Dynamic Site Accelerator

Dynamic, Personalized Web Sites—Up tp Five Times Faster

Akamai Solution

Verizon Business and Akamai have come together to form a powerful strategic

relationship that brings you some of the best that the industry has to offer in

products, services and support. Together, we provide enhanced network visibility

and control which help improve the performance and reliability of web and

IP based applications. Akamai solutions deliver a superior online experience

which complement Verizon’s various managed solutions. This document

provides an overview of Akamai’s solutions that are available through Verizon

Business. To learn more about these services, contact your Verizon Business

account manager or visit us on the web at www.verizonbusiness.com.

Providing a personalized user experience that encourages consumers to browse

and buy requires rich, interactive content and applications that are generated

dynamically. However, richer content slows page downloads and can even lead

to site abandonment. Akamai Dynamic Site Accelerator gives you performance

that is up to five times faster than your original Web infrastructure and handles

the specific requirements of dynamically-generated content—without a costly

hardware buildout.

Web Performance Impacts Online Business. Does Your Site Deliver?

As consumers and enterprises turn increasingly to the Web as a primary business

channel, the expectations for speed and interactivity grow. While dynamically-

generated content offers an unprecedented opportunity to engage with

consumers, rendering pages on the fly can lead to delays and even failures in

delivering content, causing online customers to simply walk away.

To meet consumer expectations, your Web site must provide superior

performance for every user. It needs to handle high traffic loads during peak

usage periods and provide 24x7 availability. And to inform business decisions,

it must also provide intelligence on usage and visitors. Akamai Dynamic Site

Accelerator speeds and secures your highly interactive Web site, and provides

increased visibility into online activity—without requiring an infrastructure

investment to support the increased load of richer content.

Delivers faster Web site performance for highly interactive content

Scales capacity on demand, globally, to meet peak seasonal and promotional traffic

Helps increase conversion rates and reduce abandonment through improved user experience

Benefits to Your Business

Delivers SSL-protected content and mitigates Internet security risks

Increases availability through uninterrupted service capabilities

Control infrastructure cost without costly hardware buildout and burden

Enables better business decisions through site and visitor reports

Improve the Online Shoppers’ Experience

Akamai Dynamic Site Accelerator EnterpriseDynamic, Personalized Web Site—Up to Five Times Faster

The globally-distributed Akamai Platform continuously pulls and caches fresh content onto servers that are closer to the end user. Our dynamic mapping system directs user requests for application content to an optimal Akamai edge server, depending on their location and transaction type. Then, through route optimization we identify the fastest, most reliable pathback to your data center to retrieve dynamic/interactive content. We use several connection techniques to improve communications between the Akamai edge server and your origin infrastructure to deliver dynamic content to the user over connections that avoid Internet problem spots.

To provide security, content protected by access controls can be delivered securely and rapidly from Akamai’s servers. Information that is protected by the SSL protocol is delivered from a dedicated, highly secure portion of the Akamai Platform.

More than 2,700 businesses trust Akamai to distribute and accelerate their Web content,applications and business processes, including 39 of the top 50 online retailers. Our solutions leverage the Akamai Platform—a network of more than 27,000 secure servers equipped with proprietary software and deployed in 71 countries. Akamai delivers tens of billions of online interactions daily. With Akamai, you can extend your reach around the world, bypass traditional server and bandwidth limitations, and handle peak traffic conditions and large file sizes with ease.

PLAY

The edge server pulls fresh content as needed

via an optimized connection

Web server maintained by Akamai customer for

publishing content

Akamai’s globally-distributed network of servers pulls and caches content

at the edge of the Internet for superior whole site delivery

Akamai Edge Servers

End Users

Origin Server

How Dynamic Site Accelerator Works

• Capacity On-Demand

• Content Caching

• Compression

• Cache Optimization

• Route Optimization

• Connection Optimization

What’s Included with Dynamic Site Accelerator

AKAMAI DYNAMIC SITE ACCELERATOR HELPS YOU TO DELIVER HIGHER CONVERSION RATES WITH THE FOLLOWING FEATURES:

• Pre-Fetching

• Content Availability

• Site Security

• Performance and Availability Service Level Agreement

• Site and Visitor Intelligence

33% of consumers will abandon a Web page that takes longer than 4 seconds to load, and more than 60% would not likely purchase again online from a company with a poor-performing site.

Jupiter Research

The Akamai Customer Portal provides Web content and visitor intelligence enabling deeper insight into your Web business.

ExamPlE: SItE anD VISItOr IntEllIgEncE rEPOrtS

Q u i c k T i m e ™ a n d a d e c o m p r e s s o r

a r e n e e d e d t o s e e t h i s p i c t u r e .

Q u i c k T i m e ™ a n d a d e c o m p r e s s o r

a r e n e e d e d t o s e e t h i s p i c t u r e .

Akamai® is the leading global service provider for accelerating

content and business processes online. Thousands of

organizations have formed trusted relationships with Akamai,

improving their revenue and reducing costs by maximizing the

performance of their online businesses. Leveraging the Akamai

EdgePlatform, these organizations gain business advantage

today, and have the foundation for the emerging Internet

solutions of tomorrow.

Verizon Business1 Verizon Way 295 N. Maple Ave. Basking Ridge, NJ 07920-1002 Tel 908-559-2000

www.verizonbusiness.com

About Akamai

PB13247 10/08. ©2008 Akamai Technologies, Inc. All Rights Reserved. Reproduction in whole or in partin any form or medium without express written permission is prohibited. Akamai and the Akamai wave logo are registered trademarks. Other trademarks contained herein are the property of their respective owners.Akamai believes that the information in this publication is accurate as of its publication date; such information is subject to change without notice.

Verizon Business, a unit of Verizon Communications

(NYSE: VZ), is a leading provider of advanced communications

and information technology (IT) solutions to large business

and government customers worldwide. Combining unsurpassed

global network reach with advanced technology and professional

service capabilities, Verizon Business delivers innovative and

seamless business solutions to customers around the world.

For more information, visit www.verizonbusiness.com.

About Verizon Business

Contact UsTo learn more about Akamai Solutions, contact your Verizon Business account manager

or visit verizonbusiness.com.