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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall 9 1

    Organizational

    Structure andDesign

    Chapter

    9

    ManagementStephen P. Robbins Mary Coulter

    tenth edition

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall 9 2

    Learning Outcomes Follow this Learning Outline as you read and studythis chapter.

    9.1 Defining Organizational Structure Discuss the traditional and contemporary views of

    work specialization, chain of command, and span ofcontrol.

    Describe each of the five forms ofdepartmentalization.

    Differentiate, authority, responsibility, and unity ofcommand.

    Explain how centralization decentralization andformalization are used in organizational design.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall 9 3

    Learning Outcomes

    9.2 Mechanistic and Organic Structures Contrast mechanistic and organic organizations.

    Explain the contingency factors that affectorganizational design.

    9.3 Common Organizational Designs Contrast the three traditional organizational designs.

    Describe the contemporary organizational designs.

    Discuss the organizational design challenges facingmanagers today.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall 9 4

    Designing Organizational Structure

    Organizing Arranging and structuring work to accomplish an organizationsgoals.

    Organizational StructureThe formal arrangement of jobs within an organization.

    Organizational Design A process involving decisions about six key elements:

    Work specializationDepartmentalizationChain of commandSpan of controlCentralization and decentralizationFormalization

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall 9 5

    Exhibit 9 1 Purposes of Organizing

    Divides work to be done into specific jobs anddepartments.

    Assigns tasks and responsibilities associated withindividual jobs.

    Coordinates diverse organizational tasks. Clusters jobs into units.

    Establishes relationships among individuals,groups, and departments.

    Establishes formal lines of authority.

    Allocates and deploys organizational resources.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 6

    Organizational Structure

    Work SpecializationThe degree to which tasks in the organization aredivided into separate jobs with each step completedby a different person.Overspecialization can result in human diseconomiesfrom boredom, fatigue, stress, poor quality, increasedabsenteeism, and higher turnover.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 7

    Departmentalization by Type Functional

    Grouping jobs byfunctions performed

    ProductGrouping jobs by product

    line Geographical

    Grouping jobs on thebasis of territory orgeography

    ProcessGrouping jobs on thebasis of product orcustomer flow

    Customer

    Grouping jobs by type ofcustomer and needs

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 8

    Exhibit 9 2 The Five Common Forms of Departmentalization

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    Exhibit 9 2 (contd) Geographical Departmentalization

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 10

    Exhibit 9 2 (contd) Product Departmentalization

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 11

    Exhibit 9 2 (contd) Process Departmentalization

    + More efficient flow of work activities

    Can only be used with certain types of products

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 12

    Exhibit 9 2 (contd) Customer Departmentalization

    + Customers needs and problems can be met by specialists

    - Duplication of functions

    - Limited view of organizational goals

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 13

    Organizational Structure (contd) Chain of Command

    The continuous line of authority that extends fromupper levels of an organization to the lowest levels ofthe organization and clarifies who reports to whom.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 14

    Organizational Structure (contd) Authority

    The rights inherent in a managerial position to tellpeople what to do and to expect them to do it.

    Responsibility

    The obligation or expectation to perform. Unity of Command

    The concept that a person should have one boss andshould report only to that person.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 15

    Organizational Structure (contd) Span of Control

    The number of employees who can be effectively and efficientlysupervised by a manager.Width of span is affected by:

    Skills and abilities of the managerEmployee characteristics

    Characteristics of the work being doneSimilarity of tasksComplexity of tasksPhysical proximity of subordinatesStandardization of tasksSophistication of the organizations information system Strength of the organizations culture Preferred style of the manager

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 16

    Exhibit 9 3 Contrasting Spans of Control

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    Organizational Structure (contd) Centralization

    The degree to which decision making is concentratedat upper levels in the organization.

    Organizations in which top managers make all the decisionsand lower-level employees simply carry out those orders.

    DecentralizationOrganizations in which decision making is pusheddown to the managers who are closest to the action.

    Employee EmpowermentIncreasing the decision-making authority (power) ofemployees.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 18

    Exhibit 9 4 Factors that Influence the Amount ofCentralization and Decentralization

    More CentralizationEnvironment is stable.

    Lower-level managers are not as capable or experienced at

    making decisions as upper-level managers.Lower-level managers do not want to have a say in decisions.

    Decisions are relatively minor.

    Organization is facing a crisis or the risk of company failure.

    Company is large.

    Effective implementation of company strategies depends onmanagers retaining say over what happens.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 19

    Exhibit 9 4 (contd) Factors that Influence the Amountof Centralization and Decentralization

    More DecentralizationEnvironment is complex, uncertain.

    Lower-level managers are capable and experienced at makingdecisions.

    Lower-level managers want a voice in decisions.

    Decisions are significant.

    Corporate culture is open to allowing managers to have a say inwhat happens.

    Company is geographically dispersed.

    Effective implementation of company strategies depends onmanagers having involvement and flexibility to make decisions.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 20

    Organizational Structure (contd) Formalization

    The degree to which jobs within the organization arestandardized and the extent to which employeebehavior is guided by rules and procedures.

    Highly formalized jobs offer little discretion over what is to be

    done.Low formalization means fewer constraints on howemployees do their work.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 21

    Exhibit 9 5 Mechanistic Versus Organic Organization

    High specialization

    Rigid departmentalization Clear chain of command

    Narrow spans of control

    Centralization

    High formalization

    Cross -functional teams

    Cross -hierarchical teams Free flow of information

    Wide spans of control

    Decentralization

    Low formalization

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 22

    Contingency Factors Structural decisions are influenced by:

    Overall strategy of the organizationOrganizational structure follows strategy.

    Size of the organizationFirms change from organic to mechanistic organizations asthey grow in size.

    Technology use by the organizationFirms adapt their structure to the technology they use.

    Degree of environmental uncertaintyDynamic environments require organic structures;mechanistic structures need stable environments.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 23

    Contingency Factors (contd)

    Strategy Frameworks:

    InnovationPursuing competitive advantage through meaningful andunique innovations favors an organic structuring.

    Cost minimizationFocusing on tightly controlling costs requires a mechanistic

    structure for the organization.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 24

    Contingency Factors (contd) Strategy and Structure

    Achievement of strategic goals is facilitated bychanges in organizational structure thataccommodate and support change.

    Size and Structure As an organization grows larger, its structure tends tochange from organic to mechanistic with increasedspecialization, departmentalization, centralization,and rules and regulations.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 25

    Contingency Factors (contd) Technology and Structure

    Organizations adapt their structures to theirtechnology.

    Woodwards classification of firms based on thecomplexity of the technology employed:

    Unit production of single units or small batches

    Mass production of large batches of output

    Process production in continuous process of outputs

    Routine technology = mechanistic organizationsNon-routine technology = organic organizations

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 26

    Exhibit 9 6 Woodwards Findings on Technology,Structure, and Effectiveness

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 27

    Contingency Factors (contd) Environmental Uncertainty and Structure

    Mechanistic organizational structures tend to be mosteffective in stable and simple environments.

    The flexibility of organic organizational structures is

    better suited for dynamic and complex environments.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 28

    Common Organizational Designs

    Traditional DesignsSimple structure

    Low departmentalization, wide spans of control, centralizedauthority, little formalization

    Functional structureDepartmentalization by function Operations, finance, marketing, human resources, and

    product research and development

    Divisional structureComposed of separate business units or divisions with limitedautonomy under the coordination and control the parentcorporation.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 29

    Exhibit 9 7 Strengths and Weaknesses of TraditionalOrganizational Designs

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 30

    Exhibit 9 8 Contemporary Organizational DesignsTeam Structure

    What it is: A structure in which the entire organization is made up ofwork groups or teams.

    Advantages: Employees are more involved and empowered. Reducedbarriers among functional areas.

    Disadvantages: No clear chain of command. Pressure on teams to perform.

    Matrix-Project Structure What it is: A structure that assigns specialists from different functional

    areas to work on projects but who return to their areas whenthe project is completed. Project is a structure in whichemployees continuously work on projects. As one project iscompleted, employees move on to the next project.

    Advantages: Fluid and flexible design that can respond to environmentalchanges. Faster decision making.

    Disadvantages: Complexity of assigning people to projects. Task andpersonality conflicts.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 31

    Exhibit 9 8 (contd ) Contemporary OrganizationalDesigns

    Boundaryless Structure

    What it is: A structure that is not defined by or limited to artificialhorizontal, vertical, or external boundaries; includes virtualand network types of organizations.

    Advantages: Highly flexible and responsive. Draws on talent wherever itsfound.

    Disadvantages: Lack of control. Communication difficulties.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 32

    Organizational Designs (contd) Contemporary Organizational Designs

    Team structuresThe entire organization is made up of work groups or self-managed teams of empowered employees.

    Matrix and project structuresSpecialists from different functional departments are assignedto work on projects led by project managers.

    Matrix and project participants have two managers.

    In project structures, employees work continuously onprojects; moving on to another project as each project iscompleted.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 33

    Organizational Designs (contd) Contemporary Organizational Designs (contd)

    Boundaryless Organization An flexible and unstructured organizational design that isintended to break down external barriers between theorganization and its customers and suppliers.

    Removes internal (horizontal) boundaries: Eliminates the chain of command

    Has limitless spans of control

    Uses empowered teams rather than departments

    Eliminates external boundaries:

    Uses virtual, network, and modular organizationalstructures to get closer to stakeholders.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 34

    Removing External Boundaries Virtual Organization

    An organization that consists of a small core of full-timeemployees and that temporarily hires specialists to work onopportunities that arise.

    Network Organization

    A small core organization that outsources its majorbusiness functions (e.g., manufacturing) in order toconcentrate on what it does best.

    Modular Organization

    A manufacturing organization that uses outside suppliers toprovide product components for its final assemblyoperations.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 35

    Todays Organizational DesignChallenges Keeping Employees Connected

    Widely dispersed and mobile employees

    Building a Learning Organization Managing Global Structural Issues

    Cultural implications of design elements

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 36

    Organizational Designs (contd) The Learning Organization

    An organization that has developed the capacity tocontinuously learn, adapt, and change through thepractice of knowledge management by employees.

    Characteristics of a learning organization: An open team-based organization design that empowersemployees

    Extensive and open information sharing

    Leadership that provides a shared vision of the organizations

    future. A strong culture of shared values, trust, openness, and asense of community.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 37

    Terms to Know organizing organizational structure organizational chart organizational design work specialization departmentalization cross-functional teams chain of command authority responsibility unity of command span of control

    centralization decentralization employee empowerment formalization

    mechanistic organization organic organization unit production mass production process production simple structure functional structure divisional structure team structure matrix structure project structure boundaryless organization

    virtual organization network organization learning organization

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall9 38

    All rights reserved. No part of this publication may be reproduced,stored in a retrieval system, or transmitted, in any form or by

    any means, electronic, mechanical, photocopying, recording, orotherwise, without the prior written permission of the publisher.

    Printed in the United States of America.