The Fitness fever has gripped India and the Indian fitness industry is undergoing a revolution to cope with this

monumental change.

Spending on fitness & wellness is no longer a luxury -it is a way of life. Not just in the Metros but also in tier 2, tier 3 cities where people are increasingly

opting for wellness and fitness. Total retail market for fitness is estimated to cross Rs.

7,000 crore (US$ 1.18 bn).

“Being Fit is not a fad or trend… it’s a Lifestyle”

FITNESS AND INDIA

FIT EXPO 2017- BIGGER & BETTER

The stage is set. FIT EXPO 2017 is ready to blow you away. The game just got bigger and better. The

biggest event of 2017 which no Fitness, Wellness or Lifestyle business can afford to miss.

Numerous internationally and nationally renowned brands are associating with us to make FIT EXPO

the perfect cost effective platform for showcasing your products and enhancing brand visibility.

Be a part of FIT EXPO 2017 and get a chance to interact with the key players of the industry under one roof.

IT’S BACK…The Biggest Fitness & Wellness Festival of

Eastern India is set to take Kolkata by storm…

PARTNERING WITH BODYPOWER

The FitExpo 2017 is fuelled by Body Power, Asia's largest sport, fitness and nutrition trade show organiser, attracting thousands of key buyers, distributors

and manufacturers from India, Pakistan, Bangladesh, Thailand, Singapore, Malaysia and UAE.

BodyPower is a global fitness brand, inspiring millions around the world to become fitter and healthier. Launched in the UK in 2009, BodyPower is a well-known fitness media business with events happening all over the globe. Their

live events attract thousands of fitness enthusiasts keeping them educated and engaged throughout the year.

In Asia, they have the hugely popular BodyPower Expo in Mumbai. World’s top athletes visit their shows including celebrities from Hollywood and Bollywood,

like Hulk Hogan, Salman Khan, John Abraham, etc.BodyPower has well over 1,000 ambassadors all over the country motivating

people to be fit and healthy, and these numbers are constantly growing.

Here’s the chance to enable the Fraternity to rub shoulders with the Industry stalwarts, Entrepreneurs for networking amongst the Importers, Manufacturers and

International Brands as well as showcase their products, services and obtain feedback.

FITEXPO PLAYERS

EXHIBITOR PROFILE

Fitness Equipment & Accessories/ Sporting Goods

Weight Lifting Equipment

Pilates Equipment

Vibration Training Equipment

Fitness & Sports Accessories

Heart Rate Monitors

Sporting Goods, Athletics, Gymnastics accessories

Information &

Communication

Membership Administration

Fitness Mobile Apps

Club Management Software

Personal Training Software

Fitness Calculators

Fitness and Nutrition Magazines

Workout and Nutritional Guides

Fitness Goal Tracking Software

Body Fat and Workout Tracking Software

Fitness Music and Audio for fitness centres

EXHIBITOR PROFILE

Design, Furniture and Aesthetics

Sports and Gym flooring

Lockers

Interior Decoration

Sound and Lighting

Shower Capsules

Nutrition & Diet

Sports Nutrition Products

Energy Bars and Gels

Energy Drinks

Dietary and Nutritional Supplements

Organic Tea

Health and Organic Food Manufacturers

Associations; Institutions

Fitness Associations

Sports Educational Institutes

Government Bodies

Wellness Products & Service Providers

Alternate therapy clinics

Sauna

Spa

Massage Equipment

Steam and Sauna

Skin Clinics

EXHIBITOR PROFILE

Fitness Service

Providers

Leading Gym Chains

Gym/ Fitness Centres

Gym Consultants

Fitness Academies &

Training Institutions

Industry Consultants

Lifestyle

Products

Fashion accessories

Sports shoes

High fashion accessories

Branded sporting apparels;

Bikes

Innovative electronic gadgets

Fitness clubs, gyms, aerobics & yoga centres, salons, spa and wellness studios; training institutes for martial arts and dance institutes

Fitness trainers; Dietician, nutritionists & physiotherapists and doctors from across the eastern zone

Developers & Builders of Residential and Commercial Properties; Social Clubs & Multipurpose club houses

General fitness and wellness and beauty enthusiasts

Mall Owners, Directors, Consultants & Professionals; Purchase Managers & Fitness Facilitators from Corporate India

Dealers / Distributors / Retailers from Sports, Fitness, wellness and retail industry;

Administrators of Public Sports Facilities: Sports Authorities, Athletic Federations & Clubs, Sports Associations, Universities, Schools & Colleges

VISITOR PROFILE

VISITOR PROFILE

KEY ATTRACTIONS

Seminars / Workshops

Fitness trainings

Healthy habits

Diet and nutrition

Sports medicine

Injury prevention and rehab

Fitness education

Latest fitness trends

Certifications

Product Exhibition/ Demonstrations

Fitness equipment

Sporting / Athletic / Gymnastic Goods

Nutrition & Diet

Health Food

Apps & Software

Design Furniture & Aesthetics

Lifestyle Products

Wellness Products

Fitness

Competitions

Women’s & Men’s Sports Physique

Body Building

Strongman

Power lifting

Fitness dance workout

Mixed Martial Arts

Grappling

Fencing

KEY ATTRACTIONS

Live Shows

Fitness Dance

Martial Arts

Yoga

Self Defense

Gymnastics

Aerial Gymnastics

Cycling

Grappling

Fencing

Wellness / Lifestyle Demonstrations

Spa treatment

Skin / Hair therapy

Nail Art

Bike Shows

Hi-tech gadgets display

Innovative Products Demonstrations

FITEXPO 2017 is affiliating with Premier Institutions / Federations & Associations to create a seamless platform to ensure widespread participation and promotion of the best talent.

AFFILIATIONS & PARTNERSHIPS

➢ Separate B2B / Trade timing with Business Lounge facilities

➢ Connect and Interact with potential investors

➢ Launch new products, meet prospective clients and receive real time feedback

➢ Seek relevant business contacts, generate new business and attract strategic partners

➢ Get quantifiable leads and future business opportunities and build relationships

➢ Create brand awareness and put your company ahead

➢ Ascertain the market preference for new products and grow your customer base

➢ Gain new ideas and insights to grow your business

EXHIBITION BENEFITS

➢ Biggest MMA (Mixed Martial Arts) cage➢ Three Performance Stages at different locations

for thrilling Live Shows➢ Seminar / Workshop Zone➢ Adventure Sports Arena➢ Weightlifting / Power lifting Zone➢ Super Gym Arena➢ Body Power Zone➢ Martial Arts Arena➢ Aerial Gymnastics

FIT EXPO ACTION AREAS

FLASHBACK TO FIT EXPO 2016

PRESS COVERAGE OF THE FIT EXPO 2016

PRESS COVERAGE OF THE FIT EXPO 2016

Kaizzad Capadia, the man credited with transforming the

fitness scenario in India

Vesna Percevic Jacob, Physiotherapist

and Functional applied science Specialist

Rohit Shetty, Star Bodybuilder and Master trainer

Aminder Singh, Master Trainer cum coach

GUEST STARS FROM 2016

Sangram Chougule, Mr. Universe 2012

Dr Chirag Sethi, Sports Nutritionist and Physiotherapist

Miranda Garcia, Brazilian Physio Trainer

Arunava Bhattacharya, Master Trainer cum

Bodybuilder

GUEST STARS FROM 2016

Anwar Wahhab, Kettlebell Fitness Expert & Fitness Coach

Ranadeep Moitra, Specialist Fitness Coach

Subhabrata Bhattacharya, certified Yoga Expert

Chinmoy Roy, member Teaching Faculty National

Cricket Academy

GUEST STARS FROM 2016

Posters all across Health Clubs / Gyms / Yoga Centre / Zumba Studio / Sports / Fitness Shops etc. across major cities in East & North East

2000 Nos (Approx)

Direct Mailers approx 20,000 database

Standees in eminent locations, Malls, Sports, Fitness & Lifestyle Stores 100 Nos ( approx)

Details No. of Spots / appearances

Full Page / Centre Spreads Advertisements in leading English Newspapers

5

Half Page / Full Page Advertisements in Regional Newspapers 5

Health & Fitness Magazines – Full Page Advertisements 2

Outdoor Hoardings 30 Hoardings (Prime)

Outdoor Booths/ Kiosks 20 Police Booths/ Bus Shelters (Kioks)

Outdoor Hoardings/ Banner 50 Temporary Hoardings / Banners

Radio Channel Promotion (FM) 20 spots per day for 30days on two FM Channels

Multiple Cinema Hall Slides 5 Multiplexes

360 DEGREE PROMOTION PLAN FOR 2017

Details No. of Circulation

E-Commerce Ads / Banners on various sites like Book My Show, Paytm, On various Fitness & Wellness

Portals

Pre Event Press Conference At a 5 star hotel

Siti Events’ TV Channel Over 30 slots per day

200 INCODA TV kiosks at Metro Rail stations Over 30 slots per day

Interactive Road Shows / Small Events across cities with flavour of FIT EXPO Approx 20

Extensive Marketing on Online & Offline platforms Over 1000 Body Power & Fit Expo Brand Ambassadors / Influencers.

360 DEGREE PROMOTION PLAN FOR 2017

Details No. of Spots / appearances

Dedicated website Perpetual

Leaflets distribution at strategic locations 2 Lacs (approx)

SMS / WhatsApp Marketing Over 10 Lacs

Extensive marketing on Social Media FB, Instagram, Snapchat, WhatsApp, Twitter.

Personalised invitation to eminent persons from the Industry Over 1000

Dealers and Distributors

Pre-fixed B2B Appointments

Brand Elevation

Association with No. 1 Brand of Health & Fitness

Opportunity to interact live with thousands of visitors

Extended Social Media Reach

Pre & Post event coverage in all leading publications

Brand presence across all activities

BRAND PROJECTION

‘YOUR BRAND AND THE FIT EXPO’

G.S Marketing Associates are the amongst the first few to professionally organize fairs on a larger scale and have

successfully organized more than 185 Exhibitions and Trade Fairs in India conforming to the highest international

standards, for more than two decades.

In 2016, G.S. Marketing won the “Exhibition Excellence Award” initiated by EXHIBITION SHOWCASE-India’s leading Media Platform for Exhibition and Conventions in the following categories: a) Big Show b) Grand Show c) Best Debut d)

Leading Lady of the Industry e) Leader in Marketing Initiatives f) Leader in Green Initiatives

Fit Expo, today, is one of our landmark events in Kolkata, which pulls thousands of keen and productive

visitors from across from different states of East and North East India

ABOUT THE ORGANISER

Eastern India’s leading Trade Fair Organizer

• Anytime Fitness: “We had a fantastic show! It was a great opportunity to make new connections and we got ourselves few quality leads. -Tushar Goyal; (Regional Manager, Franchisee Development)

• Skulpt Gym: “To have the vision of such a fitness exhibition and to execute the same for the first time in eastern India is an achievement by itself. This experience not only gave us the required platform to present ourselves to all the fitness enthusiasts in the city, but also, an opportunity to engage with them. The show was of great quality, the media/ marketing presence was excellent, which allowed SKULPT as a Gold Sponsor, adequate mileage”- Divya Himatsingka; (Director)

TESTIMONIALS

• FitsMe: A great platform was provided to us to help us in taking our first step. We hope to be a part of Fit Expo again.” -Ragini Thard & Nandini Dalmia; (Co-founders)

• Naturell: “We had a great time promoting our products to the enthusiastic crowd present at the event. We had a fruitful time at the event” –Ravinder Verma; (Brand Manager)

• Glanbia Performance Nutrition: “I wish to commend the FitExpo Organising Committee to stage an event which served as the biggest B2B trade platform in East for Fitness, Sports & Nutrition industry” -Avik Sanyal; (Country Manager)

• Forever Living: “The overwhelming response of visitors and participants and excellent arrangement made the above exhibition a grand success for which the credit goes to the FitExpoOrganisers. You have set a new standard for the future.” -Nisha Hyder;

• Viva Fitness: The entire event was truly enjoyable. I appreciate the time, effort and skills of the organizers.. The event was innovative and one of its kind in the eastern region of our country. FITEXPO 2016 would definitely provide a boost to the Sports & Fitness Industry in the Years to come.” –Vishal Gupta; (Managing Director)

TESTIMONIALS

• The Yellow Straw: “It was indeed a great experience for us. First of its kind, I'm sure this event will keep all the fitness and health enthusiasts waiting for the show next year as well. -Piyush Kankaria; (Co-founder)

• D-Talks-Adda: “it was a great opportunity to represent ourselves, as the health food restaurant we are, in the market full of learning and opportunities.” – ChinmayBanthia

• Taponomics: “Together, we have created history by giving Kolkata, the 1st ever Professional Mixed Martial Arts Championship as Boom MMA” –Nuur Bhutia; (Director)

A GLIMPSE OF OUR PAST ASSOCIATIONS

Thank You!