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TRANSCRIPT
2013 Zoho - Vision & Roadmap
Presented by: Ian wenig
•! About Zoho
•! Zoho Business Model
•! Zoho Culture and Vision
•! Q & A
Agenda
First, Little bit about the company
Years
Bootstrapped, Private, Pro!table
1700 Employees
Over 1000 Resellers
8+ Million Users
Over 200,000 users signup to Zoho every month
Around 25% from Europe & UK
Zoho Business Model
Pre-Internet
Engineers Sales & Marketing
Internet World
Engineers Sales & Marketing
pre-Internet
Many companies adopted the e"ciency of SaaS, but followed the old sales model
The New Approach
Engineers Sales & Marketing
New model
Pull vs Push
Software is Bought. Not Sold.
The Freemium approach is extremely important to this business model
All Zoho Apps are free for individuals
Helps to build brand and IS good for business
Over 200,000 users sign up to Zoho every month
Imagine this with a traditional model
Customer acquisition cost is a key factor
Freemium model helps
But...you got to run a tight ship
•! Data Center
•! Engineering
•! Sales & Marketing
•! Support
•! ...
E"ciency is the key word
It helps when you have multiple apps to sell
Increases the Average Selling Price & Revenues are
Diversi!ed
Zoho's Unique Culture
What makes us di#erent, and better?
“When employees feel that the company takes their interest to heart, then the employees will take company interests to
heart,”
Happiness Factor
“Zoho excels at re-inventing itself and driving development to its logical conclusion: more development"
Products...!
The Business Operating System
Zoho Collaboration, Productivity & Business Apps
Thank You
zoho.com