2014 smith optics may advertising report

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PRINT PLACEMENTS MAINSTREAM: Outside - Summer Buyers Guide OPTICAL: VCPN - May 20/20 Sun Supplement - May Vision Monday - May 20/20 - June MOUNTAIN BIKE: Bike Magazine - June Decline - June Mountain Bike Action - June MOTO: MXP Canada - June Racer X - AMA Nationals Program MXP Canada - CMRC Program 1 ADVERTISING CONTACT: Cassie Abel | [email protected] | 208-727-6593 FISH: Cabelas Jounral - May/June On the Water - June Florida Sportsman - June Salt Water Sportsman - June FlyFish Jounral - Summer (5.4) SURF: BL!SSS - May Surfing - July Surfer - July ENDURANCE (CORE): Velo - June Velo - Tour de France Triathlete - June ABOUT SMITH: Based in Sun Valley, Idaho, Smith Optics, Inc. was founded in 1965 with the creation of the first goggle featuring a sealed thermal lens and breathable vent foam. Today, Smith is known for its diverse line of sunglasses, snow, and motorsports goggles, snow helmets, prescription eyewear, and ballistic eye protection. Smith’s devotion to authenticity, innovation, performance and style has made Smith the choice of outdoor athletes and enthusiasts worldwide. For more information, check out www.smithoptics.com DIGITAL PLACEMENTS VurbMoto.com VitalMX.com PinkBike.com VitalMTB.com Surfline.com CyclingNews.com APRIL 2014 AD SUMMARY Triathlete.com FishTrack.com/Bouyweather.com Midcurrent.com

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PRINT PLACEMENTS

MAINSTREAM:

Outside - Summer Buyers Guide

OPTICAL:

VCPN - May

20/20 Sun Supplement - May

Vision Monday - May

20/20 - June

MOUNTAIN BIKE:

Bike Magazine - June

Decline - June

Mountain Bike Action - June

MOTO:

MXP Canada - June

Racer X - AMA Nationals Program

MXP Canada - CMRC Program 1

ADVERTISING CONTACT:Cassie Abel | [email protected] | 208-727-6593

FISH:

Cabelas Jounral - May/June

On the Water - June

Florida Sportsman - June

Salt Water Sportsman - June

FlyFish Jounral - Summer (5.4)

SURF:

BL!SSS - May

Surfing - July

Surfer - July

ENDURANCE (CORE):

Velo - June

Velo - Tour de France

Triathlete - June

ABOUT SMITH: Based in Sun Valley, Idaho, Smith Optics, Inc. was founded in 1965 with the creation of the first goggle featuring a sealed thermal lens and breathable vent foam. Today, Smith is known for its diverse line of sunglasses, snow, and motorsports goggles, snow helmets, prescription eyewear, and ballistic eye protection. Smith’s devotion to authenticity, innovation, performance and style has made Smith the choice of outdoor athletes and enthusiasts worldwide. For more information, check out www.smithoptics.com

DIGITAL PLACEMENTS

VurbMoto.com

VitalMX.com

PinkBike.com

VitalMTB.com

Surfline.com

CyclingNews.com

APRIL 2014 AD SUMMARY

Triathlete.com

FishTrack.com/Bouyweather.com

Midcurrent.com

Outside – Summer Buyers Guide

VCPN - May

20/20 SunVision Supplement - May

Vision Monday - May

20/20 - June

Bike Magazine - June

Decline - June

Mountain Bike Action - June

MXP Canada - June

Racer X – AMA Nationals Program

MXP Canada – CMRC Program 1

Cabela’s Journal – May/June

On the Water - June

Florida Sportsman - June

Salt Water Sportsman - June

FlyFish Journal – Summer (5.4)

BL!SSS - May

Surfing - July

Surfer - July

Velo - June

Velo – Tour de France

Triathlete –June