4th Safe Routes to School National ConferenceAugust 13-15, 2013 — Sacramento, CA

DRAFT PROGRAM

Monday, August 12, 20131:00-5:00 pm Safe Routes to School National Partnership Annual MeetingGardenia

4:00-6:00 pm Conference Pre-registrationThe Glides

5:00-6:00 pm Safe Routes SocialMorgan’s

Tuesday, August 13, 20137:30 am-5:30 pm Conference RegistrationThe Glides

8:00 am-12:00 pm Concurrent Optional Tours of Local Model Projects

10:30-11:45 am Concurrent Morning Breakouts (8)

Tofanelli Room Mapping Out State Strategies Responding to the New Transportation Law [CM 1.25]In the summer of 2012, Congress passed a new transportation law, MAP-21 that made significant changes to Safe Routes to School funding by consolidating it into a larger program called Transportation Alternatives. While there is no longer a dedicated federal pot of funding for Safe Routes to School, state departments of transportation have the power to retain a standalone Safe Routes to School program and to supplement available funding to ensure that this movement continues to flourish. In this session, participants will hear about the latest implementation news on the federal law, ramifications for local Safe Routes to School supporters and ways to make Safe Routes to School projects more competitive in this new paradigm.  Speakers will share examples of how Michigan, Mississippi, California and other states are responding to MAP-21 and strategies advocates have used to sustain Safe Routes to School within their state.SpeakersModerator: Margo Pedroso, Deputy Director, Safe Routes to School

National PartnershipMichael Kapp, Administrator, Office of Economic Development, Michigan

Department of TransportationJay Thompson, Mississippi Advocacy Organizer, Safe Routes to School

National PartnershipJeanie Ward-Waller, California Advocacy Organizer, Safe Routes to

School National Partnership

Carr Room A Lifetime of Bike Safety Learning from Elementary School to College [CM 1.25]This session weaves together the experiences of four programs; a middle school Safety Education program, a middle school mentoring program, The Major Taylor Project and Go By Bike. These are programs of the Bicycle Alliance of Washington and Cascade Bicycle Club. The Safety Education program has been teaching basic handling and traffic safety skills to middle school students in 30+ districts around Washington since 2010. The mentoring program at Salmon Bay School in Seattle trains 8th graders as peer bike mentors to assist adult leaders on an annual overnight bike trip to camp. Cascade Bicycle Club’s Major Taylor Project is a year-round youth development program focused on creating access and opportunities for high school students in diverse and underserved communities. Go By Bike is a safety education and encouragement program for college students. The Bicycle Alliance has implemented a 1-credit Physical Education course at four local colleges.SpeakersModerator: Liz McNett-Crowl, Healthy Communities Specialist, Skagit

Valley HospitalJoshua Miller, Go By Bike Program Manager, Bicycle Alliance of

Washington, SRTS National PartnershipSeth Schromen-Wawrin, Safe Routes to School Program Manager,

Bicycle Alliance of WashingtonRobin Randels, Classes Coordinator, Cascade Bicycle Club

Beavis Room Middle-School Maladies: Identifying and Overcoming Barriers to SRTS Implementation [CM 1.25]This session will provide a basis for understanding why previous program efforts may not have yielded positive results in the Middle School setting and a venue for developing ideas to increase effective middle school participation in SRTS. Participants will discuss suggestions for bringing the "cool factor" to middle school students by enticing them to become involved in active transportation to school including skateboard and scooter use, social media and video contests. This session will also help to identify and overcome barriers hindering the success of SRTS programs in middle schools such as bullying, fighting, vandalism, tardiness and truancy. Large and small group interactive components will be used to create dialogue concerning issues specific to young teens that could impede safe, non-destructive and legal arrival to and from school. Representatives from law enforcement, mental health services, and middle school administration will offer insights as panel members as well as small group facilitators.SpeakersModerator: Marsie Rosenberg Huling, Program Coordinator, County of

Riverside Department of Public Health, Safe Routes to SchoolProgram

Tana Ball, Executive Director, Youth Educational Sports, Inc.Wendy Alfsen, Executive Director, California WALKSMariaJose Diaz Ayon, Student, CalWALKS Youth Leader

Christopher Chavez, Student, CalWALKS Youth LeaderTraci Rebiejo, Officer, Livermore Police Department, CA

Bondi Room Shared Use of Public Facilities and Efforts to Make Our Shared Spaces Safer [CM 1.25]Opening public facilities, such as school gymnasiums and playgrounds, for community use is a strategy that is being implemented across the country to address health goals such as reducing rates of obesity and chronic disease.  This is a vital time to maximize resources and efficiently use existing public buildings and structures to advance public health goals. However, when parents don't feel safe in their communities, they are hesitant to let their children play outside, walk to school, or utilize a public park. In this session we will come to understand the national landscapes of shared use (joint use) policies, come to understand community strategies that can support practitioners and advocates in their work to prevent chronic disease in communities heavily impacted by violence, as well as address barriers to park usage as a safe passage to schools, with a case study of the Sacramento HEAL zone.SpeakersModerator: Robert Ping, Technical Assistance Director, Safe Routes to

School National PartnershipMikaela Randolph, Shared Use Campaign Manager, Safe Routes to

School National PartnershipDalila Butler, Program Coordinator, Prevention InstituteShaunda Johnson, HEAL Zone Coordinator, Health Education Council

Bataglieri Room A Step Ahead: Integrating Safe Routes Planning into School Construction and Expansion [CM 1.25]Safe routes to school (SRTS) planning has typically been conducted years after school construction, when problems begin to surface and strategies are needed to improve pedestrian and bicycle access and safety. But what if SRTS principles could be incorporated from the outset as part of school expansion or new school design? Arlington County, Virginia has pioneered such an approach. This panel session will discuss a new collaboration between Arlington County Transportation and Arlington Public Schools to incorporate multi-modal planning and transportation demand management as part of new school construction and existing school expansion projects. Panelists will describe recent school planning processes, and discuss the benefits and challenges from three different perspectives: county transportation, public school facilities and operations, and architectural design of the new school site. Learn how SRTS planning can be integral to larger transportation goals while also helping school systems mitigate neighborhood concerns about school construction and expansion. SpeakersModerator: Jim Elliott, AICP, Transportation Planner, Toole Design GroupDennis Leach, AICP, Director of Transportation, Department of

Environmental Services, Arlington CountyJohn Chadwick, Assistant Superintendent, Facilities and Operations,

Arlington Public SchoolsLionel White, Director of Facilities Planning, Facilities and Operations,

Arlington Public Schools

Falor Room Addressing SRTS in School District Policies: How to Work with School Boards [CM 1.25]Engaging schools in ongoing Safe Routes to School efforts can be a difficult long game. This session will familiarize attendees with school districts and their boards, identify their priorities, and give the advocate an overview of strategies for influencing individual school boards, including how to overcome fear of liability.  In addition, this session will educate attendees on the types of policies that can be adopted at the district level, ranging from traffic safety education in the classrooms to comprehensive school siting policies. The session will showcase a new tool for creating supportive policies and focus on real world experience from advocates who have made inroads with their school boards.  Finally, participants will play a game of Policy Jeopardy in which they get to put their new understanding of school board policies into action!SpeakersDavid Cowan, Program Manager, Safe Routes to School National

PartnershipSara Zimmerman, Senior Staff Attorney and Program Director, National

Policy & Legal Analysis Network to Prevent Childhood ObesityBenjamin Winig, Senior Staff Attorney & Program Director, ChangeLab

SolutionsLeigh Ann Von Hagen, AICP/PP, Senior Research Specialist, Alan M.

Voorhees Transportation Center, Rutgers- The State University of New Jersey

Teri Burns, Senior Director, Policy & Programs, CA School Boards Association

Compagno Room Evaluating Complete Streets Benefits [CM 1.25]This workshop will discuss the benefits of improving transport system diversity (improving walking, cycling and public transit), and describe tools for quantifying and monetizing the benefits of "Complete Streets" policies that result in more multi-modal roadways. Complete Streets can provide many direct and indirect benefits including improved accessibility for non-drivers, user savings and affordability, energy conservation and emission reductions, improved community livability, improved public fitness and health, and support for strategic planning objectives such as reduced sprawl. Conventional transport economic evaluation tends to overlook many of these impacts and so tends to undervalue Complete Streets policies. The session will discuss new analysis tools that can provide more comprehensive analysis of Complete Streets benefits and will include an exercise through which participants will discuss how to apply these concepts. SpeakersPaul Zykofsky, Associate Director, Local Government Commission Richard Hartman, AICP, CNU-a, JD, Transitopia

BHK Room Successful Safe Routes: Top Down or Bottom Up [CM 1.25]Learn how two state approaches, “top down” and “bottom up”, are creating momentum for statewide SRTS programs. Top Down: Ohio SRTS has been led by the DOT with defined, focused assistance of select consultant teams, supporting efforts in 74 of 88 counties. In 2012, the SRTS National Partnership added a statewide advocate. Now ODOT, the consultant teams and the National Partnership work seamlessly to improve walking and cycling across Ohio. Bottom Up:  Minnesota health advocates were the leaders supporting SRTS efforts by their DOT and leveraging federal funds from SRTS, Community Transformation Grants and state prevention funds. Now, Minnesota has a state DOT incorporating SRTS and complete streets concepts across the agency, and an advocacy community using lessons of unfunded projects to make the case for the state funded program.  Through stories, strategies and tools, Ohio and Minnesota will share their different directions that create dynamic SRTS partnerships and programs. SpeakersModerator: Jill Chamberlain, Senior Project Manager, MN SRTS Network

Organizer, Blue Cross and Blue Shield of MinnesotaNicole Campbell, Safe Routes to School Program Administrator,

Minnesota Department of TransportationKate Moening, Ohio Advocacy Organizer, Safe Routes to School National

Partnership

11:45 am-1:30 pm Lunch Break – (participants are on their own)

1:30-1:45 pm Welcome and AcknowledgementsGrand Nave BR Speakers

Conference MC: Larry Robinson, Transportation and Land Use Coordinator, Sacramento Metropolitan Air Quality Management District

Deb Hubsmith, Founding Director, Safe Routes to School NationalPartnership

Lauren Marchetti, Director, National Center for Safe Routes to SchoolVice-Mayor Angelique Ashby, City of Sacramento, CA

1:30-3:15 pm Kick-off Plenary: Building Partnerships to Grow the WalkingGrand Nave BR Movement [CM 1.75]

The Every Body Walk! Collaborative was formed to inspire, implement and sustain a multi-sectoral strategy to advance walking and walkability nationwide. The collaborative serves as the nexus of the growing national walking movement by building partnerships, taking coordinated actions, and supporting campaigns and community-based projects. Its goals are two-fold: encourage everyone to walk, and improve policies and practices that will make communities more walkable.

This session will use a talk-show format, with panelists discussing their organizations’ roles in supporting the efforts to build a national walking movement. The panelists will share new resources, including a

documentary video, mobile app and new online program for schools, “Fire Up Your Feet.” The panel will focus on how attendees can join the movement and take action where they live, learn, work and play.SpeakersTyler Norris, Vice President, Total Health Partnerships, Kaiser

PermanenteDeb Hubsmith, Founding Director, Safe Routes to School National

PartnershipScott Bricker, Executive Director, America WalksMary Pat King, Director of Programs & Partnerships, National PTADr. Sandra Stenmark, Pediatrics, Kaiser Permanente

3:15-3:45 pm Coffee BreakGrand Nave Foyer

3:45-5:00 pm Concurrent Afternoon Breakouts (4)

Compagno Room Increasing Volunteer Engagement through Incentives: Legality, Best Practices, and Lessons Learned [CM 1.25]Many SRTS professionals are unsure if paying stipends in SRTS programs is an allowable use of federal funding. Additionally, confusion exists around the influence stipends have on the recipients’ perception of the work, and long-term program sustainability. This session addresses “best practices” associated with providing financial incentives, including lessons learned and other factors contributing to the success of SRTS program incentives for different populations. Three experienced SRTS program coordinators from PedNet Coalition, WALKSacramento and WalkSanDiego will present on 1) how stipends were used for the operations of daily Walking School Bus Programs consisting of 29 routes, 500 children and 200 volunteers, 2) how stipends were used to motivate parent volunteers to take ownership of encouragement programs, and 3) how adding an intergenerational component involving seniors and students can benefit and provide sustainability to SRTS programs.SpeakersModerator: Robert Johnson, Director of Consulting, The PedNet Coalition,

Inc.Kaley Lyons, Project Coordinator, WALKSanDiegoAlexis Kelso, Safe Routes to School Project Manager, WALKSacramento

BHK Room Active Minds: Safe Routes to Schools in the Classroom [CM 1.25]Safe Routes to Schools (SRTS) curricula are more than just safety trainings!  In this presentation, first learn how to engage students and adapt for the unique brains and diverse needs of young students from a credentialed classroom teacher from Marin County, California.  Explore successful instruction strategies that accommodate the cognitive development, learning styles, and special needs found in today’s elementary classrooms.  Then, discover how the Common Core State Standards align with SRTS subjects through an introduction to the California Pedestrian and Bicycle Safety Curriculum, developed by the

California Healthy Kids and After School Resource Centers for the California Department of Public Health.  Finally, experience activities from a middle school science and engineering curriculum centered on bicycles.  The curriculum, supported by community bicycle partnerships and piloted by science teachers in Minneapolis Public Schools, allows students to examine the evolution and historical impact of bicycles, conduct experiments, and reverse-engineer bicycles.SpeakersModerator: Lisa Rawson, SRTS Technical Assistance Resource Center

Project Coordinator, California Department of Public HealthJames Sievert, Lead Instructor, Marin County Safe Routes to SchoolsAngela Ranae Amarillas, Program Manager, California Healthy Kids

Resource CenterElizabeth Stretch, Science Teacher, Minneapolis Public Schools

Tofanelli Room ECO2school High School Leadership Program [CM 1.25]ECO2school is a student leadership walk and bike program designed to harness young peoples’ natural enthusiasm and bring student leaders to the table. ECO2school reduces greenhouse gas (GHG) emissions and saves costs on transportation. It promotes healthy living, safe commutes, biking and transit ridership, traffic decongestion and improved air quality for the entire community. We work with green clubs and leadership classes to bring real life learning applications to schools. Students use online gaming technology to compete individually, by class and by school to log green miles and reduce their carbon footprint. Who better to hear from about this program than the students themselves? Students will be sharing a variety of perspectives on what inspires them to be activists, what tools and strategies they used to ignite their peers and the different actions they used to motivate educate and encourage their fellow students to action. In addition people will get to see and participate in the latest tools in online gaming used to engage High School students. SpeakersAmy Jolly, ECO2school Program Manager, Climate Protection CampaignAndrew Casteel, Principal Web Developer, CollectivelyJasmine Jolly, Student, Montgomery High School, Santa Rosa, CASam Perry, Student, Montgomery High School, Santa Rosa, CA

Carr Room Evaluation and Launching a Statewide Network = Sustainable Programs [CM 1.25]Come to this workshop and leave with an understanding of survey tools and benefits for non-infrastructure programming and with next steps to creating a goal-oriented network in your community/region/state!The Massachusetts SRTS program launched a survey tool to assess how students get to and from school, which maps and measures distance to school in terms of walksheds and bikesheds. The tool generates a report including maps, data tables, and more to help plan for safe and healthy SRTS initiatives.The Bicycle Transportation Alliance works with partners in a cohesive statewide network called the Oregon Walk+Bike Network, Our network is

growing, and our goals are becoming clearer. We are now able to reach for the larger goals that none of us could accomplish individually. It all started with a small group facilitated meeting focusing on shared goals.If you are interested in long-term sustainability, this workshop is for you!SpeakersSamantha Fonseca-Moreira, SRTS Statewide Coordinator,

Massachusetts Department of TransportationLeeAnne Fergason, Education Programs Manager, Bicycle Transportation

Alliance

Concurrent Mind Mixer Sessions (4)

Bataglieri Room Emmys, Oscars, and Safe Routes: Passion-Driven Docudramedy Featuring Seven Zealous Advocates [CM 1.25]What does being an advocate mean? Passion, zeal, drive, dedication — plus knowledge, expertise, and ability to convene leaders to leverage resources — are what get stuff done. This fast, funny and passionate mind mixer highlights the dynamic strategies Safe Routes to School National Partnership advocates employ as part of the RWJF-funded State Network Project - a strategic campaign to support the reduction of childhood obesity with a focus on lower-income communities. A mighty goal and the right people are on it!  Session line-up includes a real “Modern Family” of seven zealous dynamos who are shaking it up across the country. In seven minutes each, they’ll highlight successes in coalition building, dedicated funding for walking and biking, Complete Streets policy development and implementation, prioritizing health in project selection, and shared use agreements so kids have more opportunities to be active. In between presentations, be prepared to “pop” with what jazzes you!SpeakersModerator: Ryan Day, State Network Manager, Safe Routes to School

National PartnershipKate Moening, Ohio Advocacy Organizer, Safe Routes to School National

PartnershipChristy Smith, Tennessee Advocacy Organizer, Safe Routes to School

National PartnershipJeanie Ward-Waller, California Advocacy Organizer, Safe Routes to

School National PartnershipJay Thompson, Mississippi Advocacy Organizer, Safe Routes to School

National PartnershipNora Shepard, New Jersey Advocacy Organizer, Safe Routes to School

National PartnershipHeather Murphy, Florida Advocacy Organizer, Safe Routes to School

National Partnership

Falor Room Three Ways to Boost Your Program’s Effectiveness with Internet Tools [CM 1.25]Keep up with evolving online capabilities! Our panelists will help you take your presentations to the next level, upgrade your student travel tally data collection and get more out of your program’s Facebook presence. Learn

how to go a step beyond Google Maps and Google Earth maps to develop an interactive Google Fusion Tables Map. A live demonstration of how to create a free, graphic, analytic and video-based Fusion Map will enable you to develop maps for communicating your program accomplishments. Learn how to make data collection easy and efficient while also appealing to youth by creating your own free and interactive QR (Quick Response) Codes and SurveyMonkey surveys while participating in a sample survey. And learn how to focus your Facebook posting practices to enhance reach and interaction through a simple program of testing and analysis. Each of our segments includes interactive online activities, so bring your laptop or wireless device and get ready to learn and share!SpeakersModerator: Lauren Ledbetter, Associate, Alta Planning + DesignRosie Mesterhazy, Alameda County Safe Routes to School Site

Coordinator, TransFormTonya Veitch, Health Planning Specialist II, Santa Clara County Public

Health DepartmentDoug Nicholas, Communications Coordinator, National Center for Safe

Routes to School

Beavis Room Stepping Up Urban & Rural SRTS Programs through Events, Programs, & Busing Policies [CM 1.25]Do you want your Walk to School Day Event to be the event that everyone remembers? Learn how the City of Phoenix organizes and executes the largest Walk to School Day Event in the Country and has served as a catalyst in sustaining local SRTS Programs. Developing and implementing Safe Routes to School Programs can be challenging in rural school districts. Attendees will learn how school districts in Wisconsin have developed creative solutions through weekly challenge programs and utilized a walking program to meeting PE curriculum standards to enhance local SRTS Programs. Is your local SRTS Program looking for direction on how to work with a school district to reduce or eliminate busing? School districts across New Jersey provided feedback about busing reductions, changes or eliminations of courtesy busing within their district. Attendees will learn the best practices and strategies for working with school districts regarding eliminating or reducing busing. SpeakersModerator: Melissa Kraemer Badtke, Safe Routes to School Coordinator,

East Central WI Regional Planning CommissionDonald Cross, School Safety Coordinator, City of Phoenix Street

Transportation DepartmentKristin Grable, Principal, Readfield Elementary School, School District of

New LondonJack Grable, Student, Readfield Elementary School, New LondonSean Meehan, Project Coordinator, Alan M. Voorhees Transportation

Center, Rutgers, The State University of New Jersey

Bondi Room Broadening Outreach of Safe Routes to School to Children with Disabilities [CM 1.25]

Encouraging all children, including children with disabilities, to be physically active and participate in walk and bike to school programs is a specified goal in the federal legislation that created SRTS. Children with disabilities are at an even greater risk for obesity than their peers without disabilities since their symptoms may impact the ability to participate, and opportunities are not typically provided or offered as often as they are for children without disabilities. Furthermore, parents of children with disabilities are often hesitant due to the lack of proper supervision, unfamiliarity with SRTS and other physical and emotional challenges. This session will outline the problem, present the results of research and interviews on this topic, and focus on determining methods and strategies that will broaden efforts and outreach to include children with disabilities in SRTS programs and events. SpeakersCarolina Gutierrez, PhD, Assistant Director, University of Miami Miller

School of MedicineLuke Hanson, Information Specialist, National Center on Health, Physical

Activity and DisabilityLinda Patrick, Safe Routes to School Program Coordinator, Safe Routes

MichiganHelen Russette, MPH Student, and GRA, Montana Disability and Health

Program, School of Public and Community Health, University of Montana

Leigh Ann Von Hagen, AICP/PP, Senior Research Specialist, Alan M. Voorhees Transportation Center, Rutgers- The State University of New Jersey

5:00-6:30 pm Evening Keynote DinnerGrand Nave BR Taking “Steps” toward Healthier Communities [CM 1.5]

We are delighted to have Congresswoman Doris Matsui join us to provide remarks about her Complete Streets legislation, and the connection to creating safer and healthier places for our kids to live, learn and play.

Our health is not dictated just by our personal choices or the medical care we receive, but is affected by many things we cannot easily control, such as the places where we live, learn, work and play. Communities should be designed and built to support healthy lifestyles for all residents, including opportunities to incorporate physical activity into our daily lives and have access to healthy, fresh food. Come hear from a California leader in public health and a youth leader about how programs such as Safe Routes to School are critically important to improving the health, welfare and safety of children everywhere. Conference MC: Larry Robinson, Transportation and Land Use Coordinator, Sacramento Metropolitan Air Quality Management District Congresswoman Doris Matsui (California - 6th District) Craig Martinez, Program Manager, Neighborhoods, The California

Endowment

Vanessa Myte Hernandez, Recent Graduate, The Art Institute of California; and Youth Organizer, WALKSacramento

Wednesday, August 14, 20137:30 am-5:30 pm Conference RegistrationThe Glides

7:30-8:30 am Continental BreakfastCoordinated Networking Activities

8:30-9:45 am Morning PlenaryGrand Nave BR Maximizing Opportunities for Safe and Active Transportation [CM

1.25]Safe Routes to School programs are leading the way in combining transportation safety and health objectives in communities across the country. Successful programs have used an array of strategies to encourage safer walking, bicycling and driving, and build safer walking and bicycling environments. Initial results are exciting! Successful programs are happening in counties, cities and across entire states. Hear how Miami-Dade County, New York City and the State of California are implementing thoughtful transportation planning and education to spur active living and reduce child pedestrian deaths and injuriesSpeakersModerator: Lauren Marchetti, Director, National Center for Safe Routes to

SchoolPerla Tabares Hantman, Chair, Miami-Dade County School BoardKim Wiley-Schwartz, Asst. Commissioner for Education and Outreach,

New York City Department of TransportationBrian Alconcel, Executive Engineering Assistant to the Chief of Division of

Traffic Operations, California Department of Transportation

9:45-10:15 am Morning BreakGrand Nave Foyer

10:15-11:30 am Concurrent Morning Breakouts (3)

Tofanelli Room Improving Community Health through Joint Use Agreements [CM 1.25]Thinking about establishing a joint or shared use agreement in your community, but don’t know how? Participants in this interactive session will gain valuable insight on the steps necessary to implementing joint use agreements, with a focus on improving community health outcomes. A brief introduction to the concept and variety of joint use agreements will be provided, along with a review of key legal, policy, and political and practical issues. Panelist will provide case study examples from Safe Routes communities that have incorporated joint use agreements within their planning and policy agendas, including a brief history of their initiatives, followed by a moderated discussion emphasizing the role of collaboration in securing funding and driving successful efforts. Panelist

will also highlight how major challenges were met in order to further implementation, and review current outcomes at the individual, school, and community level.SpeakersModerator: Daniel McNulty, Program Coordinator, KaBOOM!Benjamin Winig, Senior Staff Attorney & Program Director, ChangeLab

SolutionsNadine Levin, Consultant, Redwood City 2020: Safe Routes to SchoolJay Thompson, Mississippi Advocacy Organizer, Safe Routes to School

National Partnership

Carr Room East To West: Overcoming Obstacles with Creatively Engaging Youth in Rural Communities [CM 1.25]Elementary and Middle school students are creative, honest and able to come up with solutions to complex issues without being bogged down by barriers. These two presentations will provide real life examples of how youth brought attention to the need for safe visible travel and places for kids to walk and bike to school. From a rural setting without parental supervision, who are already at work, the middle school students under the guidance of the police cadets took on the challenge of walking elementary students to school. From a rural setting designed for vehicle travel, students advocated for greenway trails, safe crossings, and starting school safety patrols. Learn what was accomplished by using local resources and the energy of youth. In two very diverse communities students are essential in creating successful safe routes to school.SpeakersModerator: Kendra Bridges, Safe Routes to School Project Coordinator,

Safe Routes Technical Assistance Resource Center, California Department of Public Health

Tana Ball, Executive Director, Youth Education Sports, Inc.Linda Hinojosa, R.N., Health Services Coordinator, Delano Union

Elementary School DistrictVanessa Chapa, Delano Police Cadet, Walking Ambassadors OrganizerEugenia Lopez, Delano Police Cadet, Walking Ambassadors OrganizerMelissa Watford, EdM, MCHES, Health Education Specialist, FirstHealth

Community Health ServicesSue Gilllis, Program Coordinator, Southern Pines Recreation & Parks

Department

Beavis Room Analyze This! Appropriate Evaluation Design for SRTS Programs [CM 1.25]Is Evaluation the overlooked E in your Safe Routes to School (SRTS) program? This session will highlight considerations for effective evaluation design, creative resourcing for data collection, and partnership opportunities that can energize and enhance your evaluation efforts. This session, facilitated by the California Department of Public Health’s SRTS Technical Assistance Resource Center, will include a diverse set of California researchers and practitioners in SRTS evaluation at the state, regional, and local levels committed to sound evaluation practice under

varied and often complex circumstances. UC Berkeley SafeTREC researchers will introduce case studies of schools interested in having their SRTS programs evaluated. Panelists will then present practical considerations to make before selecting an appropriate and effective evaluation design framework. Next, panelists will detail additional opportunities and processes that may enhance evaluation planning and implementation. Participants will then be given the opportunity to engage in small group discussions of the proposed cases.SpeakersModerator: Victoria Custodio, Safe Routes to School Project Coordinator,

Safe Routes Technical Assistance Resource Center, California Department of Public Health

Swati Pande, Research Associate, SafeTREC, UC BerkeleyTham Nguyen, Transportation Planning Manager, Los Angeles County

Metropolitan Transportation AuthorityLeah Stender, Program Manager, WalkSanDiego

Concurrent Mind Mixer Sessions (5)

Compagno Room Securing Stable Safe Routes to School Funding: Creative Financing Examples [CM 1.25]This session will inspire participants to think outside the box to secure funding for Safe Routes to School programs and projects. After the 2012 federal transportation bill MAP-21 eliminated dedicated funding for Safe Routes to School, states, MPOs, municipalities and school districts have been struggling to find on-going and stable funding sources. This mind mixer session will detail examples from throughout the nation on how government agencies and advocates are working together to build Safe Routes to School into larger financing mechanisms. The session will also feature examples on creative ways to meet the 20 percent match, how advocates can look to Highway Safety Improvement Program funds for Safe Routes projects, and there will be a group discussion with members of the audience on financing ideas. It is our goal for you to leave this session with numerous ideas and examples for raising ongoing funds for Safe Routes to School!SpeakersModerator: Deb Hubsmith, Director, Safe Routes to School National

PartnershipJenna Berman, Education Director, Bicycle ColoradoCarolina Iraheta Gonzalez, Safe Routes to School Organizer, City of

Portland Bureau of TransportationLeslie Meehan, Director of Healthy Communities, Nashville Area

Metropolitan Planning OrganizationWendy Alfsen, Executive Director, California WALKS

BHK Room Around the U.S. With Six Proven Bike Education Programs [CM 1.25]Want to learn about six great bike curricula geared towards kids and 6 different ways to implement them? That’s what you’ll get when you attend this Mind Mixer. Practitioners from Oregon, Philadelphia, Colorado,

California, Montana, and Florida will present using fast-paced, 6-minute presentations consisting of visual storytelling about their proven bike curriculum and program implementation.  We realize that every state, every city, every community, heck, every school is different, and you may need many options in order to create a program that works for you! Take advantage of these practitioners’ more than 50 cumulative years of bike education program implementation experience. Come hang out with us. We’d love to brainstorm with you. Most of all, we want more kids on bikes!SpeakersMellissa Meng, School Programs Manager, North Natomas TMAMegan Rosenbach, Safe Routes Philly Community Liaison, Bicycle

Coalition of Greater PhiladelphiaRoger Dibrito, Executive Director, Journeys from Home MontanaJohn Egberts, Assistant Director, Florida Traffic and Bicycle Safety

Education Program, University of FloridaJulia Davenport, Education Program Manager, Bicycle ColoradoLeeAnne Fergason, Education Programs Manager, Bicycle Transportation

Alliance

Falor Room New Tools and Approaches for Mapping Routes, Neighborhood Organizing, and More [CM 1.25]Hear four lively presentations about SRTS mapping projects -- using neighborhood organizing, new online mapping tools, innovative visual approaches, open source, and more. Plus lots of time for questions, and table demos from the presenters. You’ll hear about: a) how walking school bus routes for 85 schools in Solano County were mapped using online web mapping and automated GIS routing, b) how Marin County SR2S retooled the SchoolPool as a neighborhood organizing tool, with neighborhood captains and simple web-based maps and registration, c) how a guidebook from Champaign County Regional Planning Commission shows how to create and distribute effective SRTS maps, and d) how digital sticky dot tools and Google Street View have been used for collaborative community data collection.SpeakersEllen McDermott, Director of Operations, Open PlansGabriel Lewis, Transportation Planner, Champaign County Regional

Planning CommissionWendi Kallins, Program Director, Marin Safe Routes to SchoolBrian Fulfrost, Principal, Brian Fulfrost and Associates

Bataglieri Room Walking and Bicycling to School Success Stories from Across the Nation [CM 1.25]This high energy, lively session will take participants on an interactive and fun-filled journey across the United States to experience Safe Routes to School at its finest. From real-world testimonials and insight from Safe Routes to School coordinators throughout New Jersey… to an eagle eye’s view of how a rural, regional Safe Routes to School program is revolutionizing physical activity levels among students in Iowa… to one individual’s pursuit to successfully create a bike-to-school culture in

Arizona by helping students positively form lifelong habits toward physical activity, participants will walk away inspired to keep their Safe Route to School efforts moving forward.SpeakersPeter Bilton, Safe Routes to School Coordinator, Keep Middlesex MovingMeeta Patel, Safe Routes to School Coordinator, MeadowlinkAshley Christensen, Regional Safe Routes to School Liason, Upper

Explorerland Regional Planning Commission/Northeast Iowa Food and Fitness Initiative

Michael Cynecki, Project Manager, Lee Engineering, LLCDonald Cross, School Safety Coordinator, Phoenix Street Transportation

Department

Bondi Room Interactivity Lab: Hands on for Feet First [CM 1.25]The Interactivity Lab lets you lay your eyes and hands on some of the innovative tools of the trade that the City of Phoenix and SR2S Alameda County use to excite and educate students about the joys of walking and bicycling. Conference presentations are filled with good ideas to take home, but sometimes the best inspiration comes from getting to play with good ideas close up. At the Lab, you’ll get a tangible, tactile experience of some of our best classroom-friendly materials. Peruse Comic Books and take a turn at Bike Jeopardy - they’re creatively jam-packed with safety lessons and will make your events soar. Spin the bike trivia wheel, pedal the bike blender, and hoist the Golden Sneaker trophy high!  You’ll learn how to make and customize these materials (and more) for your own program. Presenters will be on hand to help explain and explore. SpeakersDonald Cross, School Safety Coordinator, City of Phoenix Street

Transportation DepartmentAiyana Knowles, Site Coordinator, Safe Routes to Schools Alameda

CountyTerry Kelley-Farias, Site Coordinator, Safe Routes to Schools Alameda

CountyCarrie Harvilla, Program Manager, Safe Routes to Schools Alameda

County

11:30 am-1:30 pm Lunch Break – (participants are on their own)

1:30-2:45 pm Concurrent Afternoon Breakouts (8)

Compagno Room Partnering with Parents, Students, and Other Stakeholders to Create Sustainable SRTS Programs [CM 1.25]To have successful, sustainable Safe Routes to School (SRTS) programming, it is important to engage and empower others to conduct SRTS activities. Two California communities will share experiences building their SRTS programs. The YWCA of the San Gabriel Valley will share strategies used in the City of Azusa to engage parents, principals, school boards, and other school staff in SRTS planning. Traffic Safe Communities Network in Santa Clara County (TSCN) will share successes

and challenges in helping others to make helpful new contacts and exchange ideas through its successful workshop series for parents and volunteers. TSCN will also share experiences training middle school student leaders to teach other students about traffic safety. During the session, presenters will involve the audience in electronic polling with live time results to share and communicate group input on issues related to engaging and empowering key stakeholders in training, data collection, and program implementation.SpeakersModerator: Ellen Corman, Supervisor Community Outreach and Injury

Prevention, Stanford University Medical Center, Trauma ServiceAlice Kawaguchi, Health Education Specialist, Santa Clara County Public

Health Department/Traffic Safe Communities NetworkMaylyn Co, Health Education Associate, Santa Clara County Public Health

Department/ Traffic Safe Communities NetworkMaria Inez Perez, School Site Coordinator, YWCA San Gabriel ValleyLuz Bolivar, School Site Coordinator, YWCA San Gabriel ValleyMisha Penn, Contract Compliance Manager, YWCA San Gabriel Valley

Falor Room Fleets and (Bike Education) Geeks: Oregon’s Youth Bike Program from Start To Finish [CM 1.25]Do you feel like you need a magic wand to create a comprehensive youth bike curriculum, 35 bikes of varying sizes, tools, and a trailer designed to carry it all from school to school? Come find out how straightforward it really is. In this comprehensive presentation you will discover the BTA's ten-hour bicycle safety education curriculum, the details of Eugene‘s unique bike fleet, “fun”ding for equipment, and everything in between. Through hands on activities and presentations you will learn to put together a bike fleet that fits your needs and implement lessons covering checking the bicycle for safety, traffic laws, lane positioning, and navigating intersections using right-of-way. The Bicycle Transportation Alliance and Eugene Safe Routes to School have taught over 50,000 students utilizing innovative resources, curriculum, and staffing models. Ditch the wand, you won’t need it.SpeakersColette Ramirez-Maddock,Recreation Programmer, Recreation Services,

City of Eugene, ORLeeAnne Fergason, Education Programs Manager, Bicycle Transportation

Alliance

Bondi Room Implementation Impossible? How to Implement SRTS Curriculum in Schools [CM 1.25]Your mission, should you choose to accept it, is to implement curriculum. Providing schools with all the information and resources they need to teach bike/ped skills in the classroom may seem simple; however, schools’ hands may be tied if the lessons don’t support existing objectives.  While daunting, carrying out this mission can be successful. This panel will represent SRTS secret agents that have successfully implemented bike/ped curriculum over a spectrum of settings: school

district level, county level, and state level.  Panelists will be able to discuss the barriers they encountered (and the solutions they devised to move past them), success stories, and advice for those who are up for the ultimate challenge in education implementation.SpeakersModerator: Julie Harris, Project Manager, Activate OmahaSeth Schromen-Warwin, Safe Routes to School Program Manager,

Bicycle Alliance of WashingtonMegan Rosenbach, Safe Routes Philly Community Liaison, Bicycle

Coalition of Greater PhiladelphiaCarmen Burks, Safe Routes to Schools Coordinator, Cincinnati Public

Schools

Beavis Room When Communities Speak Up! Equity & Empowerment in SRTS Efforts [CM 1.25]This panel lifts up community voices from across California—urban (Los Angeles and Richmond) to rural (Central Valley)—highlighting the successes and sustainability of community-driven Safe Routes to School, safe passages, and healthy community initiatives. Building on community strengths and resiliency to reverse head-on pervasive “deficit thinking” mindsets entrenched in many underserved communities, grassroots leaders have empowered their communities to action--improving the built environment and overcoming social conditions impeding walking and bicycling. Come be inspired by these leaders—their ongoing experiences, challenges, and lessons learned—who are leading the charge to advance equity in their communities through Safe Routes to Schools and other healthy community initiatives.SpeakersModerator: Jessica Meaney, Southern California Policy Director, Safe

Routes to School National PartnershipModerator: Gabino Arredondo, Health & Wellness Coordinator, City

Manager’s Office, City of Richmond, CATony Dang, Deputy Director, California WALKSJamecca Marshall, Policy Manager, Advancement ProjectEileen Forbes, Community Organizing Education Specialist, TRUST LAHolly Harper, Living Streets Initiative Coordinator, Green LA CoalitionShannon Ladner-Beasley, Senior Health Education Specialist, Contra

Costa Health Services Agency, Injury Prevention and Physical Activity Promotion Projects

Patrick Phelan, Engineering Infrastructure Administrator, City of Richmond, CA

Toody Maher, Director, Pogo Park, Richmond, CA

Bataglieri Room Regional Safe Routes: How MPOs can Build and Sustain SRTS Programs [CM 1.25]With funding increasingly supporting efforts at the regional level and Metropolitan Planning Organizations (MPOs) receiving 50 percent of MAP-21 Transportation Alternative Program funds, regions have an increasingly important role in transportation planning decisions. This panel

explores how regional stakeholders can collaborate with and support Safe Routes to Schools efforts at the local level.The SRTS National Partnership’s regional network project helps build coalitions and fosters relationships with MPOs to leverage funding and create policies that support active transportation. In the San Francisco Bay Area, Spare the Air Youth is supporting collaboration between the 15 SRTS programs with a grant program seeking innovative ways of reducing emissions due to school transportation. The San Diego region is supporting local efforts through policy work and support for healthy communities. The East Central Wisconsin Regional Planning Commission supports SRTS initiatives in planning efforts at the three MPOs under its jurisdiction.SpeakersModerator: Hannah Kapell, Senior Planner, Alta Planning + DesignMarty Martinez, Bay Area Policy Manager, Safe Routes to School National

PartnershipUrsula Vogler, Project Manager of the Climate Initiatives Program,

Metropolitan Transportation CommissionBridget Enderle, Associate Active Transportation Planner, San Diego

Association of GovernmentsMelissa Kraemer Badtke, Safe Routes to School Coordinator, East Central

WI Regional Planning Commission

Tofanelli Room The Fifth E Evaluation and Institutionalization of SRTS Programs [CM 1.25]What can you learn from long-term institutionalized programs? This session will provide guidance on how to conduct a comprehensive evaluation of a county or citywide Safe Routes to School program in order to create a cultural shift. Lessons learned from extensive evaluations recently conducted for three of the longest-running SRTS programs on the West Coast will be shared: Marin County (California), Portland (Oregon), and Alameda County (California). The presenters will provide direction on evaluation methods, including data review, which will include techniques to objectively evaluate program elements. The speakers will offer aspects of the regional programs that continue to make them successful, as well as those that require improvement, new program features, and those that should not be invested in. Finally, the presenters will provide tips for identifying recommendations that can improve the effectiveness of a regional SRTS program, setting them up for even greater success in the future.SpeakersModerator: Wendi Kallins, Program Director, Marin Safe Routes to

SchoolsArun Goel, Safe Routes to School Program Manager, Alameda County

Transportation CommissionCarolina Iraheta Gonzalez, Safe Routes to School Organizer, City of

Portland Bureau of Transportation

BHK Room Methods to Tame Arrival and Departure Chaos and Identify Safe Walk Zones [CM 1.25]Is your drop-off and pick-up area an “accident waiting to happen?”  Could your schools promote more active commuting by repairing hazardous conditions rather than busing students around them?  This session gives you methods and materials to tame these common but tenacious SRTS issues. This session will be led by two seasoned SRTS practitioners from Washington State. Skagit Healthy Communities coordinator Liz McNett Crowl works with multiple districts and jurisdictions on SRTS, Complete Streets, land use and non-motorized planning. Feet First SRTS Director Jen Cole has vetted materials in several area K-8 schools, with the invaluable partnership of the Seattle Department of Transportation, the Seattle School District, and Toole Design Group.SpeakersModerator: Jessica Roberts, Programs Manager, Alta Planning + DesignJen Cole, Safe Routes to School Program Director, Feet FirstLiz McNett Crowl, Skagit Healthy Communities Coordinator, Skagit Valley

Hospital

Carr Room Beyond Traditional Infrastructure: Implementing Innovative and Green Routes to School [1.25]Are you interested in learning how technology can help you identify and prioritize specific infrastructure improvements? Are you interested in learning how to plan for and design unique and effective infrastructure solutions like school bicycle boulevards and green street elements? If so, then this is the session for you! This session will highlight the successful completion of California’s first comprehensive School Bicycle Boulevard. This two-mile route serves hundreds of students from three schools. You will learn how this project was implemented from start to finish, and how to replicate this treatment in your jurisdiction. This session will also cover how green street stormwater design strategies to provide safe bicycle and pedestrian conditions. We call them “Green Routes to Schools.”SpeakersDavid Parisi, Principal, Parisi Transportation ConsultingKevin Perry, ASLA, Principal, Urban Rain | DesignBrett Hondorp, Principal, Alta Planning + Design

2:45-3:15 pm Coffee BreakGrand Nave Foyer

1:30-8:00 pm Davis Mobile Workshop (Tour #4)

3:15-5:15 pm Concurrent Implementation Workshops (8)

Tofanelli Room Creating an Equation for Success in Urban SRTS Programs [CM 2]SRTS programs in low-income urban areas face the typical barriers to SRTS, such as the lack of adequate pedestrian and bicycle facilities.  Frequently, programs must also be designed to address a multitude of challenges that range from abandoned properties and vacant lots to

criminal activity and bullying.  These factors can discourage an active lifestyle, but often children are traversing these conditions based on the necessity of it being their only transportation option to get to school.  Panelists representing programs in Los Angeles, CA and Birmingham, AL will discuss these considerations in the design and implementation of SRTS programs in urban areas and how these programs highlight the need for policies supportive of well-maintained, safe spaces for the youngest active commuters.  Participants will learn innovative ways to implement low-cost engineering treatments, and consider strategies to galvanize community and political support to activate positive changes in communities. SpeakersKadie Whatley, Project Director, Healthy Kids, Healthy Communities,

United Way of Central AlabamaMonique Mullins, MPH, Administrative Analyst, Jefferson County

Department of HealthNichalaus Sims, Safe Routes to School Planner, Safe Routes to School of

Central AlabamaRyan Snyder, President, Ryan Snyder Associates

Beavis Room Achieving and Expanding the Five E's: Best Practices in New York City [CM 2]Recent reports show pedestrian injuries to New York City students fell 44% as a result of Safe Routes to School projects. Representatives from NYCDOT Safety Education will discuss the program and offer best practice suggestions beginning with a look at non-capital infrastructure changes.  Two middle school curricula, City Street Investigator (CSI) and Stop-Think-Act, will be presented.  These align with learning standards, offer age-appropriate encouragement material, and include useful evaluative tools. For a hands-on experience, we will go into the traffic environment to discuss youth advocacy and school-community engagement efforts through the Safer Streets program. We will measure vehicle speeds and make observations of street conditions and user behaviors to illustrate how student projects bridge the gap between in-class learning and civic involvement.  This workshop will also highlight some of the opportunities, struggles and successes of building community safety councils.  Designed to give you plenty to take back with you.SpeakersModerator: Kim Wiley-Schwartz, Assistant Commissioner, Education and

Outreach, New York City Department of TransportationMarjorie Marciano, Deputy Director, New York City Department of

TransportationMichele Kaucic, Director of Teen Outreach, New York City Department of

Transportation

Bondi Room Teen Bicycle Culture and Advocacy Captured in High School Physical Education [CM 2]

Experience first hand how bicycle workshops and field activities can be introduced and become a sustainable high school physical program. Learn how to bring bicycle safety to high school students to encourage and validate their newfound culture. The goals are to introduce an acceptable concept of bicycling as a sport in high school Physical Education Departments, and to adopt a cycling club and to promote safe bicycle riding among the students commuting to school by bicycle. YES will share the workshops, field activities, support materials, teacher training to and relationships in the communities to develop a long term interest in bicycling. To this end we partnered with local bicycle advocacy organizations to foster a connection between the students and school staff; the larger bicycling community; Licensed Cycling Instructors and Department of Public Heath to capture needed survey data to help with future funding.SpeakersModerator: Victoria Custodio, Safe Routes to School Project Coordinator,

Safe Routes Technical Assistance Resource Center, California Department of Public Health

Tana Ball, Executive Director, Youth Education Sports, Inc.Jim Shanman, Founder, Walk ‘n RollersDaniella Alcedo, Community Organizer, Pomona Valley Bicycle Coalition

Bataglieri Room Establishing Safe Routes to School Policies in Diverse Rural and Tribal Settings [CM 2]This panel will showcase the efforts of rural and tribal communities implementing Safe Routes to School practices and policies that are supported by the Centers for Disease Control and Prevention’s Community Transportation Grant program. Representatives from public health and tribal health will share how they are instituting sustained Safe Routes to School strategies to support active transportation with unique partners including a local school district, community college, large tribal nation and regional planning agency. Local coordinators will share their experiences in developing Safe Routes to School plans and pedestrian/bicycle plans as well as ensuring Safe Routes to School content be incorporated into school parents handbooks, general plans and regional transportation plans. SpeakersModerator: Lisa Cirill, Chief, California Active Communities, California

Department of Public HealthJennifer Weiss, Planner, Redwood Community Action AgencySara Sundquist, Health Education Specialist, Shasta County Health and

Human Services AgencyRobin Cox, MPH, CPH, Health Education Manager, Solano County Health

and Social Services DepartmentDonna Norkoli, Coordinator, Community Transformation Project, Sault

Tribe Health Center

Falor Room Monkey Money: Helping At-risk Kids, and Mobile Bike Repair/Education Hub [CM 2]

Active4.me founder, Tim Starback will give an example of how to have fun and overcome program burnout using a virtual currency, called “Monkey Money,” that students earn each time they walk or bike to school. Founder of Off the Front, Mike Slayden will feature strategies for successful SRTS programs in low-income areas. 

* Technology; using Boltage to track and encourage.* Providing a bike to every 4th grader who needs one.* Bike repair and training to keep those bikes on the road.

Jake Newborn, from Wisconsin Bike Federation shows you how to take safety education and mechanical services directly to a neighborhood that's a bike shop desert in Milwaukee. Create a mobile bike repair station and take it where it’s needed. Learn how to engage youth, develop community partnerships and build a similar program of your own.SpeakersTim Starback, Founder, Active4.meSanne Fettinger, Active Transportation Volunteer, Davis BicyclesMike Slayden, Founder, Off the FrontJake Newborn, Youth Education Program Manager, Wisconsin Bike

Federation

BHK Room Engaging Teens in High School Active Transportation Programs [CM 2]High school student leaders can build thriving active transportation events and campaigns. This session will explore the process and approach of engaging teens in meaningful and interactive participation in Safe Routes programs. Hands-on activities will provide you with strategies, tools and ideas for developing a program in your own community that responds to teenagers’ distinct needs and strengths. Case studies will include examples from previous successes in: using social media and visual storytelling, starting a carpool program against all odds, conducting a walk audit with youth, forming caravan clubs, and hosting a dynamic car-free day event. Come hear empowered youth presenters share their stories and passion as we increase our reach across high schools.SpeakersAlissa Kronovet, High School Coordinator, Safe Routes to Schools

Alameda County/TransFormArthur Orsini, Youth Engagement Facilitator-Active School Travel,

UrbanthinkersAmy Jolly, ECO2School Program Manager, Climate Protection CampaignGwen Froh, Teens Go Green Program Coordinator, The Teen Program of

Safe Routes to SchoolsBrett Hondorp, Principal, Alta Planning + DesignLeonardo Martinez, Student, San Lorenzo High School, San Leandro, CAMaggie Torpey-Murray, Student, Albany High School, Albany, CAReshma Pyala, Student, Foothill High School, Pleasanton, CA

Compagno Room Interactive Workshop for Identifying Issues and Solutions in (Your City Here) [CM 2]

In this session, you will join certified Safe Routes to School Walkability Experts and National Trainers on a virtual walking and bicycling audit of “No-way City.”  No-way City boasts few sidewalks and limited crosswalks. The city’s school is adjacent to congested roadways that are far from being Complete Streets. Only brave children walk to school and bicycling is rare.  Sound familiar?  During this exercise – which participants can later replicate to engage stakeholders in their own community – you will assist in mapping routes and in identifying various barriers; most of which are recognizable in communities throughout the US. Participants will be involved in prioritizing issues and the experts will provide a toolbox of various solutions, from low-cost to longer-term, to be discussed.  You will be part of outlining components of a plan to create safer routes in No-way City (or your city).SpeakersModerator: David Parisi, Principal, Parisi Transportation ConsultingMichael Cynecki, Project Manager, Lee Engineering, LLCPaul Zykofsky, Associate Director, Local Government Commission

Carr Room Creating the Funds: Workshop on Crowdfunding and Fundraising [CM 2]Times are tight and a fiscal cliff is looming, but that is no reason to put your projects on hold! In fact, NOW is the perfect time to fundraise. Safe Routes to School Projects are a must to keep our next generation active and healthy. This session will go over creative ways to fundraise and keep your SRTS programs moving.“Creating the Funds” will go over the basics of MAP-21, but is intended to go further and teach how to develop other fundraising streams for SRTS programs. It will cover basic fundraising, making the case and the development of a “case statement”. It will delve into successful approaches to fundraising for Safe Routes to School, including marketing your programs and making the individual “ask”.This workshop will be interactive and hands on, so please come prepared to develop a case for your programs, practice your asking technique and learn how to develop a crowdfunding campaign that keeps your programs healthy.SpeakersSarah Shipley, CEO, Shipley CommunicationsJase Wilson, Founder and CEO, Neighbor.ly

5:15-7:00 pm Dinner Break – (participants are on their own)

6:30-8:30 pm Advocacy Day Briefing by SRTSNP, Transform and WALKSacramentoTofanelli Room

Thursday, August 15, 20137:00 am-1:30 pm Conference RegistrationThe Glides

7:30-8:30 am Continental Breakfast

Coordinated Networking Activities

8:30-9:45 am Concurrent Morning Breakouts (8)

Carr Room Breaking Isolation: Walking School Bus Success Stories [CM 1.25]Participants will learn how two schools, one in Columbia, Missouri, the other in Minneapolis, Minnesota, implemented successful walking school buses. The Bear Creek neighborhood, part of the Columbia Housing Authority, is highly transient and geographically isolated. Over the past two years, a walking bus program has overcome a number of barriers to become a successful and popular program with this under-served population. While Lyndale Community School was not geographically isolated, it was racially and socioeconomically so. A parent-driven walking bus has drawn middle-income families to this high poverty school, adding a once-absent demographic, bringing together diverse people, and helping to reduce socioeconomic and racial isolation.  This effort has become a model for walking buses throughout Minneapolis. We will share our walking bus challenges and solutions, reflect on our progress, and acknowledge the work still to be done.SpeakersModerator: Nancy Pullen-Seufert, Associate Director, National Center for

Safe Routes to School and Senior Research Associate, UNC Highway Safety Research Center

Lawrence Simonson, Safe Routes to School Coordinator, PedNet Coalition, Inc.

Jenny Bordon, Safe Routes to School Specialist, Minneapolis Public Schools

Bondi Room Making Rural Routes Safe – Bringing Big Ideas to Small Town Idaho [CM 1.25]Comprehensive Safe Routes to School efforts build knowledge and understanding of the link between safe routes and a long list of factors and activities that affect how safe, comfortable and likely it is that students will walk and bike to school. Funding and capacity limitations of rural towns mean key players and committed volunteer team members are the formula to success, and that success lies in learning: a) To identify key players in your community to build a committed team; b) Understanding land use policies that bring destinations, i.e. schools, closer together with better connections to encourage walking and biking; c) Knowing the many tools needed to build complete networks or complete streets for easier and safer walking and biking; d) To conduct a walk audit or map existing conditions; e) That small actions lead to big changes; and f) A fun event can energize an entire community.SpeakersElaine Clegg, Project Coordinator, Idaho Smart Growth; Councilmember,

City of Boise, IDJeanne Mecham, PE, Transportation Engineer, Keller Associates

BHK Room Youth Rule! Engaging Youth in Middle School Safe Routes to School Programs [CM 1.25]Learn about engaging middle-school students in Safe Routes to School (SRTS) efforts from youth who participated in two SRTS youth engagement curricula pilot programs!  The youth will present their individual projects, reflect on implementing SRTS activities with their peers, and discuss the acquisition of leadership and team building skills from their respective involvement in two curricula: the California Youth Engagement Curriculum, which was developed for the California SRTS Technical Assistance Resource Center within the California Department of Public Health by the Safe Routes to School National Partnership and UrbanThinkers, and the Wisconsin Youth Engagement Curriculum, developed through a collaborative effort with the East Central Wisconsin Regional SRTS Program, Toole Design Group, and the Active Transportation Alliance.  Adult facilitators will discuss their role in recruiting, retaining, and engaging youth leaders.  In addition, curricula development, curricula overviews, pilot case studies, and evaluation strategies for the programs will be shared.SpeakersModerator: Lisa Rawson, SRTS Technical Assistance Resource Center

Project Coordinator, California Department of Public HealthMelissa Kraemer Badtke, Safe Routes to School Coordinator, East Central

WI Regional Planning CommissionMike Patza, Safe Routes to School Planner, East Central WI Regional

Planning CommissionJames Elliot, AICP, Transportation Planner, Toole Design GroupDavid Cowan, Program Manager, Safe Routes to School National

PartnershipArthur Orsini, Youth Engagement Facilitator-Active School Travel,

Urbanthinkers

Beavis Room There’s an App for That!: SRTS and Mobile Technology [CM 1.25]This workshop will focus on the use of cutting-edge technology tools to engage community stakeholders throughout the 5 “E’s” of the SRTS program.  Participants will learn strategies to actively involve community members in planning processes, sustain community interest, and foster meaningful dialogue and communication about the barriers and opportunities surrounding walking and bicycling.  Additionally, participants will have access to a list of technology tools to download for their smart phone, tablet, and other mobile devices.SpeakersErika Lewis-Huntley, Management Analyst II, City of Rancho CucamongaMike Parmer, Management Aide, City of Rancho CucamongaMadison Haugland, Outreach Coordinator, Activate OmahaAnders Swanson, Project Manager and Designer, Green Action Centre

Tofanelli Room New Tools For Schools: How to Achieve Smart School Siting [CM 1.25]

If schools are located far from where kids live or on roads with safety issues, it’s hard to walk or bike to school. That’s why school locations are vital for safe routes to school and for shared use programs. But it’s easier to identify this problem than to solve it. In this session, presenters will provide an overview of the forces that are leading to school location decisions, and will describe changes in size and location of schools over the past few decades. Presenters will provide resources, tools, and techniques to help communities and professionals understand and navigate the complex choices involved in school siting, including equity implications. The session will explore a school siting training curriculum as well as model school siting policies that school districts can adopt to guide their decisions, and will provide local examples of how to encourage collaboration between local government and school districts.SpeakersSara Zimmerman, Senior Staff Attorney and Program Director, National

Policy & Legal Analysis Network to Prevent Childhood ObesityLeigh Ann Von Hagen, AICP/PP, Senior Research Specialist, Alan M.

Voorhees Transportation Center, Rutgers- The State University of New Jersey

Candi Beaudry, AICP, Director, Planning and Community Services Department, City of Billings, MT

Kathleen Stewart, Children's Environmental Health Coordinator, U.S. EPA, Region 9

Falor Room A Long View of Safe Routes: National Trends and California Program Impacts [CM 1.25]This session begins by exploring national trends in student travel and parental perceptions about walking and bicycling to school since 2007—the year the National Center for Safe Routes to School launched its online data system. Attendees will discuss infrastructural and cultural forces behind changes in student travel outcomes and their parents’ attitudes about active school travel. After discussing national trends, audience members will learn about a long-term study on the mobility and safety impacts of California’s SR2S Infrastructure program. Using infrastructure project information and collision data, presenters mapped the location of SR2S infrastructure improvements in relation to the location of vehicle-child collisions. Significant injury reductions and increased levels of walking to school were found in areas closer to infrastructure improvements compared with injuries and walking levels farther from improvements. The session wraps up with discussion on the broader implications of the presented research on Safe Routes to School. SpeakersModerator: Jill Cooper, Associate Director, SafeTREC, UC BerkeleySeth LaJeunesse, Project Coordinator, National Center for Safe Routes to

SchoolJohn Bigham, GIS Program Manager, SafeTREC, UC BerkeleySwati Pande, Research Associate, SafeTREC, UC Berkeley

Bataglieri Room More Than Crossing Streets: Statewide Approaches to Crossing Guard Programs [CM 1.25]Each day school crossing guards ensure that students arrive to and from school safely. However, insufficient funding for crossing guard positions, inconsistencies among crossing guard training programs and lack of guidance on crossing guard placement may leave students vulnerable on their way to and from school. This session will highlight how three states are successfully addressing training, state and federal laws, funding, and working with communities and state leaders to implement policies. Presenters will highlight: 1) an effective statewide policy for funding crossing guards, 2) how new curriculum and training address liability, safety, health concerns, and help enhance SRTS efforts, and 3) how to create a statewide crossing guard program.  Participants will benefit from an interactive discussion regarding training and placement best practices, local and state policies and strategies towards sustaining crossing guards.SpeakersModerator: Sean Meehan, Project Coordinator, Alan M. Voorhees

Transportation Center, Rutgers, The State University of New JerseyCarolina Gutierrez, PhD, Assistant Director, University of Miami Miller

School of MedicineKristin Haukom, Safe Routes to School Regional Coordinator, California

Department of Public Health

Compagno Room Danish Education Model Imported to Influence Chicago Bike Camps [CM 1.25]In June of 2012, as part of the Green Lane project, Aldermen from Chicago visited Denmark and experienced a bike education class.  The Danish education programs use a very innovative approach to get kids on bikes and into the natural urban riding environment at an early age and with high safety levels.  Based on these lessons, Chicago developed a plan to launch bike-safety camps in low-income neighborhoods with traditionally low ridership.  Learn how Chicago translated the Danish model to work in their community, how they identified the key partnerships that allowed them to implement in a short timeframe, and learn how they rapidly expanded to gain even larger exposure to reach more kids and achieve bigger goals.SpeakersSarah Reiter, Category Manager, Saris Cycling GroupCharlie Short, Program Manager, CDOT Bike Safety and Education

9:45-10:15 am Morning BreakGrand Nave Foyer

10:15-11:30 am Concurrent Late Morning Breakouts (8)

Falor Room Strong, Successful, Statewide: Growing SRTS throughout the State [CM 1.25]Supporting SRTS programs across a state can be challenging, but some State SRTS Coordinators have taken a centralized approach with

tremendous success. This session will highlight the experiences of four states that have built capacity, broadened outreach to rural and urban communities, and experienced dividends in diverse communities as a result. By using techniques like providing statewide Resource Centers, engaging regional coordinators, working across departments, enlisting partners, offering comprehensive training, and building cohesive statewide recognition and evaluation programs, these states are providing more coverage than ever. Using unique approaches, states are able to focus their programs and deliver comprehensive statewide technical assistance. Presenters will share their success with increasing program participation, growing the number of walking and bicycling events in their states, building more infrastructure projects, increasing outreach to diverse communities, and recognizing program partners. Presenters will also delve into next steps for their statewide programs in the MAP-21 era.SpeakersTimothy Rowe, State SRTS Coordinator, Nevada DOTRodney Oldham, SRTS Program Coordinator, South Carolina Department

of TransportationSamantha Fonseca-Moreira, SRTS Statewide Coordinator,

Massachusetts Department of TransportationSean Meehan, Project Manager, Alan M. Voorhees Transportation Center

Rutgers UniversityAlicia Hatcher, School Outreach Coordinator - NW Georgia, GA Safe

Routes to School Resource Center

Compagno Room Maximizing Walkability, Diversity, and Educational Equity in U.S. Schools [CM 1.25]Strategies for promoting walking and biking to school cannot be considered without taking into account a stark fact: high levels of neighborhood segregation in the United States leave many children from low-income families in segregated schools, with often dire educational consequences.

There have been varied approaches to both increasing racial and income diversity in schools and improving educational quality. Often, the strategies to increase school diversity or improve educational outcomes also increase the distance between students’ homes and the schools they attend, making it more challenging to maintain walkability. Schools trying to achieve both priorities face a challenging question: Are diversity and walkability compatible? This panel presentation brings together national and local voices who have been engaged in these issues to share their experiences and insight for overcoming the tensions associated with increasing opportunities for students to be physically active and ensuring children have access to high quality education. SpeakersModerator: Robert Ping, Technical Assistance Director, Safe Routes to

School National PartnershipVictor Rubin, Vice President of Research, PolicyLinkMikaela Randolph, Shared Use Campaign Manager, Safe Routes to

School National Partnership

BHK Room Policies, Programs and Passionate Promoters: District-Level Efforts Produce Street-Level Impact [CM 1.25]How do you build a SRTS program in a large, diverse, and growing school district? Elk Grove Unified School District, the fifth largest school district in California, began Safe Routes to School efforts at one school in 2002 and now has participation at all 39 of its elementary schools. The District recently received a non-infrastructure grant for a dedicated SRTS District Coordinator and supports its coinciding municipalities on their SRTS infrastructure projects. In Minneapolis Public Schools a district SRTS team brought together multiple partners to create, plan, and implement the weekly Bus Stop & Walk pilot project, Minnehaha Mondays. School buses at one elementary school drop students .6 miles from school where, accompanied by parents, staff and school patrol, about 400 students walk to school each week. Join our discussion of school district policies, programs, inevitable pitfalls, and the passionate people behind getting more children to walk and bike to school.SpeakersModerator: Bill Heinicke, Director, Planning, Elk Grove Unified School

DistrictJulie Danzl, Healthy Kids Focused Students Coordinator, Minneapolis

Public SchoolsClaire Hennen, School Safety Patrol Leader, Northrop Urban

Environmental Learning Center, Minneapolis Public SchoolsDebbie Layton, Academic Program Coordinator, Anna Kirchgater

Elementary School, Elk Grove Unified School DistrictLisa Dixon, SRTS Coordinator, Elk Grove Unified School District

Beavis Room SRTS in Tribal Nations and Rural Communities: Successful Strategies and New Resources [CM 1.25]Join State SRTS Coordinators and California SRTS Technical Assistance Resource Center (TARC) members in a discussion about successful state and local strategies and tools used to overcome common challenges in engaging Tribal and rural communities in SRTS. Participants will use real-world case studies to learn about ways to address SRTS challenges involving distance to school as well as school and parent involvement. The discussion will also include ways in which some of these strategies and tools can be applied to engaging other underserved communities.SpeakersModerator: Patti Horsley, MPH, Health Education Specialist, Center for

Nutrition and Activity Promotion (CNAP), California State University, Chico

Taylor Lonsdale, Montana Safe Routes to School Coordinator, WesternTransportation Institute, Montana State University-Bozeman

Kristi Koumjian, Senior Research Associate, Harder + Company Community Research

Jenine Spotnitz, Research Assistant, Harder + Company Community Research

Jenny Weiss, Planner, Natural Resources Services Division, Redwood Community Action Agency

Tofanelli Room What Parents Say/What Kids Want: Perceptions and Motivations Affecting SRTS [CM 1.25]Researchers have consistently shown that walking and bicycling to school are effective ways of fulfilling physical activity levels for children. A number of studies have shown that parents’ own habits, attitudes, and perceptions are the most important factors influencing children’s overall participation in physical activity. For the success of the SRTS program, it is not only important to improve school environments and policies, but also to engage parents and youth in overcoming both real and perceived barriers. Understanding these issues will help us to better target the SRTS message to parents and spur student desire to develop lifelong healthy habits. This session will engage participants in a collaborative discussion and help SRTS advocates to better understand parents’ concerns. Session includes “What Parents Say” video and risk perception interactive group exercise.SpeakersLeigh Ann Von Hagen, AICP/PP, Senior Research Specialist, Alan M.

Voorhees Transportation Center, Rutgers- The State University of New Jersey

Laura Torchio, AICP, Eat, Play, Live...Better! Program Coordinator, Montclair University College of Education and Human Services

Carr Room Family Bicycling: Empowering Tomorrow’s Leaders [CM 1.25]You can’t get kids of out of the car and into sneakers or onto bikes without convincing parents that it is safe, healthy, and useful. In this panel, leaders on the front lines of creating family bicycling culture will discuss tips and tricks to use in your community. Started in Eugene, Oregon in 2008 and now spread to over a dozen communities, Kidical Mass has been transforming family travel habits, helping families network and advocate, and raising the next generation of bicycle advocates.   Families turned out in Santa Monica, California by the hundreds for the first-ever Kidical Mass ride, and a Family Bike Festival, which allowed parents to test-ride family-oriented bicycle gear, while children practiced bicycle handling skills and decorated helmets.  Complementing encouragement activities, in-school bicycle skills training allowed elementary and middle school students to become confident cyclists, earn independence in their day-to-day lives, and experience riding on community streets. SpeakersModerator: Jessica Roberts, Programs Manager, Alta Planning + DesignShane MacRhodes, Program Manager, Safe Routes to School, Eugene

School District 4Elle Bustamante, Family Bike Specialist, Sacramento, CAPeter Dzewaltowski, Transportation Planning Associate, Strategic and

Transportation Planning, City of Santa Monica

Bataglieri Room Moving Beyond K-5: Tools for Partnering with Teens to Improve Ped/Bike Safety [CM 1.25]Looking for fresh ways to work with teens? Potentially interested in working with middle or high school students but not sure where to start? This session will begin by briefly making the case as to why working with students in upper grades is important and then quickly launch into specific tools and experiences you can adopt for your own work. Hear about US DOT's new videos and activities developed with respect for the experience and critical thinking skills teens bring to the table. Get ideas for how to engage teens in real dialogue around improving their communities through addressing pedestrian and bicycle safety problems.  Participants will have the opportunity to work in pairs to experience at least one tool and discuss and brainstorm approaches to reach the teen population.  You'll leave ready to move beyond K-5!SpeakersModerator: Kristin Rosenthal, MEd, MCHES, Program Manager, U.S.

Pedestrian & Bike Safety, Safe Kids WorldwideNancy Pullen-Seufert, Associate Director, National Center for Safe Routes

to SchoolPaula Bawer RN, Bicycle and Pedestrian Safety Program Manager, U.S

Department of Transportation

Bondi Room Promoting Safe Passages to School: Addressing Concerns of Violence in Communities [CM 1.25]In certain communities across the nation, youth are afraid to walk or bike to school because of persistent threats of violence in their neighborhoods. For example, youth have to navigate multiple gang territories to make a short walk from home to school. Unfortunately this not only prohibits an active lifestyle, it also leads to higher rates of truancy and delayed academic achievement. This session will highlight innovative efforts in Los Angeles to use programs such as Safe Routes to School to not only promote walking and biking but also increase attendance rates and socio-emotional wellbeing. It will describe successful collaborations between key partners such as concerned parents, school administrators, former gang members, and law enforcement to help youth get to and from school safely. Finally this conversation will explore how such programming can lead to broader violence prevention and community engagement activities and potential implications for relevant public policy.SpeakersModerator: Jamecca Marshall, Urban Peace Policy Manager, The

Advancement ProjectJanice Burns, Healthy City Community Research Lab Manager, The

Advancement ProjectHelen Pallares, Sgt. II, Community Safety Partnership, Jordan Downs

Team Lead, Los Angeles Police DepartmentChristopher Anyakwo, Program Manager, Safe Passage & Safety

Ambassador, Dept. of Gang Reduction & Youth Development, Office of Mayor of Los Angeles

Mike Cummings, Safe Passage Safe School Coordinator, David Starr

Jordan Senior High School, Los Angeles, CARon Noblet, Consultant, Gang Violence Prevention Intervention

11:30 am-1:00 pm Closing Keynote LuncheonGrand Nave BR

Charitable Bike Build PresentationWe conclude the 4th Safe Routes to School National Conference with the presentation of the fleet of new youth bikes that participants have built to three highly deserving local organizations: Loaves & Fishes Mustard Seed School, the Children’s Receiving Home of Sacramento, and Safe Routes to Schools Alameda County. Thanks to all of the Charitable Bike Build donors, builders and mechanics.SpeakersConference MC: Larry Robinson, Transportation and Land Use

Coordinator, Sacramento Metropolitan Air Quality Management DistrictSuper Weevil, a fun-loving insect who promotes wearing safety gear when

riding bikes, skateboards and scooters, Kaiser Permanente Regional Education Theatre Program

How to Become an Active Living Superhero! [CM 1.5]SRTS solutions start with Active Living Superheroes. Usually this type of Superhero starts as a mom feeling insecure about the safety of her neighborhood and wants to do something about it. Sometimes Active Living Superheroes are school professionals or city transportation planners or engineers or even elected officials who see the barriers to active living and want to champion solutions. Learn how Superheroes deploy their skills, strategies and secrets to overcome obstacles and clear the way for kids to range freely throughout their neighborhoods, and travel safely to and from school. Learn how you can become an Active Living Superhero!SpeakersCharles Gandy, President, Livable Communities, Inc.

1:15-5:15pm Concurrent Optional Tours of Local Model Projects

1:00-5:00 pm California Advocacy Day at State Capitol (offsite)