27:3 Popular Culture

Bell Ringer: 859

Mass Media

• Households with TVs– 1948-9%– 1960-90%– 2000-100%

• Hours people watch TV– 1950-4– 2000-7

Federal Communications CommissionFCC

• Regulates communication industries

1950s Golden Age of Television

• Effect on Culture– Programming– Advertising– TV dinners

Baby Biz

Emme and Max Shiloh $6 million People $7.6 People/Hello

TV Perpetuates Stereotypes

• Women• Minorities• Class• Glorified western frontier conflict

Radio and Movies Diversify

• Radio: new programming• Movies: size, color, sound, smell, 3-D

Beat Movement

• Counterculture• Social and

literary nonconformity

• Lifestyle

Rock-n-Roll

• Black + White = American• Chuck Berry• Elvis Presley-King of Rock and roll

– Appeal

Race Radio

• Nat King Cole• Lena Horne• Harry Belafonte• Charlie Parker• Dizzy Gilespie

27:4 The Other America

American Dream?

• 25% in poverty– Women/children– Minorities– elderly

White Flight

• Suburbs• Urban poor• Inner cities

Urban Renewal

• National Housing Act of 1949• Housing and Urban Development• Urban Removal?

Mexican Activism

• Immigration• Braceros• Longoria Incident sparks activism– GI Forum– Unity League of CA

Native Americans

• 1953 Termination and Relocation Policy– Eliminated Federal support– Discontinued reservation system– Distributed tribal lands– Relocation program

• Failure