How social media tools can enhance your science, your career,

and promote diversity

Workshop Sponsored by

• Animal Behavior Society Diversity Committee• Animal Behavior Society Latin American

Affairs Committee

• With special thanks to theAnimal Behavior Society Executive Committee (

@2013ABS)Noldus Information Technology (@NoldusIT)

#2013ABS #socmedia

Session Speakers

Danielle N. Lee, Ph.D. @DNLee5Post-Doctoral Research Associate, Zoology,

Oklahoma State University

Samuel Diaz-Munoz, Ph.D. @EvolcoopUC San Diego, Ciencia Puerto Rico

Alberto Roca, Ph.D. @MinorityPostdocFounder and Principal, MinorityPostdoc.org

#2013ABS #socmedia

Social Media Tools• Twitter• Storify• Flickr• Facebook• Tumblr• Pininterest• Instagram• Youtube• Blogs

Social Media Tools

• About.me• LinkedIn• ResearchGate• Google+• Evernote• Slideshare• Klout

#2013ABS #socmedia

Science Tools

• Noldus• FigShare• JoVE• Citizen Science for Data Collection, Cataloging,

and Interpretation

Science Involves

• Hypotheses testing, experimental design, collaboration

• Sharing results with others, applying knowing, innovation

• Spreading the word, gaining new opportunities

Why is Matters

• Networking– Attracting Potential Students– Identifying Potential Collaborators– Seminar Invites

• NSF/NIH Directives– Public Engagement and Broader Impacts– Open Access Data

Figure 1. Monthly audience by communication methodology shown on A) log scale

Bik HM, Goldstein MC (2013) An Introduction to Social Media for Scientists. PLoS Biol 11(4): e1001535. doi:10.1371/journal.pbio.1001535http://www.plosbiology.org/article/info:doi/10.1371/journal.pbio.1001535

Figure 1. Monthly audience by communication methodology shown on B) linear scale.

Bik HM, Goldstein MC (2013) An Introduction to Social Media for Scientists. PLoS Biol 11(4): e1001535. doi:10.1371/journal.pbio.1001535http://www.plosbiology.org/article/info:doi/10.1371/journal.pbio.1001535

Resources

Social networking for Scientists Wikihttp://socialnetworkingforscientists.wikispaces.com/General An Introduction to Social Media for Scientists. HM Bik, MC Goldstein. PLoS Biol 2013, 11(4): e1001535. doi:10.1371/journal.pbio.1001535http://www.plosbiology.org/article/info:doi/10.1371/journal.pbio.1001535

ReferencesTags, Blogs, Tweets: Social Media as Science Tool? L OgdenBioScience 2013, doi: 10.1525/bio.2013.63.2.15http://www.jstor.org/stable/10.1525/bio.2013.63.2.15The social biology professor: Effective strategies for social media engagement. SM Bertram, M KattiIEE, 2013. 6http://library.queensu.ca/ojs/index.php/IEE/article/view/4607The role of Twitter in the life cycle of a scientific publication. E Darling, D Shiffman, I Cȏté, J DrewIEE, 2013. 6http://library.queensu.ca/ojs/index.php/IEE/article/view/4625The value and use of social media as communication tool in the plant sciences. A Osterrieder. Plant Methods 2013, 9:26 doi:10.1186/1746-4811-9-26http://www.plantmethods.com/content/9/1/26Twitter as a tool for conservation outreach and education: what scientific conferences can do to promote live-tweeting. DS ShiffmanJournal of Environmental Studies and Sciences, 2012 2:257-262http://rjd.miami.edu/assets/pdfs/pubs/Shiffman%202012%20conference%20live-tweeting.pdf

#2013ABS #socmedia

Ways everyone can participate

• Become searchable• Guest Blogging• Join Online Communities and engage in

discussions• Register your science blog with

ScienceSeeker.org• Science Blog Carnivals• Virtual Guest Lectures

Assignment: Identify 3 Ways you will use Social Media

• discuss science • engage the public and broader audiences• publicize accomplishments