a strategic approach to online engagement

22
@b33god Engagement Damien Austin-Walker Head of Digital @vinspired @b33god [email protected]

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Page 1: A strategic approach to online engagement

@b33god

Engagement Damien Austin-Walker

Head of Digital

@vinspired

@b33god

[email protected]

Page 2: A strategic approach to online engagement

@b33god

Why?

Page 3: A strategic approach to online engagement

@b33god

Strategy?

Page 4: A strategic approach to online engagement

@b33god

Page 5: A strategic approach to online engagement

@b33god

Audience

Page 6: A strategic approach to online engagement

@b33god

Page 7: A strategic approach to online engagement

@b33god

Page 8: A strategic approach to online engagement

@b33god

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@b33god

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@b33god

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@b33god

Channels

Page 12: A strategic approach to online engagement

Success?

@b33god

Page 13: A strategic approach to online engagement

@b33god

Engage

Measure Learn

rinse

and repeat

Page 14: A strategic approach to online engagement

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Together

Page 15: A strategic approach to online engagement

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Framework

Habits

Page 16: A strategic approach to online engagement

@b33god

Cross-org

planning

Page 17: A strategic approach to online engagement

@b33god

Habits

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@b33god

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@b33god

Page 22: A strategic approach to online engagement

@b33god

Thank you!

[email protected]

@b33god