ala 2007 gaming symposium "gaming in academic libraries"
TRANSCRIPT
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Gaming in Academic Libraries: The Why and
How Lori O. Critz, Georgia Institute of Technology
Asst. Dept. Head – Information Services Department Instruction Coordinator Web Content Coordinator Georgia Tech Library & Information Center
Lynn Sutton, Wake Forest UniversityDirector, Z. Smith Reynolds Library
Wake Forest [email protected]
Giz Womack, Wake Forest UniversityManager of Technology Training-Z. Smith Reynolds Library
Wake Forest [email protected]
July 23rd, 2007 ALA Gaming Symposium Chicago
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What kind of library are you from?
0%
9%
0%
5%
86% 1. Academic
2. Public
3. School
4. Not from a Library
5. None of your business
Background Demographics
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Have you already conducted a gaming event?
2%
80%
18%
Background Demographics
1. Yes
2. No
3. Are you crazy?
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Are you thinking of conducting a gaming event (your first or another one)?
24%
16%
60%
Background Demographics
1. Yes
2. No
3. Isn’t that why we are here?
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Purpose of gaming event?
4%
33%
22%
42%
Background Demographics
1. Marketing
2. Library Instruction
3. Sheer Joy of it
4. Being able to present at conferences
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If you could choose a super power, which would it be?
61%
39%
Background Demographics
1. Be invisible
2. Fly
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Wake Forest University
• Demon Deacons • Winston-Salem, NC• 30th in USNWR• Most selective• Baptist heritage• 4,200 undergrads• $32K tuition
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Why Gaming?
•Marketing technique•Reach out to new audience•Support innovation & creativity•Stay relevant to users•It’s fun!
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Beyond Marketing
• Pervasive in society• Social networking• Complex learning
theory• Library instruction• OPAC design???
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Get Game@ZSR - Formats
Open Game Nights – Two held on a Friday in September from
7pm-11pm.– One held on a Friday in February from 7pm-
11pm.
Tournament – Held on a Friday in February from 3pm-6pm.– We have hosted one tournament
Students registered in advance for both formats.
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Get Game@ZSR - Resources
Staff/Partners– Library Information Technology Team Staff (6)– Resident Technology Advisors (RTAs) (8)
Equipment– LCD Projectors – Screens
Supplies– Pizza, Sodas, Water and Candy keep everyone happy! – Long extension cords and surge suppressors are a must!– Provide painter’s tape and sharpie pens to tag ALL the
equipment the players bring to the events.– Stock various RCA connectors for the projectors
and game systems.– Tournaments need a trophy!
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Get Game@ZSR - Costs
– First Open Game Night in Fall 2005
$425– First Tournament in Spring 2006
$172– Second Open Game Night in Fall 2006
$167– Third Open Game Night in Spring 2007
$173
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What Do Spend On Each Gaming Event?
0%
0%
21%
14%
64% 1. $0-$100
2. $101-$250
3. $251-%500
4. $501-$750
5. More than $750
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What Works?• We have surveyed students twice now in
Spring 2006 and Spring 2007 using Zoomerang.
• Students like these events!
• Students like bringing their own game consoles.
• Students like both game nights and tournaments.
• Keep mixing it up. The Wii was a big hit at our February event.
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Georgia Institute of Technology• Located in the heart of Atlanta• 16,000+ undergraduate and graduate students• Focused, technologically based education• Research I level institution• 6 Colleges: Architecture, Engineering,
Sciences, Computing, Management, Liberal Arts
• Georgia Tech consistently ranks among U.S. News & World Report's top ten public universities in the United States.
• Tech ranks No. 2 at the bachelor's level, No. 1 at the master's level, and No. 3 at the doctoral level for African American engineering graduates (Diverse Issues in Higher Education)
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So, why did we try Gaming?
– To ‘orient’ incoming freshmen to the library (Welcome Week)
– To provide librarians/staff insight into college students ‘culture’
– To brand the library “as a technically advanced, communal third place where people can come for informal social bonding” (Meet the Gamers. Kurt Squire & Constance Steinkuehler. Library Journal. April 15, 2005)
– To introduce Library staff as ‘real people’ and build a sense of community with students
– To strengthen partnership in LWC with campus IT staff
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Initial Steps
• Formed a Planning Committee – Campus IT (OIT) & Library
• Divided responsibilities– OIT to handle setting up LAN, programming for online score
board and online registration, machine/server set-up, technical support
– Library to handle food, prizes, marketing, scheduling other ‘activities’, facilities, security, overall coordination
• Selected Unreal Tournament for LAN Tournament --- company gave us ‘free’ use
• Festivities would include food, music (DJ), Dance Dance Revolution, Multimedia demos, GT Improv theater group, GT A Cappella Club, Anime Movie Club, ORGT, etc.
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Set-up
• Control Center – Server to direct
start/stop times, scoring, maps used
– Program written to display scores/live action
– Maintained LAN
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Set-up
• Projection Screen– 12 feet across– $500 to rent
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Set-up• Computer Stations
– Game was loaded on each machine
– Before play, each machine was opened & “air dusted” to limit overheating
– Headphones added to each station
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Tournament
• 4 – 30 minute Elimination Rounds & Finals (at 12 am!) – each round had 3 -10 minute segments with different map
• Maximum of 64 players each round
• Finalists =Top four scorers from each round
• Gamers could use keyboard/mouse or own USB controller
• Players pre-registered for time slots
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In play …..Library West Commons (LWC) – Game Central!
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Winners Circle
• Semifinalists won headphones, Barnes & Nobles Gift Certificates, Jump Drives
• Grand Prize – Apple 20 GB iPod
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Clean-up
• Took 2 hours to take down Control Center, Screens
• Library wide cleaning required – floors, table tops, food areas
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What did we Gain?
• Working the Coolness Factor!• Face recognition --- “I remember you …”• Lasting Goodwill with my young colleagues in
OIT • Subtle “indoctrination” of freshmen to
services/resources –strategically placed signage• Clubs now see GA Tech Library as an able and
willing partner/venue for campus activities• Great image boost for the staff, proving that they
were not above having some fun with students
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Committee plus student OIT workers ….
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What did we Learn?• Unreal Tournament had limited
appeal to females and non-gamers in general -- other activities drew them in
• Video cards on 2005 machines were not adequate
• OIT (campus IT) estimated over 200 staff hours were used for this event; Library estimated over 150 hours ---- not sustainable
• Food is a HUGE attraction!• More sustained campus-wide
marketing needed• Expensive - $700 for student OIT
workers, $500 for screen, $1000 for food/prizes
• Not possible without volunteer help (40 additional staff helped for the evening)
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Current Iteration of Game Night
• “CeLIBration” – more of a festival atmosphere
• Retro gaming in Multi Media Studio (Mario Brothers, Donkey Gong, Pac Man, …)
• Board games (Battleship, Risk, Candy Land, Clue, Checkers, …)
• Poker Tournament• Speed Dating• Ninja Tag• Dance Dance Revolution• Marketing included flyers,
Facebook, posters
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Questions?
Contact Information:
Lori O. Critz, Georgia Institute of TechnologyAsst. Dept. Head – Information Services Department Instruction Coordinator Web Content Coordinator Georgia Tech Library & Information [email protected]
Lynn Sutton, Wake Forest UniversityDirector, Z. Smith Reynolds Library
Wake Forest University
Giz Womack, Wake Forest UniversityManager of Technology Training, Z. Smith Reynolds LibraryWake Forest [email protected]