6 Take home points from the Arctic 15: Exit Path Event (27-28.5.2014),

Finland.• Brought to you by Sahara Frontier

www.saharafrontier.com

1. Think Big: All start-ups should always think big!

2. Team work: People are the major key to the success of any organization. Attract the right guys and stay focused!

3. Think of the Future: Constantly innovate and think ahead!

4. Exit: Get the time right! Adequate attention should be paid to the right time to exit.

5. Exit could be emotional: Exit always have two sides – could bring good money but could also be emotional letting go something precious to the heart.

6. Scaling: growth is a necessity for scaling

The EventThe Event

The Team behind the Event

The Partners

Trip Hawkins, Electronic Arts & Digital Chocolate founder

¨investors money means you don’t have total control over your company.¨

The Arctic 15 Style

The ZEF Team: Bo Harold & Tuomas Haapsaari

¨ZEF is driven by passion, love & bravery.

¨giving up is not an option at ZEF¨

Tuomas Haapsaari

Harri Rautio - bttn

Boostwise

helps todrive right traffic & best market advertisements

John Ceasar – SOS-Ice

¨Prompt access to medical info cannot be easier with sos-ice¨

Timo Ahopelto - Founder/CEO CRF Health

¨market opportunities, brilliant team and other tangible facts are what investors care about not powerpoints¨

¨US investors are not investing in EU startups because there are more innovations in the US¨

Kuppi Kuuma - no short supply of delicious coffee & tea

Musopia

¨Opportunityto play an instrument& become a musician¨

Starthq – Oleg Podsechin

QVIK –Lari Tuominen

¨ great team & good ux are key elements for a successful mobile business¨

Smarpshare - Mikael Lauharanta

Ambronite - Simo Suoheimo

¨Food simplified & eating healthy¨

Visitret

¨Supercool display tech¨

Gary Stewart – Wayra UK, Director

¨sole founders are easily burnt out. Team is important in startup search at Wayra¨

IroFit

¨card payments without internet connection¨

GoWorkABit

¨recruitment made easy¨

Thomas Grota – Deutsche Telekom Investment Director

¨equity is the most valuable possession¨

Tony Zappala – Highland Europe General Partner

¨building asolid companyis not limitedto only theSilicon Valley¨

¨complacency is themajor issue for big companies¨

Daniel Waterhouse – Balderton Capital General Partner

Basil Peters – CEO, Strategic Exits Corp

¨there is no point running to the Silicon Valley. Take advantage of free services like skype etc.¨

Exits Panel – Falk-Muller Veerse, Tuomas Kohila, Basil Peters, Greg Andersson

Lauri Rosendahl – Helsinki Stock Exchange

¨being listed on the stock exchange is an opportunity for companies to grow big & conquer the world¨

The Microsoft Corner

Ilola Lundström – Executive Director, Tekes

Sari Kola-Nyström – VP Appelsiini Oy

¨SMEs are the backbone of the economy because they create jobs. Cloud brokering is an emerging market & business ecosystem¨

Ali Parr – Head, Parse Partnership/Facebook

¨parse core,parse push, parse analytics offers unlimited speed, message & data¨

Ville Tolvanen – Serial Investor, Enterpreneur & Strategist

¨companies need to create markets for their products. Having a network of people is important¨

Didier Deltort – VP/GM GE Healthcare

¨infections are responsible forlots of deaths in Hospitals¨

Mikko Pirinen – Director, Fonecta

¨Fonecta have a global reach¨

Jason Goodman – Albion Founder

¨to build a good brand: have valuable content, know your roadmap¨

Pekka Koponen – CEO, Spinverse

Orkun Saitoglu – EMEA Start-up Lead, Paypal

¨Startup blueprint¨

¨acquisitions are short-cuts takenby large companies to innovate¨

Aber Whitcomb – Co-founder, Myspace

¨conditions of scaling: you must be growing, be innovative¨

Simon Cook,

Seth Pierrepont, &

Daniel Waterhouse

VC Panel

Tuula Rytilä – SVP/CMO, Microsoft Mobile

The Sushi Master