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How did you attract/address your audience?

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How did you attract/address your audience?

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There was my final front cover, I use buzz and pull words to attract my audience, whilst using an informal mode of address to talk to the reader. I also use the same font throughout my magazine to keep it flowing, yet on the front cover I have words in red with a stroke of yellow (for example) to really stand out to the reader on the shelf. I use a black and white image so that the text on the page stands out more, jumping out to the reader. I also use words such as ‘Exclusive’ and ‘Free’, to really attract the audience and show them that they are getting the best from this magazine.

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This my rough cut before my final piece, after hearing my audience feedback I immediately decided to make to sub headings more exciting and attractive to the reader grabbing there attention.

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There was my contents, by straight away using a large masthead saying ‘Contents’ it immediately tells the reader what this is, then by the use of images with page numbers it makes the page more exciting and attractive to the audience. Whilst still giving enough information with sub-headings down the side using informal language to talk to the reader as through research that is more how my target audience will speak, so they will feel this magazine speaks to them more. Furthermore whilst keeping the colour scheme and the font going it keeps the magazine flowing nicely from page to page.

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This my contents page before audience feedback, after audience feedback I decided to add text beneath my sub-headings to give extra information to the reader. I also decided to add a light grey background for more colour and so the text and images stand out more.

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My layout and structure for my double page-spread really challenges conventions. Yet this is what I was hoping to achieve as I wanted to grab the readers attention and make this as interesting as possible. By putting the image just over half a page it is immediately what the reader will look at, also by using a pull quote next to it, it will draw the reader in. Furthermore although this piece is conventional I still keep the colour scheme and font the same to keep the magazine flowing. Again I keep the mode of address informal to be able to talk to my audience easily keeping it flowing.

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After hearing my audience feedback I immediately decided to add more text and put it inside the ‘C’ to challenge conventions and really jump out to the reader. By doing both these things it hopefully made my piece more interesting.

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Audience feedback from Sophie Dilger on Double Page Spread.

I think it’s really good what you’ve done so far, I like the colour scheme and how you’ve put the images behind the big ‘C’ to make it more exciting. If I had one criticism I would say you could add some more text? I really like the layout though. Well done.