2019 media kit - arda.org · 2019 developments magazine media kit online reach questions? contact...
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2 0 1 9 M E D I A K I T“Voice of the Vacation Ownership Industry”—all the latest news, trends, and best practices.
Advertise in Developments magazine: achieve your sales and branding goals. A valued approach to target and reach desirable industry leaders.
DISTRIBUTION& SCOPE READERSHIP
ACTIONS ROLE IN PURCHASING
www.arda.org.
52%of readers visit website after seeing an ad
40%researched advertised service or product
14% contacted member, advertiser directly
9%recommended purchasing product or service
Based on a recent Developments Readership Survey
4,000+
RE
AC
H
in print7,000+in digital
R E A D E R S H I P95% core timeshare
d e v e l o p e r s
annually delivert o i n d u s t r y $9.6B
A R D A W O R L DShared at all industry-related events:
ARDA REGIONAL MEETINGSARDA FALL CONFERENCE
C.A.R.E | GNEX | ISOIC
20%purchase of service or product to others
recommend
67%infl uence, approve, or authorize purchasing service or product
of readers
EDITIONS10 SUPPLEMENT +1
annually
Anniversary Special
Each edition is passed toadditional readers3
2019 DEVELOPMENTS MAGAZINE MEDIA KIT
January: Outlook/State of the IndustryArticles due: 11/5/18Ads close: 11/16/18Ad art due: 11/30/18
February: 2019 ARDA World PreviewArticles due: 12/3/18Ads close: 12/14/18Ad art due: 12/28/18
March: Sales & Customer ExperienceArticles due: 1/7/19Ads close: 1/11/19Ad art due: 1/28/19
April/May: International/ARDA World EditionArticles due: 2/4/19Ads close: 2/8/19Ad art due: 2/25/19
June: ARDA World HighlightsArticles due: 4/1/19Ads close: 4/12/19Ad art due: 4/29/19
July: Construction & Design Articles due: 5/6/19Ads close: 5/10/9Ad art due: 5/28/19
August: Travel Trend: Transformative/ Wellness TravelArticles due: 6/3/19Ads close: 6/7/1Ad art due: 6/24/19
September: Resort Management/Operations/HOAs + ARDA’s 50th Anniversary Supplement Articles due: 7/8/19Ads close: 7/12/19Ad art due: 7/29/19
October: Law & FinanceArticles due: 8/5/19Ads close: 8/9/19Ad art due: 8/26/19
November/December: Technology/Innovation (Fall Conference Issue)Articles due: 9/2/19Ads close: 9/6/19Ad art due: 9/23/19
2019 DEVELOPMENTS EDITORIAL CALENDAR
Questions? Contact Katelyn Reitz at [email protected], or call 202-207-1074.
DISTRIBUTION AT ARDA EVENTSFebruary:Trustee Retreat
April/May:ARDA World
September:ARDA Regional Meetings
October:ARDA Regional Meetings
November/December:Fall ConferenceARDA Regional Meetings
arda.org
August 2017
PLUS: State of the Industry Inside Florida Law: Extensions & Terminations
Experience& THE CURIOUS TRAVELER
arda.org
August 2017
PLUS: State of the IndustryInside Florida Law: Extensions & Terminations
ExperienceExperience& THE CURIOUS TRAVELER
Experience& THE CURIOUS TRAVELER
Experience
2019 DEVELOPMENTS MAGAZINE MEDIA KIT
ADVERTISING OPTIONS + RATES & SPECS
PRINT OPTIONS
DIGITAL OPTIONS
Prin
t Spe
cs
Full Page: 8.375 x 10.875” trim add 0.125” to four sides for bleedDouble Page Bleed: 17.125 x 11.25”1/2 page: 7.375 x 4.75” 1/3 page: 4.75 x 4.75”1/6 page: 2.3125 x 4.75”
Color: All ads are four-color process (CMYK)Bleed Ads: Keep live matter 0.4375” from gutter and trim edgesPrinting and binding: Offset lithography, saddle-stitched
Ad Size - Four Color
Convention Issue Only
*Anniversary Supplement 1x 3x 5x 10x
Full Page $4,290.00 $4,290.00 $3,300.00 $3,069.00 $2,805.00 $2,640.00
1/2 Page $3,575.00 $3,575.00 $2,750.00 $2,558.00 $2,338.00 $2,200.00
1/3 Page $2,405.00 $1,850.00 $1,720.00 $1,573.00 $1,480.00
1/6 Page $1,918.00 $1,475.00 $1,372.00 $1,254.00 $1,180.00
Save 10%-30% or more with yearly, multi-ad packages!
Questions? Contact Katelyn Reitz at [email protected], or call 202-207-1074.
Location Price
Banner Ad Top Ad1x $1,500/ad5x $1,300/ad
10x $1,000/ad
Logo Button Ad placement below feature 1x $800/ad5x $700/ad
10x $600/ad
Digital Presenting SponsorDigital full-page landing page ad for
Nxtbook edition of magazine, with logo tiling in background
1x $2,500/ad5x $2,000/ad
10x $1,500/ad
Digi
tal S
pecs
Banner Ad: 650 x 90Logo Button: 200 x 240Digital Presenting Sponsor: 8.375 x 10.875”
PRIORITY PLACEMENT: Guaranteed Placement Rates are 25% higher than fl oating ads. Based on availability, placement options include:
• Preferred Location (page 3/page 5)• Inside Front Cover• Center Spread• Inside Back Cover• Back Cover
• Belly Band• Blow-in Card• Bind-in Card• Tip-on
• Cover Wrap• Bookmark• Insert
UNIQUE ADVERTISING OPPORTUNITIES
Belly Band Bookmark
*Supplement available to annual contract advertisers only
2019 DEVELOPMENTS MAGAZINE MEDIA KIT
ONLINE REACH
Questions? Contact Katelyn Reitz at [email protected], or call 202-207-1074.
E-blast Placement• Be part of the overall messaging to
members!• Space available monthly on a limited
fi rst-come, fi rst-served basis• More than 7,000 online subscribers
2019 SPECIAL: ARDA’S 50TH ANNIVERSARY SUPPLEMENT
Digital Developments Presenting Sponsorship• Reach your target digitally by top-notch branding• Your print ad converted to an interactive experience!• Landing page full-ad with logo tiling• Options for videos and other creative treatment for brand
enhancement and lead-gen