additional backrgound
TRANSCRIPT
Hello,Organic
I’ve greatly enjoyed our conversations.
In anticipation of continuing forward together, I prepared this sampling of the experience I will bring to you.
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
williams-sonoma.com
Seasonal updates
Weekly updates
Gift registry
“I volunteered to turn this woefully corrupt account around. And I did. Later in the quarter, online sales were outperforming stores.”
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
potterybarn.com
Seasonal updates
Weekly updates
Gift registry
“My team launched the first-ever virtual tool to enable shopping of in-setting merchandise. Soon, other online retailers did the same.”
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
sears.comAppliances and tools departments
“Integrating into the legacy site was easy. Getting people to think about the Craftsman brand online seemingly took years off my life.”
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
DiscoverME
Licensing business model consulting
“The CEO was bent on pure-play ecommerce. After my strategy consultant and I told her otherwise, she left the room then came back 30 minutes later and said: ‘where do we begin?’”
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
FedEx Kinko’s
Store interior architecture & merchandising
kinkos.com online printing tool
“We had our hands in everything. I had an amazing team.”
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
Suze Orman
Interactive tutorial product conception, packaging & marketing
Interactive tutorial content development, copy writing, design & production
“Since launching this inaugural product, Suze has since launched a line of tools similarly modeled and sold on QVC and Amazon.”
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
myFICO.com
Content development & copy writing
Email & search engine marketing
Site revision strategy & implementation
“myFICO sales outperformed its parent company. We were awarded money to do a Super Bowl ad. I don’t remember who won.”
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
Chevron
Multi-media launches
Dealer & consumer marketing
“The heart and soul of Chevron. For six years, I lived this productline. I was the speechwriter for CEOs Ken Derr and Dave O’Reilly.”
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
FitzGerald Communication
West Coast office leadership & development
“Daily pitches up and down the West Coast. I grew the office from fiveto 30 employees. Fleishman must have paid a price that would have made Maura FitzGerald a Dubai princess.”
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company contribution will attract and drive business growth.
Design One
“A boutique branding firm that survived the industry down turn. I replaced what was lost.”
New business acquisition
and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company contribution will attract and drive business growth.
Other selected client relationships
“I pride myself on continuing to be on the cutting edge of what’s happening in business and marketing.”
Acura America AdaptecAMDCharles Schwab Chevron Additives Chevron AviationChevron Base OilsHewlett-Packard CompanyMaxtorMicro FocusNetwork GeneralQualcommRobertson StephensWalnut Marketing BoardWilliam RiedWells Fargo
My talent is articulating and selling ideas, and driving them into the marketplace with remarkable results.
My goal is to join a progressive company where my high-value contribution will attract and drive business growth.
Fifteen-years experience in client leadership, strategy consultingand business development at leading, world-class firms.
Thank you,Organic
Thank you for your
time
Charles Daniel Ederer1550 Bay Street, #410San Francisco, [email protected]
http://glassandsand.blogspot.com
Image by Karl Hyde, Tomato