6 secrets that can help you increase customer satisfaction in a fast food franchise

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6 Secrets That Can Help You Increase Customer Satisfaction in a Fast Food Franchise cc: Jeremy Brooks - https://www.flickr.com/photos/85853333@N00

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Page 1: 6 Secrets That Can Help You Increase Customer Satisfaction in a Fast Food Franchise

6 Secrets That Can Help You Increase Customer Satisfaction

in a Fast Food Franchise

cc: Jeremy Brooks - https://www.flickr.com/photos/85853333@N00

Page 2: 6 Secrets That Can Help You Increase Customer Satisfaction in a Fast Food Franchise

The hope of any type of fast food franchise is longevity. A business should be able to stick around for several years which might mean embracing some emerging

trends in the industry. This doesn’t automatically mean you have to reinvent your restaurant every time a new

fad is discovered.

Page 3: 6 Secrets That Can Help You Increase Customer Satisfaction in a Fast Food Franchise

However, you could benefit greatly by paying attention to the market to see how your current business might capitalize on these trends.

Page 4: 6 Secrets That Can Help You Increase Customer Satisfaction in a Fast Food Franchise

Topics of Discussion1. Food Selfies2. Flavorful Bites3. Unique Beverage Experiences4. Local Source5. Healthy Alternatives6. Focusing on Generation Z

Page 5: 6 Secrets That Can Help You Increase Customer Satisfaction in a Fast Food Franchise

1. Everyone likes taking pictures of their food. In fact, there are hundreds of blogs and social media accounts all dedicated to that last meal.

Could the food you’re serving entice a customer to snap a picture and post it on their

social media networks? Actually, this is something you can take part in by having your

own active social media accounts that encourage customers to post their recent

visits. It’s all about building up a fun experience.

cc: sixes & sevens - https://www.flickr.com/photos/45665251@N00

Page 6: 6 Secrets That Can Help You Increase Customer Satisfaction in a Fast Food Franchise

2. Another popular food trend is the small bites. Foods like tapas and dim

sum are drawing in huge customers who appreciated having different flavorful bites all in the same meal. Another

reflection of the smaller bites is smaller menus. Too many choices can

overwhelm a consumer, especially when it comes to a fast food franchise.

cc: Thomas Hawk - https://www.flickr.com/photos/51035555243@N01

Page 7: 6 Secrets That Can Help You Increase Customer Satisfaction in a Fast Food Franchise

3. When it comes to drinks with your meal, most fast food franchises have limited choices. There is usually one popular soda brand with a

handful of varieties. However, thanks to the influence of a company like Starbucks, fast food franchise consumers are seeking out more unique beverage experiences. Even

something as simple as the fresh squeezed lemonade you would find at a Hot Dog on a

Stick restaurant could bring in the customers who want something new.

Page 9: 6 Secrets That Can Help You Increase Customer Satisfaction in a Fast Food Franchise

Disclaimer: This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for

information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer

you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements

in your state. Franchise offerings are made by Franchise Disclosure Document only.