7 ways to create revolutionary content in 15 minutes a day

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7 WAYS TO IN 15 MINUTES A DAY CREATE GREAT CONTENT © Alex Noudelman

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7 WAYS TO

IN 15 MINUTES A DAY

CREATE GREAT CONTENT

© Alex Noudelman

LET’S FACE IT.

DEVELOPING GREAT ONLINE CONTENT CAN BE…

© Alex Noudelman

SOMEWHAT

DIFFICULT

© Alex Noudelman

TIME CONSUMING

© Alex Noudelman

TOO EXPENSIVE

© Alex Noudelman

ALL OF THE ABOVE?

© Alex Noudelman

THAT CAN BE PRETTY OVERWHELMING FOR A BUSINESS OWNER ON A BUDGET.

© Alex Noudelman

THAT CAN BE PRETTY OVERWHELMING FOR A SMALL BUSINESS OWNER.

THAT’S W HY I’M HERE, THOUGH…

© Alex Noudelman

HI, I’M ALEX NOUDELMAN

AN EDUCATOR & DIGITAL MARKETING MANAGER

I’M GOING TO SHOW YOU 7 WAYS TO CREATE REVOLUTIONARY CONTENT IN 15 MINUTES FOR YOUR DIGITAL MARKETING CAMPAIGNS

© Alex Noudelman

BUT BEFORE WE GET STARTED…

GRAB A PEN AND PAPER…AND PERHAPS EVEN A GLASS OF WATER

© Alex Noudelman

YOU KNOW YOUR STRATEGY, SELLING POINTS AND AUDIENCE, RIGHT?

© Alex Noudelman

GOOD.

NOW PREPARE A SET OF KEYWORDS THAT REPRESENT YOUR BUSINESS AND CUSTOMER NEEDS.

YOU’LL WEAVE THESE THROUGHOUT THE MICRO CONTENT YOU CREATE.

YOU’LL WEAVE THESE THROUGHOUT THE MICRO CONTENT YOU CREATE.

NOW LET’S GET STARTED…

11

SLIDESHARE © Alex Noudelman

SLIDESHARE IS THE WORLD’S LARGEST SOCIAL CONTENT NETWORK.

© Alex Noudelman

BIG, BIG NUMBERS!

© Alex Noudelman

IMPRESSIVE NUMBERS, EH?

© Alex Noudelman

IMPRESSIVE NUMBERS.

BUT HERE’S SLIDESHARE’S BIGGEST ADVANTAGE…

© Alex Noudelman

I T ’ S HIGHLY INDEXED B Y

SEARCH ENGINES L IKE GOOGLE.

© Alex Noudelman

EVEN THE MOST CONTENT-STARVED COMPANY HAS SLIDES.

© Alex Noudelman

UPLOAD YOUR BEST TO SLIDESHARE.

© Alex Noudelman

AND START GENERATING TRAFFIC & SALES

© Alex Noudelman

USE YOUR LAST SLIDE AS A CALL TO ACTION.

21

I

LINKEDIN © Alex Noudelman

LINKEDIN IS A GOLDMINE OF OPPORTUNITY TO CREATE MICRO CONTENT.

© Alex Noudelman

SOME IMPRESSIVE STATS

ABOUT LINKEDIN

THERE ARE 750,000+ LINKEDIN GROUPS.

YOU CAN FIND THEM EASILY THROUGH THE SEARCH BAR.

© Alex Noudelman

LOOK THROUGH FORUMS AND ANSWER QUESTIONS.

PROVIDE MEANINGFUL CONTENT © Alex Noudelman

THE RESULTS?

© Alex Noudelman

NEW CONNECTIONS. NEW CUSTOMERS. NEW WEB TRAFFIC.

THE RESULTS?

THIS ALL HAPPENED FOR ME!

© Alex Noudelman

PUBLISH & REPURPOSE CONTENT.

BECOME A LINKEDIN INFLUENCER © Alex Noudelman

31

L

TWITTER © Alex Noudelman

TWITTER IS THE ULTIMATE SITE FOR MICRO-CONTENT NETWORKING.

L © Alex Noudelman

TWITTER IS THE ULTIMATE SITE FOR MICRO-CONTENT NETWORKING.

BUT YOU NEED AN AUDIENCE TO NETWORK WITH…

L © Alex Noudelman

IF YOU’RE JUST GETTING STARTED ON TWITTER, TRY THIS REGIMEN:

© Alex Noudelman

CREATE A HABIT OF

SHARING OTHERS’

TWEETS.

© Alex Noudelman

LEVERAGE YOUR NETWORK.

© Alex Noudelman

3X3X3 RULE.

TWEET 3X A DAY

FOLLOW THEL

© Alex Noudelman

3X3X3 RULE. FOLLOW THEL TWEET 3X A DAY AT 3 DIFFERENT TIMES A DAY

© Alex Noudelman

3X3X3 RULE.

TWEET 3X A DAY AT 3 DIFFERENT TIMES A DAY ON 3 DIFFERENT SUBJECTS

FOLLOW THEL

3X3X3 RULE.

TWEET 3X A DAY AT 3 DIFFERENT TIMES A DAY ON 3 DIFFERENT SUBJECTS

FOLLOW THEL

© Alex Noudelman

PARTICIPATE IN INDUSTRY-

RELATED TWITTER CHATS

TWITTER CHATS L

© Alex Noudelman

41

COMMENTS

© Alex Noudelman

COMMENTING DELIVERS MICRO CONTENT THAT PACKS A PUNCH.

KAPOW!

© Alex Noudelman

AND THE MORE “MICRO” YOUR COMMENT, THE BIGGER THE IMPACT.

(THE LONGER THE COMMENT, THE MORE WE SKIM…)

© Alex Noudelman

THIS WORKS.

© Alex Noudelman

HERE ARE A FEW BUSINESS BENEFITS FOR PEOPLE WHO COMMENTED ON MY BLOG.

REPURPOSE

BLOGGING

GUEST

BLOGGING

L INK

EARNING

REFERRAL

TRAFFIC FREELANCE

GIGS

© Alex Noudelman

FIND RELEVANT BLOGS, VIDEOS & FACEBOOK PAGES AND ADD YOUR CONTRIBUTION.

© Alex Noudelman

51

x

VIDEO

© Alex Noudelman

VIDEO IS AWESOME.

© Alex Noudelman

VIDEO IS AWESOME.

BUT YOU DON’T HAVE TO SPEND THOUSANDS OF DOLLARS

CREATING IT!

© Alex Noudelman

DO YOU OWN A SMARTPHONE?

© Alex Noudelman

DO YOU OWN A SMARTPHONE?

THAT’S ALL YOU NEED TO CREATE GREAT VIDEO AND GREAT CONTENT FOR IT.

© Alex Noudelman

RECORD, UPLOAD & EMBED

x v

© Alex Noudelman

RECORD, UPLOAD & EMBED

x v

(JUST MAKE SURE TO HOLD YOUR PHONE

HOROZONTALLY.)

© Alex Noudelman

61

P

PREZI

© Alex Noudelman

PREZI PRESENTATIONS

ARE REVOLUTIONARY.

© Alex Noudelman

PREZI PRESENTATIONS

ARE DIFFERENT.

© Alex Noudelman

PREZI PRESENTATIONS

ARE PROFESSIONAL.

© Alex Noudelman

PREZI PRESENTATIONS

ARE EYE-CATCHING.

© Alex Noudelman

PREZI PRESENTATIONS

ARE BETTER SUITED

FOR THE DIGITAL AGE.

© Alex Noudelman

PREZI PRESENTATIONS

ARE CRAWLED BY

SEARCH ENGINES.

© Alex Noudelman

HERE ARE A FEW MORE

TO DEVELOP PREZI

PRESENTATIONS.

© Alex Noudelman

71

W

BLOGGING

© Alex Noudelman

THERE ARE SO MANY GREAT BENEFITS TO BLOGGING.

© Alex Noudelman

THERE ARE SO MANY GREAT BENEFITS TO BLOGGING.

BUT THIS IS WHERE MOST TIME-STARVED MARKETERS STUMBLE.

© Alex Noudelman

THE SOLUTION?

© Alex Noudelman

THE SOLUTION?

REMIX

YOUR EXISTING MICRO CONTENT.

© Alex Noudelman

WHAT YOU’RE READING HERE IS A PERFECT EXAMPLE.

© Alex Noudelman

AND THIS SLIDESHARE & ANY LINKEDIN PULSE ARTICLE WILL BECOME ANOTHER BLOG POST.

© Alex Noudelman

AND THIS SLIDESHARE AND LINKEDIN PULSE WILL BECOME TWO MORE BLOG POST.

© Alex Noudelman

HERE’S THE THING…

© Alex Noudelman

HERE’S THE THING…

YOUR BLOG DOESN’T HAVE TO BE A PHD THESIS.

© Alex Noudelman

LINKEDIN ANSWERS

© Alex Noudelman

LINKEDIN ANSWERS BLOG COMMENTS

© Alex Noudelman

LINKEDIN ANSWERS BLOG COMMENTS INDUSTRY RESEARCH

© Alex Noudelman

LINKEDIN ANSWERS BLOG COMMENTS INDUSTRY RESEARCH COMPANY VIDEOS

© Alex Noudelman

LINKEDIN ANSWERS BLOG COMMENTS INDUSTRY RESEARCH COMPANY VIDEOS SLIDESHARES

© Alex Noudelman

LINKEDIN ANSWERS BLOG COMMENTS INDUSTRY RESEARCH COMPANY VIDEOS SLIDESHARES LINKEDIN PULSE ARTICLES

© Alex Noudelman

LINKEDIN ANSWERS BLOG COMMENTS INDUSTRY RESEARCH COMPANY VIDEOS LINKEDIN PULSE ARTICLES SLIDESHARES PREZIS

LINKEDIN ANSWERS BLOG COMMENTS INDUSTRY RESEARCH COMPANY VIDEOS LINKEDIN PULSE ARTICLES SLIDESHARES PREZIs EMAZE

© Alex Noudelman

LINKEDIN ANSWERS BLOG COMMENTS INDUSTRY RESEARCH COMPANY VIDEOS LINKEDIN PULSE ARTICLES SLIDESHARES EMAZE

ALL MAKE GREAT BLOG POSTS.

OKAY,

LET’S RECAP THIS

THIS LIST IS JUST A

START.

THIS LIST IS JUST A START.

WHAT WILL YOU CREATE TODAY?

THANK YOU FOR READING

BY ALEX

NOUDELMAN