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EVERY DEPARTMENT MATTERS. FRONT OFFICE

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E V E R Y D E P A R T M E N T M A T T E R S .

FRONT OFFICE

4

BBALL�OPS.

PLAYERS

THE�NBA

RECORDS

PLAYOFFS

MEDIA

COMMUNITY

HISTORY

FRONT�OFFICE

OPPONENTS

2011-12�SEASON

FRONT�OFFICE�DIRECTORY� B B B B

Chairman/Alternate NBA Governor ..............................................................................................................................................................Jerry ReinsdorfPresident & Chief Operating Officer/NBA Governor..........................................................................................................................Michael Reinsdorf Alternate NBA Governor ............................................................................................................................................................................Robert A. Judelson Executive Vice President-Basketball Operations..........................................................................................................................................John PaxsonExecutive Vice President-Business Operations & Alternate NBA Governor ............................................................................Steve SchanwaldSenior Vice President-Financial & Legal & Alternate NBA Governor....................................................................................................Irwin MandelAssistant to Chairman..............................................................................................................................................................................................Barb ReinckeSpecial Advisor to the President & C.O.O.......................................................................................................................................................Scottie PippenAssistant to the President & C.O.O.........................................................................................................................................................................Carla De LioExecutive Assistant to the Executive Vice President-Business Operations....................................................................................Val D. McElroyExecutive Assistant to Senior Vice President-Financial and Legal ..................................................................................................Denise AlemanReceptionist................................................................................................................................................................................................................Alicia Santana

BASKETBALL OPERATIONSGeneral Manager ..........................................................................................................................................................................................................Gar FormanHead Coach ..............................................................................................................................................................................................................Tom ThibodeauAssistant Coaches..........................................................................................Ron Adams, Andy Greer, Adrian Griffin, Ed Pinckney, Mike WilhelmSpecial Assistant to General Manager..............................................................................................................................................................Randy BrownAssistant General Manager ....................................................................................................................................................................................Brian HagenDirector of International Scouting ........................................................................................................................................................................Ivica DukanDirector of Pro Personnel............................................................................................................................................................................................Jay HillockDirector of Basketball Operations..........................................................................................................................................................................Jim PaxsonScout ..........................................................................................................................................................................................................................Dave Bollwinkel Video Coordinator..........................................................................................................................................................................................Daisuke YoshimotoAssistant Video Coordinator........................................................................................................................................................................................Jim ToporHead Athletic Trainer ..............................................................................................................................................................................................Fred TedeschiAssistant Athletic Trainer ..........................................................................................................................................................................................Jeff TanakaStrength and Conditioning Coach........................................................................................................................................................................ Erik HellandAssistant Strength and Conditioning Coach ..........................................................................................................................................Nick PapendieckEquipment Manager ......................................................................................................................................................................................John LigmanowskiDirector of Basketball Administration ................................................................................................................................................Karen Stack UmlaufDirector of Team Security ..............................................................................................................................................................................................Eric Buck Senior Managers, Basketball Administration................................................................................................................Wendy Knoll, Kristine WatsonBasketball Operations Assistant ....................................................................................................................................................................Steve Weinman Team Locker Room Security ....................................................................................................................................................................................John Capps

TICKET SALESVice President of Ticket Sales ................................................................................................................................................................................Keith BrownSenior Director of Ticket Operations ......................................................................................................................................................................Joe O’Neil Senior Director of Ticket Sales................................................................................................................................................................................David DowdDirector, Ticket Operations............................................................................................................................................................................................Pam SherManager, Database Marketing ..............................................................................................................................................................Kristine SimantirakisManagers, Group Ticket Sales ........................................................................................................................................ Robby Joseph, Brandon Wright Manager, Ticket Operations................................................................................................................................................................................Nancy DeFauwSenior Ticket Executive ......................................................................................................................................................................................P.J. Cummings Ticket Executives............................................................................................................................................................................Sean Moore, Peter FlowersCoordinator, Guest Services................................................................................................................................................................................Ashli Bowman Coordinator, Ticket Operations ............................................................................................................................................................................Erin JohnsenTicket Operations Assistant ..............................................................................................................................................................................January Harris Ticket Representatives ..........................Katharina Boes, Jared Borlack, Amanda Cruse, Jenna DiDiana, Jacqui Iorio, Kristina Kozica,

Trent Minor, Charlie Otterbeck, David Pribble, Kendall Rozell

CORPORATE SALESVice President of Corporate Sales ..........................................................................................................................................................................John Viola CORPORATE PARTNERSHIPSSenior Director of Corporate Partnerships ..........................................................................................................................................Scott Sonnenberg Senior Manager, Corporate Partnerships ..........................................................................................................................................................Sue FlandoSenior Manager, Corporate Partner Activation..........................................................................................................................................Whitney SmithSenior Account Executives, Corporate Partnerships ....................................................................................................Curtis Cooper, Dawn LesterManagers, Corporate Partner Activation ..................................................................................................................Michele Klein, Lindsay HafemanAccount Executive, Corporate Partnerships..........................................................................................................................Jenna Quinn, Mark LevittIntern, Coporate Partnerships................................................................................................................................................................................Dan HardinaGAME OPERATIONSSenior Manager, Game Operations..........................................................................................................................................................................Jason SiokManager, Game Operations ..............................................................................................................................................................................De Borah Smith

BBALL�OPS.PLAYERS

THE�NBA

RECORDS

PLAYOFFS

MEDIA

CONTENTS

COMMUNITY

HISTORY

5

FRONT�OFFICE

OPPONENTS

2011-12�SEASON

B B B B FRONT�OFFICE�DIRECTORY

CORPORATE SALES (CONT.)

Manager, Administrative Services ....................................................................................................................................................................Gerard Longo Manager of Entertainment.............................................................................................................................................................................. Barry AndersonEntertainment Coordinator ....................................................................................................................................................................................Todd Abbott PREMIUM SEATINGSenior Director of Premium Seating ............................................................................................................................................................Greg HanrahanSenior Director of Rental Suites ....................................................................................................................................................................Curtis BaddeleyManager, Premium Seating ................................................................................................................................................................................Valerie TanakaCoordinator, Premium Seating ............................................................................................................................................................................Elaine BauerAssistant, Premium Seating ..................................................................................................................................................................................Brianna Bell

BRANDING & COMMUNICATIONSVice President of Branding & Communications ..................................................................................................................................Susan GoodenowMEDIA RELATIONSSenior Director, Public and Media Relations ......................................................................................................................................................Tim HallamDirector, Public and Media Relations ..............................................................................................................................................................Sebrina BeyerManager, Public and Media Relations ......................................................................................................................................................................Matt Yob Coordinator, Public and Media Relations ......................................................................................................................................Shaun HickombottomIntern, Public and Media Relations ................................................................................................................................................................Cole MickelsonTeam Photographer..........................................................................................................................................................................................................Bill Smith CORPORATE COMMUNICATIONSManager, Corporate Communications..........................................................................................................................................................Christine DuhigCREATIVE SERVICESDirector of Creative Services ........................................................................................................................................................................Jon ShoemakerSenior Manager, Publications ....................................................................................................................................................................................Tony HydeManager, Creative Services ......................................................................................................................................................................................Jeff PitcockAssistant, Branding....................................................................................................................................................................................................Junhyun BaeINTERACTIVE MARKETINGDirector of Interactive Marketing......................................................................................................................................................................Jeremy ThumSenior Manager, Interactive Marketing ..............................................................................................................................................................Adam FluckWeb Manager ................................................................................................................................................................................................................Matt MorenoBULLSTVSenior Producer, BullsTV ..........................................................................................................................................................................................Brad SiegelAssociate Producer, BullsTV........................................................................................................................................................................................Josh KahnEditor, BullsTV ............................................................................................................................................................................................................Jason PolevoiAssistant Producer, BullsTV..................................................................................................................................................................................Chris Ramirez COMMUNITY RELATIONSDirector, Community Relations and Player Programs ................................................................................................................................Tony RokitaManager, Community Relations ............................................................................................................................................................................Jeff SchultzAssistants, Community Relations............................................................................................................................................Hillary Thomas, Tina Berto

CHICAGO BULLS CHARITIESPresident, Chicago Bulls Charities ..............................................................................................................................................................Nancy ReinsdorfVice President, Chicago Bulls Charities ..........................................................................................................................................................Leslie FormanTeam Ambassador ....................................................................................................................................................................................................Sidney GreenTeam Ambassador/Director of Community Affairs..............................................................................................................................................Bob Love

FINANCIAL & LEGALController ......................................................................................................................................................................................................................Stu BookmanAssistant Controller ......................................................................................................................................................................................Michele ChambersAccountant ........................................................................................................................................................................................................Claudia Stevenson Manager, Purchasing ......................................................................................................................................................................................................Ben AdairAssistant, Financial & Legal ..............................................................................................................................................................................Michelle Moore

MEDICAL STAFFHead Team Physician.............................................................................................................................................................................................. Dr. Brian ColeHead Primary Care Sports Medicine Physician ......................................................................................................................................Dr. Kathy WeberTeam Physicians ....................Dr. Bernard Bach, Dr. Charles Bush-Joseph, Dr. George Holmes, Dr. William Kehoe, Dr. Greg Nicholson,

Dr. Scott Palmer, Dr. Anthony Romeo, Dr. Nik Verma, Dr. Simon Lee, Dr. John Fernandez, Dr. Mark CohenTeam Ophthalmologists ........................................................................................................................................................Dr. David Orth, Dr. Jack CohenDental Consultants ........................Dr. Pete Chemello, Dr. Stephen Douglas, Dr. Todd Jensen, Dr. Mike Steichen, Dr. Matthew Gauthier

6

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OPPONENTS

2011-12�SEASON

CHAIRMAN B B B B

JERRYREINSDORF

CHAIRMAN�AND

ALTERNATE�

NBA�GOvERNOR

Jerry Reinsdorf assumed the position ofChairman of the Chicago Bulls on March13, 1985, when he led the group that pur-chased controlling interest in the fran-chise. Reinsdorf is also the Chairman ofthe 2005 World Champion Chicago WhiteSox. HIs two professional sports teams –the Chicago Bulls and the Chicago WhiteSox – now have delivered seven WorldChampionship titles to the city of Chicagoand its sports fans. During his tenure as Chairman of the Bulls, the team has captured six World Championships (1991-93, 1996-98). Reinsdorf spearheaded construction of two major facilities for the Bulls – the United Center, home of the Bulls andthe NHL’s Chicago Blackhawks which opened for the 1994-1995 season and the Sheri L. Berto Center, a state-of-the-art trainingfacility for the Bulls, which opened in 1992.

Both of Reinsdorf’s sports franchises have donated millions of dollars to causes in the Chicago community through a varietyof efforts, including CharitaBulls and White Sox Charities. Reinsdorf has played a critical role in the development of the westside area surrounding the United Center. During the 1990’s CharitaBulls donated $4.5 million to construct the James JordanBoys and Girls Club and Family Life Center, which was erected in memory of James Jordan, father of Bulls great MichaelJordan. The 4,000-square-foot facility is located just two blocks from the United Center. As part of its commitment to educa-tion, CharitaBulls donated $3.5 million to launch the Bulls Scholars Program, an after-school tutorial program. On September14, 2009, the Chicago Bulls College Prep School was officially opened with an opening class enrollment of more than 200 ninthgraders. The school, located at 2040 West Adams, is a Noble Street Charter School. CharitaBulls has also donated more than$1 million to a variety of Chicago Park District programs. In an effort to combat childhood obesity, in 2009, the Bulls commit-ted $1.8 million towards the creation of 25 fitness centers inside Chicago Public Schools. The project was completed atthe end of the 2011-12 school year. Through the Chicago Bulls/Chicago White Sox Training Academy, which opened in 2001,Reinsdorf’s franchises promote sports to thousands of youths each year while instilling a love of the game in future fans.

In 2011 Reinsdorf was the recipient of the prestigious Jefferson Award and the Barnes and Thornburg Award. Reinsdorf wasthe 1997 recipient of the Order of Lincoln Award and his many contributions to the community have been recognized by suchorganizations as: Keshet, Interfaith Organizing Project, American Academy of Achievement, Cystic Fibrosis Foundation, TrialLawyers Club of Chicago, Chicago Historical Society, Chicago Jewish Sporting Hall of Fame, National Jewish Sporting Hall ofFame and Chicago Sports Hall of Fame. He has been awarded the Chicago Park District’s 1990 Chicagoan of the Year Award,the PUSH Bridgebuilder Award, National Italian-American Friendship Award, Northwestern University’s Award of Merit, U.S. AirForce American Spirit Award, Ellis Island Medal of Honor, Mayor’s Medal of Honor, Guardian of Children Award from the JewishCouncil of Youth Services, Sports Lawyers Award of Excellence and an honorary degree in humane letters from IllinoisCollege. As Chairman of the White Sox, he was instrumental in initiating Chicago White Sox Charities, the arm of the baseballorganization that raises funds for cancer research, children’s and senior programs. Chicago Baseball Cancer Charities hastwice conferred its Hallmark Award to Reinsdorf in recognition of his efforts

In addition to his sports interests, Reinsdorf is an attorney, a certified public accountant, a specialist in real estate securities, a registered mortgage underwriter and a certified review appraiser. In 1997 Reinsdorf completed employment as chairman ofthe board of a real estate investment firm he co-founded in the early 1970’s and sold to American Express. Currently, he is apartner in Bojer Financial Ltd., a real estate investment company. He is a former member of the board of directors ofShearson Lehman Brothers, Inc., the Northwestern University Law School Alumni Association, LaSalle Bank, Equity OfficeProperties and numerous other corporations and charities. He is presently a Life Trustee of Northwestern University and in2008 was appointed a Trustee of the National Baseball Hall of Fame & Museum.

Born in Brooklyn, N.Y. on Feb. 25, 1936, Reinsdorf graduated from George Washington University in Washington, D.C. and earneda law degree from Northwestern University after moving to Chicago in 1957. Reinsdorf and his wife, Martyl, have four childrenand eight grandchildren.

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AlteRnAte nbA GoveRnoR/boARd/pARtneRs

RobeRt A. JudelsonAlteRnAte nbA GoveRnoR

Robert A. Judelson is a partner of Bojer Financial Ltd, and Chairman of the Michigan

Avenue Real Estate Group ... Judelson served as First Vice Chairman and one of the

founders of the Balcor Company, one of the country’s largest real estate investment

firms, which was a subsidiary of American Express ... the firm acted as a fiduciary in vari-

ous limited partnerships and trusts, with aggregate investments in real estate of approxi-

mately $6 billion ... such partnerships had over four million individual and institutional

investors ... he was the founder of JMB Realty in Chicago and left in 1973 to become one

of the founders of the Balcor Company ... Judelson is a graduate of Northwestern

University ... he is also a member of the Board of Directors for the Chicago White Sox Major League Baseball Team and the

Chicago Bulls … he is a former member of the advisory board of the Moran Eye Clinic at the University of Utah and of the

Board of Trustees of the Utah Symphony, a former trustee of Eaglebrook School in Deerfield, Mass., and St. Andrew’s

Preparatory School in Boca Raton, Fla. ... Bob and his wife, Joan, have two children, Julie Diaz, 45 (husband, Gene), and

Hank, 42 (wife, Julie), five grandsons and a granddaughter.

STEVEN CROWN ROBERT A. JUDELSON JUDD MALKIN ALLAN B. MUCHIN DR. DAVID ORTH

JERRY REINSDORF MICHAEL REINSDORF IRVING STENN BURTON URY CHARLES WALSH

BOARD OF DIRECTORS

Carmont Blitz Family

Neil Bluhm

The Fred Brzozowski Trust

The Alvin Cohn Trust

Lester Crown Family

Louis Duman Family

The Fanning Trust

The Marvin Fink Trust

The Lamar Hunt Family

Norman Jacobs

Robert A. Judelson

Lubin Family Limited Partnership

Ann Lurie

Judd Malkin

Allan B. Muchin

Carol P. Norton

David H. Orth, M.D.

Bruce V. Rauner

Jerry Reinsdorf

William Roberts

Irving Stenn

Richard Stern

The Sanford E. Takiff Family

Burton Ury

Charles Walsh

Chicago Stadium Corporation

Sam Zell

CHICAGO BULLS PARTNERS LIST

8

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PLAYERS

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RECORDS

PLAYOFFS

MEDIA

COMMUNITY

HISTORY

FRONT�OFFICE

OPPONENTS

2011-12�SEASON

PRESIDENT�AND�CHIEF�OPERATING�OFFICER� B

MICHAEL�REINSDORF

PRESIDENT�AND�CHIEF�OPERATING�OFFICER

AND�NBA�GOvERNOR

Michael Reinsdorf was named President and Chief Operating Officer of theChicago Bulls on September 13, 2010 … Michael has been involved in NBAleague matters on behalf of the Bulls since 2001 and has served as an NBAAlternate Governor for the last five years ... he currently serves on the NBAPlanning Committee … Michael is a member of the Young Presidents’Organization (YPO) … is a member of the Children’s Memorial FoundationBoard of Directors … he is also founding partner for the InternationalFacilities Group, a consulting company specializing in the development ofsports and entertainment facilities across the country … Reinsdorf alsoserves as Chairman of the Harrisburg Senators (AA, Washington Nationals),where he oversaw $40 million in ballpark renovations and watched the team

break several single-day and season-long attendance records in 2010 … Michael is a former owner of the StocktonThunder, one of the premier franchises in the ECHL professional hockey league and during his five years of ownership,he saw the Thunder lead the league in attendance four of the five seasons, while the Thunder made four straightappearances in the Kelly Cup championships … a graduate of the University of Arizona, Michael and his wife, Nancy,President of Chicago Bulls Charities, reside in the northern suburbs with their three children.

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2011-12�SEASON

B B ExECUTIvE�v.P.�– BUSINESS�OPERATIONS

STEvE�SCHANwALDExECUTIvE�vICE�PRESIDENT-

BUSINESS�OPERATIONS�AND

ALTERNATE�NBA�GOvERNOR

Having joined the Bulls 26 seasons ago in the middle of the 1986-87 seasonto lead its Business Operations, Steve Schanwald is one of the longesttenured team executives in the NBA … Steve is involved in overseeing areasthat include Ticket Sales, Sponsorship Sales, Game Entertainment,Promotions, Advertising and Broadcasting … during his first full season(1987), the Bulls began a 610-game streak of consecutive sellouts whichended in November of 2000 – the third longest streak in NBA history … theBulls sold over 12,400,000 tickets during its streak, compared to Portland(10,370,360 tickets over 814 consecutive games), and Boston (9,857,180 tick-ets over 662 games) … the Bulls have consistently ranked among the league

leaders in attendance and sponsorships during his tenure regardless of the team’s won-loss record … the Bulls havereceived numerous awards for marketing excellence during his tenure in areas such as ticket sales, advertising, gameentertainment, and corporate partnerships … Steve is a recipient of a local Emmy Award, as well as fifteen awards foradvertising excellence … serves as Senior Vice President-Marketing for the United Center and is responsible for suite,signage, college basketball and club seat activities … played a key role in negotiating stadium-naming rights agree-ment with United Airlines … instrumental in bringing first-ever Big Ten Conference Basketball Tournament and theGreat Eight College Basketball Classic to Chicago … founded and served as President of CharitaBulls, the predecessorto Chicago Bulls Charities, which raised tens of millions of dollars for a variety of worthy causes … created the NBA’sfirst Community Relations Department in 1987, dedicated to giving back to the Chicago community … established theBulls first ever TV and radio networks … oversaw the sale of 216 suites which helped to finance construction of theUnited Center … oversaw the sale and creation of additional United Center premium seating products as needed, suchas The Harris Club and Theater Boxes … established the Bulls first ever Spanish language broadcasts to reach out toChicago’s growing Hispanic market … placed an emphasis on game entertainment to ensure that fans attending Bullsgames would have a great time win or lose … also placed a strong emphasis on customer service and name and datageneration … in 2008, established the Bulls Digital Marketing Department to market the Bulls brand across web,mobile and social media landscapes … sits on the Chicago Sports Commission Advisory Board … served as a memberof the NBA’s Team Marketing Advisory Committee … has spoken internationally on sports marketing and has been aguest lecturer at the University of Chicago Business School, Kellogg Graduate School of Business, the Notre DameBusiness School and the American Marketing Association among others … is a native of Bethpage, N.Y. … 1977University of Maryland graduate … served as Director of Sports Marketing at the U.S. Air Force Academy (1978) …served as Director of Promotions for the “We Are Family” Pittsburgh Pirates (1979-80) … spent six years (1981-86) asAssistant Vice President-Marketing for the Chicago White Sox … in 1983 and 1986, the White Sox received Major LeagueBaseball’s highest award for overall marketing excellence … Steve resides in Chicago.

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2011-12�SEASON

SENIOR�vICE�PRESIDENT�– FINANCIAL�&�LEGAL

IRwIN�MANDELSENIOR�vICE�PRESIDENT�– �FINANCIAL�&�LEGAL

ALTERNATE�NBA�GOvERNOR�

Entering his 41st season, Irwin Mandel has the longest tenure of anyone withthe Bulls ... the senior financial executive in the NBA, and one of the very mostexperienced in any management position in the League ... responsible for theClub's financial, legal, and corporate areas ... most important duties includeplayer contracts, financial reports, and applying and interpreting the NBA’ssalary cap, free agency and other collective bargaining rules ... one of theselect few NBA executives chosen to serve on the committee to advise theLeague regarding salary cap rule changes ... said Commissioner David Sternrecently, “nobody in the NBA understands the intricacies of the salary cap bet-ter than Irwin Mandel” ... also considered one of the NBA’s most knowledgeableand creative experts on player contracts and the collective bargaining rules ...

helped develop NBA team financial statements and assisted the NBA Labor Relations Committee ... oversaw the instituting ofa detailed budget plan for the office and negotiated the club’s switch to charter travel ... mentor to many people in the frontoffice … recently served as a consultant to two of the other major sports leagues regarding the benefits and workings of theNBA's salary cap and free agency systems ... received both his undergraduate degree in Accounting and his Law degree fromNorthwestern University ... he is a Certified Public Accountant and member of the Illinois Bar ... worked in the tax depart-ment of Arthur Andersen & Co. for four years prior to joining the Bulls ... formerly served two terms as President of theNorthwestern University Club of Chicago and was a recipient of the Northwestern Alumni Service Award ... active in variouscharitable programs ... speaks regularly to business groups, law schools and college students regarding legal and financialmanagement careers in professional sports ... avid tennis player … recent ardent golfer (but perennial contender for NBAleader in most golf strokes per round) … native Chicagoan ... married to Sheri, with two sons, Michael and Robby, daughters-in-law, Jamie and Stacy, and most recent additions, grandchildren Sadie Ann and Eli.

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2011-12�SEASON

B B B B vICE�PRESIDENTS

KEITH�BROwNvICE�PRESIDENT�– �TICKET�SALES

In his 30th season, Keith Brown is responsible for the marketing and operations ofChicago Bulls’ season, group and single game tickets, and for managing the full andpart time sales staffs … he coordinates the team’s ticket advertising, including televi-sion, radio, newspapers, billboards, bus tails, direct mail and the Internet … he managesgroup sales programs such as Tickets to Happiness, Court of Dreams and Preps WithPros … he oversees the creation and production of the team’s print materials for ticketsales, such as handbooks, brochures, fliers, season ticket holder correspondence, etc. …he is responsible for the management of the ticket department database which housesinformation for more than one million fans, and for designing name generation pro-

grams … he directs the team’s e-marketing with targeted offers and online programs for ticket sales … he manages sea-son ticket holder customer service programs such as Fan Forums and market research surveys, along with value-addedprograms for season ticket holders and group leaders, such as mailings of promotional items and other benefits … he isthe Bulls’ liaison with the NBA in creating the annual schedule for playing dates in the United Center … he is a frequentattendee and presenter at the NBA’s Team Marketing and Business Operations Workshops … he is the recipient of fourTelly Awards for advertising campaigns … he began his career with the Bulls as an intern telemarketing season tickets …in 1984, he had the privilege of representing the Bulls in Madison Square Garden for the drafting of Michael Jordan … forsix years he served as the Editor and principal writer of “BasketBull” magazine … over the last 25 years the Bulls haveenjoyed extended streaks of consecutive sellouts and have led the NBA in home attendance through championship andrebuilding seasons … Keith graduated from Illinois State University with degrees in Communications and Political Science... he was raised in Rolling Meadows, is an avid golfer and resides in Chicago.

SUSAN�GOODENOwvICE�PRESIDENT�– �BRANDING�&�COMMUNICATIONS

Susan Goodenow joined the Chicago Bulls on January 1, 2012 … she is responsible fordeveloping and managing the team's branding strategy and coordinating and integratingall team communication … she oversees Public and Media Relations, CommunityRelations and Charities, Digital, Creative Services, Publications, Broadcasting, BullsTV,and Advertising … prior to joining the Bulls, Susan spent four years with the Boston RedSox, most recently as Senior Vice President, Public Affairs and Marketing … she has alsoheld positions with Major League Baseball/Office of the Commissioner and the AmericanRed Cross … she graduated from the University of Georgia with a degree in Journalism,and from Georgetown University with a Masters in American Studies … she is a memberof the American Red Cross of Greater Chicago Tiffany Circle Steering Committee … Susanresides in Chicago.

JOHN�vIOLAvICE�PRESIDENT�– �CORPORATE�SALES

In his eighth season with the Bulls, John Viola is responsible for Bulls and UnitedCenter marketing partnerships, game operations, and United Center premium seating … John is a graduate of the University of Virginia, where he majored inCommunication Studies and was captain of the Virginia wrestling team … he was aNew Jersey state wrestling champion and high school All-American ... prior to joiningthe Bulls, John was COO of Gameday Giveaway, a national sports marketing companyand spent his early career in broadcast advertising sales and management at WFANand WOR in New York and WMVP in Chicago ... John, his wife, Mylinda, and their threechildren Jack Franco, Beck, and Alexandra reside in River Forest.

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2011-12�SEASON

DEPARTMENT�HEADS� B B B B

SCOTTIE�PIPPENSPECIAL�ADvISOR�TO�THE�PRESIDENT�AND�C.O.O.

Scottie Pippen joined the organization as an ambassador on July 15, 2010 … a 17-year NBA veteran,Pippen was inducted into the Naismith Memorial Basketball Hall of Fame on August 13, 2010 … Scottiewas a member of six NBA championship teams with the Chicago Bulls (1991-93, 1996-98) … he wasnamed one of the 50 Greatest Players in NBA History and is one of four players to have his jerseyretired by the Chicago Bulls … was a seven-time NBA All-Star (1990, 1992-97) and was NBA All-Star MVPin 1994 … he was a three-time All-NBA first team honoree and was voted to the NBA All-Defensive firstteam eight times (1992-99) … Pippen won two Olympic gold medals as a member of the 1992 USABasketball “Dream Team” and returned to help lead the USA to gold at the 1996 Olympics in Atlanta …Pippen was born in Hamburg, Ark. and graduated from the University of Central Arkansas.

STU�BOOKMANCONTROLLER

In his 28th season, Stu Bookman is responsible for the club’s financial information, employee bene-fits, purchasing, and oversees the accounting system and staff ... prior to joining the Bulls, Stuserved as senior accountant at Arthur Andersen & Co. until 1982, then transferred to become assis-tant division controller for Arthur Andersen’s education facility ... Stu earned his bachelor’s degreefrom DePaul University in 1978 and became a Certified Public Accountant in 1979 ... Stu and his wife,Debbie, have two children, Jackie and Andy.

DAvID�DOwDSENIOR�DIRECTOR�OF�TICKET�SALES

In his eleventh season, David Dowd is responsible for hiring, training, motivating and supervising theseasonal sales staff … he also manages the full-time sales staff and collaborates with the VicePresident of Ticket Sales on marketing initiatives, sales strategies and customer service programs …prior to joining the Bulls, David served as an Assistant Vice President in Business Development atMBNA America, and managed the multi-million dollar credit card portfolios of professional sportsteams in the Midwest … David, 40, is a 1995 graduate of the College of the Holy Cross (Worcester,Mass.) where he majored in English, and minored in Business … David and his wife, Jennifer, have two children, Bryan and Jenna.

TIM�HALLAMSENIOR�DIRECTOR�OF�PUBLIC�&�MEDIA�RELATIONS

Entering his 36th season, Tim Hallam oversees public and media relations efforts for the Bulls organiza-tion ... he is responsible for credentialing media personnel at all Bulls events, including home and roadgames, practices, training camp sessions, media day, draft day and special events ... he coordinates thedissemination of all information to national and local media regarding the club in the form of pressreleases, statistics and media guides … he handles press conferences and interview requests for theBulls team and management … Tim graduated from Illinois State University in 1977 with a degree inCommunications ... Tim and his wife, Nancy, reside in Highwood with their daughter, Emily.

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B B B B DEPARTMENT�HEADS

JOE�O’NEILSENIOR�DIRECTOR�OF�TICKET�OPERATIONS

In his 33rd season, Joe O’Neil is responsible for the accounting, printing, processing and deliv-ery of all season, group and individual ticket orders ... Joe is also the Bulls’ liaison withTicketMaster, United Center Management, and oversees the Bulls’ fleet automobile program ...Joe, 55, is a 1979 graduate of Northern Illinois University with degrees in Journalism andPolitical Science ... Joe and his wife, Susan, reside in Elmhurst with their sons, Justin, Brendanand Kyle.

JON�SHOEMAKERDIRECTOR�OF�CREATIvE�SERvICES

In his 11th season, Jon Shoemaker is responsible for the creative direction and design of allBulls’ print collateral and other promotional vehicles for the organization ... he also art directs,designs and coordinates production of all Bulls’ publications, including BasketBull Magazine, theChicago Bulls Yearbook, the Bulls’ media guide and Bullpen - The Official Game Program of theChicago Bulls ... Jon, 36, graduated from Ohio University in 1999 with bachelor’s degrees inJournalism and Visual Communications ... Jon resides in Chicago with his wife, Katie.

SCOTT�SONNENBERGSENIOR�DIRECTOR�OF�CORPORATE�PARTNERSHIPS

In his ninth season with the Bulls, Scott Sonnenberg is responsible for overseeing Bulls andUnited Center sponsorships, in and out-of-arena advertising sales, Bulls play-by-play radioadvertising, digital sales, and sponsor services … Scott, 34, is a 2003 graduate of San JoseState University, where he majored in Business-Marketing … he was a member and two-timecaptain of the San Jose State basketball team (2000-03), and a member of the BrighamYoung University basketball team (1996) prior to serving a two year mission in Las Vegas forthe Mormon Church … prior to joining the Bulls, Scott spent two years working forNorthwestern Mutual Financial Network … Scott and his wife, Lisa, reside in Aurora withtheir four children Ella, Ally, Tyler, and Chelsea.

JEREMY�THUMDIRECTOR�OF�INTERACTIvE�MARKETING

In his fifth season with the Bulls, Jeremy Thum is responsible for guiding the Bulls’ digital mar-keting strategies including the creation and management of an interactive platform across theweb, mobile, and social media landscapes … prior to joining the Bulls, Jeremy spent eight yearsas a web development professional in San Francisco, Calif. … Jeremy, 34, is a 2000 graduate ofthe University of Colorado at Boulder, where he majored in Business Administration with dualemphases in Finance and Information Systems … Jeremy resides in Chicago.

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CHICAGO�BULLS�CHARITIES� B B B B

NANCY�REINSDORFPRESIDENT�OF�CHICAGO�BULLS�CHARITIES

Nancy Reinsdorf has served as President of Chicago Bulls Charities since April 2012 … she hasbeen actively involved with the team’s charitable activities for several years and has served as acommunity liaison working closely with outside organizations to identify ways for the Bulls tomake a positive impact on the lives of those in need … Nancy helped create EmbraceaBulls, aprogram that donates game tickets to local charities throughout the Chicagoland area … shecurrently serves on the Governing Board of Gilda’s Club Chicago … in early 2012, she and herhusband, Michael, served as honorary co-chairs of the opening of the new Ronald McDonaldHouse near Lurie Children's … a graduate of Roosevelt University, Nancy spent 10 years as a filmproducer working on commercials and public service announcement segments … Nancy andMichael reside in the northern suburbs with their three children.

LESLIE�FORMANvICE�PRESIDENT�OF�CHICAGO�BULLS�CHARITIES

Leslie Forman has served as Vice President of Chicago Bulls Charities since April 2012 … Lesliehas been actively involved in the team’s charitable efforts for many years and has often servedas a representative for the organization working to further the Bulls Community Relationsefforts … Leslie also helped create EmbraceaBulls, a program that donates game tickets to localcharities throughout the Chicagoland area … a graduate of New Mexico State, Leslie holdsdegrees in Elementary and Early Childhood Special Education, as well as a Masters in Counselingand Educational Psychology … a former pre-school teacher, special education teacher andadministrator, Leslie is currently an after-school coordinator and school volunteer … she hasalso been a foster parent, juvenile justice monitor and crisis interventionist … in early 2012, sheand her husband, Gar, served as honorary co-chairs of the opening of the new Ronald McDonaldHouse near Lurie Children's … Leslie and Gar reside in the northern suburbs with their two sons,Braeden and Jaxsen.

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B B B B BULLS�AMBASSADORS

SIDNEY�GREENTEAM�AMBASSADOR

Sidney Green joined the Chicago Bulls front office in 2009, first serving as a Player DevelopmentAssistant before becoming Goodwill Ambassador for the team … he is very active with the BullsCommunity Relations efforts and makes countless appearances throughout the year at localschools, promoting the importance of reading and education, as well as charity functions, bas-ketball clinics and other community events throughout the Chicagoland area … he is also anaccomplished speaker and has delivered commencement addresses at several area schools …Sidney is a 10-year veteran of the NBA, playing for the Chicago Bulls (1983-1986), Detroit Pistons(1986-1987), New York Knicks (1987-1989), Orlando Magic (1989-1990), San Antonio Spurs (1990-1993) and Charlotte Hornets (1993) … serves on the Board of Directors for the Chicago PoliceMemorial Foundation, supporting officers who have lost their lives in the line of duty … he isalso on the board for Concerned Christian Men, an organization devoted to violence preventionin Chicago … the Brooklyn, N.Y. native is a graduate of the University of Nevada, Las Vegas (UNLV)and was the first player at UNLV to have his uniform number retired.

BOB�LOvETEAM�AMBASSADOR/DIRECTOR�OF�COMMUNITY�AFFAIRS

Bob Love serves as Bulls Goodwill Ambassador, representing the organization at various func-tions throughout the Chicago community … he makes over 150 appearances a year at schools,charity events, basketball clinics and non-profit agencies … Bob’s NBA career spanned 11 years -eight of those seasons with the Chicago Bulls … on Jan. 14, 1994, Bob became the second ChicagoBull to have his jersey (No. 10) retired … he is a three-time NBA All Star and is ranked third on theBulls’ all-time scoring list with 12,623 points … Bob serves as an honorary spokesperson for theNational Stuttering Federation of America … he also serves on the board of the National BrainInjury Association of Illinois … Bob released a documentary about his life titled, “Find Yourself aDream: The Bob Love Story,” and spoke across the country to audiences about the film, whichdocumented his struggles to overcome adversity and his stuttering disability to make hisdreams come true … a native of Bastrop, La., Bob attended Southern University … he also hasbeen awarded honorary doctoral degrees from Carthage College (Humanities) and the Universityof Rhode Island (Laws).

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FRONT�OFFICE�STAFF� B B B B

Branding Assistant

JUNHYUN BAEDirector,

Public & Media Relations

SEBRINA BEYER

Coordinator, Guest Services

ASHLI BOWMAN

Senior Account Executive,Corporate Partnerships

CURTIS COOPER

Senior Ticket Executive

P.J. CUMMINGSManager,

Ticket Operations

NANCY DEFAUW

Assistant to the President & C.O.O.

CARLA DELIO

Entertainment Coordinator

TODD ABBOTTManager, Purchasing

BEN ADAIRExecutive Assistant to the

Senior VP of Financial & Legal

DENISE ALEMAN

Manager of Entertainment

BARRY ANDERSON

Manager, Corporate Communications

CHRISTINE DUHIG

Senior Manager,Corporate Partnerships

SUE FLANDO

Ticket Executive

PETER FLOWERSSenior Manager,

Interactive Marketing

ADAM FLUCK

Assistant Controller

MICHELE CHAMBERS

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B B B B FRONT�OFFICE�STAFF

Coordinator,Ticket Operations

ERIN JOHNSEN

Manager, Group Ticket Sales

ROBBY JOSEPHAssociate Producer, BullsTV

JOSH KAHNManager, Corporate Partner Activation

MICHELE KLEIN

Senior Account Executive,Corporate Partnerships

DAWN LESTER

Account Executive,Corporate Partnerships

MARK LEVITT

Manager,Administrative Services

GERARD LONGO

Executive Assistant to the EVP - Business Operations

VAL D. MCELROY

Manager, Corporate Partner Activation

LINDSAY HAFEMAN

Ticket Operations Assistant

JANUARY HARRISCoordinator,

Public & Media Relations

SHAUN HICKOMBOTTOM

Senior Manager,Publications

TONY HYDE

Ticket Executive

SEAN MOOREWeb Manager

MATT MORENOManager,

Creative Services

JEFF PITCOCK

Account Executive,Corporate Partnerships

JENNA QUINN

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FRONT�OFFICE�STAFF� B B B B

Manager,Community Relations

JEFF SCHULTZ

Director, Ticket Operations

PAM SHER

Senior Producer, BullsTV

BRAD SIEGELManager,

Database Marketing

KRIS SIMANTIRAKIS

Senior Manager,Game Operations

JASON SIOK

Manager,Game Operations

DE BORAH SMITH

Senior Manager,Corporate Partner Activation

WHITNEY SMITH

Accountant

CLAUDIA STEVENSON

Assistant Producer, BullsTV

CHRIS RAMIREZAssistant to the Chairman

BARB REINCKEDirector, Community Relations

and Player Programs

TONY ROKITA

Receptionist

ALICIA SANTANA

Assistant, Community Relations

HILLARY THOMAS

Manager, Group Ticket Sales

BRANDON WRIGHTManager,

Public & Media Relations

MATT YOB

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B B B B GAMEDAY�STAFF

Dasha AriasErin BauerJessica BoldenAshley BondBrazhal BrewerBrittany BrownKrystal BuchertKari-Lyn BurroughsErika CruzCristina CurcioAsia DickensCarissa FrameJackie Graney

Ellis HatchettKelley HermanDiamond JackAlyssa LalagosMelissa LewisPamela MarshLauren MurrellEvie OlsonKafi ThompsonCandice SavageKelly UsherRachel Wehner

TICKET REPRESENTATIVESKatharina Boes Jared BorlackAmanda Cruse Jenna DiDianaJacqueline Iorio Kristina Kozica Trent Minor Charlie Otterbeck David Pribble Kendall Rozell

ENTERTAINMENT/MUSICBill Archer (Music Operator)Erik Bradley (Assistant Music Operator)Mike Horn (Assistant Music Operator)Jim Kamenjarin (Bullimp Pilot)Tim Shaw (Acrobatic Team)Mike Vigan (Game Operations Assistant)

PHOTOGRAPHERSBill Smith (Team Photographer)Rudi Ayasse (Assistant)

BULLS BROTHERSFred Bevier Lance Haack Yvonne LukanMaureen Malloy

INCREDIBULLSJoe AlexanderCarlos AyalaDerryl Bolden Morris BrentDarrell DupitPegie Diaz Terrence GradyKim HarrisShaunkeese JacksonAshlee A. LazaroMitch Mangoba Tom Neimiera Dagoberto SotoMichael Turner Eric Wackerfuss

MASCOTSBenny the Bull Big BenBenji Benny Jr.

PRESS ATTENDANTSVictoria GibbsJason HospesMatt HospesNick HospesPam KunkelWalt Kunkel James Lamont Llauren LandinghamTim LandinghamCarmela MerriwetherEric NovakHeather NovakKen O’Donovan Lindsay O’Gean Karen O’GeanMartin Oleskiewicz

DIRECTOR: CATHERINE A. CORECHOREOGRAPHER: KIM TYLER

INVALUABULL The Chicago Bulls would like to thank the following individuals fortheir dedication, hard work and enthusiasm. Their contributions areindispensable to both the Bulls’ front office and their fans:

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GAMEDAY�STAFF B B B B

PROMOTIONAL STAFFGabriel Crittenden Scott CyganMike DumblauskasJuan FuentesMike GozaKevin HendersonKevin Peterson Dino Vera

STATS CREWJoseph CortinoMarc GrossmanPam Grossman Chuck Cunningham Robert RosenbergChuck Sikaras Allan SpearTodd StarowitzBill Stewart Bob TrudeauMeg Ward Don WeilandChris Wilson

UNITED CENTER EVENT OPERATIONSMaggie AcevedoJerry AleknusDerrick Avery Curtis BaddeleyJames BareBrianna BellScott BoykeSusan BrooksElaine BauerTroy BrownFrank ButlerAris DixonLuke Dunbar Joseph EberweinBill ForgJames GeorgalasTed GillBob GormanBob GrmusichGreg HanrahanAlex HernandezKathy IndovinaDave JornsJames KoehlerTom LambJudy LendseySergio LozanoLina Martino Megan McKennaKimbra Moody

UNITED CENTER EVENT OPERATIONS (CONT.)

Margaret MazurLou Reyes Redrico RiveraAdam Sauers Terry SavariseErica SchislerSteve Schulze Rob StavermanKaren Sutherland-RingstadBen SutterDawn Swienton Brady TiemanValerie Tanaka Jerry WilhelmJoe Wynne, Jr.

VIDEO COACHING PERSONNELMark Blankenship Dale HeidloffRich KulefskyTim McNeillyDave Reinhardt

BUCKET BOYSJohn BryantRonnie SellersMichael LongStephen CollinsTimothy AndersonDaShaun Lewis

Scott Idle-DirectorAdam BarrPhil BealeKevin CoxBen CollinsGina DeGregorioJim DevineBrandon EstesPeter FlesvigEnedina Gamboa

Kevin GierDale HallerbergAdam HillJon MagroMike MaschekMatt RiceAli SchoenJohn SeguinDustinShahidehpour

Derrick ShannonScott SimonAndrew StraussJen TarkaLiz Naprstek Brian WhiteAJ Ziyad

Chicago b lls drumlineSTAMPEDESTAMPEDE

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