american express manages its environment
TRANSCRIPT
AMERICAN EXPRESS MANAGES ITS ENVIRONMENT
Sharleen SadavaHarry Flores
Paolo AradillosRachel Jung
Facts
Short History
Major Events
World Wide Services
Problem Experience
Solutions
American Express
The only company with a strong, global presence across the entire payments chain
The world’s largest card issuer, the premium network for high-spending cardmembers, a processor of millions of transactions daily, and a partner that provides business-building services to a worldwide merchant base.
Best known corporate names in the world.
Facts
AMERICAN EXPRESS Why is it they are the best-known corporate names in the
world? World's largest card issuer by purchase volume. Process millions of transactions daily as the premium network for high-
spending card members. Help small business owners succeed by delivering purchasing power,
flexibility and financial control. Provide commercial payment tools and expertise that help companies
control their spending and save billions of dollars. Offer marketing and information management insights that help merchants
build their businesses. Customer loyalty experts with industry-leading rewards programs and
platforms. Operate the world’s largest travel network Serving consumers and businesses. Recognized as the most innovative company in our industries
Short History
American Express was for the first time came into established in 1850 when it was founded as a joint stock corporation by the merger of the express companies that are owned by Henry Wells, William Fargo, and John Warren Butterfield. The founders of American Express.
The company underwent a lot of transition with so much purchasing and selling and building its business site and business areas for the further expansion of its operating business.
The company extended its reach nationwide and by launching a money order business, American Express started expanding its business operation in the area of financial services.
Short History
The launched of Traveler’s Cheques and the services and benefits it facilitates to travelers has enabled American Express become a truly global company.
In 1946, Amex executives discussed the possibility of launching a travel charge card.
1914: George C. Taylor becomes company president.
1915: American Express opens its Travel Department.
1919: The American Express Co. is established to expand the company’s international banking operations.
1958: The American Express travel-and-entertainment card (the “;green card”) is introduced.
1981: American Express acquires Shearson Loeb Rhoades Inc.
1982: American Express is reorganized under American Express Corp.
1987: The Optima Card is introduced.
Major Event
Major Events
1841: Henry Wells founds Wells & Co.
1850: Wells, William G. Fargo, and John Butterfield form the American Express Company.
1852: Wells Fargo & Company is founded.
1868: American Express Company merges with Merchants Union to form the American Merchants Union Express Co.; Henry Wells retires.
1881: William Fargo dies.
1891: The American Express Traveler’s Cheque is introduced.
1910: Mann-Elkins Act makes express companies subject to the scrutiny of the Interstate Commerce Commission.
Major Event
1999: American Express launches Blue, the first “smart card” offered in the United States.
1993: Harvey Golub becomes CEO; American Express wins federal government’s travel and transportation system contract.
World-wide Services
help small business owners provide commercial payment tools Help other companies to control their spending and save
billions of dollars help merchants build their businesses operate the world’s largest travel network
Privacy issue Potential for fraud Routine errors occurs
In effort to reduce such problems… AmEx is moving to use the
latest technology Artificial intelligence Hand writing recognition
systems
Solved Problems
Problem Solution
Major Problem
European banks and merchants appear to be moving toward a common payments system that will exclude American Express. This would be the major blow to AmEx and make signing up European merchants even more difficult. Further, the expansion of banking deregulation portends complicated times for AmEx. For the first time, more and more major banks will be able to offer services offered by AmEx. This increase in competition will increase tae challenges facing American Express in the years ahead.
Solutions to Major Problem
Online services Access to all travel inventory, including rail and internet
fares, to allow efficient comparison shopping and booking Consolidated reporting Easy implementation, customization, administration and
monitoring A high level of security Travel policy enforcement and control The ability to shift to preferred vendors 24/7 service and call centre support
Online Services(Why online services tool is successful?)
CORPORATE CULTURE
ONLINE SERVICES
COMMUNICATIONS &TRAINING
ENDORSEMENT
Easy access viainternet
Global costconsciousness
Interactive usertraining
Act on user needs& feedback
Fast Implementation and Adoption of Employees
To help build confidence in the solution as it was being rolled out the extensive training program will be implemented to the employees which included: Interactive online training for users Classroom training for travel arrangers One-day training programs for administrators Virtual training sessions for the project team in each market.
