ALso FRom the PuBLisheRs oF MEN’S BOOK ATLANTAthe atlantan | Modern luxury brides atlanta | JeZebel | Charity & soCial datebooK

3 2 8 0 P e a C h t r e e r o a d n e s u i t e 2 3 0 0 at l a n ta , g a 3 0 3 0 5 4 0 4 . 4 4 3 . 0 0 0 4

Catering to the city’s brightest luminaries, from top Ceos to sports stars, Men’s Book AtlAntA is the professional male’s authority to getting the most out of life—and atlanta. as part of the award-winning Modern luxury network of regional publications, Men’s Book AtlAntA is able to deliver cutting-edge fashion spreads, international travel

features and revealing celebrity profi les, ensuring its content consistently engages the cultured reader. Plus, thanks to a renowned team on the ground with its pulse on the market, interactive digital brand extensions and unrivaled events, Men’s Book AtlAntA excels in capturing the metropolitan lifestyle, making it a valuable partner for companies

wishing to reach the city’s most infl uential and affl uent consumers.

w h o i s r e a d i n g M E N ’ S B O O K at l a N ta ?

AppeAling to the Most Active luxury consuMer

the basics

Male ...................................................................................82%

average age ....................................................................... 47

College grads .................................................................71%

Post-graduate degree.....................................................27%

engagement

readers Per CoPy ...............................................................5.2

average tiMe sPent with issue ...........................72 minutes

KeePs CoPy ...........................................................2.6 months

has read last 4 of 4 issues ............................................62%

affluence

average household inCoMe.................................$374,300

average investMent Portfolio ..........................$1,334,100

net worth between $1MM and $10MM ......................68%

hoMe value between $750K and $5MM. ......................62%

own vaCation/weeKend/seCondary real estate ....52%

spending habits

As the result of reAding A Modern luxury title

visited/ContaCted an advertiser .................................74%

PurChased an iteM seen on our Pages ......................41%

sourCe: 2011 gfK Mri the AtlAntAn reader Profile study, audience 45+ and audience hhi $150K+. aaM audited.

ta r g e t i n g at l a n ta’ s

m o s t i n f l u e n t i a l c o n s u m e r s

wealthiest neighborhoods

alpharetta, ansley, brookhaven, buckhead,

Chastain, duluth, dunwoody, lenox Park,

Marietta, Midtown, Morningside, Mt. Paran,

north atlanta, roswell, sandy springs,

virginia highlands, vinings

top executives

Porsche Corporate, Coca Cola, newell

rubbermaid, at&t, equifax, Chase, suntrust

bank, home depot, agl resources, racetrac

Petroleum, Chick-fil-a, georgia Pacific

luxury goods

Consumers neiman Marcus, saks fifth avenue,

bloomingdale’s, h. stockton, Mayor’s Jewelers,

guffy’s, solomon brothers, butler tire, brown’s

Jewelers, Classic Cadillac , Jim ellis Porsche, Jim

ellis audi, hennessey rolls-royce, Capital City

Country Club, Cherokee County Club, range

rover of buckhead the golf Club of georgia,

and more than 200 other retailers

luxury hotels

intercontinental, four seasons, the st. regis,

Mandarin oriental atlanta, w hotels of atlanta

d i s t r i b u t i o n

reAching the Most Affluent MAle reAders

in AtlAntA And beyond

sourCe: 2011 gfK Mri the AtlAntAn reader Profile study, audience M45+. aaM audited.

from fortune 500 companies to sports franchises, from luxury auto to fine

retailers, Men’s Book AtlAntA reaches the elusive male consumer that lives a

dynamic life and can afford to buy—and will actively seek out—the very best.

25,000CirCulation

260,000readershiP

50%direct residential mail

directly mailed to homes in the wealthiest neighborhoods in and around the city

40%controlled commercial

Proprietary racks at Phipps Plaza and lenox square plus the finest men’s salons, private golf clubs, medical and

professional offices, luxury auto dealers and the top men’s retail locations.

5%men’s events

Copies gifted at the most important, must-attend events throughout the year

5%select newsstand

Prominently displayed and sold at more than 300 select newsstand locations, major airports and high-end bookstores.

★ digital distribution

tablet devices and smartphones are reinventing how our readers consume content. accordingly, Men’s Book AtlAntA is

available in both app and digital edition formats.

e d i t o r i a l c a l e n d a r

in-the-KnoW ultiMAte Access

to A luxury lifestyle

p r o d u c t i o n s c h e d u l e

spring 2014 | luxury auto enthusiasts & sPring fashionAD CLose: FeB 3 | mAteRiALs Due: FeB 3 | on sALe: mAR 6

summer 2014 | sPorts and outdoorsAD CLose: APR 1 | mAteRiALs Due: APR 1 | on sALe: mAY 15

fall 2014 | fall fashion AD CLose: JuL 1 | mAteRiALs Due: JuL 1 | on sALe: AuG 21

winter 2014 | health & fitness and Men’s gift guide AD CLose: oCt 1 | mAteRiALs Due: oCt 1 | on sALe: noV 20

e d i t o r i a l p l at f o r m

Men’s Book AtlAntA is the only magazine for atlanta’s discerning man. with every article, our discriminating editorial team leads our readers through the best of what the city has to offer. our award-winning content presents compelling local coverage, including:

• Luxury auto trends and reviews• Sporting life in Atlanta• The best in menswear• Extensive luxury watch and accessories coverage• Reviews of the newest gadgets and tech toys• Prestige real estate and top design• Travel destinations nonpareil• Local arts, entertainment, and nightlife scenes• Atlanta history• The latest in health & fi tness news• Cutting-edge dining and entertainment coverage

life in atlanta from current must-haves and noteworthy books to local intel and power player profi les, life in atlanta gives our readers insight into the latest trends and the stylemakers behind them.

parting shots discover the boldface names behind the velvet ropes and inside the hottest galas, benefi ts and openings. gain access into your city’s best and most exclusive events in these star-studded pages.

the last word get the unique points of view of the city’s most intriguing personalities—the “it” guys who are cutting edge of atlanta style. the last word profi les the men everyone is—or will be—talking about.

full-service custom publishing

• Custom print and digital ad design services

• Custom print and digital advertorial layout design, photography and creation

• Print and digital high impact unit concept and creation

• Photography for special events and advertorials

digital advertising

• online advertising on Modernluxury.CoM and through custom–designed microsites and videos

• digital editions with interactive links and enhanced advertising options

• email marketing via weekly e-newsletter or dedicated e-mails deployed to our curated subscriber list

• Mobile apps with customized in-app interactivity

• social media campaigns reaching our dedicated facebook fans and twitter followers

events & promotion

• event creation—exclusively tailored events for highly targeted local infl uencers—by our in-house marketing team

• signature events presented throughout the year, designed to generate sales, build brand awareness and create strategic alliances

among leading upscale brands

• event sponsorships that leverage our high-profi le local and national partnerships. Men’s Book AtlAntA offers advertisers

affi liations with complementary organizations and generates additional brand exposure to a broader, more involved audience.

m a r k e t i n g

A 360-degree plAtforM for

brAnding iMpAct

e v e n t s

signAture AffAirs With Access to

AtlAntA’s elite sociAl circles

JanuaryMen of Power & influenCe MixerMix and mingle with the Men of Power & infl uence from the december 2013 issue of Men’s Book AtlAntA.

aprilMen’s Book issue release Party: autoCome celebrate the release of Men’s Book‘s spring “luxury auto enthusiasts” issue.

aprilMen of styleMen’s Book AtlAntA and the AtlAntAn celebrates its Men of style with a fi rst glimpse of the latest trends in Men’s fashion and honoring atlanta’s top style makers.

JuneMen’s Book issue release Party: sPorts Men’s Book AtlAntA will host a networking event that will let everyone mingle and talk about what is happening in atlanta. we’ll also debut our summer issue, dedicated to atlanta’s athletic game changers.

septemberMen’s Book issue release Party: fashionatlanta’s Men of style are in the spotlight as we celebrate the release of Men’s Book‘s fashionable fall issue.

decemberMen’s Book issue release Party: health & fitnessgear up for a healthy new year and get a fi rst glimpse of Men’s Book‘s fi tness-focused winter issue.

a d v e r t i s e r s

MEN’S BOOK ATLANTA’s

distinguishedbrAnd

pArtners

abbott & abbottanheuser busch

artistic remodelingatlanta botanical garden

atlanta braves, theatlanta Classic Cars

atlanta decorative arts Centeratlanta Motorsports Park

atlanta tennis Championshipsavenue Catering Concept

bacardi usabeauty bar of buckhead

blue tiesbonneau ansley

braun & reebuckhead life restaurant group

Campbell family MedicineCastle Painting

Center for developing Mastery, inc.Centraarchy restaurant group

Chastain horse ParkClassic Cadillac

Concours d’elegance - hilton headCumulus (Cswg)dickason law firm

difrancesco Plastic surgerydirty beauty

dr. John Connors, Mdearl small’s harley davidson

east west Jewelersfarmlinks golf

fernbank Museumferrari/Maserati of atlanta

forbes travel guidefrontgate

georgia dental implant Centergranite garage floorshawkins dui law firm

hong Kong tailorsinnovations furniture and lighting

Jet linx atlantaJim ellis audi Marietta

Jim ellis MaseratiJim ellis Porsche

Kellie griffi n interiorslegacy glenn Partnershiplove on top Matchmaking

March of dimesMcMenamy law

Mel boteriMelvin goldstein P.C.

Miller brothersMockingbird industries, inc.

Modern luxury special sectionsMojo vinyl

Motorcars of georgiaMuffl ey & associates

Myles alexander Clothiersnational Parking

nolandone on one Matchmaking

onward reserve

outdoor MakeoverPeach dish

Pga tour - Championshipramos law firm

richemont (Montblanc)robert vitorre fine Clothing

rohan law PCross-simons

ruth’s Chris steakhousesaks fifth avenue

shafa llC - tantra restaurantshare our strength atl

shinolashops around lenox, llCsignature Plastic surgery

steve west Custom homest. duffy interiors

the leaf Cigar loungethe Private Client law group

the romance Mdtourneau

traci rhoads interiorstransition Chiropractic

trewin homesvapor solutions

velocity Motorsportsverde home and designwhiskies of the world

willis & walkerwilson lewis

xclusive barber & stylist

t h e m o d e r n l u x u ry

n e t w o r k

nAtionAl reAch,

coMMunity expertise

Modern luxury is the preeminent luxury lifestyle publisher in the us with 45 titles spanning the top markets in america. whether it’s a revealing celebrity profile, a special feature on the chicest trends in design, cutting-edge fashion spreads or an in-depth review of city hot spots, Modern luxury excels in capturing the urbane metropolitan lifestyle. Modern luxury

benefits from the management services of Cumulus Media. as the nation’s second-largest broadcaster, Cumulus Media operates more than 500 radio stations in 120 us cities, reaching 200 million listeners each week.