5 enterprise systems

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    ENTERPRISE SYSTEMS

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    Enterprise Systems

    Systems that span the enterprise

    Systems that span functional areas,focus on executing business

    processes across the business firm,and include all levels ofmanagement.

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    CENTRALISEDDATABASE

    SALES &MARKETING

    FINANCE &ACCOUNTING

    MANUFACTURING

    & PRODUCTION

    HUMANRESOURCES

    Cash in handAccounts receivableCustomer creditRevenue

    Hours workedLabour costJob skillsTraining

    OrdersSales forecastReturn requestPrice changes/Pricing

    Materials stocksPurchasesProduction schedule

    Shipment dates

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    Enterprise Systems

    It helps businesses become moreflexible and productive bycoordinating their business processes

    more closely and integrating groupsof processes, focusing on efficientmanagement of resources and

    customer service.

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    Enterprise Systems

    Four major enterprise applicationsare:

    Enterprise systems

    Supply chain management systems

    Customer relationship managementsystems and

    Knowledge management systems

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    Enterprise Systems-ERP

    Enterprise systems, also known as ERPsystems integrate the key businessprocess of an entire firm into a single

    software system that enablesinformation to flow seamlesslythroughout the organization.

    These systems focus primarily oninternal processes but are nowintegrated with customers and

    vendors.

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    Supply Chain Management

    (SCM) Systems

    Helps in managing relationship withsuppliers

    The ultimate objective is to get theright amount, right quality, rightplace at least amount of time andwith lowest cost.

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    Company Distributor Retailer

    Customer

    Supplier

    Supplier

    Tier I

    Supplier

    Tier II

    Supplier

    Orders, return requests, repair andservice requests, financing & payments

    Bullwhip Effect: The information aboutdemand gets distorted with slight rise indemand at every level, so each has enough

    just in case inventory stockpile.

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    Manufac-turer

    Distributor Retailer CustomerSupplier

    Push-Based Model

    Manufac-turer

    Distributor Retailer CustomerSupplier

    Pull-Based Model

    Supply toforecast

    ProductnBased on

    forecast

    InventoryBased on

    forecast

    StockBased on

    forecast

    Purchasewhat is on

    shelves

    Supply toorder

    Produceto order

    Autoreplenish

    warehouse

    Autoreplenish

    stock

    Customerorders

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    Customer Relationship

    Management (CRM) Systems

    Helps the firms in maintaining therelationships with their customers

    Helps firms to identify, attract andretain the most profitable customers,provide better service to existingcustomers

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    CUSTOMER

    SALESTelephone salesWeb salesRetail store salesField sales

    MARKETINGCampaign dataProduct & PackagingData analysis

    SERVICESCall center data

    Web self-service dataPhysical Services dataInstallation reports

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    Knowledge Management

    Systems (KMS)

    Firms success not only depends onphysical assets but also on someintangible assets like knowledge and

    experience.It is believed that half of the stock marketvalue are dependent on the intangibleassets.

    Today, Knowledge is an central productiveand strategic asset.

    Potential sources of competitive advantage

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    Storing and Sharing knowledge

    Examples:

    Collecting suggestionsExperiences & best practices

    Online learning modules

    Online Circulars etc.

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    KMS

    KM is a set of processes to create,store, transfer, and apply knowledgein the organisation.

    Three major types of knowledgemanagement systems:

    Enterprise-wide KMS

    Knowledge work systems

    Intelligent techniques

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    Enterprise-wise KMS

    Enterprise-wise KMS are firmwideefforts to collect, store, distribute,and apply digital content andknowledge.

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    Knowledge work systems

    It support the creation of newknowledge and its integration intothe organization.

    Ex. CAD, virtual reality systems(interactive simulations of real world),financial modeling and analysis etc.

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    Intelligent TechniquesAre used to capture tacit knowledge

    Artificial intelligence (attempt to emulate humanbehavior),

    data mining,

    expert system (limited domain of human expertise

    by capturing experts knowledge), neural networks (attempts to find pattern and

    relationships in massive amounts parallel tohuman brains),

    fuzzy logic(rule based tech that use approximateor subjective values).

    Used for knowledge discovery.

    Ex.: Discovering new trends of customer,

    automate various tasks

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    ERP Defined

    An enterprise resource planning system is afully integrated business managementsystem that integrates the core business

    and management processes to provide anorganization a structured environment inwhich decisions concerning demand,supply, operations, personnel, finance,

    logistics etc. are fully supported byaccurate and reliable real-time information.

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    Evolution

    MRP (Material Resource Planning):developed in 1970s. For bringing efficiencyand material planning in manufacturingsector, became quite popular in mid-

    1970s. Focus was on material planningleaving other factors like personnelplanning, distribution planning etc.

    MRP II: This new system incorporatedfinancial accounting, HRM, distributionmanagement etc.

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    EvolutionERP: It is evolved from MRP II. MRP has alsonumber of drawbacks, the most important beinglack of effective integration of the functionalareas to share the resources effectively. It was also backend focused, that is generating

    and retrieving data from internal companyinformation, processing these and therebycreating solutions for decision makers.

    It also evolved progressively and need tohandle front-end and outward systems also.

    ERP II: It is defined by E&Y as ERP II= SCM +CRM SCM: Supply chain management

    CRM: Customer Relationship Management

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    Benefits of ERP

    Better use of organisationalresources

    Lower operating costs

    Proactive Decision MakingDecentralised Decision Making

    Enhanced customer satisfaction

    Flexibility in business operationsAdjusting as per the environmental

    requirements

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    ERP IMPLEMENTATION

    The process involves the followingbroad activities:Defining need for ERP

    Engaging consultant for ERPimplementation

    Reengineering business process

    Identifying and evaluating ERP packages

    Installing hardware and network

    Implementing ERP package

    C G S

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    ERP PACKAGESERP packages are integrated software

    packages covering all businessfunctions that support the ERPoperations.

    SAP: Developed by SAP AG, Germany.Most versatile ERP package that looks atthe entire business as a single entity. Ithas highest market share globally as well

    as in India.SAP: System Analysis and Program

    Development, now Systems, Applicationsand Products in Data Processing

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    SAP R/3 has following modules:AM Assets Management

    CO Controlling

    FA Financial Accounting

    HR Human resources

    MM Materials management

    PM Plant Management

    PP Production Planning

    QM Quality Management

    SD Sales and Distribution

    WF Business work flow

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    SAP's products focus on EnterpriseResource Planning (ERP). The

    company's main product is SAP ERP.The current version is SAP ERP 6.0and is part of the SAP Business Suite.

    Its previous name was R/3.

    The "R" of SAP R/3 stood for realtime.

    The number 3 related to the 3-tierarchitecture: database, applicationserver and client (SAPgui)

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    Other ERP PackagesOracle Applications: Developed by Oracle Corporationspecially after acquiring Peoplesoft Corp.(www.oracle.com)

    Ramco Marshal: Developed by Ramco Systems

    MFG/ PRO: Developed by QAD (www.qad.com)

    BaaN ERP: Developed by BaaN (www.baan.com)

    eBPCS: Developed by Sytems Software Associates

    (www.ssax.com)

    ActivEra: developed by J D Edwards(www.jdedwards.com)Scala

    Mastek Etc

    http://www.oracle.com/http://www.oracle.com/http://www.baan.com/http://www.jdedwards.com/http://www.jdedwards.com/http://www.jdedwards.com/http://www.baan.com/http://www.oracle.com/