A CASE STUDY ON KERALA

SUBMITTED BY:WILSON TOM

wilsontom.blogspot.com

Kerala is a state in the south-western part of India.The state has an area of 38,863 km2Kerala is a popular tourist destination famous for its backwaters, and tropical greenery.Aurveda, Beaches, Hill stations, culture 14 DistrictsThe Language spoken is Malayalam

KERALA

BEST PRACTICES ADOPTED BY KERALA GOVERNMENT

PROJECTS FOR CONSERVATION OF WATER

PROJECT TO AVOID WASTAGE SEWAGE AND SANITAION

SYSTEM ENERGY SAVING PRACTISES PROTECTION AND

CONSERVATION OF HABITAT ECO TOURISM DEVELOPMENT

PROJECT

INSTITUTIONAL DEVELOPMENT Maintenance of partnership between

govt. public and pvt. Sectors Community involvement from planning to

implementation Signing of memorandum Rationalization of taxes Legislation of act passed for regulation of

tourism related activities Declaration of tourism as an industry Collection of statistical data

LOCAL IMPACTS ON SOCIETY

• Schemes for providing employment, particularly for weaker section

• Consideration of community attitudes and cultural values and concerns including local custom

TOURISM MARKETING DEVELOPMENTS

Adoption of new strategies Excellence in publication Innovative use information Best maintained website Tourism related programs Introduction of schemes Organizing cultural events

THANK YOU

For adventurous travel blog please visit http://wilsontom.blogspot.com/