7 rules of linkedin salespeople should never break

THESE 7 RULES OF LINKEDINSALESPEOPLE SHOULD NEVER BREAK

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PEOPLE BUY FROM PEOPLETHEY LIKE AND TRUST

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COMMUNICATION URGENCY TRUST

C-U-T MODELWE BUILD TRUST THROUGH THE


Since the beginning of time, we have used greatcommunication and a sense of urgency to buildlikability and trust with prospects and clients.







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THE MOSTIMPORTANTBUSINESS WEBSITE INTHE WORLD

There are more LinkedIn Subscribers than Twitterand there is no more powerful tool to build yourpersonal brand and credibility. But, what if you useit in ways that actually hurt you and your team.



http://www.linkedin.com/





RULE BREAKER #7:NO PROFILE PICTUREThis one seems so basic, that no one should break this rule.Spend a few minutes to walk outside, take a friend with you,find a nice location location with some greenery and exchangetime taking pictures meant for your LinkedIn profile.

The picture does not have to be super-fancy...but, a poorpicture or no picture is an immediate credibility killer.

AMPLIFY YOURCOMMUNICATION







RULE BREAKER #6:WAITING TO CONNECT


LinkedIn is not Facebook. It's creepy if you tryto FB friend request after a 10 minuteconversation, but your new acquaintance wantsto know you more on LinkedIn.

So, have the LinkedIn app on your phone andbefore you leave that awesome conference ornetworking event, reach out and Link.







RULE BREAKER #5:SENDING A GENERIC INTRODUCTION

It's easy to do. You see that gigantic list of"People You May Know" names and that hugebutton that says "Connect" underneath of it.

The problem is pressing that "Connect" buttonsends out a generic requests and no one likesgeneric. Take the time to go into their profile, remindthem of where you met, what you talkedabout and ask them connect.








IT'S OK TO HAVEFAVORITES.

Click here to learn more tips and tools that mightjust become your new favorite.

KEEP GOING! FOUR MORE RULESARE UP NEXT...


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RULE BREAKER #4: GO BEYOND THECONGRAT'S POST

Your LinkedIn friend just earned thepromotion or achievement of a lifetime. Awesome!

Think twice before you push out the'Congrats' email. Take the time to write ashort thoughtful comment and urge themonto even greater heights. The return on such small effort to write apositive follow-up is huge!








RULE BREAKER #3:NOT GIVINGENDORSEMENTSCertainly endorsements are not meant to be a'quid-pro-quo' in nature. But taking the time toendorse people you know who have a particularexpertise is essential...especially, if you hope toget some endorsements on your profile.

And if you have done business with someonebefore, take the time to write a briefrecommendation.








RULE BREAKER #2:JOINING POLITICALLYCHARGED GROUPS

It's tempting to want to join up with yourfavorite political group...but unless yourproduct or service is political in nature,mixing your politics and your salesprofession will lead to people who willavoid you and your product.

Stick with groups that will bolster yourpersonal brand.








RULE BREAKER #1:SHARING TOO MUCH(OR TOO LITTLE)Sharing your most recent article thatrelates to your industry is great. Butremember, every time you share, itshows up on everyone else's feed,every time!

If you ever want your content to beseen don't let it get confused with theother 5 articles you sent for the day.One industry relevant post per 24hour period is about right.








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Tim Brown Dan [email protected] [email protected](303) 882-4631 (720) 544-3218

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7 rules of linkedin salespeople should never break

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