1 April 21, 2023April 21, 2023

Allot Communications

4G – Delivering the Promise

Vin Costello – IEEE CQR

2 April 21, 2023

Mobile Data Tsunami

Global Mobile Broadband Connections by Technology

Source: Pyramid Research, Heavy Reading

1 billion mobile broadband

connections by 2012

Global mobile data revenues $374 billion by 2014

>100 million LTE connection by 2014

3 April 21, 2023

Session Challenge

How do we make sure that 4G is

really a better customer

experience?

4 April 21, 2023

Monetizing Mobile Data while Enhancing QoE

Application-Aware

Networks

Service Intelligence

Personalized Service

Plans

Policy and Charging

Analytics

5 April 21, 2023

Awareness is the Foundation

Allot Company Confidential –20115

6 April 21, 2023

Personalized Service Plans

Internet

Usage Reports

Analytics

Captive Portal

HTTP Redirect

•Top-Up•Renew Pre-Paid

•Upgrade Post-Paid

eNodeB

PCRF

Subscriber Application

Plans

Billing System

Application Usage

Reports

General Usage

Bucket

Per-Subscriber

Bandwidth Usage Count

Application

Specific Bucket (1 of N)

(e.g. VideoStreaming)

Boosted Data Rate

Service Plan Enforcement

7 April 21, 2023

Benefits to the Customer

QoS: Higher Quality of Service

Personalization: Data plans matching network use

Flexibility: More service/plan choices