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Senior members of the Business Visits & Events

Partnership (BVEP) spent two days in Wales this week

to learn more about the Principality’s plans to attract

more business events.

The BVEP group included representatives from an array

of industry association acronyms: ABPCO, AEO,

EVCOM, ICCA and NOEA, as well as from London &

Partners, Tourism Northern Ireland, Visit England,

VisitScotland and officials from the Department of

Culture, Media & Sport (DCMS).

Visit Wales, Celtic Manor Resort and the Vale Resort

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wells-reports-24-jump-

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Concerto Group appoints

David Gilbertson as non-exec

chairman

(http://www.conference-

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group-appoints-david-

gilbertson-as-non-

exec-chairman/)

hosted the delegation, which also toured a number of other key venues

including the Wales Millennium Stadium and Cardiff

Castle.

The deputy minister for culture, sport and tourism, Ken

Skates said: “We were delighted to host the Business

Visits and Event Partnership in Wales and showcase the

latest high quality facilities we have to offer. The success

of the NATO Wales Summit last autumn, along with

Wales’ growing reputation for attracting high-profile

sporting events such as the UEFA Champions League,

shows that Wales is now a compelling choice for

international business and sporting events.

“The successful partnership approach to hosting this meeting – working with

Cardiff Council, Cardiff Hoteliers, the Celtic Manor Resort and Vale Resort –

has once again enabled Wales to show that it is a serious contender in the

global events industry.”

BVEP (http://www.conference-news.co.uk/2015/06/events-industry-

lobby-group-faces-axe/) chair Michael Hirst, OBE, said: “As well as being

welcomed warmly and treated to some outstanding Welsh hospitality, it’s fair to

say that we were all extremely impressed by both the ambitions of Wales to be

a major live events destination but also the quality of the venues, infrastructure

and service. There is no doubt that Wales has so much to offer and that offer is

growing rapidly.”

The visitors were also updated on Celtic Manor Resort’s plans for its new

International Convention Centre with capacity for 4,000 delegates, while at The

Vale, delegates enjoyed a dinner at the resort’s 400-year-old Hensol Castle,

which has undergone a £10m revamp, including to its conference and exclusive

hire facilities.

TOPICS: BVEP (HTTP://WWW.CONFERENCE-NEWS.CO.UK/TAG/BVEP/), CELTIC MANOR

(HTTP://WWW.CONFERENCE-NEWS.CO.UK/TAG/CELTIC-MANOR/), VALE RESORT (HTTP://WWW.CONFERENCE-

NEWS.CO.UK/TAG/VALE-RESORT/), VISIT WALES (HTTP://WWW.CONFERENCE-NEWS.CO.UK/TAG/VISIT-WALES/)

AUTHOR

Paul Colston (http://www.conference-news.co.uk/author

/paulcolston/)

Managing Editor, Conference News & Conference & Meetings World.

(@paulcolston)

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2 of 5 07/08/2015 08:57

17th August 2015

http://www.conference-news.co.uk/2015/08/abpco-to-refresh-its-offer-following-members-survey/

7th August 2015

http://www.conference-news.co.uk/2015/08/social-media-on-the-abpco-roundtable-in-liverpool/

Social media will be the leading topic at the next roundtable event organised by The Association of British

Professional Conference Organisers (ABPCO) which will be held at the new Exhibition Centre Liverpool.

The event will coincide with a fam trip to the city on 8th-9th September when members and delegates will have

the opportunity to be some of the first to experience ACC Liverpool’s brand new venue.

The roundtable will discuss social media marketing, how to engage with targeted audiences, build brand

loyalty, research the market and drive sales. A two-hour session led by Nicola Crossland, a board member of

ABPCO previously MD of an international events agency and social media marketing agent for companies

worldwide, is designed to offer practical guidance on improving your social media plan.

“Social media is a great marketing tool for events and event organisers. This workshop will offer practical hints

and tips to those who have taken the plunge, but need a smarter approach,” said Nicola Crossland. “We will be

using plain English to explain how to maximise accounts, build a community and design a social media strategy

that will help save time, raise your profile, build brand, generate enquiries and take the stress out of managing

your online presence.”

Shocklogic, leaders in online event management software and solutions, will also offer practical guidance on

the significance of content and how a solid content strategy is the foundation of an enquiry generating social

media campaign.

The Exhibition Centre Liverpool, opening at the start of September, is a 8,100 sqm venue capable of hosting

exhibitions, conferences, banquets, concerts and sporting events on a national and international scale. More

information on the venue can be found at www.accliverpool.comor www.exhibitioncentreliverpool.com.

Those interested in attending the fam trip and the social media roundtable should book early to avoid

disappointment by contacting Heather Lishman (heatherlishman@abpco.org). Further information can be

found at www.abpco.org/abpco-roundtable/

ABPCO is the UK’s leading organisation for professional conference and event organisers, industry associates

and those studying for, or seeking a career in the conference and meetings industry. For more information

about ABPCO visit www.abpco.org

Hospitality and Events North :: ABPCO to Tackle Social Media at Nex... http://www.hospitalityandeventsnorth.com/latest-news/news/july-2015...

2 of 4 03/09/2015 12:23

Home Show previews Videos Blogs Media info Features Interviews Directories

Home News Agency ABPCO listening to members as they step up influence within the industry

Category: Agency & Association Created on Monday, 17 August 2015 13:30

The Association of British Professional Conference Organisers (ABPCO) is making improvements based on feedback from members in an effort to further

enhance their influence within the meetings and events industry.

The suggestions from members were collated from ABPCO’s membership engagement survey earlier this year which was launched to engage further with the

various different membership groups.

The answers were delivered to the ABPCO board and the majority of suggestions now being acted upon, or implemented, include:

- The inclusion of social media training and content strategy at events

- High level speakers at events

- Stronger focus on the association market with FAM trips planned in Liverpool, Newcastle and Belfast

- Members portal online at the ABPCO website

- A focus on congress bidding and tenders at a future event

- Microforums looking into technology within the industry

- Additional opportunities to extend the networking and social elements of events

“Whether you are a venue, destination or PCO – there are always ways you can learn and improve,” comments Heather Lishman, Association Director at ABPCO.

“ABPCO is no different and we have actively been listening and engaging with our members over the past few months to seek out ways we can enhance the association.

Suggestions have included everything from an online member’s portal on the ABPCO website to higher level speakers at events. We have listened and we are now in the

process of either delivering or acting upon the feedback.”

“It is imperative we listen to our members. Without our members and their hard work, ABPCO would not be the influence it is within the industry. These are exciting times

ahead for ABPCO and all those associated.”

0

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1 of 2 03/09/2015 12:19

Home Show previews Videos Blogs Media info Features Interviews Directories

Home News Agency ABPCO to tackle social media at upcoming roundtable event at Exhibition Centre Liverpool

Category: Agency & Association Created on Friday, 07 August 2015 13:45

Social media will be the leading topic at the next roundtable event organised by The Association of British Professional Conference Organisers

(ABPCO) which will be held at the new Exhibition Centre Liverpool.

The event will coincide with a fam trip to the city on 8-9 September when members and delegates will have the opportunity to be some of the first to experience

ACC Liverpool’s brand new venue.

The roundtable will discuss social media marketing, how to engage with targeted audiences, build brand loyalty, research the market and drive sales. A two-hour session led

by Nicola Crossland, a board member of ABPCO previously MD of an international events agency and social media marketing agent for companies worldwide, is designed to

offer practical guidance on improving your social media plan.

“Social media is a great marketing tool for events and event organisers. This workshop will offer practical hints and tips to those who have taken the plunge, but need a

smarter approach,” said Nicola Crossland. “We will be using plain English to explain how to maximise accounts, build a community and design a social media strategy that will

help save time, raise your profile, build brand, generate enquiries and take the stress out of managing your online presence.”

Shocklogic, leaders in online event management software and solutions, will also offer practical guidance on the significance of content and how a solid content strategy is

the foundation of an enquiry generating social media campaign.

The Exhibition Centre Liverpool, opening at the start of September, is a 8,100 sqm venue capable of hosting exhibitions, conferences, banquets, concerts and sporting events

on a national and international scale.

0

TCEB announces 'Six Measure' to facilitate and maintain

confidence among MICE organisers and travellers

The Thailand Convention and Exhibition Bureau (Public Organization) or TCEB

has announced six immediate measures with the emphasis on provid...

Park Bosphorus Hotel Istanbul - the best for 'Bleisure'

Park Bosphorus Hotel Istanbul re-opened in October 2013 following an extensive

refurbishment positioning it as one of the best located hotels ...

Historic Royal Palaces announces changes to its senior team

Historic Royal Palaces has appointed Liz Young as Head of Events across all six

palaces, following a year’s maternity cover of this role. S...

Double header for Beardmore sustainability

The Beardmore Hotel and Conference Centre have once again been praised for

their commitment to the environment and sustainability, being shortlist...

Food by Dish host annual venue summer party aboard the M.V.

Erasmus

Leading London caterers Food by Dish hosted their summer venue party on

Tuesday evening (1st September), treating guests to a voyage and din...

The Dolder Grand, Zurich is named the Hotel of The Year 2016 by

Carl F. Bucherer and Gault Millau Switzerland

Gault Millau Switzerland and sponsor, Carl F. Bucherer, have named the iconic

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ABPCO to tackle social media at upcoming roundtable event at Exhibition Centre

LiverpoolPublished on : Friday, August 7, 2015

Social media will be the leading topic at the next roundtable event

organised by The Association of British Professional Conference

Organisers (ABPCO) which will be held at the new Exhibition

Centre Liverpool.

The event will coincide with a fam trip to the city on 8-9

September when members and delegates will have the

opportunity to be some of the first to experience ACC Liverpool’s

brand new venue.

The roundtable will discuss social media marketing, how to engage

with targeted audiences, build brand loyalty, research the market and drive sales. A two-hour session led by

Nicola Crossland, a board member of ABPCO previously MD of an international events agency and social media

marketing agent for companies worldwide, is designed to offer practical guidance on improving your social media

plan.

“Social media is a great marketing tool for events and event organisers. This workshop will offer practical hints

and tips to those who have taken the plunge, but need a smarter approach,” said Nicola Crossland. “We will be

using plain English to explain how to maximise accounts, build a community and design a social media strategy

that will help save time, raise your profile, build brand, generate enquiries and take the stress out of managing

your online presence.”

Shocklogic, leaders in online event management software and solutions, will also offer practical guidance on the

significance of content and how a solid content strategy is the foundation of an enquiry generating social media

campaign.

The Exhibition Centre Liverpool, opening at the start of September, is a 8,100 sqm venue capable of hosting

exhibitions, conferences, banquets, concerts and sporting events on a national and international scale.

Source:-ABPCO

Tags: ABPCO to tackle social media at upcoming roundtable event at Exhibition Centre Liverpool, MICE News

Home » GLOBAL TRAVEL NEWS » ABPCO to tackle social media at upcoming roundtable event at Exhibition Centre Liverpool

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1 of 3 03/09/2015 12:00

Travel Daily News Network › About Us Our Team RSS Feeds Our eNewsletter Contact Us Thursday, 03 September 2015 19:45

You are here: News » MICE Industry » PCOs

ABPCO

ABPCO to tackle social media at upcoming roundtable event at

Exhibition Centre Liverpool

Tatiana Rokou - 07 August 2015, 13:04

The roundtable will discuss social media marketing, how to engage with targeted audiences,

build brand loyalty, research the market and drive sales.

Social media will be the leading topic at the next roundtable event organised by the Association of

British Professional Conference Organisers (ABPCO) which will be held at the new Exhibition

Centre Liverpool.

The event will coincide with a fam trip to the city on 8-9 September when members and delegates will

have the opportunity to be some of the first to experience ACC Liverpool’s brand new venue.

The roundtable will discuss social media marketing, how to engage with targeted audiences, build

brand loyalty, research the market and drive sales. A two-hour session led by Nicola Crossland, a

board member of ABPCO previously MD of an international events agency and social media marketing

agent for companies worldwide, is designed to offer practical guidance on improving your social media

plan.

“Social media is a great marketing tool for events and event organisers. This workshop will offer

practical hints and tips to those who have taken the plunge, but need a smarter approach,” said Nicola

Crossland. “We will be using plain English to explain how to maximise accounts, build a community and

design a social media strategy that will help save time, raise your profile, build brand, generate

enquiries and take the stress out of managing your online presence.”

Shocklogic, leaders in online event management software and solutions, will also offer practical

guidance on the significance of content and how a solid content strategy is the foundation of an enquiry

generating social media campaign.

03 September 2015, 09:18

03 September 2015, 09:15

03 September 2015, 09:13

14 March 2014, 17:08

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1 of 7 03/09/2015 12:46

ABPCO listening to members as they step up influence within the industry

Published on : Monday, August 17, 2015

The Association of British Professional Conference Organisers

(ABPCO) is making improvements based on feedback from

members in an effort to further enhance their influence within the

meetings and events industry.

The suggestions from members were collated from ABPCO’s

membership engagement survey earlier this year which was

launched to engage further with the various different membership

groups.

The answers were delivered to the ABPCO board and the majority

of suggestions now being acted upon, or implemented, include:

– The inclusion of social media training and content strategy at

events

– High level speakers at events

– Stronger focus on the association market with FAM trips planned in Liverpool, Newcastle and Belfast

– Members portal online at the ABPCO website

– A focus on congress bidding and tenders at a future event

– Microforums looking into technology within the industry

– Additional opportunities to extend the networking and social elements of events

“Whether you are a venue, destination or PCO – there are always ways you can learn and improve,” comments

Heather Lishman, Association Director at ABPCO. “ABPCO is no different and we have actively been listening and

engaging with our members over the past few months to seek out ways we can enhance the association.

Suggestions have included everything from an online member’s portal on the ABPCO website to higher level

speakers at events. We have listened and we are now in the process of either delivering or acting upon the

feedback.”

“It is imperative we listen to our members. Without our members and their hard work, ABPCO would not be the

influence it is within the industry. These are exciting times ahead for ABPCO and all those associated.”

Source:-ABPCO

Tags: ABPCO listening to members as they step up influence within the industry, Travel Association news

Home » GLOBAL TRAVEL NEWS » ABPCO listening to members as they step up influence within the industry

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ABPCO to Study Social Media at

Liverpool Roundtable

Social media will be the leading topic at the next roundtable event organized by The

Association of British Professional Conference Organisers, to be held at the new

Exhibition Centre Liverpool.

The event will coincide with a fam trip to the city from September 8-9 when members

and delegates will explore ACC Liverpool’s brand new venue.

The roundtable will discuss social media marketing, how to engage with targeted

audiences, build brand loyalty, research the market and drive sales. A two-hour session

led by Nicola Crossland, a board member of ABPCO (previously MD of an

international events agency and social media marketing agent), is designed to offer

practical guidance on improving a business' social media plan.

“Social media is a great marketing tool for events and event organizers. This workshop

will offer practical hints and tips to those who have taken the plunge, but need a

smarter approach,” Crossland said in a statement. “We will be using plain English to

explain how to maximize accounts, build a community and design a social media

strategy that will help save time, raise your profile, build brand, generate enquiries and

take the stress out of managing your online presence.”

Shocklogic, leaders in online event management software and solutions, will also offer

practical guidance on the significance of content and how a solid content strategy is the

foundation of an enquiry generating social media campaign.

The Exhibition Centre Liverpool, opening at the start of September, is a 8,100-

square-meter venue for hosting exhibitions, conferences, banquets, concerts and

sporting events on a national and international scale. More information on the venue

can be found at www.accliverpool.com or www.exhibitioncentreliverpool.com.

Those interested in attending the fam trip and the social media roundtable can contact

Heather Lishman (heatherlishman@abpco.org). Further information can be found at

www.abpco.org/abpco-roundtable.

For more information about ABPCO visit www.abpco.org.

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