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RSS

Really Simple Syndication

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News Elements

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News Elements

2

1

3

4

1 – Title2 – Picture3 – Description4 – Link

RSS – Eine strukturierte Sammlung von News

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Also relevant for other information

RSS – Eine strukturierte Sammlung von Downloads …

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Where does the information come from?

Title

Image

Link

Description

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Where can feeds be found?

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List of Current RSS Feeds

List for Google Search Engine Optimisation, not designed for customer.

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RSS in an RSS Reader (eg Firefox)

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RSS subscribed in a client

> Max 20 Items in Feed

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RSS in Lotus Notes (8.5)

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RSS content distributed on different sites

CMP

RSS

SCHURTER Main Site

Etc..

DownloadDB

Blog RMÜ(Blogger)

Distributor Store Front

Competitornews

*Google News does not support Branding / Company / Product News**Google Feedburner might be discontinued

Etc…

?

SCHURTER Microsites

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How we distribute the content (dlvr.it)

Various sources Various targets(RSS)

1 => 1

∞ => 1

∞ => ∞

Regeln

Regeln

Regeln

Dlvr.it

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Downloads published directly to Social Media

Twitter (Desktop)

Facebook (Android)

Partner Service

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Blogs published directly to Social Media

Blogger

Twitter

LinkedIn

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RSS Widgets (eg Microsite) - 1

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RSS Widgets (eg Microsite) – 2

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Distributor Feeds (1)

*Mock-up

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Distributor Feeds (2)

*Mock-up

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Next steps

> Feeds published on Live Website> Distributor Store Front> Catalogue Feeds> RSS for Google> Product News Feed> Company News Feed

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Vielen Dank!

> Fragen?