advertising marketing is an important part of almost any business
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Advertising Marketing is an important part of almost any business. What are some of your favorite advertisements?. Lesson Objective Calculate the cost of advertising in a newspaper. Example 1. - PowerPoint PPT PresentationTRANSCRIPT
Advertising
Marketing is an important part of almost any business.
What are some of your favorite advertisements?
Lesson Objective
Calculate the cost of advertising in a newspaper.
Northshore Real Estate contracted with the Daily News. Northshore plans to advertise a new subdivision in the daily newspaper.
The advertisement is five ½ page daily, one full page Saturday and one full page Sunday.
What is the cost of the advertisement?
Example 1Example 1
Find the rate per ½ page daily.
(See Figure 16.3, The Daily News Advertising Rates table on page 606 of your textbook.)
The rate per ½ page daily is $330.
Example 1 Answer: Example 1 Answer: Step 1Step 1
Find the advertisement cost.
Number of Units × Rate per Unit
330 x 5 = $1650.00
Example 1 Answer: Example 1 Answer: Step 2Step 2
Example 1 Answer: Example 1 Answer: Step 3Step 3
Find the total advertisement cost.
$3370 = $1650.00 + 760 + 960
The Seashell Grill contracts with the Daily News for advertising space per week.
A 1/5 ad is run on Wednesdays.
Use Figure 16.3, The Daily News Advertising Rates table, on page 606 of your textbook to find the cost of the advertisement.
Practice 1Practice 1
132(52) = $6864
Practice 1 AnswerPractice 1 Answer
Find the advertisement cost.
Size of Advertisement: 1/20
Rate per advertisement: $66
Advertisement run monthly
Practice 2Practice 2
66(12) = $792
Practice 2 AnswerPractice 2 Answer