9a it6 the geeks pitch presentaition
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TRANSCRIPT
FameFinder
The Geeks -Jassica
-Sapphire -Bheki -Natan -Tomek
Who will the App help? For everyone with a role model
What is the situation behind the problem ?
People can not meet their idols
When does the problem occur? Everyday
Where does the problem occur?
At home
Why does the problem occur? They don’t know where the meet and greet or signing is. They don’t know how to get tickets.
Background Situation
Many people don’t get to meet their idols. Many of them know how or where to get tickets
Many websites make a big fuss on getting tickets
Many of their idols also want to meet their fans but don’t get
to because they are busy.
Problem
The key question our team is trying to answer is:
“How can fans meet their idols and vice versa without going through a big fuss?”
Key Question
Following the Scoping phase; Our key findings are the
following:
Lots of fans use social media to connect with there fans
We need to add a map and we can pin point where the event is taking place.
Key insight statements
“Our team, The Geeks, is developing a mobile app to help everyone with a role model. It will update you on
where and when an event involving your favourite celebrity, to help you find out where your favourite celebrity’s next signing, football game or concert is.”
Mini Elevator Pitch
After analysing the results of the surveys we sent out to potential users, we found the following:
50% of people have trouble getting updates about
their idol. 60% of people think that this app will help them. 70% of people would buy this app and 50% of them are
females 80% of people would recommend this app to their
friends and family. 90% of people would buy this app.
User Profiles- What we found out about our users
Having conducted some research into the current app market, we found the following were our main competitors: Ticketmaster
However, these apps do not fully solve the problem for Fans
as it only provide tickets. They do not contain news about the chosen celebrity. This makes these apps more difficult and time-consuming to use.
Competitors and alternative solutions
Fan User story:
“As a Fan, I want to be able to communicate with my idol and meet them. I also want to be able to meet them and get
tickets. I want to be able to get
updates on their whereabouts and what they have updated
on social media.
MVP user stories
The screen map below shows the flow of the FameFinder App:
Flow of app & user feedback integrated
This wireframe shows the
welcome screen for our
‘FameFinder’ app.
Key wireframes- Welcome screen
This wireframe shows the search for famous people
for our ‘FameFinder’ App.
Key wireframes- Search for famous
people
This wireframe shows the Google map for
our ‘FameFinder’ app.
Key wireframes- Google Maps
This wireframe shows the Social Media for our ‘FameFinder’ app.
Key wireframes- Social Media
This wireframe shows the What’s New for our ‘FameFinder’ app.
Key wireframes- What's New
This wireframe shows the Favourites for our
‘FameFinder’ app.
Key wireframes- Favorite's
This wireframe shows the What’s New for our ‘FameFinder’ app.
Key wireframes- Settings
Data: The data that is required for this app is Social Media Sites. These Sites will load when the user choices to Update Social
Media. We will need authorisation from website owners.
Technical Feasibility:
Our solution is technically possible to build because it does not require functions that do not exist on mobiles.
A professional developer would be able to build our solution in less than 3 months.
Data and Technical Feasibility
Business case hypothesis:
“We think that both Fans will fund our app, ‘FameFinder’.”
Business model choice:
Statement: My team’s app, ‘FameFinder’ will operate on a business model in which all users pay.
Justification: My team, ‘The Geeks’ has identified that Fans are willing to pay £1.00 each towards the ‘FameFinder’ app.
Business Case & Customer pledges
Our team will use the following three main marketting strategies to reach our specific users:
1. Advertising on social media e.g. Facebook and Twitter.
2. Flyers- Hand out flyers to local schools.
3. Word of mouth
4. Advertising on Television
Marketing Strategy