a one-time 10-point award. Faculty/staff status will be verified through the WVU Foundation. A maximum of twenty (20) points will be awarded per account.

Employees are recognized as faculty or staff from the following or-ganizations: West Virginia University, West Virginia University Hospitals, University Health Associates?, WVU Foundation, West Virginia Univer-sity Institute of Technology and Potomac State College.

gifTs maDe To The wesT virginia universiTy founDaTion

One (1) point will be awarded for every $1,000 in historical giv-ing to the WVU Foundation in support the mission of West Virginia University, not including gifts to WVU Intercollegiate Athletics and the Mountaineer Athletic Club, since 1976. Points are awarded only when gifts are received and processed through the WVU Founda-tion. A minimum gift of $100 to the MAC is required to activate your priority points and any points associated with gifts made to the WVU Foundation.

reTaining/mainTaining PrioriTy PoinTsA minimum annual gift of $100 to any area of the MAC is required to activate and maintain your priority points. In the event that you discontinue your donations to the MAC and/or season ticket purchases, you will retain your priority points with the exception of points allotted for consecutive years of giving and/or consecutive years of season ticket purchases.

gifTs-in-kinDIn-kind gifts of property, goods, or services can be of great financial assistance to the Department of Intercollegiate Athletics. Gifts-in-kind are accepted on a limited basis, must be pre-approved by the Direc-tor of Athletics and submitted to the WVU Foundation for gift recogni-tion. Gifts-in-kind are awarded two (2) points for every $100 worth of goods and/or services donated in the current giving year. Gifts-in-kind made prior to the current giving year will be awarded one (1) point for every $100 worth of goods and/or services provided.

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Explanation &Examples

TickeT anD BenefiT allocaTion Process

Your MAC annual giving level will determine the number of tickets you are able to request, while your total priority points within your annual giving level will determine your ticket location. To allocate tickets and other benefits, donors will be ranked based on their total points, from highest to lowest, within his or her respective annual giving level.

Tickets will be then assigned to donors with the highest point total be-ginning with the Stadium Suite holders and Mountaineer Scholar level and working down through the Buckskin donor level (based on avail-ability). Season ticket holders who choose not to activate their priority points will be assigned available tickets after all Buckskin level donors have been assigned. In limited inventory situations, large orders may be split, with a limited number of tickets allocated in priority locations and all other tickets allocated in other available locations.

Priority Points and priority point rankings are subject to change daily. A calendar designating various benefit and allocation deadlines will be distributed to all MAC members and season ticket holders on a per-event basis.

PrioriTy seaTing anD season TickeTs

Acquiring new season tickets, adding additional season tickets and/or upgrading existing season tickets will be evaluated using Priority Points Program guidelines through a combined effort of the MAC and the Mountaineer Ticket Office.

Since season ticket renewal rates in the priority seating areas are typically high, acquiring new or additional seats, as well as upgrading seats, can be a challenge. Once the regular season ticket renewal deadline has passed, all non-renewed season tickets are placed in inventory and made available for distribution and allocation. You must make your additional ticket and/or upgrade request in writing—either by writing the specifics on your season ticket application or by sending a letter to the Mountaineer Ticket Office. New season ticket holders will be allocated available seats after the renewal deadline has passed.

Please note that all requests are filled based on availability. While your gift increases your opportunity to acquire or upgrade season tickets, it is not an implicit guarantee. As seating becomes available, making a gift, or increasing your gifts to the MAC and the University is the best way to acquire new season tickets, upgrade existing season tickets and obtain additional season tickets.

PosTseason, single, away, neuTral siTe TickeTs

The opportunity to purchase postseason, single game, away game and neutral site game tickets also will be determined by the Priority Points Program. WVU is committed to providing every opportunity pos-sible for MAC members and season ticket holders to attend postseason and away games, obtain additional single home game tickets and tickets to neutral site games. At times, however, only a limited number of tickets are available, and the Priority Points Program and MAC annu-al giving levels will determine how tickets are distributed and allocated.

Page 8: 2012 Priority Points Brochure

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Example #1MAC Donor #1 has purchased football tickets and men’s basketball sea-son tickets consecutively for 13 years. She has also purchased women’s basketball season tickets for the past five years. She has been a MAC member for 30 consecutive years and her lifetime giving totals $526,000. Her current annual gift is $23,500 and she is a lifetime member of the Alumni Association. She has also made $25,000 in gifts to the WVU Foun-dation in support of West Virginia University.

criTeria PoinTs awarDeD PoinTs earneDconsecutive years of giving (30) 5 points per year 150

current annual gift ($23,500) 2 points per $100 470

lifetime giving ($526,000) 1 point per $100 5260

consecutive years Purchasing

season Tickets 5 points per year- football (13) 65- men’s Basketball (13) 65- women’s Basketball (5) 25

lifetime alumni association member 15 points (one-time) 15

gifts made to thewvu foundation ($25,000) 1 point per $1,000 25

6,075 total points

Example #2:MAC Donor #2 has purchased men’s basketball season tickets for four consecutive years. She has been a MAC member for four consecutive years, and her lifetime giving to athletics is $20,000. Her current annual gift is $3,500. She has also been a member of the WVU Varsity Club for 5 years.

criTeria PoinTs awarDeD PoinT earneDconsecutive years of giving (4) 5 points per year 20

current annual gift ($3,500) 2 points per $100 70

lifetime giving ($20,000) 1 point per $100 200

consecutive years Purchasing 5 points per year season Tickets 20- men’s Basketball (4)

varsity club member (5 years) 1 point per year 5

315 total points

Example #3:MAC Donor #3 has been giving to the MAC for eight consecutive years but does not purchase season tickets. His current gift is $1,100, and his lifetime giving totals $11,000. He also has an estate gift designating the Mountaineer Athletic Club as the beneficiary and is a faculty member at WVU. He has given $2,000 to the WVU Foundation in support of West Virginia University.

criTeria PoinTs awarDeD PoinTs earneDconsecutive years of giving (8) 5 points per year 40

current annual gift ($1,100) 2 points per $100 22

lifetime giving ($11,000) 1 point per $100 110

faculty/staff at wvu 10 points (one-time) 10

gifts made to thewvu foundation ($2,000) 1 point per $1,000 2

184 total points

Example #4:Donor #4 has been purchasing season football tickets and been a mem-ber of the MAC for the past three consecutive years. His current annual gift is $200, and his lifetime giving totals $600. He joined the Alumni Association in 2012.

criTeria PoinTs awarDeD PoinT earneDconsecutive years of giving (3) 5 points per year 15

current annual gift ($200) 2 points per $100 4

lifetime giving ($800) 1 point per $100 8

consecutive years of Purchasing 5 points per year season Tickets- football (3) 15

alumni association member 1 point per year 1

43 total points

Page 9: 2012 Priority Points Brochure

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Frequently Asked

Questions

why is The PrioriTy PoinTs Program imPorTanT?

The Priority Points Program is important because it will help improve overall fairness and equity in the allocation of priority benefits. It will also reward those who have purchased season tickets and given consistently over significant periods of time, increased their annual giving and made capital or endowment gifts. The Priority Program also will help new donors obtain seats commensurate with their annual gifts and overall contributions to the MAC.

Priority points also are important because they are the basis for distributing and allocating season ticket requests, seat improvement requests, parking requests, away-game, neutral-site game and postseason game ticket requests, in addition to all other benefits.

why is iT necessary To have The PrioriTy PoinTs Program?

From the beginning, we have always attempted to be fair to all of our donor/season ticket holders in allocating tickets and other benefits. In the past, the allocation ticket, parking and other priority benefits, were only based on annual giving levels. With the new program, we are improving the allocation of benefits by recognizing additional ways in which donors and season ticket holders support the intercollegiate athletics

program and the University.

whaT is my PrioriTy PoinTs ranking, anD how is iT in relaTion To oThers? how can i imProve my ranking?

Your rank is based on the total number of priority points within your respective MAC annual giving level, compared to all other MAC members in the same giving level. The best way to improve your ranking is to increase your contributions to MAC, continue giving on an annual basis and continue to purchase season tickets. You can also increase your points and rank by becoming a member of the Alumni Association, designating the MAC as the beneficiary in your estate plans and supporting other areas of the University in addition to Intercollegiate

Athletics.

why Do i only geT PoinTs for consecuTive years of Purchasing TickeTs since 1985?

The Mountaineer Ticket Office updated its ticket software program in 1985. Records kept prior to this date were in many formats, unreliable and unable to be imported into the new system. This starting date allows us to use accurate data to

determine priority points.

how can i imProve my seaTing locaTion(s) aT various evenTs, incluDing away fooTBall games, Bowl games eTc.?

The best way to improve your seating location(s) at any WVU athletic event is to improve your respective rank by increasing your priority points within your annual giving level. Moving to a higher MAC annual giving level will also help you improve your

seating location.

how can i increase The numBer of TickeTs i can orDer To various evenTs?

The best way to increase the number of tickets you can order for various events is to increase your MAC annual giving level. All tickets are based on availability. Please refer to the MAC’s benefit chart on page 12 to view all giving levels.

if i DesignaTe a $200 gifT To an olymPic sPorT, will i Be aBle To Purchase fooTBall anD/or men’s BaskeTBall season TickeTs in The PrioriTy seaTing areas?

To purchase season tickets in the priority seating areas for football and men’s basketball, you would need to make the appropriate per-seat minimum gift required for football season tickets and/or the appropriate annual gift for basketball season tickets. Your Olympic sport gift will count toward your priority points and will help determine your appropriate seat locations, but will not substitute for the required gift(s) in football and

men’s basketball.

i have PurchaseD season TickeTs from anoTher season TickeT holDer anD have PaiD him/her The annual Per-seaT gifT anD/or maDe oTher gifTs Through Their accounT. Do i receive PrioriTy PoinTs?

The account holder who purchases the season tickets from the Mountaineer Ticket Office receives all Priority Points for the years of tickets purchased and all Priority Points for all respective MAC gifts. The MAC strongly encourages each donor and/or season

ticket holder to maintain his or her own account.

where Do i finD my PrioriTy PoinT ToTal?

Your initial Priority Points statement will be available and mailed to you in the next few weeks. More information will be sent at a later date.

how Does This affecT my season TickeT locaTions in 2012-13?

2012-13 season ticket and parking locations will be unaffected provided donors maintain their MAC giving at the same donor level classification (or higher). Seat locations and parking assignments are also contingent upon meeting all Mountaineer Athletic Club and Mountaineer Ticket Office policies, guidelines

and deadlines.

Additional questions and answers about the Priority Points Program can be found at MountaineerAthleticClub.com.

Page 10: 2012 Priority Points Brochure

9

Your

AccountA current/active MAC member is defined as an individual

who has an account in his/her name and has made a gift

during the current fund drive. A $100 minimum gift to any

area of the MAC is required to receive benefits through ac-

tive membership and receive priority points.

The MAC giving year begins December 1 and ends Novem-

ber 30 of the following year. If a donor has made past contri-

butions in his/her account, but has not made a contribution

for the current fund drive, he/she is not a current member

and will not have priority for ordering season tickets, single-

game tickets, parking or receive other MAC benefits. All past

donors and season ticket holders are encouraged to re-join

the MAC to activate their priority points and receive various

MAC benefits and ticket applications.

Payments may be made in-full during the current fund drive

or throughout the giving year. Please keep in mind the dona-

tion deadlines required for priority seating and parking. All

gifts are processed by the WVU Foundation.

accounT informaTion

Beginning in 2012, all season ticket and MAC member

accounts may contain only the following: a) one contact

name; or b) one contact name and spouse/partner. Multiple

names on one account are no longer permitted. If the ac-

count is under a business name, the business must designate

a contact person.

each Donor accounT musT Be lisTeD as follows:

Business name with contact name (e.g., Mountaineer Inc. - Joe Mountaineer)

Personal account name (e.g., Joe Mountaineer)

Account holder and spouse/partner (e.g., Joe and Jane Mountaineer)

Transferring PrioriTy PoinTs, gifT hisTory anD season TickeT Purchase hisTory

Priority points, gift history and/or season ticket purchase his-

tory may not be transferred from one person to another or

one account to another. Also, the transfer of points or season

tickets by virtue of a will, trust or other estate-planning docu-

ment is not allowed. In the event of the death of an account

holder or season ticket holder, the surviving spouse/partner

retains the priority points and season ticket priority, provided

the spouse/partner was on the account prior to the time

of death. Please contact the MAC if you wish to remove a

name from your account, in case of divorce, or death of a

parent/surviving spouse.

Prior agreemenTs anD Policies

The Priority Points Program will supersede all previously com-

municated ticket and benefit allocation policies including,

but not limited to any grandfather clauses, verbal agree-

ments and previous MAC or Mountaineer Ticket Office seat-

ing policies.

Please noTe

Should you choose to pool your giving with other WVU

alumni/friends, please be aware that the MAC can only rec-

ognize one individual from the group as the contact person,

and only that person will receive priority points, priority seat-

ing and other MAC benefits.

Page 11: 2012 Priority Points Brochure

10

Timeline of Events

&Ways to Give

aPril 2012

· Priority Points Program announced· All information and updates are posted on the Mountaineer Athletic Club website.· Initial point statements sent, priority point verification process begins.· Information sessions on the Priority Points Program will be held on campus and various locations throughout the state. Dates, times, and location will be posted on the MAC website.

may 15, 2012

· Priority deadline for all season ticket renewals.· Priority deadline for all 2012 MAC annual fund donations.

July 2012· Point Verification process ends and updated priority points statement sent.· Priority Point totals available online through your account at WVUGame.com· Allocation and distribution dates and deadlines sent to all donors and season ticket holders.

DecemBer 1, 2012

Priority Points will be ranked based on gifts received for the purpose of allocating football bowl tickets, Big 12 basketball tournament tickets and NCAA tournament tickets.

ways To give

online You can donate to the Mountaineer Athletic Club online at

MountaineerAthleticClub.com or WVUgame.com.

cash/check Donations Checks should be made payable to “WVU Athletics” And mailed to:

Mountaineer Athletic Club P.O. Box 0877 Morgantown, WV 26507

credit cardsThe Mountaineer Athletic Club accepts all major credit cards

including Visa, MasterCard, American Express and Discover.

matching gifts Your employer may sponsor a matching gift program that will

match, double, or – in some instances – more than double your

gift to the Mountaineer Athletic Club. Some companies also

match gifts made by volunteers, spouses, retirees, or board

members. To find out if your company has a matching gift

policy, please use the WVU Foundation’s Matching Gift Search

Engine found at WVUF.org, contact the WVU Foundation at

(304) 284-4000 or contact your company’s Human Resource

Department.

Note: Loyalty Points associated with matching gift will be awarded when the matching funds are received.

securities Donors may make a charitable contribution through an elec-

tronic transfer of stock or the actual stock certificate. Donors

receive a tax deduction on a gift of stock based on the value

of the stock on the day it was received by the Mountaineer

Athletic Club. Please contact the WVU Foundation at (304)

284-4000 to transfer stock or securities.

Bequests Gifts through wills and bequests can provide you with the

opportunity to sustain your family name in conjunction with

West Virginia University’s intercollegiate athletic program. The

Mountaineer Athletic Club can provide you with the language

necessary to ensure that your intentions are clearly expressed.

Planned gift donors are recognized in the Mountaineer Athletic

Club’s Jerry West Society.

additional ways to give can be found on mountaineerathleticclub.com.

About the

Mountaineer Athletic Club

Page 12: 2012 Priority Points Brochure

11

About the

Mountaineer Athletic Club

The Mountaineer Athletic Club (MAC) is the fundraising arm of West Virginia University’s Department of Intercollegiate Athletics and operates in partnership with the WVU Foundation. The WVU Department of Intercollegiate Athletics pays 100% of the schol-arships awarded to more than 350 student-athletes in 17 varsity sports from monies raised by the MAC.

The MAC also support capital projects required to build and maintain first-class athletic facilities. In addition, monies raised by the MAC are used to support a variety of programs that enhance the overall experience of WVU student-athletes. Your individual and corporate contributions help Advance Scholar-ship and Build Champions.

why we neeD your helP Supporting more than 350 student-athletes in 17 varsity sports each year creates a significant need for private support. WVU Intercollegiate Athletics pays 100% of the scholarship bill from the University for its student-athletes, primarily with monies received from MAC members who understand the need and costs of maintaining a premier college athletic program. MAC fundraising efforts also support critical capital projects and other special programs undertaken by the Department of Inter-collegiate Athletics.

Mountaineer sports are the window through which the University often is viewed, with its accomplishments serving as a tremen-dous recruiting tool and a catalyst for philanthropy to all areas of WVU. Essential private support enables WVU to recruit and train elite student-athletes in quality facilities, provide scholar-ships and compete with peer institutions. This financial stabil-ity—created primarily by MAC members—ultimately breeds success and success breeds pride among WVU’s many alumni and friends.

neeD for growTh The cost of competing at the highest level and providing a quality education for outstanding student-athletes continues to climb. The primary resource responsible for meeting these critical needs are funds generated by the Mountaineer Athletic Club. Consequently, the loyal support of MAC members has never been more paramount to the success of every WVU student-athlete and team.

To address ongoing and future demands, MAC has targeted growth in its membership to maintain WVU’s position as one of the nation’s premier programs. Sustaining our success — ath-letically and academically — requires that more fans, orga-nizations and businesses get involved in the important mission headed by MAC. Now is the time to get involved and secure the future of WVU Intercollegiate Athletics.

Membership in MAC is available through annual gifts to the student-athlete scholarship fund. Membership runs December 1 through November 30 and can begin with a gift of as little as $100 annually. New members can contribute at any level, but must make a minimum gift of $100 to activate the membership and receive certain benefits. Renewing and new members traditionally have until the second Friday in May to complete their full giving levels, while enjoying the benefits of membership throughout the year.

As a member of the Mountaineer Athletic Club you provide a vital component to the success of Mountaineer athletics. Your membership provides WVU student-athletes the opportunity to proudly say, “I’m a Mountaineer.”