In conjunction with:Organiser:

21- 24 September 2016Moscow, Expocentre Fairgroundswww.tourismexpo.ru

OTDYKH Travel Market is Russia’s leading travel

and tourism event. The world OTDYKH means

“leisure”, which is exactly the central aspiration of

this fair. The annuallly occurring travel event in

Moscow is the perfect start for the upcoming winter

season on the Russian inbound and outbound

market. Since 1995 OTDYKH is a must attend event

for travel professionals, a platform for negotiations

and signing contracts.

In 2016 OTDYKH International Travel Market will

celebrate its 22nd edition. The event will again

combine all relevant sectors of the tourism value

chain:

• Leisure Travel

• MICE and Business Travel

• Medical, Spa & Health Tourism

• Luxury Travel including Gourmet & Wine

tourism

Become a part of OTDYKH 2016 – where the world

of travel is at home.

WELCOME TO THE HOME OF TOURISM!

IMPRESSIVEFIGURES

EXHIBITING COUNTRIES& REGIONS 2015

SQ. M OF EXHIBITION AREA

EXHIBITORS

COUNTRIES AND RUSSIAN REGIONS

BUSINESS PROGRAMME EVENTS

VISITS WITHIN 4 EXHIBITION DAYS

19,000

750

70

160

53625

VISITOR BADGE Register on the exhibition website before the show and get your free visitor e-badge

APPOINTMENT SYSTEM Set up a convenient meeting schedule and make appointments with your partners in ad-vance with our Online Appointment System

MOBILE APPLICATIONPlan your exhibition route, get information about exhibitors and business programme events with your smartphone using the mobile guide ap-plication for Android and iOS

MEYOU SERVICE Visit MeYou.ru, meet other visitors, ask ques-tions to the conference speakers, and watch their presentations on your mobile devices

MORE SERVICE FOR A

SUCCESSFUL FAIR

THIS IS WHERE TRAVELEXPERTS MEET

THIS IS WHEREDECISION MAKERS

GATHER

42% director / owner

management /

29 % administration

15 % middle management

9% teachers / students

marketing specialists /

5 % event-managers

Trade visitors 79%

Travellers 21%

MOBILE

APP

2015

DOWNLOAD

Exhibiting

countries:

Andorra

Argentina

Armenia

Belarus

Brazil

Bulgaria

China

Colombia

Cuba

Cyprus

Czech

Republic

Dominican

Republic

Egypt

Estonia

Finland

Georgia

Germany

Hungary

India

Indonesia

Israel

Italy

Kazakhstan

Kenya

Korea

Latvia

Lithuania

Malta

Mexico

Morocco

Norway

Peru

Poland

Romania

Russia

Serbia

Seychelles

Singapore

Slovakia

Spain

Sri Lanka

Tanzania

Thailand

Tunisia

Turkey

UAE

United

Kingdom

USA

Uzbekistan

Ukraine

Venezuela

Vietnam

Russia’s regions:

Arkhangelsk region

Kaliningrad region

Krasnodar region

Moscow region

Murmansk region

Nizhny Novgorod region

Novgorod region

Republic

of Tatarstan

Republic of Crimea

Ryazan region

Samara region

Smolensk region

Stavropol Territory

Tver region

Tula region

Vladimir region

Vologda region

Yaroslavl region

“On one hand, the tourism

industry is experiencing certain

difficulties today. On the other hand, it is

a time for new opportunities, new products

and technologies. The market lives, and it is very

good that there are industry important events such

as OTDYKH. Its intensive business programme and

impressive line-up of exhibitors inspire

new ideas and help travel industry

specialists to implement important tasks.”

Sergey Korneev,

Deputy Head of the Federal Agency for

Tourism of the Russian Federation

APPOINT

• travel agencies 44%

• tour operators 25%

• hotels 13%

• mass and travel media 4 %

• insurance 3%

• MICE and

event agencies 7 %

• corporate buyers 4 %

посетитель / visitor

МЕЖДУНАРОДНЫЙ РОССИЙСКИЙТУРИСТИЧЕСКИЙ ФОРУМ15-18 сентября 2015

Москва, МВЦ «Крокус Эк спо»

OTDYKH Leisure is the leading international

Autumn Trade Fair for leisure travel in Russia.

The exhibition is a must attend event for

tourism professionals working in the Russian

market. It is the gateway to the outbound

market of Russia and the meeting platform for

travel professionals, which offers new

business opportunities, education and

business development.

22ND INTERNATIONAL TRADE FAIR

FOR TRAVEL & TOURISM

• on-line hotels and flight booking

systems

• OTA - online travel agencies

• payment systems

• mobile technology

• CRM systems

• Start-up projects

In 2015, 34% of OTDYKH visitors

attended its technology section to

learn about the latest trends and

innovations in travel technology.

IT TECHNOLOGY

EXHIBITORS ARE:

PROFIT FROM ADDITIONAL MARKETING TOOLS FOR EXHIBITORS

Get the most out of your

participation! Go beyond the

limits of your exhibition stand

and use all marketing potential

to achieve your goals!

News on the exhibition website

Emailings & newsletters to targeted audiences

Social Media Marketing

Media coverage and support

Sponsorship opportunities

OTDYKH Leisure offers you the best time and the best place to negotiate with

Russian partners about winter programmes and to pre-sell summer packages!

“The event scale and exhibitor quality

are essential for us. The organizers cope

with the set targets efficiently

and professionally”

Mikhail Kochenkov, Head of the business

development department,

PAY.TRAVEL

Exhibitor of the

TRAVEL TECHNOLOGY

section

“You are our future” conference and

specialized programme for students

from Russian universities is aimed to

provide a broader vision of the tourism

market for the young generation of

future industry professionals.

OTDYKH LEISURE 2015

CO

NF

ER

EN

CE

«Y

OU

AR

E O

UR

FU

TU

RE

»

“You are our future” conference and

specialized programme for students

from Russian universities is aimed to

provide a broader vision of the tourism

market for the young generation of

future industry professionals.

PROFIT FROM ADDITIONEXHIBITORS

Get the most out of your

participation! Go beyond the

limits of your exhibition stand

and use all marketing potential

to achieve your goals!

News on the exhibition website

Emailings & newsletters to targeted

Social Media Marketing

Media coverage and support

Sponsorship opportunities

OTDYKH Leisure offers you the bes

Russian partners about winter progra

OTDYKHOTDYKHOTDYKH L L LEISEISEISUUURERERE 2015 2015 2015

“This year Serbia

was granted the Country

Partner status of OTDYKH, the im-

portant international tourism exhibition.

For us, it is both a great honour and a great

challenge to demonstrate our travel destina-

tions in Russia in the best possible way. We live

in a very difficult time. Now it is important to show

that tourism is an essential link, which

blurs the boundaries and

conflicts between

nations and peoples”

Gordana Plamenac,

Executive Director

of the National Tourism

Organization of Serbia

“Many tourists from Russia

come to Sri Lanka; that is why it is very im-

portant for us to be a part of this show, and to

promote the destination as a whole, and certain

resorts in particular”

Alvin Jacobs, Cinnamon

Hotels & Resorts,

Head of Contracting

In the context of the geographical

re-orientation of MICE events and the

reduction of travel and event budgets, we are

witnessing a growing demand for new partners,

platforms and trends, as well as a need to exchange

the experience and to become familiarized with the

latest trends in the meetings industry.

The OTDYKH MICE International Exhibition and

Conference is aimed to fulfil these goals.

12TH INTERNATIONAL MEETINGS INDUSTRY AND BUSINESS TRAVEL EXHIBITION

ONLY HERE: CORPORATE BUYERS

OTDYKH MICE EXHIBITORS

• Business travel tour operators

• Professional Conference Organizers

• MICE and event agencies

• Hotels

• Event venues and locations

• Conference services providers

“We speak about the

theory, the practice, and raise a

complex topic of MICE development

in Russia. Join us, there are a lot of

issues to argue.”

Alexanrda Zager,

Chief Editor,

“Business Travel”

magazine

OTDYKH MICE

Conference moderator

“Thanks to the sponsorship. Our

company has positioned itself as a reliable

and long-term partner, and at the same time

has adjusted the company’s marketing strategy

based on the business travel development trends

in today’s market.”

Anastasiya Tuseyeva,

Head of the Advertising and

PR Department,

“Interservice Group Logistic”

Sponsor of

OTDYKH MICE

Conference

A unique and successfully implemented format

for attracting corporate clients who prefer to

attend the exhibition and the conference, and

to meet with service providers according to

pre-arranged interactive programmes.

The Corporate Buyer Programme has been

specially designed for corporate events and

congress-managers, heads and specialists of purchasing

departments, representatives of administrative and financial departments, HR, PR

and protocol service specialists, travel managers and personal assistants.

EVERYTHING FOR SUCCESS

Special service for exhibitors: standard

exhibition stands decorated with original

exhibition elements or equipped working space.

The price includes the promotion package and

Pecha-Kucha meetings with direct buyers - the

corporate clients.

The Sponsorship programmes with a maximum

range of marketing services work before,

during and after the show.

“Thanks to the sponsorship. Our

company has positioned itself as a reliable

and long-term partner, and at the same time

has adjusted the company’s marketing strategy

based on the business travel development trends

in today’s market.”

Anastasiya Tuseyeva,

Head of the Advertising and

PR Department,

“Interservice Group Logistic”

Sponsor of

OTDYKH MICE

Conference

EVERYTHING FSUCCESS

Special service for exhi

exhibition stands decorated

exhibition elements or equippe

The price includes the promoti

Pecha-Kucha meetings with dir

corporate clients.

The Sponsorship programmes

range of marketing services

during and after the show.

VISITORS’ PROGRAMME

Every tour in Russia or abroad includes exploring culinary and winemak-

ing traditions.

The development of specialized routes, the organization of thematic festi-

vals, and the use of food & wine topics in destination marketing becomes

increasingly relevant in Russia and worldwide.

That is why the GOURMET & WINE Travel section at OTDYKH Luxury

becomes more and more popular for exhibitors.

NEW GREAT OPPORTUNITY FOR EXHIBITORS:

BECOME A PARTNER OF A COOKING MASTER CLASS

UURS

COOKING MASTER CLASSES

OTDYKH Luxury international

exhibition represents the exclusive

offers of international and Russian travel

agencies dealing with individual VIP

tours, unique resorts, luxury hotels,

destinations and other luxury travel

segments.

12TH INTERNATIONAL TRADE FAIR

FOR LUXURY TRAVEL

Cooking master classes are organized with the support of “BreadSalt”

magazine and the culinary studio with Julia Vysotskaya - famous

Russian actress and moderator. In the specially designed cooking area,

the master classes’ participants cook national dishes together with the

invited chefs, and at the same time watch the presentations of the

partners, and play quiz games.

This is a an attractive and dynamic part of the business programme

that offers exhibitors and guests an opportunity “to taste a country”.

Cooking master classes are a new way to promote a destination

among industry experts and direct clients.

CU

LIN

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CLA

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ON

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IN

20

15

Every tour in Russia or abroad includes

ing traditions.

The development of specialized route

vals, and the use of food & wine topics

increasingly relevant in Russia and wor

That is why the GOhy URMET & WINE

becomes more and more popular for

TTTTTTTTTTREND OF THE SEASON

THETHETHETHETHETHETHETHETHE HIGHLIGHT

FOOOD & WWINNE TOOU

COOKING MACLASSES

This is a an attractive and

that offers exhibitors and

Cooking master classes a

among industry experts a

“Such large-scale

international forums always bring

fruitful results and contribute to estab-

lishing new professional

contacts and relationship”

Elena Zhebit

Sales Representative

Slavian Tours, Brazil

GOURMET & WINE TRAVEL EXHIBITORS

• Food & wine tours organizers

• Hotels and villas

• Wineries

• Manufacturers of authentic products

• National culinary schools and master classes

• Gourmet regions

“Simple Travel

participated

in OTDYKH for the first time.

We are very pleased with

the results. Our stand was very popular

among corporate partners and

private clients; we met new

colleagues and friends. The visitors

took part in the activities and the events that

we organized very enthusiastically. We will

definitely exhibit next year”.

Nataliya Zhestkova

Operations Director

Simple Wine Travel

Healthy perspectives for your business!

The growing demand of Russian tourists

for medical and health tours in different

countries, including Russia, has influenced

the formation of a separate travel industry

segment, represented at the 12th

International Exhibition OTDYKH Medical

Tourism, Spa & Health.

12TH INTERNATIONAL EXPOSITION

AND CONFERENCE ON MEDICAL

TOURISM, SPA& HEALTH

Target visitors: travel industry specialists, physicians, direct clients

Special service for exhibitors: standard exhibition stands

decorated with original exhibition elements or an equipped working

space. The price includes a promotion package and a 15 minute

presentation held in an equipped conference hall.

WHY EXHIBIT?

• Private and state medical institutions and

clinics

• Rehabilitation and diagnostic centres

• Medical and health tourism operators

• Medical and SPA associations

• SPA hotels

EXHIBITORS AT OTDYKH MEDICALTOURISM, SPA& HEALTH

Target visitors: travel industry speci

Special service for exhibitors: stand

decorated with original exhibition elem

space. The price includes a promotion

presentation held in an equipped co

WHY EXHIBIT?

• Private and state medical institutions a

clinics

• Rehabilitation and diagnostic centres

• Medical and health tourism operators

• Medical and SPA associations

• SPA hotels

EXHIBITORS AT A A OTTOURISM, SPA& HE

• Medical SPA

• Health resorts

• Sanatoriums in Russia and the

CIS countries

• Insurance and consulting services

• Equipment for health centres and resorts

“We are pleased

to participate in the exhibition every

year because it is one of the largest events

for medical tourism promotion

among the people of Russia. Meetings

and contacts at the exhibition are

always efficient and we plan to

participate at the show next year”

Eugeniya Panurina

International Marketing Executive

Bangkok Hospital Pattaya, Thailand

BECOME A CONFERENCE PARTNER

It is an opportunity of intensive promotion using the advantages of

a big-budget advertising campaign of the exhibition and Russia’s

only annual international conference on medical and health tourism.

Industry experts, invited speakers and the target audience of the

Conference delegates, as well as the wide event promotion by the press and on the Internet are the factors that

work for the Conference Partner, helping in the favourable image formation and brand promotion of a company, a

clinic or a health centre.

THE HIGHLIGHT

OTDYKH BUSINESS PROGRAMME

OTDYKH MICE programme is focused

primarily on the educational component and

supporting topical and professional dialogue.

Discussions, presentations, case studies,

training games are unique working formats

for the maximum professional development.

Russia’s one & only professional educational

event for medical and health tourism special-

ists. For more than 10 years, the event has

lost nothing of its relevance or importance,

demonstrating the growing interest to the

Conference among the market players every

year.

Since 2012, the Conference is a highlight

of the OTDYKH business programme and

a discussion place of the latest innovations

and technologies in tourism. The delegates

learn today what they need to know tomor-

row.

If you want to be a demanded specialist in

tourism, in addition to the basic education

you need to keep your finger on the pulse

of the industry’s pressing issues and to be

aware of what is happening “in the field”, you

can get the first-hand information directly

from the practitioners with extensive experi-

ence and knowledge of how to be success-

ful.

OTDYKH MEDIA PARTNERSOTDYKH cooperates with 119 industry leading print media, web portals, TV and radio channels. The advertising

campaign includes digital marketing, outdoor and printed advertising, radio and video announcements. This provides

an intensive promotion of the exhibition among specialists and the general public.

OTDYKH IN SOCIAL NETWORKSOTDYKH is represented in all the major social networks.

Get social with OTDYKH on:

SPONSORSHIP AND ADVERTISING OPPORTUNITIESThe organizers have designed diverse packages of additional opportunities to increase the marketing efficiency of

participation.

Sponsorship packages cover a whole range of options that can help you to take full advantage of the commercial

potential of OTDYKH before, during and after the show, in order to raise your company’s position and to increase

brand awareness in the market. Some packages are focused on target visitor groups, using different kinds of media

and advertising promotion tools.

Our sponsorship packages cover a whole range of options that can help you to take full advantage of the commercial

potential of the OTDYKH exhibition. An extensive advertising campaign aimed at the target audience and the Sponsor

status will help to raise your company’s position in the Russian and international tourism market, and to attract the

attention of wide circles of experts and the industry’s key decision makers, and to establish business relations with

new partners.

ALEKSANDRA ZAGER (BUSINESS TRAVEL MAGAZIN)& ANATOLY KURIUMOV

(IBC CORPORATE TRAVEL) CONFERENCE 2015

NADEZHDA MANSHINA, INDEPENDENT EXPERT CONFERENCE MODERATOR

SERGEY KOHICHKO (MAIL.RU GROUP) CONFERENCE 2015

«YOU ARE OUR FUTURE» 2015

BEST ORGANISATION WITH EUROEXPO

EUROEXPO was founded in Moscow in 1992 and today is the largest private exhibition organisation in Russia.

EUROEXPO is a member of the Russian Union of Exhibitions and Fairs, of the Moscow Chamber of Industry and

Commerce (ICCA) and of the Global Association of the Exhibition Industry (UFI). EUROEXPO Exhibitions & Congress

Devel opment GmbH with it’s office in Vienna, Austria, is responsible for international relations and sales & marketing of the

exhibitions and conferences. Every year, EUROEXPO Moscow and EUROEXPO Vienna are jointly responsible for the

organisation, as well as the professional implementation of 11 international trade fairs.

FLOOR PLAN

“EXPOCENTRE” -NEW VENUE FOR THE OTDYKHINTERNATIONAL RUSSIAN TRAVEL MARKET

OFFICIAL CARRIER

EXPOCENTRE – NEW VENUE FOR OTDYKH

The Expocentre Fairgrounds offers nine fully equipped

exhibition pavilions with the most modern infrastruc-

ture and facilities, multifunctional halls for conventions,

press conferences, meetings and seminars. The area of

165,000 sqm. is situated in the centre of Moscow. It is

easily and conveniently accessible by the Metro.

SkyTeam is the Official Air Carrier of OTDYKH 2016. The alliance comprises 20 leading international airlines, serving

1,064 destinations in with over 15,723 flights daily.

The exhibitors and visitors of OTDYKH International Travel Market are able to save up to 15% on travel with the Sky

Team, entering the Event ID 3197S upon booking on skyteam.com.

HOW TO GET THERE

BY CAR

Krasnopresnenskaya nab., 14

1st Krasnogvardeyskiy proezd, 12

BY METRO

Station “Vistavochnaya”

PLEASE DON‘T HESITATE TO CONTACT US SHOULD YOU HAVE ANY QUERIES

OFFICIAL SUPPORT OTDYKH INTERNATIONAL TRAVEL MARKET

INTERNATIONAL OFFICE:

Euroexpo Exhibitions and

Congress Development GmbH

Wagenseilgasse 3

Euro Plaza, Gebäude I, 3.OG

1120 Vienna, Austria

Phone: +43 1 230 85 35

Fax: +43 1 230 85 35 50

www.euro-expo.org

Ms. Ekaterina Kohlhauser

Exhibitions Director

Travel Exhibitions Division

leisure@euroexpo-vienna.com

e.kohlhauser@euroexpo-vienna.com

www.weloveotdykh.com

OFFICE IN RUSSIA:

EUROEXPO LLC.

35, Arbat Str., office 441

Moscow, 119002, Russia

Phone: +7 495 925 65 61/62

Fax: +7 499 248 07 34

www.euroexpo.ru

www.tourismexpo.ru

Violetta Tulich

Director of Travel Exhibitions Department

E-mail: violetta@euroexpo.ru

Lyubov Mordvintseva

Specialized Projects Director

mice@euroexpo.ru

luxury@euroexpo.ru

Federal Agency for Tourism of the Russian Federation

Association of Tour Operators of Russia

Russian Union of Travel Industry

Chamber of Commerce and Industry of the Russian Federation

Ministry of Culture of the Russian Federation