accessible tourism imic 2 february 2006 dr. aris ikkos, ishc
TRANSCRIPT
ACCESSIBLETOURISM
IMIC 2February 2006
Dr. Aris Ikkos, ISHC
Disability in the World
Accessible Tourism
Accessibility in Greece
Accessibility Plan
Contents
3
Categories of Disabled People
Wheelchair users
Reduced Mobility
Visual Impairments
Hearing Impairments
Asthma & Allergies
Mental Disabilities
Reading Difficulties
4
Disabled, Aged & Temporarily Disabled People in Europe
17.618.6 18.6
19.420.4
2222.9 23.2 23.5 23.8
24.525.2 25.7
26.3
28.228.6
29.1 29.5 30.3 30.4 30.632 32.4
34
37.1
0
5
10
15
20
25
30
35
40
SK MT RO CY LT LU HU IE ES IT NO AT GR DE DK CZ SI BE PT SE NL EE FR UK FI
120 mln. – 89 mln. Potential Tourists
Source: Eurostat, OSSATE
Disability in the World
Accessible Tourism
Accessibility in Greece
Accessibility Plan
Contents
6
Disability & Tourism Many disabled have medium / high income Vacation Packages provided by Social Security 50% of disabled would travel more if services
were provided to them Disabled in US (Open Door’s Organization-Harris
Interactive Study)– By 2030, they will increase by 30 mln. – In 2002 spent $13,6 δις in trips– 40% of travellers, travelled outside US:
44% to Europe: Germany (28%), Un. Kingdom (28%), France (25%)
7
Characteristics of Accessible Tourism
Book in Advance
Internet / open forums
Total accessibility
Loyal customers
With family, friends, and/or carers
Travelling out of season as well
Accessible destinations:
– Competitive advantage => high occupancy / prices
– Friendly profile / use for all travellers.
8
Servicing Disabled Tourists
Destination Management Organisations
Internet, Travel Agencies
Source: OSSATE
Persons with the highest level of access needs
Persons with access needs Persons with all
kinds of access needs
Persons with low access needs
Disability Organisations & CharitiesSpecialised Travel agencies
9
NaturalAccessibility Barriers
10
Non-Natural AccessibilityBarriers & Solutions
11
Non-Natural AccessibilityBarriers & Solutions
12
SocialAccessibility Barriers
13
SocialAccessibility Barriers
14
Economic AccessibilityBarriers & Solutions
15
European Accessibility Label
Rules
Standards
Symbols
Services
Accessibility of destinations is easily compared
Disability in the World
Accessible Tourism
Accessibility in Greece
Accessibility Plan
Contents
17
Evaluation of Accessibility
0 1 2 3 4 5 6
Getting There
Transportation
Acommondation - F&B
Environment
Attractions
Services
Assistance during stay
Availability of information
Reliability of information
Total
Rating
General Greece
18
Do you know that thefollowing are fully accessible?
0% 20% 40% 60% 80% 100%
Metro
Acropolis
Airport
ArchaeologicalMuseum
Yes No
19
Accessibility in Acropolis
20
Does Actual Accessibilitydiffer from that Promoted?
No, never46%
Yes, occasionally
36%
Yes, alw ays0%Yes, often
18%
When differing, it was:
0% 20% 40% 60% 80% 100%
worse better mixed
21
22
Ιστοσελίδα ΕΟΤ
23
24
Ranking of Greece as an Accessible Destination in the Med
5 - 1029%
Lower57%
Top 514%
Top 5 5 - 10 Lower
25
Role of accessible tourismin reducing seasonality
Today
25%
63%
13%
low medium high
Potential in the future
13%
25%63%
Disability in the World
Accessible Tourism
Accessibility in Greece
Accessibility Plan
Contents
27
MethodologyMethodology
Design a futureWithout barriers
Validate a destinationremoving barriers
Acknowledgement of destination’s function
Contacts with involved authorities and parties
Contacts with the affected social groups
Preliminary study
Extensive local examination of destination
Detection and elevation of the problems
PROCEDURE
Solutions
Improve rural environmentof destination
Source: MHI turismo
28
Accessibility Plan
StrategyLong-term
Design of Action
Short-term Objectives
Identification Involved parties
Sensitization Involved parties
Provision of Total Cost
Management of Plan Application
Points of Action
PUBLIC AREAS
BUILDINGS
TRANSPORTATION
COMMUNICATION
Source: MHI turismo
29
Campus accessibility map
30
Accessible Historic Cities
Venice
31
Accessibility Plan
ContentsExamination of Accessibility
Completed Accessibility Plan
Accessibility Plan
Implementation of Accessibility Plan
Manuals and Guides of Technical Execution
Legislation
Generation of Qualifications
Consulting Proceedings
Source: MHI turismo
