3di overview summary (v2)
TRANSCRIPT
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Digital Media Sales
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We are one of the largest digital advertising networks in New Zealand representing
200 +websites 100+ million impressions
1,000,000+ opt-in email addresses 150,000+ opt- in mobile numbers
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We specialise in three main areas:
Performance Media
Direct Marketing
TargetedMedia
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Sydney
Australia
• AU Market since 2003• NZ since 2007• We are exclusive partners with
• Great Survey Sites• The Performance Network
Own Databases & Network Assets:
Members of:
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Clients
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BannersSolus EmailVideoCost per clickReal Time BiddingLead Generation
Performance Media
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Performance Display
TPN is a "true performance" network
Access to a diverse network of quality NZ websites
The response rates maximised by presenting the right ad to the right user at the right time using the latest ad targeting and optimisation technology
Display Media Bought on
performance metrics
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Performance Display
200+ NZ Sites
1,000,000 uniques p/m
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Performance Display - Retargeting
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Performance Display – Time of Day
11.00 – 13.59
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Performance Display – Geo Targeting
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Performance Email
Only pay for people interested in your product
Free email sends (No CPM)
Free email opens
Huge reach via multiple databases
Cost effective mass communication
Consumers keep and forward emails maximising response
Cost per response Solus
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Performance Email
Database 1
Database 2
Database 3 E-mail passed on
Website
Age, Gender, Location
1,000,000 NZ opt in
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Performance Email
• Independent 3rd party tracking• Strips any fake clicks • Strips out any duplicate clicks within 15 minutes
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Leads
Only pay for actual leadsUse pre-qualifying questionsBuild e-mail marketing listConstant stream of phone number leadsIntegrated campaign across e-mail, post & phoneBuild your own postal DM marketing listTPN manages payment distributionTargetingData validationAutomatic budget controlRemove duplicatesIntegrate with your CRM or bespoke solution
Constant stream of sales leads
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Leads
First Name Last Name Email Address Phone
Number Postal Address
Consumer Logins into website
Once Logged in, question served
If answers “yes” data collected in secure file
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Leads – Data Enrichment
Jamie Smith [email protected] 021 123 456 1 Darling Street,
Titirangi, Auckland 0640
Female 24 years old HHI 100k+ Owns a cat
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Delivered 17,000+ new email records in 6 months
Run across Facebook, Google & TPN Leads
Generated new customer records at half the CPA goal
86% of leads
came from TPN Leads
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EmailPostalTele DataDemographic QuestionsBehavioural QuestionsLocation targeting
Direct Marketing
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Great NZ Survey
220,000+ New Zealanders
50+ Lifestyle QuestionsAgeGenderLocationPersonal & Household IncomeInterestsPurchase Intent
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Great NZ Survey
Target 220,000+ New Zealanders
Solus eDM
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Merino, is nature’s performance fibre
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Great NZ Survey – Poll Campaign
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Great NZ Survey – Poll Research
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Survey CompletesTop-UpsTrackersHosted Survey’sFocus Group InvitesEmailPostalTelephone
End to end Survey Delivery
Great NZ Research – Survey Completes
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NZ Niche Site IntegrationBanner AdvertisingSolus EmailsAdvertorialsCompetitionsProduct Sampling
Targeted Media
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Contact Us
3dinteractive (3di) is a leading digital advertising sales network spanning Australia and New Zealand. We are a team of experts connecting premier permission databases and digital media properties with media agencies and advertisers, providing advice across email, performance, data lists, research, promotions and display.
3dinteractive is owned by Beyond D Pty Ltd, a wholly owned subsidiary of Beyond International Ltd (ASX:BYI).
Kim Charette-Duck3Di New Zealand+64 9 920 1753+64 21 031 [email protected]