Healing Made Simple

ALL ABOUT CHARGING FOR YOUR WORK

Healing Made Simple

DR. BRADLEY NELSON

• Operated a virtual practice doing distance healing

• Author of The Emotion Code • Creator of The Body Code • International speaker, healer and author

Healing Made Simple

A HEALER WHO CHARGES NOTHING…

• “A healer who charges nothing is worth… nothing!” - The Torah

Healing Made Simple

HOW DO I PRICE MY SERVICES?

• You will need to establish a rate for your sessions

• But developing highly beneficial programs is best!

• Programs = Automatic Repeat Business

Healing Made Simple

WHAT IS A FAIR PRICE FOR A SESSION?

• We charge $137 regularly and $97 on sale with our staff practitioners that do both The Emotion Code and The Body Code

• Adjust your price up or down depending on your circumstance

• Set prices high and discount (perceived as more valuable)

Healing Made Simple

TO CALCULATE YOUR HOURLY RATE:

• How much money do you want to bring home every month?

• How many hours per week do you want to work?

• Divide your monthly income desires by the # of hours/wk

• That should be your hourly rate

Healing Made Simple

EXAMPLE:

• I want to bring home $5,000 every month. • I want to work 5 hours per week. • $5,000 ÷ 5 = $250 per hour • A 30-minute session would be $125

Healing Made Simple

THINGS TO REMEMBER:

• As a healer, you are also a business owner, and you will have additional expenses that include:

• Income taxes that will need to be paid from the fee that you are charging

• In the U.S., you will have to pay self-employment tax (15.3% of your earnings to Social Security and Medicare)

• Be sure to factor these expenses into your earnings

Healing Made Simple

USE PROGRAMS

• Use Programs to Dramatically Improve the Results Your Clients Get (AND Improve your Income)

• Your ideal client avatar will pay for the results that they want if it is important to them

• They value the results they get more than the time that you spend with them

Healing Made Simple

USE PROGRAMS

• Design an irresistible program that helps your ideal clients solve a specific problem that they desperately want to solve and they will sign up for it

• Increases the lifetime value of each client from one session at $97 to potentially $2-3,000 per client

Healing Made Simple

DIFFERENT TYPES OF PROGRAMS

• These are great for when you’re first starting out

• The Quick Relief Package • The 28-Day Jumpstart Program • The 90-Day Intensive Program

Healing Made Simple

• Make sure the packages you offer are in alignment with your specialty 

• Your ideal clients will subconsciously know what is right for them 

• Muscle test to see what kind of package is the best to offer your client

DIFFERENT TYPES OF PROGRAMS

Healing Made Simple

• If your specialty is working with a problem that typically resolves quickly, smaller packages may be perfect for you, for example:

• Phobias • Quitting smoking • Insomnia

DIFFERENT TYPES OF PROGRAMS

Healing Made Simple

• If your specialty is working with a problem that typically takes more work, a larger package may be a better fit for your clients. For example:

• Disease processes • Relationship issues • Childhood trauma

DIFFERENT TYPES OF PROGRAMS

Healing Made Simple

BONUSES ADD VALUE TO PACKAGES • A product that applies to your

specialty • Meditation / hypnotherapy CD • A book that will help their issues

• Nutritional counseling / Your customized diet

• Any other kind of session with another modality you do 

• A Customized Health Plan • An Emotion Code Exam and

Report of Findings (available as part of our One-on-One coaching program - more on that later!)

• Emergency access to you • Same day booking • A referral session

Healing Made Simple

A REFERRAL SESSION • You can gift a session with your friend

who practices a complimentary modality • For example, a Stress Relief Package

could include a massage done by your friend, a massage therapist

• Your friend gets a referral and you don’t need to pay them much, if anything!

• Many different kinds of sessions could work

Healing Made Simple

THE QUICK RELIEF PACKAGE

• Show that you can provide them results quickly (usually within 1-2 weeks)

• 4 sessions + 1 or 2 Bonuses for $497 • Easiest to enroll so they can try it out • They’ll likely want another package to

continue improving

Healing Made Simple

THE QUICK RELIEF PACKAGE

• Keep the title benefit oriented: • Quick Insomnia Relief • Quick Phobia Relief • Kick the Habit Smoking Relief

Healing Made Simple

THE 28 DAY JUMPSTART PROGRAM

• 28 or 30 day • 8 Sessions + 1 or 2 Bonuses for $997  • Focuses on a specific result • Easy to enroll – low-risk for the client • At the end, you can offer another program

that will help them with another result that they want

Healing Made Simple

THE 28 DAY JUMPSTART PROGRAM

• Keep the title benefit oriented with a time frame

• Find Lasting Love 28-Day Jumpstart • 28 Day Jumpstart to a Happier

Relationship • Lose Weight Without Emotional Eating:

The 28 Day Fast Start • 28 Days to More Energy

Healing Made Simple

THE 90-DAY INTENSIVE PROGRAM

• Designed to provide a total transformation in a specific area

• You must offer strong and specific results • Still short enough to be an easy entry

point for clients • $2,997 is a great starting point for pricing • Approximately 30 sessions

Healing Made Simple

THE 90-DAY INTENSIVE PROGRAM

• Keep the title benefit oriented with a time frame

• 90 Days to Living Pain Free • 90 Days to Overcome Drug Addiction • Overcome Childhood Trauma in 90 Days • A Thriving Business in 90 Days

Healing Made Simple

HOW TO PRICE YOUR PROGRAM• Calculate How Much Your Program Costs You: • Calculate the # of hours the program will take you to deliver (include

session time, prep time, follow-up time, other services you are offering etc.)

• Add in any additional gift items you are including • Multiply the number of hours by your hourly rate above • Example: 12 hours x $250 per hour = $3,000 + additional items • There’s your new fee!

Healing Made Simple

HOW TO CREATE YOUR IRRESISTIBLE PROGRAM OFFERS

• Topic: What is the focus of your program? (i.e. improve relationships, eliminate pain, lose weight, etc.). Pick something people will actually spend money on.

• Challenges: What are 3-5 BIG challenges your ideal clients/participants face?

Healing Made Simple

HOW TO CREATE YOUR IRRESISTIBLE PROGRAM OFFERS

• Outcomes: What will participants be able to do, achieve or experience as a result of going through your program? These are the benefits of the program.

• Brainstorm Names: Options are to focus on desired outcome/results, who the program is for, use current brand, create an acronym

Healing Made Simple

INCLUDE IN LARGER PROGRAMS

• Bonuses listed previously • Different Payment Options:

• 1 Payment with Incentive for paying in full (savings and/or another bonus)

• 2 Monthly Payments • 3 Monthly Payments

Healing Made Simple

WHEN SHOULD I OFFER A PROGRAM?

• Just ask! Test each client to see what services they need from you

• Their subconscious mind will know exactly which program they need

• Most clients benefit from packages • More sessions = more results • Have them test it themselves!

Healing Made Simple

GET COMFORTABLE WITH CHARGING HIGHER FEES

• Muscle test yourself to make sure the following statements test positive for you:

• Money is good. • Money is OK. • It’s OK to have money.

• It’s safe to have money. • I deserve to have money. • I can do good things with money. • I can be spiritual with money. • I am worthy

Healing Made Simple

GET COMFORTABLE WITH CHARGING HIGHER FEES

• I am worthy of achieving/having/being etc.

• I deserve to make enough money for everything I need and want and to save some too.

• I am good enough.

• I am good enough to make enough money for everything I need and want and to save some too.

• I am good enough to help people with this modality.

Healing Made Simple

GET IN ALIGNMENT

• Make sure you’re in alignment with all the previous statements (and make up your own!) and okay with receiving money

• If any of those money statements are false for you, look for trapped emotions that are causing the problem

Healing Made Simple

GET COMFORTABLE WITH RECEIVING

• Giving and receiving should be in equal balance. As a healer you are giving a gift and should be rewarded in an equal energy exchange. Money is energy. Determine how you would like to reward yourself once you have more money:

• Why is having this amount of money important to you? • What would you do with this money if you had it? • How would this money change your life?

Healing Made Simple

IF YOU STILL WANT TO WORK FOR FREE

• Remember: clients will get more value from your work if they are invested

• Clients will be more comfortable continuing with you

• You are doing this to make a living and have expenses

• There’s an exchange of energy that should take place - respect it!

Healing Made Simple

WILL MY CLIENT BENEFIT IF IT’S FREE?

• If their subconscious mind is ok with it • Clients take better care of themselves,

follow recommendations, place more value on work done, if they pay

• Clients have more respect for your time and efforts if they are invested in the work

Healing Made Simple

WHEN IS FREE APPROPRIATE?

• When should I give sessions away for family, friends or strangers?

• That’s between you and your higher power!

• Make sure that your own heart feels right about it

• Don’t be overworked and unrewarded 

Healing Made Simple

HOMEWORK:

• Release emotions that are inhibiting your ability to receive • Determine your hourly rate and session rate • Design at least two programs that are appropriate for your specialty

• Give them names, pricing, and determine what will be included in each. Use the guidelines in the workbook to help you.

Healing Made Simple

FOR MORE SUPPORT

• Make sure you’re getting ready for your one-on-one coaching call!

• The best time to do your call is right after you finish the last video in this series

• Remember that our Success Support Team is here to help you!

• Phone: 888.605.0239 • Email: coaching@healerslibrary.com