alon carmeli understanding user needs
DESCRIPTION
Confronting a Recession by Understanding Customer Needs Tuesday, February 03, 2009TRANSCRIPT
Understanding user needs
February 3rd, 2009
WWW 2008 stats
Property M Unique Visitors
Google 776Microsoft 647Yahoo! 563AOL 273Wikimedia Foundation 273eBay 241Facebook 222Amazon 187CBS 179Fox Interactive Media 173Ask Network 165Apple 162Tencent 159Baidu.com 152Adobe 124Source: comScore World Metrix
Babylon run rate stats
Unique visitors (M) 65
New registered users (M) 13
Revenue (M NIS) 70
User value (NIS) 5.4
Successful internet business
Maximize Stakeholder Value
Maximize Stakeholder Value
User value per country
User’s Value
Funnel Solutions
Dynamic segmentation
New userNew user Current UserCurrent User
Operating systemOperating systemGeoGeo LanguageLanguage
AgeAge
Dynamic segmentation
OfficeOffice
HomeHome And moreAnd more
Win/Eng/IL
Offering optimization
MAC/Sp
Win/En/He/IL
Offering optimization
Win/Br/Pt
Win/Eng/IL
MAC/Sp
Offering optimization
Win/Eng/IL
MAC/SpWin/Br/Pt
De/Tr/Win
Offering optimization
De/Tr/Win
US/En/Win
Win/Eng/IL
Win/Br/Pt MAC/Sp
Offering optimization
Mac solution
China solution
B2B solution
World economy effect
Successful internet business
Maximize Stakeholder Value
Maximize Stakeholder Value
