all rights reserved © alcatel-lucent 2010 1 | dynamic enterprise tour | 2010 every smb can access...

All Rights Reserved © Alcatel-Lucent 20101 | Dynamic Enterprise Tour | 2010

Every SMB can access Next Gen

Rich Communication for Everyone


Transformation is the key!

“It is not the strongest of the species that survives, nor the most intelligent that survives.It’s the one that is the most adaptable to change »… Charles Darwin


Barriers to SMB Adoption of new technology

SMB BusinessCommunicatio

ns

PersonalCommunicatio

ns


SMB Market Sizing

2,009 2,010 2,011 2,012 2,013 2,0141,700

1,750

1,800

1,850

1,900

1,950

2,000

2,050

2,100

2,150

2,200

1,921

1,868

1,949

2,039

2,118

2,194

2,009 2,010 2,011 2,012 2,013 2,0140

200

400

600

800

1,000

1,200

1,400

802856

969

1,098

1,225

1,362

1,119

1,013 980941

894832

IPHybrid

• Source : Dell’Oro, Manufacturer Revenue, M€, SMB CPE-based Worldwide w sets

IP is where the SMB

growth is!(12% by 2014)


• Unified Communications & Collaboration (UCC) accelerating migration from TDM to IP in SMB

• Hosted (including IP Centrex) Telephony could potentially be disruptive to IP Telephony (…but<5%)

• Push/Pull dynamic of Mobile technologies in the enterprise

SMB Trends, changes and issues


OXO

RCE“Amplifier”

UC in the Cloud

Partnership

Reach Customer

Management

IMS/RCS

Immersive

Communication

• Help SMB solve business problems

• Verticals (Health,…)

• Presence based

• ACD extension

• Cloud enabled

• Augment our UC offer through

partnership

• IBM Live

•Microsoft

• Leverage Next Gen development as a service

• Next Gen Hosted UC

• Hosted/Netbased/IMS deployment flexibility

• Next Gen inside !

• MCS Services

• Reach the SoHo market

• FMC applications

• Rich desktop environment

• Entry video for SMB

• Lifesize entry system

• On demand video services

IMS Core

• Leverage SP applications

•Mobility / Presence

• Advanced SIP trunking

• Femto IMS mobility

• IMS enterprise roaming

• IMS certification is key

“Change the game!”


The Communication is becoming Personal

OmniPCXvoice server

• SIP trunking

IP and SIP end points

Ease of deployment

IP DECT, VoWLAN

500+ telephony features

Immersiveconferencing

• Presence, IM, Multi-media

Conferencing, Immersive

video MMC Session• Multimodal conversations

UC & Mobility

Contextorchestration

• Context based routing

(social network,

analytics)

Converged SIP infrastructure

• Personalization framework

• Jimmy

• COO

• Chloe, Joe, Sacha

• Software development

• Willy Project leader

• Steve

• Sales


OXO RCE SIP at the Core

SIPClient

ServicesIntegrated userACD agentSupervisionManagement

Remote Worker

FutureIP DectIMSMobility

ScalabilityLeverage Voip InfraSmoothly growing

New DevicesSIP ALUSIP OEMSIP other

New ServicesWidebandMulticomVideo


Rich Communication ServerOXO RCE

8.X

ECS 4.3

Topology Evolution

Calend

arFax

Email

MCC Office

(+

Pimphony)

MCC

Mobile +

Phone

+ Android

+

BlackBerry

Application & Collaboration Server

… User Experience is Unified!


Productivity

Business continuity

Rich Communication

Unified CommunicationRich Presence

User experience

RCE User Experience Evolution


Unified Client, Strategy of convergence “MCC to MyIC”

Unified Personal Experience!Same Naming

Same ergonomics

Same look & feel

Same Services*

Unique User Experience

OXO

MyIC

Mobiles

MyIC

Phone

MyIC Office

BICS OXE


MyIC Office

• Contacts• Dial by name• Call control• Rich Presence• IM• Visual voice mail• Call log• Notification

MyIC Phone

• Telephony• Rich Presence• IM• Executive• Openness

MyIC Mobiles

• Contacts• Dial by name• Call control• Rich Presence• IM• Visual voice mail• Call log• Notification

Helping the SMB to solve Business problems!

MyIC Executive … Secretary / Manager use case


Key RCE Values for SMBProductivity• T

elephony

• Presence

• IM

• Collaboration

• Social networking

Cost saving•

Optimized infra

• Communication costs

Mobility• 8

0% external communications

• 30 % mobile workers

Service ability• E

nsured connectivity

• Business continuity

• Maintenance

Rich Communication

+Femtocell


Services What’s new OXO RCE

IP diagnostic Remote activation , filters and Upload services

For TS and Installer

SIP Traces Remote activation , filters and Upload services

For TS and Installer

Remote IP connectivity UPNP ( NAT-PMP/IGD )

MyIC Mobile Provisionning

New solution for Application deployement and Device Management

Entreprise solution based

8770 Move to the next generation of network management Console

2012 plan

OXO RCE Serviceability

Key Driver FULL IP

Remote mngt

Remote worker


OmniTouch Call Center Office RCESupervisor

Console

Administration &Configuration (OMC)

StatisticManager

AutomatedAttendant

VoiceMail

OmniTouch Call Center Office

CallServer

OmniPCX Office RCE

AgentAssistant

PSTN

PIMphony


• Example of a PC desktop showing the three supervisor display modes and Agent Assistant application

New user experience for agent & supervisor applications

Agent and Agent Configuration Application simplification

New OmniPCX Office RCE ACD


IMS/RCS to expand the scope of communication universality

Traditional Telephony

Enhancedmessaging

MM communication

Etc.

Web 2.0

Vertical applications

Context-aware

Data sharing

Apps store

Application innovation boosted by exposure of a universal set of

communication means

Existing communicatio

n services

RCS


Mobile ExpertiseHome, Enterprise, Metro

3G and LTE Radio ExpertiseBell Labs Flat IP, Self-X, security & Motive HDMBusiness/innovation

partner

FMC Plug-and-PlaySmall cell @ the office

Leverage mobility solutions

Transform a PBX into a Mobile PBX

PBX ExpertiseSMB, Mid Enterprise

TelephonyUnified Communications

Innovative RCS/IMS

Private Network

RCE Femto Opportunity for SMB

MCC Clients Femto

Offsite & Onsite

mobility convergence


IMS / LTE

is the new benchmark for Carrier Services

Cloud/SaaS

is the new business model for service delivery

RCS Enterprise Client

is the new benchmark for Rich user experience

OXO

RCE

Immersive Communication

is the next step after instant communication

OXO RCE at the heart of Application Enablement for SMB


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all rights reserved © alcatel-lucent 2010 1 | dynamic enterprise tour | 2010 every smb can access...

Documents

dynamic enterprise tour

rights reserved alcatellucent

smb cpe

smb growth

ip telephony

smb market sizing source

ip centrex telephony

charles darwin slide