27 proven marketing strategies for a small marketing budget
TRANSCRIPT
27 Proven Marketing Strategies
for a Small Marketing Budget
Here are 27 proven marketing strategies for a small marketing budget-
27 Proven Marketing Strategies for a Small
Marketing Budget
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Comment on Blogs
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• A great way to get website popular is to comment on other blogs
• For this to work someone have to leave comments on blogs that are related to website
• The comments that leave have to be insightful
Leverage Message Broads
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• Message boards are still effective
• There are millions of message boards on the internet
Optimize Website for Search Engines
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• Google is the most popular website on the internet
• Through search engine optimization can rank higher on Google
Start a Blog
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• It doesn’t matter what kind of business are running
• There blog accounts for over 70% of monthly traffic
• That traffic is then converting into leads for sales department to follow up on and then close into customers
Google Local
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• Search is becoming more and more personalized
• When perform a search on Google, start noticing that the results are becoming tailored to location
Leverage Social Network
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• From facebook, to twitter, to google plus, they are all popular sites that should be leveraging
• Create profiles on each of those sites as they are a good source of traffic
Become a Guest Author
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• An easy way to get company out there is to write guest blog posts on other blogs
• There are thousands of popular blogs on the internet and blogs want more content
Case Studies
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• Get customers to talk about product or service, how they used it, and the results they got
Write Beginner’s Guides
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• The companies used to write white papers Although
• They are still effective, the new version of them are ”Beginner’s Guide”
• These guides vary in length
Speak at Conference
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• Speaking at conferences is a huge way to get new customers
• It help position company as the authority and make sales
Start an Affiliate Program
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• If don’t have the money to spend on marketing, can always get people to market for free
• The only thing is pay people for each sale
Answer Question
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• From forum to question and answer sites, people need help
• If can answer questions related to the products and services company provides, can get new customers
• Find these potential customers on forums on question and answer sites like yahoo answers
Answer Question
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• Everyday there is a new event going on , just to find relevant ones to attend
• Sooner or later realize that people go to these events to meet other people
Talk Smack
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• The good part about having a blog is that it gives an audience that can communicate with
• When tell them something, it will start spreading virally on the web
Give Away The Farm
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• Similar to the strategy above, can use also email companies
• Tell them in a step by step format of everything they need to change on website
Ask For Referrals
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• It’s a pretty effective approach as long as current customers are happy
Leverage YouTube
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• Not only do videos now appear in search results, but also to show how good products usually are
Offer Sleep Discount
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• Groupon and living social are able to drive thousands of sales for any product or service
• Assuming give a really good deal
Have Exceptionally Great Customer Service
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• One of the easiest ways to increase the lifetime value to offer exceptionally great customer service
Get Press
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• The more people that talk about company in a positive way, the more people will come to website
• The hard part about press is that it is not easy to get the attention of the major new outlets
Pay with Tweet
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• If want more customers, then entice people to promote company
• Simply measured does a great job of this by letting tweet about product
• As more people come to website and signup
• Once on the system, they get Hooked onto their software
YouTube Ads
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• Someone can get $01 clicks on YouTube from people who want to see videos
• YouTube is one of the secret prc methods out there
Linkedin Ads
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• Linkedin is a powerful way to generate leads
• It’s great because it’s still relatively new and not many people are advertising yet-similar to YouTube
• Target people based on their skills-which is very valuable
Slideshow Sharing Sites
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• Submit a slideshow or power point presentation to sites like slideshare
• Net and rank on Google for target keywords
• Get the same piece of content shared to 30+ other sites like slideshare.net on fiverr
• Not only can get traffic, but get quality links
Podcasts
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• One of the best ways to build a Loyal Following is to do a weekly podcast that offers valuable content
Re-targeting
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• Retargeting is when show ads to people who previously came to website but left without them taking the action wanted them to
• It’s very powerful and very cheap
• It’s al least 50% the cost of traditional adwords
• That’s mostly due to the fact that less people do retargeting
Find Authorities For Guest Posting
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• For guest posting, ideally this is what would do
• Guest post on high authority websites
• That way you get great link, juice and builds brand
• They will send a bunch of traffic
• If you need free consultation for SEO, feel free to contact us
•Our Email is: [email protected]
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•Visit us at http://metakave.com
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Communication
Sadiq M. AlamFounder & Head of Ideas
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Email: [email protected]
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